Surrey.ac.uk - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
85% 
Page structure
91% 
Link structure
55% 
Server
43% 
External factors
100% 
SEO Score
Response time
0.44 s
File size
131.70 kB
Words
887
Media files
12
Number of links
194 internal / 21 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of Surrey
The page title is too short. (176 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The University of Surrey, offers life-changing education and research on a beautiful campus in Guildford.
The length of the meta description is perfect. (640 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.surrey.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verification_mRAT11ooliZQcm0ws-maxtjOOwj-NQ3f_mEOsQZ9MQ
descriptionThe University of Surrey, offers life-changing education and research on a beautiful campus in Guildford.
abstractThe University of Surrey is an international university with a worldwide reputation for excellence in teaching and research. It offers students a unique combination of high academic standards, employment success and a prime location in beautiful surroundings, yet with ease of access to London. Our undergraduate and postgraduate students experience a first-rate working environment and a lively social life.
keywordsuniversity, surrey, guildford, UK
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
facebook-domain-verificationbff4khramrbunbd1hq6sn8je1u0irg
theme-color#25384a
msapplication-TileColor#25384a
langen
twitter:cardsummary_large_image
twitter:descriptionThe University of Surrey is a leading university located within the county town of Guildford, Surrey in the South East of England, UK.
twitter:site@uniofsurrey
twitter:titleUniversity of Surrey
twitter:imagehttps://surrey.ac.uk/media/3552
og:site_nameUniversity of Surrey
og:urlhttps://www.surrey.ac.uk/
og:titleUniversity of Surrey
og:descriptionThe University of Surrey is a leading university located within the county town of Guildford, Surrey in the South East of England, UK.
og:imagehttps://surrey.ac.uk/sites/default/files/campus-shot.jpg
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 887 words. That's ok.
26.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/surrey/logo.svgHome
...stom/surrey/assets/dist/img/uos-logo.svgUniversity of Surrey logo
... 2022 (2)_0.jpg?h=07298254&itok=edcmlqDyNo alt attribute provided
...udents sitting by lake.jpg?itok=gkAr0x9FNo alt attribute provided
...blic/2025-01/Capture_1.JPG?itok=B6gBCgv7No alt attribute provided
...2025-03/Bamboo - other.jpg?itok=aSVaxIgHNo alt attribute provided
...Yang (1)_0.jpg?h=57779a7e&itok=ywIqaI5gDr Kai Yang
...y's MMT (1).jpg?h=790be497&itok=Ngq7nbHHThe University of Surrey's multimodal transistor (MMT)
...gn (8) copy.png?h=c74750f6&itok=hRkIJxF5No alt attribute provided
...02/homepage-research-2.jpg?itok=awLjDI3TNo alt attribute provided
...er stag 12277_Stag (1).jpg?itok=gYqRFG1cNo alt attribute provided
...age-alumni-highlight-1.jpg?itok=MH1RBERHNo alt attribute provided

Page structure

H1 heading
(Critically important)
University of Surrey
The H1 heading is perfect.
Headings
(Important)
There are 29 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 University of Surrey
H2 Secondary navigation
H2 Global main menu
H2 Undergraduate open days
H2 Fully funded MBA scholarships
H2 Personalised undergraduate prospectus
H2 Scholarships and bursaries
H2 Welcome back
H2 Events
H2 Latest news
H2 Discover Surrey
H2 Let's connect
H2 Footer menu
H3 Cookies
H3 Continue where you left off
H3 News
H3 Scholarships
H3 Studentship
H3 The PhD experience
H3 Broadening music performance: New approaches and possibilities for higher music education
H3 International Workshop on Biobased Construction in Brazil 2025
H3 New MenB Vaccine Shows Promise in Early-Stage Trial Results
H3 Commentary: GM’s ‘next-gen’ EV batteries show promise – but key hurdles remain
H3 New technology promises to make display screens cheaper, brighter and more environmentally friendly
H3 AI tools may be weakening the quality of published research, study warns
H3 Study
H3 About
H3 Information for
H3 Contact us
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 21 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.surrey.ac.uk/cookiesManage settings
https://www.surrey.ac.uk/Anchor Skip to main content
https://www.surrey.ac.uk/IMG-ALT Home
A-TITLE Home
https://www.surrey.ac.uk/alumniAlumni
/working-at-surreyJobs
/information-university-surrey...Staff
https://my.surrey.ac.uk/External Subdomain Students
https://www.surrey.ac.uk/University of Surrey
https://www.surrey.ac.uk/Text duplicate Home
https://www.surrey.ac.uk/aboutAbout
https://www.surrey.ac.uk/studyStudy
https://www.surrey.ac.uk/researchResearch
/innovationInnovation
/alumni/givingGiving
/visit-universityVisit
https://www.surrey.ac.uk/alumniText duplicate Alumni
/working-at-surreyText duplicate Jobs
/information-university-surrey...Text duplicate Staff
https://my.surrey.ac.uk/External Subdomain Text duplicate Students
https://www.surrey.ac.uk/IMG-ALT University of Surrey logo
A-TITLE Home
https://www.surrey.ac.uk/Text duplicate Home
https://www.surrey.ac.uk/aboutText duplicate About
https://www.surrey.ac.uk/aboutAbout home
/about/factsFacts and figures
/about/facts/key-datesKey dates
/about/facts/rankings-league-t...Rankings and league tables
/about/facts/student-dataStudent numbers
/about/management-and-strategy...Financial statements
/about/historyOur history
/about/managementManagement
/about/management-and-strategy...Vice-Chancellor
/about/management-and-strategy...Executive Board
/about/strategyStrategy
/about/management-and-strategy...Annual review
/about/governanceGovernance
/information-governanceData protection
https://www.surrey.ac.uk/newsNews and media
/news/expertsFind an expert
/news/surrey-speaks-podcastSubdomain Podcast
/international-engagementInternational engagement
/communityIn the community
/equality-diversity-and-inclusionEquality, diversity and inclusion
A-TITLE Equality, diversity and inclusion
/sustainabilitySustainability
A-TITLE Sustainability
https://teachinginnovations.su...External Subdomain Teaching innovations
/academic-departmentsAcademic departments
/working-at-surreyJob opportunities
https://www.surrey.ac.uk/libraryLibrary
/quality-frameworkRegulations and procedures
/about/policiesPolicies
/coronavirusCoronavirus information
A-TITLE Coronavirus information and advice
/employability-and-careersEmployability and careers
https://www.surrey.ac.uk/studyText duplicate Study
https://www.surrey.ac.uk/studyStudy home
/student-lifeStudent life
/fees-and-fundingFees and funding
/student-supportStudent support
/accommodationAccommodation
https://www.surrey.ac.uk/subjectsSubject areas
/professional-training-placementsProfessional Training placements
/student-exchanges/study-abroadStudy and work abroad
/cpd-and-short-coursesCPD and short courses
/undergraduate-studyUndergraduate
/undergraduateCourses
/undergraduate-study/foundatio...Foundation courses
/apply/undergraduateHow to apply
/undergraduate-study/undergrad...Open days
https://www.surrey.ac.uk/clearingClearing 2025
/fees-and-funding/scholarships...Scholarships
/postgraduate-studyPostgraduate taught
/postgraduateText duplicate Courses
/online-learningSubdomain Surrey Online Learning
A-TITLE Online masters degrees
/apply/postgraduateText duplicate How to apply
/postgraduate-study/eventsOpen events
/fees-and-funding/scholarships...Text duplicate Scholarships
/doctoral-college/prospective-...Postgraduate research
/postgraduate/researchProgrammes
/doctoral-college/prospective-...Application guidance
/doctoral-college/prospective-...Text duplicate Open events
/fees-and-funding/studentshipsStudentships
/internationalInternational students
https://isc.surrey.ac.uk/progr...External Subdomain University pathway programmes
/international/pre-sessional-e...Pre-sessional English language courses
https://welcome.surrey.ac.uk/i...External Subdomain International arrival guide
https://www.surrey.ac.uk/researchText duplicate Research
https://www.surrey.ac.uk/researchResearch home
/about/strategy/research-and-i...Research and innovation strategy
/research/excellenceExcellence
/research/centres-and-facilitiesCentres and facilities
/doctoral-collegeDoctoral College
/research/impactImpact
/about/people/fellows-and-awardsFellows and awards
/research/work-with-usWork with us
/doctoral-college/prospective-...Prospective research students
/research/institutes-centres-a...Institutes
https://www.surrey.ac.uk/newsNews
/research/covid-19-researchCovid-19 research
/research/themesResearch themes
/innovationText duplicate Innovation
/innovationInnovation home
/innovation/about-innovation-s...About innovation at Surrey
/innovation/about-innovation-s...Our innovation heritage
/innovation/our-innovatorsFor our innovators
/innovation/our-innovators/sta...Start-up companies
/innovation/our-innovators/spo...Spotlight on an innovator
/innovation/our-innovators/our...Subdomain Intellectual property code
/innovation/business-partnersFor our business partners
/innovation/business-partners/...Collaboration opportunities
/innovation/business-partners/...Spotlight on a partner
/innovation/business-partners/...Consultancy
/innovation/business-partners/...Training and education
/innovation/business-partners/...Hire our equipment and facilities
/innovation/our-investorsFor our investors
/innovation/covid-19Covid-19 innovation
/innovation/fundingInnovation funding
https://surrey-research-park.com/External Surrey Research Park
/innovation/business-partners/...Work with our students
/employability-and-careers/emp...Advertise a job vacancy
/employability-and-careers/emp...Recruit a placement student
https://www.surrey.ac.uk/unitempsUnitemps
/alumni/givingText duplicate Giving
/alumni/givingGiving home
/alumni/giving/donateDonate to the Forever Surrey Fund
/alumni/giving/regular-giftMake a regular gift
/alumni/volunteeringVolunteering
/alumni/volunteering/current-o...Current opportunities
/alumni/volunteering/why-volun...Why volunteer?
/alumni/giving/legaciesLeave a gift in your will
/visit-universityText duplicate Visit
/visit-universityVisit home
/open-daysText duplicate Open days
/visit-university/our-campusOur campus
/visit-university/our-guildfor...Our location
/visit-university/accessibilit...Accessibility information
/visit-university/campus-toursCampus tours
https://www.surrey.ac.uk/eventsSubdomain Events
A-TITLE View events
/visit-university/how-get-hereHow to get here
/open-daysText duplicate Open days
/accommodationText duplicate Accommodation
https://www.surrey.ac.uk/libraryText duplicate Library
/prospectus-and-guidesProspectus
/open-daysSubdomain Book your place
/undergraduate/20252025 entry courses
/undergraduate2026 entry courses
/postgraduatePostgraduate taught courses
/postgraduate/researchPostgraduate research courses
/cpd-and-short-coursesBrowse our CPD courses
https://www.surrey.ac.uk/subjectsBrowse subjects
https://www.surrey.ac.uk/subjectsSubdomain Subjects
/fees-and-funding/scholarships...Subdomain Text duplicate Scholarships
/accommodationSubdomain Text duplicate Accommodation
/internationalSubdomain Text duplicate International students
/student-lifeSubdomain Text duplicate Student life
https://www.360marketinglab.or...External Subdomain 360 virtual tour
/fees-and-funding/scholarships...Subdomain Find out more
https://ug-prospectus.surrey.a...External Subdomain Get my prospectus
/fees-and-funding/scholarships...Subdomain Text duplicate Find out more
https://www.surrey.ac.uk/Anchor Undergraduate study
https://www.surrey.ac.uk/Anchor Postgraduate taught study
https://www.surrey.ac.uk/Anchor Text duplicate Postgraduate research
https://ug-prospectus.surrey.a...External Subdomain Text duplicate Prospectus
/open-daysSubdomain Text duplicate Open days
/student-life/chat-to-our-stud...Subdomain Chat to students
https://pg-prospectus.surrey.a...External Subdomain Text duplicate Prospectus
/postgraduate-study/eventsSubdomain Text duplicate Open events
/fees-and-funding/scholarships...Subdomain Text duplicate Scholarships
https://101040engagecms.campus...External Subdomain Applicant guide
/doctoral-college/prospective-...Subdomain Text duplicate Open events
/doctoral-college/prospective-...Subdomain Webinars
https://101040engagecms.campus...New window External Subdomain Online The PhD experience Wed 04 Jun 2025, 12PM - 12.45PM
/events/20250626-broadening-mu...On campus Broadening music performance: New approaches and possibilities for higher music education Thu 26 Jun 2025 - Fri 27 Jun 2025
/events/20250701-international...International International Workshop on Biobased Construction in Brazil 2025 Tue 01 Jul 2025 - Thu 03 Jul 2025
https://www.surrey.ac.uk/eventsMore events
/news/new-menb-vaccine-shows-p...15 May 2025 New MenB Vaccine Shows Promise in Early-Stage Trial Results
A-TITLE New MenB Vaccine Shows Promise in Early-Stage Trial Results
/news/commentary-gms-next-gen-...Commentary: GM’s ‘next-gen’ EV batteries show promise – but key hurdles remain
IMG-ALT Dr Kai Yang
A-TITLE Commentary: GM’s ‘next-gen’ EV batteries show promise – but key hurdles remain
/news/new-technology-promises-...New technology promises to make display screens cheaper, brighter and more environmentally friendly
IMG-ALT The University of Surrey's multimodal transistor (MMT)
A-TITLE New technology promises to make display screens cheaper, brighter and more environmentally friendly
/news/ai-tools-may-be-weakenin...AI tools may be weakening the quality of published research, study warns
A-TITLE AI tools may be weakening the quality of published research, study warns
https://www.surrey.ac.uk/newsMore news
https://www.surrey.ac.uk/researchText duplicate Research
https://www.surrey.ac.uk/aboutText duplicate About
https://www.surrey.ac.uk/alumniText duplicate Alumni
https://www.facebook.com/unive...External Subdomain facebook
A-TITLE facebook
https://twitter.com/UniOfSurreyExternal twitter
A-TITLE twitter
https://www.linkedin.com/schoo...External Subdomain linkedin
A-TITLE linkedin
http://instagram.com/uniofsurreyExternal instagram
A-TITLE instagram
https://www.tiktok.com/@uni.su...External Subdomain tiktok
A-TITLE tiktok
http://www.weibo.com/UniOfSurreyExternal Subdomain weibo
A-TITLE weibo
https://www.surrey.ac.uk/wechatSubdomain wechat
A-TITLE wechat
http://www.youtube.com/user/Un...External Subdomain youtube
A-TITLE youtube
https://www.surrey.ac.uk/studyA to Z course list
/undergraduateUndergraduate courses
/postgraduatePostgraduate courses
/postgraduate/researchResearch courses
https://isc.surrey.ac.uk/External Subdomain Pathway programmes
/internationalText duplicate International students
/cpd-and-short-coursesText duplicate CPD and short courses
/open-daysText duplicate Open days
/academic-departmentsText duplicate Academic departments
/working-at-surreyText duplicate Job opportunities
/communityText duplicate In the community
https://www.surrey.ac.uk/libraryText duplicate Library
/sustainabilityText duplicate Sustainability
/information-university-surrey...Text duplicate Staff
https://my.surrey.ac.uk/External Subdomain Current students
https://www.surrey.ac.uk/newsMedia
/schools-collegesSchools and colleges
/visit-universityVisitors
/procurementSuppliers
/visit-university/contactContact us
/sites/default/files/2025-02/C...Subdomain Campus map (PDF)
/accessibilityAccessibility
/information-governanceText duplicate Data protection
https://www.surrey.ac.uk/cookiesCookies
/disclaimerDisclaimer
/information-governance/freedo...Freedom of information
/sites/default/files/2025-01/M...New window Modern Slavery Statement (PDF)
A-TITLE Modern slavery statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.surrey.ac.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.44 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (132 kB).

HTTP Response Header

NameValue
content-languageen
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Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

Sitemap: https://www.surrey.ac.uk/sitemap.xml

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
Disallow: /news-list/
Disallow: /people-list/
Disallow: /section-list/
Disallow: /taxonomy/
Disallow: /login/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips/
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/
Disallow: /index.php/news-list/
Disallow: /index.php/people-list/
Disallow: /index.php/section-list/
Disallow: /index.php/taxonomy/

User-agent: FunnelBack
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Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
Disallow: /login/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips/
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/

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www.surrey.ac.uk
University of Surrey
The University of Surrey, offers life-changing education and research on a beautiful campus in Guildford.

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Surrey93%Check
University Surrey86%Check
University77%Check
Surrey Website65%Check
International University58%Check
Research52%Check
education50%Check
life-changing education48%Check
undergraduate and postgraduate47%Check
campus46%Check
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