Viacharacter.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
98% 
Page structure
95% 
Link structure
93% 
Server
75% 
External factors
100% 
SEO Score
Response time
0.58 s
File size
37.20 kB
Words
795
Media files
29
Number of links
94 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
VIA Character Strengths Survey & Character Reports
The length of the page title is perfect. (476 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Do you know your character strengths? Once you do, you’ll be empowered to face life’s challenges, work toward goals and feel more fulfilled, personally and professionally. Take the free personality assessment test from the VIA Institute on Character so you can discover your strengths today.
The meta description is too long: 1790 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.viacharacter.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsindex,follow
viewportwidth=device-width, initial-scale=1.0, shrink-to-fit=no
descriptionDo you know your character strengths? Once you do, you’ll be empowered to face life’s challenges, work toward goals and feel more fulfilled, personally and professionally. Take the free personality assessment test from the VIA Institute on Character so you can discover your strengths today.
keywordsvia, via institute, via survey, via character strengths, character survey, strengths development
msapplication-TileColor#da532c
theme-color#ffffff
langen
og:imagehttps://www.viacharacter.org/images/oglogo.jpg
og:image:width200
og:image:height200
og:urlhttps://www.viacharacter.org/
og:typewebsite
og:titleVIA Character Strengths Survey & Character Reports | VIA Institute
og:descriptionDo you know your character strengths? Once you do, you’ll be empowered to face life’s challenges, work toward goals and feel more fulfilled, personally and professionally. Take the free personality assessment test from the VIA Institute on Character so you can discover your strengths today.
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 795 words. That's ok.
35.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 82 characters this one is longer than 70 characters:
"via character strengths are the only scientifically validated strengths assessment"
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...c.viacharacter.org/web/via_logo_wide.pngVIA Institute On Character
....viacharacter.org/web/home/gratitude.pngGratitude
...c.viacharacter.org/web/home/teamwork.pngTeamwork
...c.viacharacter.org/web/home/humility.pngHumility
...tatic.viacharacter.org/web/home/love.pngLove
...iacharacter.org/web/home/perspective.pngPerspective
...aracter.org/web/home/home-step1-390.webpStep 1: Discover your strengths
...acter.org/web/home/home-step2-390-2.webpStep 2: Activate your strengths
...cter.org/web/home/home-step-4-390-3.webpStep 4: Become certified
...acter.org/web/home/home-at-work-219.webpPromote flourising at work
...acter.org/web/home/home-at-home-219.webpPromote flourising at home
...ter.org/web/home/home-at-school-219.webpPromotion flourising at school
...g/web/home/partners/partner-logo-ibm.pngIBM
.../web/home/partners/partner-logo-coke.pngCoca-Cola
...g/web/home/partners/partner-logo-pwc.pngPWC
...b/home/partners/partner-logo-talbert.pngTalbert House
...web/home/partners/partner-logo-twill.pngTwill
.../partners/partner-logo-strengths-gym.pngStrengths Gym
...web/home/partners/partner-logo-mount.pngMount St. Joseph University
.../home/partners/partner-logo-children.pngChildren, Inc.
...eb/home/partners/partner-logo-allied.pngAllied Health
...eb/home/partners/partner-logo-newark.pngNewark boys Chorus School
...eb/home/partners/partner-logo-xavier.pngXavier University
...b/home/partners/partner-logo-us-army.pngU.S. Army
...home/partners/partner-logo-u-toronto.pngUniversity of Toronto
...eb/home/partners/partner-logo-humana.pngHumana
...c.viacharacter.org/web/via_brandmark.pngVIA Institute On Character
...haracter.org/web/via_brandmark_white.pngVIA Institute On Character
...tic.viacharacter.org/web/contentful.webpContentful

Page structure

H1 heading
(Critically important)
Who are you at your best?
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Who are you at your best?
H2 Discover Your Strengths
H2 Help Others Build Their Strengths
H2 Join the nearly 35 million people like you who have taken the VIA Survey to grow and flourish in all aspects of life.
H2 Why Strengths Matter More Than Ever
H2 Character Strengths Promote Flourishing
H2 Organizations That Have Used the VIA Survey
H2 Begin Your Strengths Journey Today!
H3 Step 1
H3 Step 2
H3 Step 3
H3 Step 4
H3 At Work
H3 At Home
H3 At School
H4 Discover Your Strengths Duplicate text
H4 Activate Your Strengths
H4 Meet Viana, Your AI Strengths Coach
H4 Choose Your Path: MBSP or Workplace Certification (or both!)
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
/courses/workplaces-at-their-b...Subdomain Register now
/strength-based-workplacesSubdomain explore all Workplace paths
/account/loginSign in
/combinedstore/shoppingcartNo Text
/about/donateSupport Our Work
/account/registerTake The Free Survey
https://www.viacharacter.org/IMG-ALT VIA Institute On Character
/character-strengths-viaCharacter Strengths
/character-strengthsAbout Character Strengths
/character-strengthsAll 24 Character Strengths
/reportsReports
/reportsAll Reports
/reports/total-24Total 24 Report
/reports/total-24-gift-cardGive Total 24 Report as a Gift
/reports/top-5Top 5 Report
/reports/mindfulness-and-chara...Mindfulness and Character Strengths Report
/reports/the-via-team-profile-...Team Report
/reports/youthYouth Report
/coursesCourses
/coursesAll Courses & Programs
/courses/start-with-strengthsStart With Strengths
/courses/positive-relationship...Positive Relationships Mini-Course
/courses/positive-relationship...Positive Relationships Extended Course
/courses/mindfulness-based-str...Mindfulness-Based Strengths Practice (MBSP)
/courses/mindfulness-based-str...Mindfulness-Based Strengths Practice Certification
/courses/mindfulness-and-stren...Mindfulness And Strengths In Daily Life
/courses/navigating-transitionsNavigating Transitions
/courses/character-strengths-i...Character Strengths Interventions
/strength-based-workplacesWorkplaces at Their Best
/programs/thriving-learning-co...Strength-Based Education
/topicsWellbeing
/topicsAll Topics
/viana-wellbeing-advisorViana AI Strengths Coach
/resources/activitiesActivities
/resources/booksBooks
/resources/workbooksWorkbooks
/resources/videosVideos
/resources/customized-webinars...Webinars
/resources/character-strengths...Coaching
https://www.viacharacter.org/faqFAQ
/topics/achieving-goalsAchieving Goals
/topics/career-buildingCareer Building
/topics/happinessHappiness
/topics/life-changesLife Changes
/topics/meaningMeaning
/topics/mindfulnessMindfulness
/topics/parentingParenting
/topics/relationshipsRelationships
/topics/strengths-basicsStrengths Basics
/topics/stressStress
/webinars-and-live-eventsEvents
/topicsAll Events
/webinars-and-live-eventsWebinars and Live Events
/professionalsProfessionals
/professionalsText duplicate Professionals
/professionalsCreate a Dashboard
/professionals/coaching-and-co...Coaching and Consulting Insights
/professionals/adultsWorking With Adults
/professionals/youthWorking With Youth
/professionals/toolsTools for Practitioners
/workplaces/certified-consultantsConsultant Directory
/workplaces/certified-organiza...Organizations Directory
/mindfulness/certified-practit...MBSP Certified Directory
/researchResearchers
/researchText duplicate Researchers
/research/conduct-a-studyConduct A Study
/researchers/assessmentsVIA Assessments
/research/findingsResearch Findings
/researchers/assessments/via-is-pPsychometric Survey Data
/about/donateSupport Our Work — Donate Now!
/account/registerFree Strengths Survey
/account/registerTake The Survey Now!
/account/registerconsultantVIA Pro Dashboard
/professionalsLearn More
/account/registerText duplicate Learn More
/reports/easy-to-use reports
/courses/on-demand courses
/reportsExplore Personalized Reports
/coursesExplore Strength-Based Courses
/viana-wellbeing-advisorWith Viana by your side
/viana-wellbeing-advisorStart a conversation with Viana
/courses/mindfulness-based-str...Mindfulness-Based Strengths Practice (MBSP) Certification
/courses/workplaces-at-their-b...Workplaces at Their Best Certification
/courses/mindfulness-based-str...Get MBSP Certified
/courses/workplaces-at-their-b...Earn a VIA Workplace Certification
/account/registerGet Started!
https://www.viacharacter.org/Text duplicate IMG-ALT VIA Institute On Character
/aboutAbout
https://www.viacharacter.org/newsNews
https://www.viacharacter.org/faqText duplicate FAQ
/about/contactContact
/about/donateDonate
https://www.facebook.com/VIAst...New window External Subdomain No Text
https://www.instagram.com/vias...New window External Subdomain No Text
https://www.youtube.com/user/V...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/terms-of-serviceTerms of Service
/privacy-policyPrivacy Policy
https://www.contentful.com/New window External Subdomain Contentful

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.viacharacter.org/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.58 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (37 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateMon, 16 Jun 2025 11:47:11 GMT
serverMicrosoft-IIS/10.0
content-encodinggzip
set-cookie127 Characters
varyAccept-Encoding
strict-transport-securitymax-age=2592000
request-contextappId=cid-v1:8695d08e-5a24-4148-aa1d-d5f2071b99f6
x-powered-byASP.NET
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,344 referring domains.
This page has 2,739 backlinks.
This page has backlinks from 1,072 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /Account/
Disallow: /account/
Disallow: /survey/
Disallow: /surveys/
Disallow: /Surveys/
Disallow: /passwordreset
Disallow: /*?sessionID=
Disallow: /?ReturnUrl=
Disallow: /?returnurl=
Disallow: /?trk_msg=
Disallow: /?trk_contact=
Disallow: /?trk_module=
Disallow: /?trk_sid=
Disallow: /?trk_link=
Disallow: /?gbraid=
Disallow: /?wbraid=
Disallow: /?*gad_source=
Disallow: /*?*source=
Disallow: /*?*position=


Sitemap: https://www.viacharacter.org/sitemap.xml

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www.viacharacter.org
VIA Character Strengths Survey & Character Reports
Do you know your character strengths? Once you do, you’ll be empowered to face life’s challenges, work toward goals and feel more fulfilled, personally and professionally. Take the free personality assessment test from the VIA Institute on Character so you can discover your strengths today.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Character82%Check
Character Strengths73%Check
Strengths70%Check
Character Strengths Survey66%Check
Work63%Check
Strengths Survey61%Check
Strengths Survey Character Reports60%Check
Discover56%Check
Survey54%Check
feel51%Check
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