Transparency.meta.com - SEO Checker

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Overview of the SEO Check
Meta information
96% 
Page quality
83% 
Page structure
58% 
Link structure
75% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.36 s
File size
158.30 kB
Words
993
Media files
12
Number of links
104 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Transparency Center
The page title is too short. (189 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Meta regularly publishes reports to give our community visibility into community standards enforcement, government requests and internet disruptions
The length of the meta description is perfect. (920 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://transparency.meta.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Germany
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
referrerdefault
bingbotnoarchive
viewportwidth=device-width, initial-scale=1
descriptionMeta regularly publishes reports to give our community visibility into community standards enforcement, government requests and internet disruptions
langen
og:titleTransparency Center
og:descriptionMeta regularly publishes reports to give our community visibility into community standards enforcement, government requests and internet disruptions
og:urlhttps://transparency.meta.com/
og:typewebsite
og:imagehttps://static.xx.fbcdn.net/rsrc.php/v4/yc/r/s_dzh-nO-ax.png
og:image:typeimage/jpeg
og:image:width2400
og:image:height1260
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 993 words. That's ok.
33.9% of the text are stop words.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.7 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 20 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
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...ia_id=600905428510894&version=1730673862No alt attribute provided
....fbcdn.net/rsrc.php/y3/r/TX8iPctcZpv.svgChevron Icon
....fbcdn.net/rsrc.php/yE/r/wQDb6j3mhl8.svgChevron Icon
....fbcdn.net/rsrc.php/y3/r/TX8iPctcZpv.svgChevron Icon
....fbcdn.net/rsrc.php/yE/r/wQDb6j3mhl8.svgChevron Icon
....fbcdn.net/rsrc.php/y3/r/TX8iPctcZpv.svgChevron Icon
....fbcdn.net/rsrc.php/yE/r/wQDb6j3mhl8.svgChevron Icon
...1t3c2VBT1Cil_-xTTX_dHZtIYpeg&oe=6847366ENo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 63 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 At Meta, we’re committed to giving people a voice and keeping them safe.
H2 1
H2 2
H2 3
H2 Community Notes: A New Way to Add Context to Posts
H2 Integrity Reports, Fourth Quarter 2024
H2 Expanding our focus on better explaining our policies
H2 POLICIES
H2 ENFORCEMENT
H2 SECURITY
H2 FEATURES
H2 GOVERNANCE
H2 REPORTS
H2 RESEARCH TOOLS
H3 We keep people safe and let people hold us accountable by sharing our policies, enforcement and transparency reports.
H3 Our policies
H3 Our enforcement
H3 Our transparency reports
H3 Our approach to explaining ranking
H3 Recent updates
H4 Transparency Center
H4 Since 2016, we've used a strategy called "remove, reduce, inform" to manage content across Meta technologies.
H4 This means we remove harmful content that goes against our policies, reduce the distribution of problematic content that doesn’t violate our policies, and inform people with additional context so t...
H4 To help with this strategy, we have policies that describe what is and isn’t allowed on our technologies. Our teams work together to develop our policies and enforce them. Here’s how it works.
H4 We collaborate with global experts in technology, public safety and human rights to create and update our policies.
H4 We build features for safety, so people can report content and block, hide or unfollow accounts.
H4 We enforce our policies using technology and human review.
H6 Community Standards
H6 Meta Advertising Standards
H6 Other policies
H6 How Meta improves
H6 Age-Appropriate Content
H6 Detecting violations
H6 Taking action
H6 Threat disruptions
H6 Security threats
H6 Threat reporting
H6 Our Approach To Dangerous Organizations and Individuals
H6 Our approach to the opioid epidemic
H6 Our approach to elections
H6 Our approach to misinformation
H6 Our approach to newsworthy content
H6 Our approach to Facebook Feed ranking
H6 Our approach to explaining ranking Duplicate text
H6 Governance innovation
H6 Oversight Board overview
H6 How to appeal to the Oversight Board
H6 Oversight Board cases
H6 Oversight Board recommendations
H6 Creating the Oversight Board
H6 Oversight Board: Further asked questions
H6 Meta’s Bi-Annual Updates on the Oversight Board
H6 Tracking the Oversight Board’s Impact
H6 Content Library and Content Library API
H6 Ad Library tools
H6 Other research tools and datasets
H6 Community Standards Enforcement Report
H6 Intellectual Property
H6 Government Requests for User Data
H6 Content Restrictions Based on Local Law
H6 Internet Disruptions
H6 Widely Viewed Content Report
H6 Regulatory and Other Transparency Reports
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://transparency.meta.com/Transparency Center
/policies/Policies
/policies/community-standards/Community Standards Policies that outline what is and isn't allowed on our apps.
/policies/ad-standards/Meta Advertising Standards Policies for ad content and business assets.
/policies/other-policies/Other policies Other policies that apply to Meta technologies.
/policies/improving/How Meta improves How we update our policies, measure results, work with others, and more.
/policies/age-appropriate-cont...Age-Appropriate Content Explore how we help teens have safe, positive experiences on Facebook and Instagram.
/enforcement/Enforcement
/enforcement/detecting-violati...Detecting violations How technology and review teams help us detect and review violating content and accounts.
/enforcement/taking-action/Taking action Our three-part approach to content enforcement: remove, reduce and inform.
/metasecurity/Security
/metasecurity/threat-disruptions/Threat disruptions How we take down coordinated adversarial networks to protect people using our services
/metasecurity/security-threats/Security threats Challenges we investigate and counter around the globe
/metasecurity/threat-reporting/Threat reporting Security research into the adversarial networks we’ve taken down since 2017
/features/Features
/features/dangerous-orgs-and-i...Our Approach To Dangerous Organizations and Individuals How we approach dangerous organizations and individuals.
/features/supporting-communiti...Our approach to the opioid epidemic How we support communities in the face of the opioid epidemic.
/features/approach-to-elections/Our approach to elections How we help prevent interference, empower people to vote and more.
/policies/community-standards/...Our approach to misinformation How we work with independent fact-checkers, and more, to identify and take action on misinformation.
/features/approach-to-newswort...Our approach to newsworthy content How we assess content for newsworthiness.
/features/ranking-and-content/Our approach to Facebook Feed ranking How we reduce problematic content in News Feed.
/features/explaining-ranking/Our approach to explaining ranking How we build AI systems.
/governance/Governance
/governance/innovation/Governance innovation
/oversight/overview/Oversight Board overview
/oversight/appealing-to-oversi...How to appeal to the Oversight Board
/oversight/oversight-board-cases/Oversight Board cases
/oversight/oversight-board-rec...Oversight Board recommendations
/oversight/creation-of-oversig...Creating the Oversight Board
/oversight/further-asked-quest...Oversight Board: Further asked questions
/oversight/meta-biannual-updat...Meta’s Bi-Annual Updates on the Oversight Board
/governance/tracking-impact/Tracking the Oversight Board’s Impact
/researchtools/Research tools
/researchtools/meta-content-li...Content Library and Content Library API Comprehensive access to public data from Facebook and Instagram
/researchtools/ad-library-tools/Ad Library tools Comprehensive and searchable database of all ads currently running across Meta technologies
/researchtools/other-datasets/Other research tools and datasets Additional tools for in-depth research on Meta technologies and programs
/data/Reports
/data/community-standards-enfo...Community Standards Enforcement Report Quarterly report on how well we're doing at enforcing our policies on the Facebook app and Instagram.
/data/intellectual-property/Intellectual Property Report on how well we're helping people protect their intellectual property.
/data/government-data-requests/Government Requests for User Data Report on government request for people's data.
/data/content-restrictions/Content Restrictions Based on Local Law Report on when we restrict content that's reported to us as violating local law.
/data/internet-disruptions/Internet Disruptions Report on intentional internet restrictions that limit people's ability to access the internet.
/data/widely-viewed-content-re...Widely Viewed Content Report Quarterly report on what people see on Facebook, including the content that receives the widest distribution during the quarter.
/data/regulatory-transparency-...Regulatory and Other Transparency Reports Download current and past regulatory reports for Facebook and Instagram.
/enforcement/taking-action/tak...remove
/enforcement/taking-action/low...reduce
/enforcement/taking-action/con...inform
/policies/policies
/policies/improving/stakeholde...develop
/policies/improving/prioritizi...enforce
/policies/improving/How Meta improves
/enforcement/taking-action/Taking action
/enforcement/detecting-violati...Detecting violations
/policies/Our policies Our policies define what is and isn’t allowed on Meta technologies. If content goes against our policies, we take action on it. Policies
/enforcement/Our enforcement We use technology and review teams to detect, review and take action on millions of pieces of content every day on Facebook and Instagram. Ho...
/data/Our transparency reports We publish regular transparency reports to show people how we’re doing at enforcing our policies. Transparency reports
/features/explaining-ranking/Our approach to explaining ranking Artificial intelligence (AI) systems inform the ranking of content for many experiences on Meta’s products, such as viewin...
/features/community-notesCommunity Notes: A New Way to Add Context to Posts Meta has rolled out a Community Notes feature that lets people add more context to Facebook, Instagram and...
IMG-ALT Chevron Icon
/integrity-reports-q4-2024Integrity Reports, Fourth Quarter 2024 We’re publishing our fourth quarter reports for 2024, including the Community Standards Enforcement Report, Adversaria...
IMG-ALT Chevron Icon
/explaining-our-policiesExpanding our focus on better explaining our policies We’ve expanded a new feature that allows people to correct their first mistake for most first-time poli...
IMG-ALT Chevron Icon
/recent-updatesClick here for previous updates
https://transparency.meta.com/Text duplicate Transparency Center
/policies/POLICIES
/policies/community-standards/Community Standards
/policies/ad-standards/Meta Advertising Standards
/policies/other-policies/Other policies
/policies/improving/Text duplicate How Meta improves
/policies/age-appropriate-cont...Age-Appropriate Content
/enforcement/ENFORCEMENT
/enforcement/detecting-violati...Text duplicate Detecting violations
/enforcement/taking-action/Text duplicate Taking action
/metasecurity/SECURITY
/metasecurity/threat-disruptions/Threat disruptions
/metasecurity/security-threatsSecurity threats
/metasecurity/threat-reportingThreat reporting
/features/FEATURES
/features/dangerous-orgs-and-i...Our Approach To Dangerous Organizations and Individuals
/features/approach-to-elections/Our approach to elections
/policies/community-standards/...Our approach to misinformation
/features/approach-to-newswort...Our approach to newsworthy content
/features/ranking-and-content/Our approach to Facebook Feed ranking
/features/explaining-ranking/Our approach to explaining ranking
/governance/GOVERNANCE
/governance/innovation/Text duplicate Governance innovation
/oversight/overview/Text duplicate Oversight Board overview
/oversight/appealing-to-oversi...Text duplicate How to appeal to the Oversight Board
/oversight/oversight-board-cases/Text duplicate Oversight Board cases
/oversight/oversight-board-rec...Text duplicate Oversight Board recommendations
/oversight/creation-of-oversig...Text duplicate Creating the Oversight Board
/oversight/further-asked-quest...Text duplicate Oversight Board: Further asked questions
/oversight/meta-biannual-updat...Text duplicate Meta’s Bi-Annual Updates on the Oversight Board
/governance/tracking-impact/Text duplicate Tracking the Oversight Board’s Impact
/data/REPORTS
/data/community-standards-enfo...Community Standards Enforcement Report
/data/intellectual-property/Intellectual Property
/data/government-data-requests/Government Requests for User Data
/data/content-restrictions/Content Restrictions Based on Local Law
/data/internet-disruptions/Internet Disruptions
/data/widely-viewed-content-re...Widely Viewed Content Report
/data/regulatory-transparency-...Regulatory and Other Transparency Reports
/researchtools/RESEARCH TOOLS
/researchtools/meta-content-li...Content Library and Content Library API
/researchtools/ad-library-toolsAd Library Tools
/researchtools/other-datasetsOther research tools and datasets
https://www.facebook.com/about...New window External Subdomain Privacy Policy
https://www.facebook.com/legal...New window External Subdomain Terms of Service
https://www.facebook.com/polic...New window External Subdomain Cookies

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://transparency.meta.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.36 seconds.
The file size of the HTML document is fine (158 kB).

HTTP Response Header

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http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 93 referring domains.
This page has 2,202 backlinks.
This page has backlinks from 86 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Notice: Collection of data on Facebook through automated means is
# prohibited unless you have express written permission from Facebook
# and may only be conducted for the limited purpose contained in said
# permission.
# See: http://www.facebook.com/apps/site_scraping_tos_terms.php

User-agent: facebookexternalhit
Allow: *

User-agent: *
Disallow: /*cursor=
Disallow: /*fb_comment_id=
Disallow: /ajax/
Disallow: /tealium/
Disallow: /intern/
Disallow: /internal/
Disallow: /login/
Disallow: /oidc/callback/
Disallow: /*.php


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transparency.meta.com
Transparency Center
Meta regularly publishes reports to give our community visibility into community standards enforcement, government requests and internet disruptions

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Meta66%Check
Transparency66%Check
Transparency Center60%Check
Transparency Reports60%Check
re doing56%Check
Report54%Check
Reports54%Check
Enforcement54%Check
Community54%Check
Standards54%Check
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