Starbucks.ca - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
89% 
Page structure
79% 
Link structure
67% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.24 s
File size
93.50 kB
Words
596
Media files
5
Number of links
55 internal / 30 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Starbucks Coffee Company
The length of the page title is perfect. (247 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
More than just great coffee and tea. Explore the menu, sign up for Starbucks® Rewards, manage your gift card and more.
The length of the meta description is perfect. (750 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-ca
Server location: United States of America
The following language is defined by HTML: en-ca
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionMore than just great coffee and tea. Explore the menu, sign up for Starbucks® Rewards, manage your gift card and more.
apple-mobile-web-app-titleStarbucks
application-nameStarbucks
msapplication-TileColor#242221
msapplication-TileImage/mstile-144x144.png
msapplication-config/browserconfig.xml
theme-color#006341
x:cardsummary
x:site@starbucks
x:creator@starbucksprtnrs
langen-ca
og:titleStarbucks Coffee Company
og:urlhttps://www.starbucks.ca/
og:descriptionMore than just great coffee and tea. Explore the menu, sign up for Starbucks® Rewards, manage your gift card and more.
og:image/next_static/icons/summary_square.png
og:typecompany
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 596 words. That's ok.
27.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12.03 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...bucks.com/binary/v2/asset/143-103761.jpgTwo holiday inspired espresso drinks on a rich, red velvet backdrop. To the left is in a red to-go cup with green bows, topped with frothy steamed milk and golden nutmeg sprinkles. The one on the right is also in red to-go cup, layered with red bows and a green border at the bottom of the cup. It’s topped with delicious whipped cream, steamed milk and golden chestnut topping.
...bucks.com/binary/v2/asset/143-104043.jpgIllustration of a man in winter clothing running through the snowy streets of Seattle.
...bucks.com/binary/v2/asset/143-102993.jpgA vibrant cranberry-orange iced drink with floating cranberries next to a creamy iced chai drink with a spiced topping on a red backdrop with the reflection of twinkling lights.
...bucks.com/binary/v2/asset/143-103001.jpgA cranberry blondie covered in a white chocolate drizzle sitting on a scalloped white dish next to a savoury oven-baked turkey danish on a wooden plate on a red velvet textured background.
...bucks.com/binary/v2/asset/143-103013.jpgA close-up, bird’s eye view of creamy protein milk being poured into a creamy latte. There is a blend of golden espresso tones with milk cascading together.

Page structure

H1 heading
(Critically important)
Nostalgic flavours are here
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Nostalgic flavours are here
H2 It's a great day for coffee Start an order
H2 Starbucks For Life Merrython is here
H2 Spark holiday joy with every sip
H2 Oh-so-merry bites
H2 Protein never tasted so good.
H2 About Starbucks
H2 About Starbucks Duplicate text
H2 Careers
H2 Careers Duplicate text
H2 Social Impact
H2 Social Impact Duplicate text
H2 For Business Partners
H2 For Business Partners Duplicate text
H2 Order and Pickup
H2 Order and Pickup Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (30) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.starbucks.ca/Anchor Skip to main content
https://www.starbucks.ca/No Text
https://www.starbucks.ca/menuMenu
https://www.starbucks.ca/rewardsRewards
https://www.starbucks.ca/giftGift Cards
/store-locatorFind a store
/account/signin?ReturnUrl=/Sign in
/account/createJoin now
https://www.starbucks.ca/menuText duplicate Menu
https://www.starbucks.ca/rewardsText duplicate Rewards
https://www.starbucks.ca/giftText duplicate Gift Cards
/account/signin?ReturnUrl=/Text duplicate Sign in
/account/createText duplicate Join now
/store-locatorText duplicate Find a store
/account/cardsCard management
/account/rewardsMy Rewards
/account/for-youFor you
/account/historyHistory
/account/personalPersonal info
/account/payment-methodPayment methods
/account/settings/privacyPrivacy and data
/account/settingsSettings
/account/signout?ReturnUrl=/Sign out
https://www.starbucks.ca/menuStart an order
/menu/featured/Order now
https://www.starbucksforlife.c...External Subdomain Play now
/menu/featured/Text duplicate Order now
/menu/featured/Text duplicate Order now
/menu/drinks/protein-beveragesText duplicate Order now
https://starbucks.promo.eprize...External Subdomain Official Rules
https://www.starbucksforlife.ca/External Subdomain starbucksforlife.ca
/rewards/terms/starbucks.ca/rewards/terms
/about-us/Our Company
https://stories.starbucks.ca/4...External Subdomain Our Coffee
https://stories.starbucks.ca/en/External Subdomain Stories and News
https://investor.starbucks.com/External Subdomain Investor Relations
https://customerservice.starbu...External Subdomain Customer Service
/about-us/Text duplicate Our Company
https://stories.starbucks.ca/4...External Subdomain Text duplicate Our Coffee
https://stories.starbucks.ca/en/External Subdomain Text duplicate Stories and News
https://investor.starbucks.com/External Subdomain Text duplicate Investor Relations
https://customerservice.starbu...External Subdomain Text duplicate Customer Service
https://careers.starbucks.ca/c...External Subdomain Culture and Values
/responsibility/people/Diversity and Inclusion
https://careers.starbucks.ca/External Subdomain Work at Starbucks
https://careers.starbucks.ca/d...External Subdomain Corporate Careers
https://careers.starbucks.ca/d...External Subdomain Retail Careers
https://careers.starbucks.ca/d...External Subdomain International Careers
https://careers.starbucks.ca/c...External Subdomain Text duplicate Culture and Values
/responsibility/people/Text duplicate Diversity and Inclusion
https://careers.starbucks.ca/External Subdomain Text duplicate Work at Starbucks
https://careers.starbucks.ca/d...External Subdomain Text duplicate Corporate Careers
https://careers.starbucks.ca/d...External Subdomain Text duplicate Retail Careers
https://careers.starbucks.ca/d...External Subdomain Text duplicate International Careers
/responsibility/Overview
/responsibility/people/People
/responsibility/planet/Planet
/responsibility/reporting-hub/Environmental and Social Impact Reporting
/responsibility/Text duplicate Overview
/responsibility/people/Text duplicate People
/responsibility/planet/Text duplicate Planet
/responsibility/reporting-hub/Text duplicate Environmental and Social Impact Reporting
/business/landlord-faq/Landlord Support Center
https://www.starbuckscardb2b.com/New window External Subdomain Corporate Gift Card Sales
https://www.solutions.nestlepr...External Subdomain Branded Solutions
/business/landlord-faq/Text duplicate Landlord Support Center
https://www.starbuckscardb2b.com/New window External Subdomain Text duplicate Corporate Gift Card Sales
https://www.solutions.nestlepr...External Subdomain Text duplicate Branded Solutions
/rewards/mobile-apps/Order on the App
https://www.starbucks.ca/menuOrder on the Web
/delivery/Delivery
/ways-to-order/Order and Pickup Options
/rewards/mobile-apps/Text duplicate Order on the App
https://www.starbucks.ca/menuText duplicate Order on the Web
/delivery/Text duplicate Delivery
/ways-to-order/Text duplicate Order and Pickup Options
https://www.facebook.com/starb...External Subdomain No Text
https://www.instagram.com/star...External Subdomain No Text
https://x.com/starbuckscanadaExternal No Text
/terms/privacy-notice/Privacy Notice
/terms/starbucks-terms-of-use/Terms of Use
/personal-informationDo Not Sell or Share My Personal Information
https://partner.starbucks.com/External Subdomain Partners
/about-us/accessibility/Accessibility
https://fr.starbucks.ca/External Subdomain Passer au site français

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.starbucks.ca/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.24 seconds.
The file size of the HTML document is fine (94 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
cache-controls-maxage=600, stale-while-revalidate=31535400
content-encodinggzip
etag"4bv3grawus21vb"
varyAccept-Encoding
request-contextappId=cid-v1:
content-security-policydefault-src 'self' *.starbucks.com *.starbucks.ca; child-src 'self' *.starbucks.com *.starbucks.ca *.doubleclick.net *.optimizely.com *.trustarc.com; connect-src 'self' *.starbucks.com *.starbucks.ca https://fonts.gstatic.com *.akamaihd.net *.akstat.io *.doubleclick.net *.go-mpulse.net *.google-analytics.com *.googlevideo.com *.mparticle.com *.nr-data.net *.optimizely.com *.pinterest.com *.trustarc.com *.xg4ken.com; font-src 'self' *.starbucks.com *.starbucks.ca https://fonts.googleapis.com https://fonts.gstatic.com *.trustarc.com; img-src 'self' data: *.starbucks.com *.starbucks.ca https://*.gstatic.com *.adsrvr.org *.agkn.com *.akamaihd.net *.appcast.io *.bing.com *.doubleclick.net *.facebook.com *.ggpht.com *.google.com *.google-analytics.com *.googletagmanager.com *.mparticle.com *.nr-data.net *.pinterest.com *.snapchat.com *.trustarc.com *.truste.com *.videoamp.com *.xg4ken.com *.ytimg.com; manifest-src 'self' *.starbucks.com *.starbucks.ca; media-src 'self' blob: *.starbucks.com *.starbucks.ca *.youtube.com; frame-src 'self' *.optimizely.com *.trustarc.com *.youtube.com; frame-ancestors 'none'; script-src 'self' 'unsafe-eval' 'unsafe-inline' *.starbucks.com *.starbucks.ca cdnjs.com *.appcast.io *.bing.com *.doubleclick.net *.facebook.net *.go-mpulse.net *.google.com *.google-analytics.com *.googletagmanager.com *.gstatic.com *.mparticle.com *.newrelic.com *.nr-data.net *.optimizely.com *.pinimg.com *.sc-static.net *.snapchat.com *.trustarc.com *.xg4ken.com; style-src 'self' 'unsafe-inline' *.starbucks.com *.starbucks.ca https://fonts.googleapis.com;
x-powered-bycwa00
x-nextjs-cacheHIT
x-azure-ref20251213T105205Z-185d974d666nrfcnhC1FRAstn400000009w0000000003pph
x-content-type-optionsnosniff
strict-transport-securitymax-age=31536000; includeSubDomains; preload
dateSat, 13 Dec 2025 10:52:05 GMT
content-length26775
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 764 referring domains.
This page has 5,701 backlinks.
This page has backlinks from 613 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# Slow an overly aggressive MJ12bot from the UK
User-Agent: MJ12bot
Crawl-Delay: 5

User-agent: *
Disallow:

Allow: /_next/
Allow: /static/
Allow: /assets/
Allow: /images/
Allow: /fonts/
Allow: /menu/store-locator

Sitemap: https://www.starbucks.com/sitemap.xml

Similar sites

Search preview

www.starbucks.ca
Starbucks Coffee Company
More than just great coffee and tea. Explore the menu, sign up for Starbucks® Rewards, manage your gift card and more.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Starbucks84%Check
Starbucks Coffee76%Check
Starbucks Coffee Company68%Check
coffee66%Check
participating Starbucks63%Check
Great Coffee61%Check
Coffee Company58%Check
great55%Check
Nostalgic55%Check
flavours55%Check
Show more keywords and terms

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Cookie Policy

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Contact | Privacy

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