Uit.stanford.edu - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
67% 
Page structure
97% 
Link structure
85% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.31 s
File size
49.00 kB
Words
589
Media files
12
Number of links
65 internal / 33 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
How Can We Help? | University IT
The length of the page title is perfect. (304 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://uit.stanford.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
langen
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
This page contains 589 words. That's ok.
26.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/stanford_uit/logo.svgHome
...Plugin (1200 x 800 px).png?itok=NdPamHCXgraphic image showing a plug, cloud, lightning bolt, and gears
...Graphic (1920 x1280px).png?itok=l_4iEIWQNo alt attribute provided
...lic/end-email-text-att.jpg?itok=PgZA1YsdNo alt attribute provided
...blic/Zoom Settings (1).png?itok=SspZboB7No alt attribute provided
...e/public/phishing scam.png?itok=gF99QNx6No alt attribute provided
...himp phishing scam (1).png?itok=RLSoUhvANo alt attribute provided
...blog/iStock-2173376774.jpg?itok=2HbGys_Ygraphic illustration depicting cloud security
...images/blog/SWS ux (1).png?itok=BekM1lQRNo alt attribute provided
...mages/blog/slack 2fa_0.png?itok=4eP-m2zbGraphic illustration depicting 2FA
...late- faculty subtheme.png?itok=pyfGYE5LNo alt attribute provided
...d_uit/images/footer-stanford-logo@2x.pngStanford University

Page structure

H1 heading
(Critically important)
How Can We Help?
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 How Can We Help?
H2 Introducing a Streamlined Process for M365 Add-in and Plugin Requests
H2 Planned Outage for Oracle Financials Upgrade
H2 AT&T Ending Email-to-Text and Text-to-Email
H2 Updates to Captioning and Transcript Settings in Zoom
H2 Phishing Alert: Attackers Use Google Workspace Apps to Steal Credentials
H2 Phishing Alert: Attackers Steal Mailing Lists Using Mailchimp
H2 When and how would I need to retrieve my computer’s encryption recovery key?
H2 What should I do if I’ve been doxxed?
H2 The Importance of Securing Non-Human Identities in a University Environment
H2 Stanford's In-house UX Design Team: Tailoring Web Solutions to Meet Your Needs
H2 Mandatory 2FA for Slack Guests Launches in January
H2 New Website Design Options for Faculty and Labs Using Stanford Sites
H2 Get Started with IT
H2 Secure Computing
H2 IT Perks
H2 Tech Resources & Support for Students
H2 Services
H2 Support
H2 University IT
H2 Connect
H2 UIT Web Editors
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (33) on this page.

Found links on this page

LinkAttributesAnchor text
https://uit.stanford.edu/Anchor Skip to main content
https://uit.stanford.edu/University IT
IMG-ALT Home
A-TITLE Home
https://uit.stanford.edu/servicesSubdomain Explore services
https://uit.stanford.edu/servicesView all services
/guide/riskclassificationsSubdomain Anchor View services approved for High Risk Data
https://uit.stanford.edu/Subdomain I want to ...
/videoconferencingUse video conferencing tools
/service/techtraining/scheduleGet IT training
/service/gsuite/google-formsCreate web forms and surveys
/emailcalendar/configSet up email
/service/authentication/twostepSet up two-step authentication
/service/sponsorship/personSponsor a SUNet ID
https://software.stanford.edu/External Subdomain Get software
/guide/connecting-to-networkConnect to the network
/service/mobiledevice/managementSecure my mobile device
/guide/website/hostingGet website hosting
/guide/websitePublish a website
/guide/toolsGet started with IT at Stanford
https://uit.stanford.edu/Log into ...
https://webmail.stanford.edu/External Subdomain Email and calendar
https://stanford.zoom.us/External Subdomain Zoom video conferencing
https://stanfordmedicine.box.com/External Subdomain Medicine Box file storage
https://mailman.stanford.edu/m...External Subdomain Mailing lists
https://accounts.stanford.edu/External Subdomain Stanford Accounts
https://mydevices.stanford.edu/External Subdomain MyDevices
https://stanforduniversity.qua...External Subdomain Qualtrics survey tool
https://drive.google.com/a/sta...External Subdomain Google Drive
/guide/single-sign-onUnderstanding single sign on
https://stanford.service-now.c...External Subdomain View alerts
https://stanford.service-now.c...External Subdomain Get support
https://stanford.service-now.c...External Subdomain Find answers
/security/report-incidentSubdomain Report a security incident
https://stanford.service-now.c...External Subdomain Request something
https://stanford.service-now.c...External Subdomain Get help
https://uit.stanford.edu/servicesView All Services
https://stanford.service-now.c...External Subdomain Get IT Help
/news-categories/information-s...Information Security
/news/introducing-streamlined-...Learn more about Introducing a Streamlined Process for M365 Add-in and Plugin Requests
/news-categories/service-spotl...Service Spotlights
/news/planned-outage-oracle-fi...Learn more about Planned Outage for Oracle Financials Upgrade
/news-categories/service-spotl...Text duplicate Service Spotlights
/news/att-ending-email-text-an...Learn more about AT&T Ending Email-to-Text and Text-to-Email
/news-categories/service-spotl...Text duplicate Service Spotlights
/news/updates-captioning-and-t...Learn more about Updates to Captioning and Transcript Settings in Zoom
/news-categories/information-s...Text duplicate Information Security
/news/phishing-alert-attackers...Learn more about Phishing Alert: Attackers Use Google Workspace Apps to Steal Credentials
/news-categories/information-s...Text duplicate Information Security
/news/phishing-alert-attackers...Learn more about Phishing Alert: Attackers Steal Mailing Lists Using Mailchimp
/news-categories/tips-and-tricksTips and Tricks
/news/when-and-how-would-i-nee...Learn more about When and how would I need to retrieve my computer’s encryption recovery key?
/news/what-should-i-do-if-i’ve...Learn more about What should I do if I’ve been doxxed?
https://uit.stanford.edu/newsMore News
/blog-post-categories/informat...Text duplicate Information Security
/blog/importance-securing-non-...Learn more about The Importance of Securing Non-Human Identities in a University Environment
/blog-post-categories/content-...Content Management
/blog/stanfords-house-ux-desig...Learn more about Stanford's In-house UX Design Team: Tailoring Web Solutions to Meet Your Needs
/blog-post-categories/stanford...Stanford Slack
/blog/mandatory-2fa-slack-gues...Learn more about Mandatory 2FA for Slack Guests Launches in January
/blog-post-categories/content-...Text duplicate Content Management
/blog/new-website-design-optio...Learn more about New Website Design Options for Faculty and Labs Using Stanford Sites
https://uit.stanford.edu/blogMore Blog Posts
/guide/toolsExplore Tools to Get Started »
/guide/securityLearn Secure Computing Practices »
/guide/perksExplore IT Perks »
https://techsource.stanford.edu/External Subdomain Explore Technology Resources »
https://uit.stanford.edu/servicesExplore all services
/cloudsolutions-q-aCloud Solutions Q&As
/guide/toolsGet started with IT
/guide/securityPractice secure computing
/guide/telecommutingWork Anywhere Guide
/guide/perksIT perks
https://stanford.service-now.c...External Subdomain Text duplicate Find answers
https://stanford.service-now.c...External Subdomain Text duplicate Request something
https://stanford.service-now.c...External Subdomain Text duplicate Get help
/status-metricsView system and project status
/guide/browser-recommendationsBrowser recommendations
https://techsource.stanford.edu/External Subdomain Tech Resources & Support (for students)
/organization/structureAbout us
/organization/orgchartOrganization chart
https://careersearch.stanford....External Subdomain Current job openings
/annual-reportUIT Annual Report
https://uit.stanford.edu/newsNews
https://uit.stanford.edu/newsRecent Announcements
https://uit.stanford.edu/eventsEvents
https://cop.stanford.edu/External Subdomain Communities of Practice
https://uitcommunity.stanford....External Subdomain UIT Community (UIT staff only)
/saml/login?destination=/Nofollow Login
https://www.stanford.edu/External Subdomain IMG-ALT Stanford University
https://www.stanford.edu/External Subdomain Stanford Home
https://visit.stanford.edu/plan/External Subdomain Maps & Directions
https://www.stanford.edu/search/External Subdomain Search Stanford
https://emergency.stanford.edu/External Subdomain Emergency Info
https://www.stanford.edu/site/...External Subdomain Terms of Use
A-TITLE Terms of use for sites
https://www.stanford.edu/site/...External Subdomain Privacy
A-TITLE Privacy and cookie policy
/security/copyright-infringementSubdomain Copyright
A-TITLE Report alleged copyright infringement
https://adminguide.stanford.ed...External Subdomain Trademarks
A-TITLE Ownership and use of Stanford trademarks and images
https://exploredegrees.stanfor...External Subdomain Non-Discrimination
A-TITLE Non-discrimination policy
https://www.stanford.edu/site/...External Subdomain Accessibility
A-TITLE Report web accessibility issues

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://uit.stanford.edu/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.31 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (49 kB).

HTTP Response Header

NameValue
dateWed, 04 Jun 2025 08:08:45 GMT
content-typetext/html; charset=UTF-8
serverApache/2.4.62 (Debian)
cache-controlmax-age=60, public
x-drupal-dynamic-cacheMISS
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedWed, 04 Jun 2025 02:12:42 GMT
etag"1749003162-gzip"
varyCookie,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
x-drupal-cacheHIT
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 109 referring domains.
This page has 167 backlinks.
This page has backlinks from 97 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

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Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
help62%Check
Stanford58%Check
Stanford University57%Check
University56%Check
Get help50%Check
Non-Human Identities University46%Check
Identities University Environment46%Check
Labs Using Stanford Sites46%Check
Phishing44%Check
Set up44%Check
Show more keywords and terms

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