Ustravel.org - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
77% 
Page structure
58% 
Link structure
63% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.16 s
File size
90.90 kB
Words
676
Media files
15
Number of links
76 internal / 33 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
U.S. Travel Association
The length of the page title is perfect. (207 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
U.S. Travel is the national, non-profit organization representing and advocating for all components of the travel industry.
The length of the meta description is perfect. (732 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ustravel.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionU.S. Travel is the national, non-profit organization representing and advocating for all components of the travel industry.
keywordsU.S. Travel, us travel
dcterms.titleU.S. Travel Association
dcterms.typetext
dcterms.formattext/html
dcterms.identifierhttps://www.ustravel.org/
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:cardsummary
twitter:titleU.S. Travel Association
twitter:urlhttps://www.ustravel.org/
twitter:imagehttps://www.ustravel.org/sites/default/files/2022-01/gettyimages-124517041_0_0.jpg
og:site_nameU.S. Travel Association
og:typewebsite
og:urlhttps://www.ustravel.org/
og:titleU.S. Travel Association
og:imagehttps://www.ustravel.org/sites/default/files/2022-01/gettyimages-124517041_0_0.jpg
og:image:urlhttps://www.ustravel.org/sites/default/files/2022-01/gettyimages-124517041_0_0.jpg
og:image:secure_urlhttps://www.ustravel.org/sites/default/files/2022-01/gettyimages-124517041_0_0.jpg
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 676 words. That's ok.
20.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 82 characters this one is longer than 70 characters:
"u.s. travel association: america’s travel economy has lost $1 billion—and counting"
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...mes/custom/particle/apps/drupal/logo.svgHome
...025-09/Tile 1 (1).png.webp?itok=944h_TtwNo alt attribute provided
...-09/Default 1 (2).png.webp?itok=OVxccrRpNo alt attribute provided
.../Default@2x 1 (1).png.webp?itok=9DVtnXQfNo alt attribute provided
.../inline-images/image 1.png?itok=Jw2abCYSNo alt attribute provided
...ttyImages-1382978124_0.jpg?itok=wtZxRlrENo alt attribute provided
...GettyImages-2193275157.jpg?itok=ZjWhvtrnEvent imageDestination Capitol Hill
.../GettyImages-607957441.jpg?itok=54GPtR7DEvent imageIPW
...GettyImages-2165836439.jpg?itok=e6crKhZ7Event imageESTO
...iStock-815972986 (1) 2.png?itok=IGVwYFysNo alt attribute provided
...rport-line-crowded-opt.jpg?itok=_BBJnCefAirport Line Crowded
...ital-BW-Congress-Media.jpg?itok=_pqd4xmHcontent media
...khansen_leaderpage (1).png?itok=iGIz6f7Xerikhansen_leaderpage (1).png
...ult/files/2025-09/USTravel_KO_logo 1.pngU.S. Travel Association
...efault/files/2025-09/IPW25_AMEX_CMYK.pngAMEX Logo

Page structure

H1 heading
(Critically important)
The Value of Membership
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 40 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 The Value of Membership
H2 US Travel Header Utility Menu
H2 User account menu
H2 User account menu Duplicate text
H2 Main navigation
H2 US Travel Header Utility Menu Duplicate text
H2 User account menu Duplicate text
H2 Travel spending lost since the government shutdown.
H2 Our Mission: Increase travel to and within the United States.
H2 Join our Movement.
H2 Economy. Jobs. Growth. Travel Delivers.
H2 America’s Sports & Travel Mega Event Coalition (ASTMEC)
H2 Why U.S. Travel Matters
H2 Advocacy & Policy Leadership
H2 Resources
H2 Affiliation & Visibility
H2 Research & Insights
H2 U.S. Travel Events
H2 Destination Capitol Hill
H2 IPW
H2 ESTO
H2 Powering the Economy.
H2 Connecting America.
H2 What's the Latest
H2 U.S. Travel SmartBrief
H2 Stay Connected
H3 Travel
H3 Initiatives
H3 Policy
H3 15 Million
H3 2.5%
H3 $2.9 Trillion
H3 IPW Duplicate text
H3 DCH
H3 ESTO Duplicate text
H4 Stay Connected Duplicate text
H4 American Jobs
H4 National GDP
H4 Economic Output
H4 Travel Action Network
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are too many external links (33) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.ustravel.org/Anchor Skip to main content
https://www.ustravel.org/U.S. Travel Websites
https://www.ipw.com/New window External Subdomain IPW
http://esto.ustravel.org/New window External Subdomain ESTO
https://www.travelworksforamer...New window External Subdomain Travel Works
/programs/seamless-and-secure-...Commission on Seamless & Secure Travel
https://www.travelactionnetwor...New window External Subdomain Travel Action Network
https://impact.ustravel.org/New window External Subdomain Economic Impact
https://www.ustravel.org/Our Organization
https://www.ustravel.org/about-usAbout U.S. Travel
/about-us/executivesLeadership
/about-us/us-travel-officersExecutive Board and Committees
https://www.ustravel.org/newsNewsroom
/tools-resourcesTools & Resources
/about-us/careersCareers
/contact-usContact U.S. Travel
https://my.ustravel.org/External Subdomain Account
https://www.ustravel.org/IMG-ALT Home
https://my.ustravel.org/External Subdomain Text duplicate Account
https://www.ustravel.org/issuesAdvocacy
/issues/restore-international-...International Inbound Travel
/issues/maintain-robust-growth...Domestic Travel
/issues/reignite-person-meetin...Business, Meetings and Events
/programs/americas-sports-trav...America’s Sports & Travel Mega Event Coalition
/programs/seamless-and-secure-...Commission on Seamless and Secure Travel
/programs/travel-action-networkText duplicate Travel Action Network
/programs/travelpacTravelPAC
/programs/travel-works-for-ame...Travel Works for America
/advocacy-and-policy-prioritiesPolicy Priorities
/advocacy-actionAdvocacy In Action
/issues/brand-usaBrand USA
https://www.ustravel.org/researchIndustry Impact
/research/travel-forecastsForecast
/research/data-insightsData Insights
/research/travel-recovery-insi...The U.S. Travel Insights Dashboard
https://impact.ustravel.org/External Subdomain Text duplicate Economic Impact
/events-results?field_event_ty...Events
/events/DCHDestination Capitol Hill
https://esto.ustravel.org/New window External Subdomain Text duplicate ESTO
https://www.ipw.com/New window External Subdomain Text duplicate IPW
/events/summer-summitSummer Summit
/events/global-meetings-indust...Global Meetings Industry Day
/events/national-travel-and-to...National Travel and Tourism Week
/events-results?field_event_ty...Events Calendar
/about-us/request-speakerRequest a U.S. Travel Speaker
https://sponsorship.ustravel.org/New window External Subdomain Sponsorship and Advertising Opportunities
/membershipMembership
https://survey.alchemer.com/s3...New window External Subdomain Become a Member
/membership/member-benefitsMember Benefits
/directoryMember Directory
/membership/frequently-asked-q...Frequently Asked Questions
/programs/meetings-mean-busine...Meetings Mean Business Coalition
/programs/national-council-sta...National Council of State Tourism Directors (NCSTD)
https://www.ustravel.org/Text duplicate U.S. Travel Websites
https://www.ipw.com/New window External Subdomain Text duplicate IPW
http://esto.ustravel.org/New window External Subdomain Text duplicate ESTO
https://www.travelworksforamer...New window External Subdomain Text duplicate Travel Works
/programs/seamless-and-secure-...Text duplicate Commission on Seamless & Secure Travel
https://www.travelactionnetwor...New window External Subdomain Text duplicate Travel Action Network
https://impact.ustravel.org/New window External Subdomain Text duplicate Economic Impact
https://www.ustravel.org/Text duplicate Our Organization
https://www.ustravel.org/about-usText duplicate About U.S. Travel
/about-us/executivesText duplicate Leadership
/about-us/us-travel-officersText duplicate Executive Board and Committees
https://www.ustravel.org/newsText duplicate Newsroom
/tools-resourcesText duplicate Tools & Resources
/about-us/careersText duplicate Careers
/contact-usText duplicate Contact U.S. Travel
https://my.ustravel.org/External Subdomain Text duplicate Account
/press/us-travel-association-a...Discover the Impact
https://www.ustravel.org/issuesExplore our Advocacy
/membership/member-benefitsText duplicate Member Benefits
https://impact.ustravel.org/?_...New window External Subdomain Explore the Industry’s Impact
/programs/americas-sports-trav...Explore the Program
https://www.ustravel.org/travelTravel Playing a unique yet interconnected role—driving growth, supporting millions of jobs and moving the nation ahead.
/initiativesInitiatives Uniting the travel industry to strengthen communities, foster innovation and ensure America’s competitiveness.
https://www.ustravel.org/policyPolicy Advocating for pro-travel policies that expand mobility, enhance security and power economic growth.
/membershipText duplicate Become a Member
/events-resultsSee Upcoming Events
/events/DCHRead More about
/events/ipwText duplicate Read More about
/events/estoText duplicate Read More about
https://www.facebook.com/U.S.T...External Subdomain Follow us on Facebook
https://www.instagram.com/ustr...External Subdomain Follow us on Instagram
https://www.linkedin.com/compa...External Subdomain Follow us on Linkedin
https://x.com/USTravelExternal Follow us on Twitter/X
https://impact.ustravel.org/New window External Subdomain Discover Insights
/press/us-travel-applauds-endi...Image
IMG-ALT Airport Line Crowded
/press/us-travel-applauds-endi...U.S. Travel Applauds Ending of "Shoes-Off" Policy
/press/us-travel-association-a...Text duplicate Image
IMG-ALT content media
/press/us-travel-association-a...U.S. Travel Association: America’s Travel Economy Has Lost $1 Billion—and Counting
/press/us-travel-association-n...Text duplicate Image
IMG-ALT erikhansen_leaderpage (1).png
/press/us-travel-association-n...U.S. Travel Association Names Erik Hansen as Senior Vice President, Head of Government Relations
/news?type=65991More News
https://newsletter.smartbrief....New window External Subdomain SUBSCRIBE
https://www.ustravel.org/IMG-ALT U.S. Travel Association
https://americanexpress.com/New window External IMG-ALT AMEX Logo
https://x.com/USTravelExternal Follow us on
https://www.instagram.com/ustr...External Subdomain Text duplicate Follow us on
https://www.linkedin.com/compa...External Subdomain Text duplicate Follow us on
https://www.facebook.com/U.S.T...External Subdomain Text duplicate Follow us on
/privacy-policyPrivacy Policy
/terms-useTerms of Use
https://www.ipw.com/External Subdomain Text duplicate IPW
/events/DCHDCH
https://esto.ustravel.org/External Subdomain Text duplicate ESTO
https://www.travelactionnetwor...External Subdomain Text duplicate Travel Action Network
/privacy-policyText duplicate Privacy Policy
/terms-useText duplicate Terms of Use

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ustravel.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.16 seconds.
The file size of the HTML document is fine (91 kB).

HTTP Response Header

NameValue
dateThu, 30 Oct 2025 20:41:06 GMT
content-typetext/html; charset=UTF-8
access-control-allow-origin*
cache-controlmax-age=10800, public
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content-languageen
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedThu, 30 Oct 2025 11:24:50 GMT
servercloudflare
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x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
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x-served-bycache-chi-kigq8000077-CHI, cache-fra-eddf8230095-FRA
x-cacheHIT, HIT
x-cache-hits1, 0
x-timerS1761856867.730429,VS0,VE7
varyAccept-Encoding, Cookie, Cookie, Cookie
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via1.1 varnish, 1.1 varnish
cf-cache-statusDYNAMIC
content-encodingbr
cf-ray996dbb490c2f3d14-FRA
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,381 referring domains.
This page has 147,704 backlinks.
This page has backlinks from 1,038 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Sitemap: https://www.ustravel.org/sitemap.xml

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www.ustravel.org
U.S. Travel Association
U.S. Travel is the national, non-profit organization representing and advocating for all components of the travel industry.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Travel86%Check
Travel Association71%Check
Travel Industry67%Check
Travel News62%Check
Travel Websites62%Check
Travel Works62%Check
Travel Segments62%Check
champion travel62%Check
Seamless Secure Travel53%Check
Follow us52%Check
Show more keywords and terms

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