Vailresorts.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
93% 
Page structure
75% 
Link structure
71% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.47 s
File size
117.80 kB
Words
1091
Media files
36
Number of links
25 internal / 81 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Vail Resorts, Inc. - Vail Resorts
There are word repetitions in the page title.
The length of the page title is perfect. (278 pixels out of 580 max pixel length)
Meta description
(Critically important)
Vail Resorts, Inc. is the premier mountain resort company in the world and a leader in luxury, destination-based travel at iconic locations.
The length of the meta description is perfect. (837 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.vailresorts.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionVail Resorts, Inc. is the premier mountain resort company in the world and a leader in luxury, destination-based travel at iconic locations.
msapplication-TileImagehttps://www.vailresorts.com/wp-content/uploads/2023/09/cropped-VR-Fav-270x270.png
article:publisherhttps://www.facebook.com/VailResorts/
article:modified_time2025-07-10T16:29:31+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@VailResorts
og:localeen_US
og:typewebsite
og:titleVail Resorts, Inc. - Vail Resorts
og:descriptionVail Resorts, Inc. is the premier mountain resort company in the world and a leader in luxury, destination-based travel at iconic locations.
og:urlhttps://www.vailresorts.com/
og:site_nameVail Resorts
og:imagehttps://www.vailresorts.com/wp-content/uploads/2023/10/20181017_VL_Taylor_001.jpg
og:image:width1920
og:image:height1495
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 1091 words. That's ok.
32.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
23 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.43 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 22 tags for this page.
Image SEO
(Somewhat important)
15 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...nt/uploads/2023/09/hero-1-1-1024x555.jpgBlue sky and scenic mountain view of ski runs with EXPERIENCE OF A LIFETIME written on top
/wp-content/uploads/2023/09/hero-2-1.svgBlue sky and scenic mountain view of ski runs with EXPERIENCE OF A LIFETIME written on top
/wp-content/uploads/2023/10/hero-3-4_2.pngSnowy ski resort
/wp-content/uploads/2023/10/hero-4-5_2.pngSnowy Vail mountain ski resort
.../10/20160204_BR_Affleck_001-1024x683.jpgImage of the town of breckenridge in the foreground with the 5 peaks of breck in the background at dusk
...07/Keystone-20191109_KY_Maguire_008.jpegFamily of four skiing down a groomed run at Keystone on a sunny day
...ler-20180214_WB_Winton_001-1024x683.jpegSkier in powder going down scenic run in Whistler Blackcomb
...Vail-20180211_VL_Cohen_001-1024x683.jpegFemale skier skiing in powder in the Vail Back Bowls on sunny day
...ity-20230207_PC_Wright_003-1024x683.jpegOrange Bubble lift at sunset in Park City
...024/05/20240502_VailCorporate_Map-V2.pngA map of all of Vail Resort's properties.
...4/Newsweek-Multi-Yea-winner-1024x535.jpgNo alt attribute provided
...eek-Most-Admired-Award-2025-1024x535.jpgNo alt attribute provided
/wp-content/uploads/2024/03/2-1024x535.jpgNo alt attribute provided
...Copy-of-Newsweek-Award-2024-1024x535.pngNo alt attribute provided
.../2023/09/EpicDiecut_HeroImage_NoBG_4.pngepic logo with skiing images cut into it
...23/07/EDIT_20200208_VL_Townsend_020.jpegScenic image of Vail mountain covered in snow
...3/09/20221220_BC_Miller_004-1024x819.png5 ski patrol members in uniform kneeling with rescue dogs on a ski slope with mountains in the background on a sunny day
...ailResortsPhotography_001-1-1024x358.jpgSkier in blue jacket skiing down a powder run at heavenly with lake tahoe in the background
...20230214_CB_Hovercraft_011-1024x680.jpegPerson holding phone with My Epic Mobile App on screen
...ads/2023/09/20140313_BR_Affleck_004.jpegBreckenridge Mountain aerial view
...vironment-20070304_VL_Affleck_003_2.jpegLandscape shot of Vail Mountain on a sunny day
...ommunities-20151204_BR_Andrew_001_2.jpegRow of buildings on Main Street in Breckenridge Colorado at sunset
...Access-20220210_NS_Bartowski_0251_2.jpegSkier skiing downhill in adaptive chair in blue jacket
...Foundation-20211212_NS_Hamill_008_2.jpegGroup of northstar employees with arms in the sky showing happiness
...025/06/20231215_VL_RITTER-4-1024x683.jpgNo alt attribute provided
...5/03/20250220_VL_RITTER-088-1024x683.jpgNo alt attribute provided
...er4Vallees_US_PR_1080x720-1-1024x683.jpgNo alt attribute provided
...ic_VCD10725_Jack_Affleck-1--1024x682.jpgNo alt attribute provided
...0/20180627_VL_Milchev_001-1-1024x683.jpgNo alt attribute provided
...hed_JHOUSTON_20210615_01059-1024x683.jpgNo alt attribute provided
...2024/05/20160105_NS_fox_001-1024x683.jpgNo alt attribute provided
...21_CM_LucianoMiglionico_001-1024x683.jpgNo alt attribute provided
...loads/2024/03/My-Epic-Gear-Mixtile-1.jpgNo alt attribute provided
...01/20190113_STV_Bonwell_001-1024x683.jpgNo alt attribute provided
/wp-content/uploads/2022/07/footer.jpgNo alt attribute provided
...rivacy_icon_blue?$48X48_PNG_Transparent$California Consumer Privacy Act (CCPA) Opt-Out Icon

Page structure

H1 heading
(Critically important)
Most Trustworthy Company
The H1 heading is perfect.
Headings
(Important)
There are 35 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Most Trustworthy Company
H2 Our growing portfolio of owned and operated resorts.
H2 Empty heading
H2 Guest EXPERIENCE
H2 What’s new
H3 Award-Winning Leadership
H3 Vail Resorts Announces Leadership Transition
H3 Vail Resorts announces ‘My Epic Pro’ for Ski and Ride School
H3 2025/26 Epic Pass Launches at Lowest Price of the Year; Switzerland’s Verbier 4 Vallées is Now Even More Epic with Expanded Access for Pass Holders
H3 Vail Resorts Named One of America’s Most Admired Workplaces 2025 by Newsweek
H3 New Vail Mountain Base Village Planned in Partnership Between Town of Vail, Vail Resorts, and East West Partners
H3 Vail Resorts Honors Colorado River Day with $1 Million Gift to The Nature Conservancy
H3 Vail Resorts Wins Five National Ski Area Association Awards
H3 Vail Resorts Closes on Acquisition of Crans-Montana Mountain Resort in Switzerland
H3 Vail Resorts Launches My Epic Gear Membership for 2024/25 Season
H3 Introducing My Epic Assistant
H3 Our Resorts
H3 Rockies
H3 West
H3 Northeast
H3 Mid-Atlantic
H3 Midwest
H3 Canada
H3 Australia
H3 Europe
H3 Our Sites
H3 Epic Pass
H3 My Epic App
H3 Snow.com
H3 Help Center
H4 Most Admired Workplace
H4 Most Innovative Company
H4 Best Midsize Company
H4 Team
H4 On-Mountain Investments
H4 Technology
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (81) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.vailresorts.com/Anchor Skip to content
https://www.vailresorts.com/No Text
/about-us/Mission & Values
/about-us/culture/Culture
/about-us/leadership-teams/Leadership Teams
/mountain-resorts/Where We Are
/mountain-resorts/what-we-do/What We Do
/responsibility/overview/Overview
/responsibility/sustainability/Sustainability​
/responsibility/community-supp...Community Support
/responsibility/access-to-snow...Access to Snowsports
/responsibility/employee-found...Employee Foundation
/responsibility/wellness/Wellness
https://news.vailresorts.com/New window External Subdomain Newsroom
https://investors.vailresorts....New window External Subdomain Investors
https://jobs.vailresortscareer...New window External Subdomain Careers
https://www.epicpass.com/New window External Subdomain Epic
https://www.breckenridge.com/New window External Subdomain IMG-ALT Image of the town of breckenridge in the foreground with the 5 peaks of breck in the background at dusk
https://www.keystoneresort.com/New window External Subdomain IMG-ALT Family of four skiing down a groomed run at Keystone on a sunny day
https://www.whistlerblackcomb....New window External Subdomain IMG-ALT Skier in powder going down scenic run in Whistler Blackcomb
https://www.vail.com/New window External Subdomain IMG-ALT Female skier skiing in powder in the Vail Back Bowls on sunny day
https://www.parkcitymountain.com/New window External Subdomain IMG-ALT Orange Bubble lift at sunset in Park City
/mountain-resorts/Explore Resorts
https://news.vailresorts.com/2...External Subdomain Learn More
https://www.newsweek.com/ranki...External Subdomain Text duplicate Learn More
https://www.fastcompany.com/91...External Subdomain Text duplicate Learn More
https://time.com/collection/am...External Text duplicate Learn More
https://www.epicpass.com/New window External Subdomain Explore Passes
/mountain-resorts/what-we-do/Text duplicate What We Do
/about-us/culture/Text duplicate Learn More
https://www.epicpass.com/info/...External Subdomain Text duplicate Learn More
https://www.epicpass.com/app.aspxExternal Subdomain Text duplicate Learn More
/epicpromise/sustainability/FOLLOW OUR PROGRESS
/epicpromise/community-support/LEARN MORE
/epicpromise/inclusive-access/Text duplicate LEARN MORE
/epicpromise/employee-foundation/Text duplicate LEARN MORE
https://news.vailresorts.com/New window External Subdomain Visit our newsroom
https://news.vailresorts.com/2...External Subdomain Text duplicate Learn More
https://news.vailresorts.com/2...External Subdomain Text duplicate Learn More
https://news.vailresorts.com/2...External Subdomain Text duplicate Learn More
https://news.vailresorts.com/2...External Subdomain Text duplicate Learn More
https://news.vailresorts.com/2...External Subdomain Text duplicate Learn More
https://news.vailresorts.com/n...External Subdomain Text duplicate Learn More
https://www.nsaa.org/External Subdomain National Ski Areas Association
https://news.vailresorts.com/2...External Subdomain No Text
https://news.vailresorts.com/2...External Subdomain Text duplicate Learn More
https://news.vailresorts.com/2...External Subdomain Text duplicate LEARN MORE
https://news.vailresorts.com/2...External Subdomain Text duplicate Learn More
https://www.beavercreek.com/New window External Subdomain Beaver Creek
https://www.breckenridge.com/New window External Subdomain Breckenridge
https://www.skicb.com/New window External Subdomain Crested Butte
https://www.keystoneresort.com/New window External Subdomain Keystone
https://www.parkcitymountain.com/New window External Subdomain Park City
https://www.vail.com/New window External Subdomain Vail
https://www.skiheavenly.com/New window External Subdomain Heavenly
https://www.northstarcaliforni...New window External Subdomain Northstar
https://www.stevenspass.com/New window External Subdomain Stevens Pass
https://www.kirkwood.com/New window External Subdomain Kirkwood
https://www.stowe.com/New window External Subdomain Stowe
https://www.okemo.com/New window External Subdomain Okemo
https://www.mountsnow.com/New window External Subdomain Mt Snow
https://www.huntermtn.com/New window External Subdomain Hunter
https://www.attitash.com/New window External Subdomain Attitash Mountain
https://www.skiwildcat.com/New window External Subdomain Wildcat
https://www.mountsunapee.com/New window External Subdomain Mount Sunapee
https://www.crotchedmtn.com/New window External Subdomain Crotched Mountain
https://www.libertymountainres...New window External Subdomain Liberty Mountain
https://www.skiroundtop.com/New window External Subdomain Roundtop Mountain
https://www.skiwhitetail.com/New window External Subdomain Whitetail
https://www.jfbb.com/New window External Subdomain Jack Frost Big Boulder
https://www.7springs.com/New window External Subdomain Seven Springs
http://www.hiddenvalleyresort....New window External Subdomain Hidden Valley, PA
https://www.laurelmountainski....New window External Subdomain Laurel Mountain
https://www.wilmotmountain.com/New window External Subdomain Wilmot
https://www.aftonalps.com/New window External Subdomain Afton Alps
https://www.mtbrighton.com/New window External Subdomain Mt Brighton
https://www.alpinevalleyohio.com/New window External Subdomain Alpine Valley
https://www.bmbw.com/New window External Subdomain Boston Mills Brandywine
https://www.skimadriver.com/New window External Subdomain Mad River Mountain
https://www.hiddenvalleyski.com/New window External Subdomain Hidden Valley
https://www.skisnowcreek.com/New window External Subdomain Snow Creek
https://www.paolipeaks.com/New window External Subdomain Paoli Peaks
https://www.whistlerblackcomb....New window External Subdomain Whistler Blackcomb
https://www.mthotham.com.au/New window External Subdomain No Text
https://www.perisher.com.au/New window External Subdomain Perisher
https://www.skifalls.com.au/New window External Subdomain Falls Creek
https://www.mthotham.com.au/New window External Subdomain Hotham
https://www.perisher.com.au/New window External Subdomain No Text
https://www.andermatt-sedrun-d...New window External Subdomain Andermatt-Sedrun
https://www.epicpass.com/New window External Subdomain Epic Pass
https://www.epicpass.com/app.aspxNew window External Subdomain My Epic App
https://www.snow.com/New window External Subdomain Snow.com
https://epicpass.zendesk.com/h...New window External Subdomain Help Center
https://jobs.vailresortscareer...New window External Subdomain Text duplicate Careers
https://news.vailresorts.com/New window External Subdomain Text duplicate Newsroom
/responsibility/overview/Responsibility
/epicpromise/employee-foundation/New window Text duplicate Employee Foundation
/about-us/leadership-teams/Leadership
https://investors.vailresorts....New window External Subdomain Text duplicate Investors
/contact/Contact
https://www.instagram.com/epic...New window Nofollow External Subdomain Instagram
https://twitter.com/VailResortsNew window Nofollow External Twitter
https://www.linkedin.com/compa...New window Nofollow External Subdomain LinkedIn
https://www.snow.com/policies?...External Subdomain Anchor Your Privacy Choices
IMG-ALT California Consumer Privacy Act (CCPA) Opt-Out Icon
/wp-content/uploads/2025/06/Co...New window Code of Ethics
https://www.snow.com/policies?...New window External Subdomain Privacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.vailresorts.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.47 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (118 kB).

HTTP Response Header

NameValue
dateWed, 30 Jul 2025 22:07:18 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
x-cacheableSHORT
cache-controlmax-age=600, must-revalidate
x-cacheHIT: 11
x-cache-groupnormal
cf-cache-statusDYNAMIC
set-cookie285 Characters
servercloudflare
cf-ray96782b081a85bb69-CDG
content-encodingbr
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 503 referring domains.
This page has 39,305 backlinks.
This page has backlinks from 364 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

Crawl-delay: 10
# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow: /?s=
Disallow: /page/*/?s=
Disallow: /search/

Sitemap: https://www.vailresorts.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

www.vailresorts.com
Vail Resorts, Inc. - Vail Resorts
Vail Resorts, Inc. is the premier mountain resort company in the world and a leader in luxury, destination-based travel at iconic locations.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Resorts86%Check
Vail Resorts83%Check
VAIL81%Check
Mountain Resort73%Check
Mountain Resorts73%Check
Vail Mountain71%Check
Company70%Check
Vail Resorts Announces69%Check
Ski Resort66%Check
Vail Resorts named one65%Check
Show more keywords and terms

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