Trolley.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
34% 
Page structure
58% 
Link structure
38% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.33 s
File size
168.40 kB
Words
447
Media files
11
Number of links
46 internal / 30 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Compare Supermarket Prices - Trolley.co.uk
The length of the page title is perfect. (394 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Compare over 10,000 products across supermarkets and shops. Your free online price comparison website.
The length of the meta description is perfect. (661 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Language defined in HTTP-Equiv meta tag: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
There are different language information within the page markup.
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, user-scalable=yes, minimum-scale=1
descriptionCompare over 10,000 products across supermarkets and shops. Your free online price comparison website.
fo-verify14d1c7e4-3b0c-4ec6-bd90-c2861653d625
langen
twitter:image:srchttps://www.trolley.co.uk/img/home-share-banner.png
twitter:cardsummary_large_image
twitter:titleCompare Supermarket Prices
twitter:descriptionCompare over 10,000 products across supermarkets and shops. Your free online price comparison website.
og:imagehttps://www.trolley.co.uk/img/home-share-banner.png
Content-Typetext/html; charset=UTF-8
Content-Languageen-gb
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 2 paragraph/s was/were found on this page.
There are only 447 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 56 words is high.
21.9% of the text are stop words.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, user-scalable=yes, minimum-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
11 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://www.trolley.co.uk/imgs/logo.svgNo alt attribute provided
/img/product/BDU148No alt attribute provided
/img/product/BLU594No alt attribute provided
/img/product/HYU523No alt attribute provided
/img/product/NOJ137No alt attribute provided
/img/product/VTE935No alt attribute provided
/img/product/NNR591No alt attribute provided
/img/product/TAM464No alt attribute provided
/img/product/GOU956No alt attribute provided
/img/product/LXG928No alt attribute provided
/img/product/IGS577No alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Today's Top Deals
H3 Available at
H3 What people say
H3 Available at Duplicate text
H3 What people say Duplicate text
H3 Available at Duplicate text
H3 What people say Duplicate text
H3 Available at Duplicate text
H3 What people say Duplicate text
H3 Available at Duplicate text
H3 What people say Duplicate text
H3 Available at Duplicate text
H3 What people say Duplicate text
H3 Available at Duplicate text
H3 What people say Duplicate text
H3 Available at Duplicate text
H3 What people say Duplicate text
H3 Available at Duplicate text
H3 What people say Duplicate text
H3 Available at Duplicate text
H3 What people say Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
10 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (30) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.trolley.co.uk/deals/Today's Deals
/help-guides/Help Guides
https://www.trolley.co.uk/app/Download App
https://www.trolley.co.uk/No Text
https://www.trolley.co.uk/lists/No Text
https://www.trolley.co.uk/For You
/explore/Explore
https://www.trolley.co.uk/deals/Deals
/deals/?stores=1No Text
/deals/?stores=2No Text
/deals/?stores=7No Text
/deals/?stores=9No Text
/deals/?stores=14No Text
/deals/?stores=15No Text
/deals/?stores=16No Text
/deals/?stores=18No Text
/product/rimmel-stay-matte-pre...1 Save £1.55 in Amazon 31% Cheaper
A-TITLE Stay Matte Pressed Powder Transparent (14g)
/product/rimmel-stay-matte-pre...Rimmel Stay Matte Pressed Powder Transparent
A-TITLE Stay Matte Pressed Powder Transparent (14g)
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £3.40
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £4.95
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £4.98
/product/rimmel-stay-matte-pre...+5 STORES
A-TITLE Stay Matte Pressed Powder Transparent (14g)
/product/bausch-lomb-biotrue-m...2 Save £3.37 in Amazon 27% Cheaper
A-TITLE Multi-Purpose Contact Lens Solution (300ml)
/product/bausch-lomb-biotrue-m...Biotrue Multi-Purpose Contact Lens Solution
A-TITLE Multi-Purpose Contact Lens Solution (300ml)
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £9.32
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £12.69
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £12.99
/product/vitabiotics-pregnacar...3 Save £5.10 in Amazon 34% Cheaper
A-TITLE Vitabiotics Pregnacare New Mum Post-Natal 56 Tablets
/product/vitabiotics-pregnacar...Pregnacare Vitabiotics Pregnacare New Mum Post-Natal 56 Tablets
A-TITLE Vitabiotics Pregnacare New Mum Post-Natal 56 Tablets
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £9.90
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £15.00
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £16.00
/product/olay-retinol-24-night...4 Save £22.00 in Amazon 58% Cheaper
A-TITLE Retinol 24 Night Eye Cream with Retinol & Vitamin B3 (15ml)
/product/olay-retinol-24-night...Olay Retinol 24 Night Eye Cream with Retinol & Vitamin B3
A-TITLE Retinol 24 Night Eye Cream with Retinol & Vitamin B3 (15ml)
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £15.99
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £37.99
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £38.00
/product/olay-retinol-24-night...+3 STORES
A-TITLE Retinol 24 Night Eye Cream with Retinol & Vitamin B3 (15ml)
/product/fairy-clean-fresh-was...5 Save 81p in Asda 29% Cheaper
A-TITLE Apple Orchard Washing Up Liquid Clean & Fresh Apple & Rhubarb (1015ml)
/product/fairy-clean-fresh-was...Fairy Apple Orchard Washing Up Liquid Clean & Fresh Apple & Rhubarb
A-TITLE Apple Orchard Washing Up Liquid Clean & Fresh Apple & Rhubarb (1015ml)
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £1.98
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £2.79
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £3.00
/product/fairy-clean-fresh-was...+1 STORE
A-TITLE Apple Orchard Washing Up Liquid Clean & Fresh Apple & Rhubarb (1015ml)
/product/sambucol-childrens-gu...6 Save £5.12 in Amazon 47% Cheaper
A-TITLE Gummies for Kids 30 Gummies
/product/sambucol-childrens-gu...Sambucol Gummies for Kids 30 Gummies
A-TITLE Gummies for Kids 30 Gummies
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £5.88
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £11.00
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £11.40
/product/sambucol-childrens-gu...Text duplicate +3 STORES
A-TITLE Gummies for Kids 30 Gummies
/product/robinsons-fruit-creat...7 Save 85p in Amazon 36% Cheaper
A-TITLE Fruit Creations Zingy Lemon & Raspberry Squash (1l)
/product/robinsons-fruit-creat...Robinsons Fruit Creations Zingy Lemon & Raspberry Squash
A-TITLE Fruit Creations Zingy Lemon & Raspberry Squash (1l)
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £1.48
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £2.33
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £2.35
/product/robinsons-fruit-creat...+4 STORES
A-TITLE Fruit Creations Zingy Lemon & Raspberry Squash (1l)
/product/starbucks-white-mocha...8 Save £1.50 in Ocado 50% Cheaper
A-TITLE Premium Instant White Mocha (24g)
/product/starbucks-white-mocha...Starbucks Premium Instant White Mocha
A-TITLE Premium Instant White Mocha (24g)
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £1.50
https://redirect.trolley.co.uk...New window Nofollow External Subdomain Text duplicate £3.00
https://redirect.trolley.co.uk...New window Nofollow External Subdomain Text duplicate £3.00
/product/starbucks-white-mocha...+2 STORES
A-TITLE Premium Instant White Mocha (24g)
/product/little-moons-honey-ro...9 Save £1.52 in Asda 30% Cheaper
A-TITLE Honey Roasted Pistachio Mochi Ice Cream (32g)
/product/little-moons-honey-ro...Little Moons Honey Roasted Pistachio Mochi Ice Cream
A-TITLE Honey Roasted Pistachio Mochi Ice Cream (32g)
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £3.48
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £5.00
https://redirect.trolley.co.uk...New window Nofollow External Subdomain Text duplicate £5.00
/product/little-moons-honey-ro...Text duplicate +3 STORES
A-TITLE Honey Roasted Pistachio Mochi Ice Cream (32g)
/product/walkers-sensations-ro...10 Save 76p in Asda 30% Cheaper
A-TITLE Sensations Roasted Chicken & Thyme Sharing Crisps (150g)
/product/walkers-sensations-ro...Walkers Sensations Roasted Chicken & Thyme Sharing Crisps
A-TITLE Sensations Roasted Chicken & Thyme Sharing Crisps (150g)
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £1.74
https://redirect.trolley.co.uk...New window Nofollow External Subdomain £2.50
https://redirect.trolley.co.uk...New window Nofollow External Subdomain Text duplicate £2.50
/product/walkers-sensations-ro...Text duplicate +1 STORE
A-TITLE Sensations Roasted Chicken & Thyme Sharing Crisps (150g)
https://www.trolley.co.uk/No Text
https://www.trolley.co.uk/listsNo Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.trolley.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.33 seconds.
The file size of the HTML document is fine (168 kB).

HTTP Response Header

NameValue
content-encodinggzip
varyAccept-Encoding
set-cookie98 Characters
content-typetext/html; charset=UTF-8
dateThu, 24 Jul 2025 09:39:48 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 187 referring domains.
This page has 980 backlinks.
This page has backlinks from 171 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /product/report/
Disallow: /product/share/
Disallow: /product/open
Disallow: /search/
Disallow: /*?img=1*
Disallow: /*?p=*
Disallow: /*?page=*
Disallow: /open_store.php*
Disallow: /product/*?question-answer=1*
Disallow: /product/*?write-review=1*
Disallow: /product/*img=*
Disallow: /product/alternatives/*

User-agent: Mediapartners-Google
Disallow:

User-agent: MJ12bot
Disallow: /

User-agent: SemrushBot
Disallow: /

User-agent: AhrefsBot
Disallow: /

User-agent: BLEXBot
Disallow: /

User-agent: Yandex
Disallow: /

User-agent: PetalBot
Disallow: /

User-agent: SeekportBot
Disallow: /

User-agent: DataForSeoBot
Disallow: /

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Search preview

www.trolley.co.uk
Compare Supermarket Prices - Trolley.co.uk
Compare over 10,000 products across supermarkets and shops. Your free online price comparison website.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
super58%Check
Ice58%Check
product48%Check
shops46%Check
Ice Cream46%Check
Deals38%Check
Today38%Check
Top38%Check
Available37%Check
people37%Check
Show more keywords and terms

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