Southwales.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
82% 
Page structure
64% 
Link structure
82% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.33 s
File size
71.50 kB
Words
795
Media files
20
Number of links
109 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of South Wales - University of South Wales
There are word repetitions in the page title.
The length of the page title is perfect. (478 pixels out of 580 max pixel length)
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.southwales.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
authorUniversity of South Wales
generatorTerminalfour
descriptionEmpty
keywordsEmpty
langen
twitter:cardsummary_large_image
twitter:site@UniSouthWales
twitter:creator@UniSouthWales
twitter:titleUniversity of South Wales
twitter:descriptionEmpty
twitter:urlhttps://www.southwales.ac.uk/
twitter:imagehttps://pxl-southwalesacuk.terminalfour.net/prod01/channel_2/media/university-of-south-wales/site-assets/images/default-social-media-image.jpg
twitter:image:altSouth side view of the comet building
og:site_nameUniversity of South Wales
og:typewebsite
og:titleUniversity of South Wales
og:descriptionEmpty
og:urlhttps://www.southwales.ac.uk/
og:imagehttps://pxl-southwalesacuk.terminalfour.net/prod01/channel_2/media/university-of-south-wales/site-assets/images/default-social-media-image.jpg
og:image:altSouth side view of the comet building
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 795 words. That's ok.
34.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.38 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...em/comet-building-west-view-entrance.jpgNo alt attribute provided
...rospace-engineering-students-50158-2.jpgNo alt attribute provided
.../images/12-assets/testimonial-tammie.pngNo alt attribute provided
...Cardiff-city-centre-students-50480-1.jpgNo alt attribute provided
...on/student-life-students-union-52623.jpgNo alt attribute provided
...dent-life-study-spaces-generic-50080.jpgA student listening to a group discussion in the library.
...ays/event-open-day-treforest-50360-1.jpgOpen Day visitors walking through the Treforest campus. There is a large red open day banner behind them.
...em/comet-building-west-view-entrance.jpgstudent-25
...ehla-Khan-Lauren-Thomas-Jayde-Howard.jpgDr Shehla Kahn, Dr Lauren Thomas and Dr Jayde Howard
...s/2025/05-may/GettyImages-1295849229.jpgClose-up of a caregiver wearing blue gloves holding the hand of an elderly person, symbolising care and support in a home setting. A blood pressure monitor and a bowl of snacks are visible in the background.
...5-may/CAF-ident---April-Shakesheff-1.pngA still from an ident produced by Animation student April Shakesheff for the Cardiff Animation Festival
...ypridd-river-bridge-students-50066-1.jpgFour students walk together in a row on a footbridge over the river Taff in Pontyrpidd.
...iderwales-cardiff-citycentre-16952-1.jpgImage of the Millennium Stadium on the river at Cardiff city centre.
...wales-cardiff-millenniumcentre-16961.jpgNo alt attribute provided
.../profile-alumni-joshua-stuckey-23242.jpgJoshua Stucky, AME graduate and GE employee, is stood wearing a lanyard and holding a clipboard in an aircraft engineering work environement.
...udent-life-accommodation-hub-52677-1.jpgStudents sat on beanbags and laughing in the accommodation hub.
...ommodation-kitchen-and-seating-51020.jpgA shared kitchen and seating area in the mountain halls accommodation.
...on/student-life-students-union-52667.jpgNo alt attribute provided
...es/12-assets/testimonial-tara-peters.pngNo alt attribute provided
...ales/site-assets/images/qaa.21219bc0.pngQAA Logo

Page structure

H1 heading
(Critically important)
Get in on the Action
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 34 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Get in on the Action
H2 Main Navigation
H2 Main Navigation Duplicate text
H2 At the University of South Wales, we deliver courses that will change lives and our world for the better. This is education in action.
H2 Find a course
H2 Upcoming Open Days
H2 Why USW?
H2 Top in Wales
H2 Why USW? Duplicate text
H2 96%
H2 Transforming Teaching Through Campus Investments
H2 Latest University News
H2 This is South Wales
H2 Join the USW Family
H2 I FELL IN LOVE WITH WALES AS SOON AS I GOT OFF THE TRAIN. IT WAS A BREATH OF FRESH AIR, THE PEOPLE WERE REALLY FRIENDLY AND THE CAMPUS WAS REALLY MODERN.
H2 modal video
H2 Find us on social
H3 Study
H3 Research
H3 International
H3 Business Services
H3 About us
H3 Undergraduate
H3 Postgraduate
H3 Undergraduate Open Day
H3 Undergraduate Open Day Duplicate text
H3 For new business startups for the 5th consecutive year, and 6th in the UK!
H3 Empty heading
H3 Empty heading
H3 of USW graduates are in employment and/or further study 15 months after graduation.
H3 3rd in the UK for total number of active graduate businesses (1st in Wales).
H3 Named in the Top 50 UK institutions for research power by the Times Higher Education.
H3 Your Future
H3 Student Life
H3 Accommodation
H3 Fees and Funding
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 15 external links on this page.
LinkAttributesAnchor text
https://www.southwales.ac.uk/University of South Wales
/courses/Courses
/apply/Apply
/opendays/Open Days
https://unilife.southwales.ac.uk/New window External Subdomain Current Students
https://www.southwales.ac.uk/cy/Cymraeg
/study/Study
/study/undergraduate-degrees/Undergraduate
/study/postgraduate-degrees/Postgraduate
/courses/course-listing/Subjects
/courses/Text duplicate Courses
/apply/Text duplicate Apply
/student-life/Student Life
/accommodation/Accommodation
/money/Fees and Funding
/study/employability-and-careers/Employability and Careers
/sport/Sport
/opendays/Text duplicate Open Days
/research/Research
/research/research-areas/Research Areas
/research/research-and-innovat...Our Research Strategy
/research/research-impact/rese...Research Excellence Framework
/research/research-environment/Research Environment
/research/research-environment...Research Governance
https://gradschool.southwales....External Subdomain Postgraduate Research Degrees
/research/research-environment...Researcher Development
/research/research-environment...Researcher Support
/research/eight-ways-you-will-...Why Research Matters
/research/research-impact/Research Impact
https://pure.southwales.ac.uk/en/External Subdomain Research Explorer
/international/International
/international/welcome/Welcome
/international/fees-scholarships/Fees and Scholarships
/international/welcome/apply-q...How to Apply
/international/visas-and-pre-a...Visas and Pre Arrival
/international/your-country/Find your Country or Region
/international/international-a...International Accommodation
/international/english-languag...English Language Programmes
/international/contact/Contact
/international/International Students
/business/Business Services
/business/professional-develop...Professional Development
/business/venues-and-facilitie...Venues and Facilities
/business/usw-exchange/USW Exchange
/business/our-expertise/Our Expertise
/business/access-to-talent/Access to Talent
/business/success-stories/Success Stories
/business/Enquire Now
/about/About us
/location/Our Locations
/about/our-structure/Our Structure
/about/sustainability/Sustainability
/news/News
/events/Events
/services/University Services
/about/schools-and-colleges/Schools and Colleges
/jobs/Job Vacancies
/about/term-dates/Term Dates
/contact-us/Contact Us
/about/our-strategy/Our Strategy and Vision
/stem/stem-development/A multi-million pound investment in our campus teaching facilities.
/opendays/Text duplicate Open Days
/alumni/Alumni
https://universityofsouthwales...External Subdomain Staff Portal
https://unilife.southwales.ac....External Subdomain Student Portal
https://www.southwales.ac.uk/cy/Text duplicate Cymraeg
/campaigns/usw-in-action/New window Find out more
/study/employability-and-careers/Top in Wales for new business startupsfor the 5th consecutive year, and 6th in the UK!
/study/undergraduate-degrees/View Courses
/study/postgraduate-degrees/Text duplicate View Courses
/courses/course-listing/Subject areas
/study/apprenticeships/Apprenticeships
/research/Text duplicate Research
/international/Text duplicate International
/courses/View all courses
/courses/course-listing/Browse courses by subject
/events/event-details/undergra...Undergraduate Open Day 14 June
/events/event-details/undergra...Undergraduate Open Day 27 September
/events/View all Events
https://www.hesa.ac.uk/data-an...External Subdomain HE Business and Community Interaction (HE-BCI) Survey 2023/24
/study/employability-and-careers/Text duplicate Employability and Careers
/stem/stem-development/A multi-million pound investment in our campus teaching facilities.Read about campus developments
/stem/stem-development/STEM Hub
/our-campuses/pontypridd-campus/Pontypridd Campus
/news/View all
/news/2025/may/tackling-barrie...Tackling barriers to female leadership in Welsh businesses
/news/2025/may/research-identi...Research identifies challenges to be addressed at the heart of integration of health and social care
/news/2025/may/students-create...Students create winning idents for Cardiff Animation Festival
/location/Text duplicate Our Locations
/our-campuses/Our Campuses
/tours/Virtual Tours
/student-life/Text duplicate Student Life
/study/employability-and-careers/Find out more Careers and Employability
/student-life/Find out more Student Life
/accommodation/View our Accommodation Options
/money/Learn more about Fees and Funding
/clearing/Clearing
/courses/Text duplicate Courses
/student-life/Text duplicate Student Life
https://www.facebook.com/Unive...External Subdomain No Text
https://www.instagram.com/unis...External Subdomain No Text
https://twitter.com/UniSouthWalesExternal No Text
https://www.youtube.com/channe...External Subdomain No Text
/about/our-structure/Text duplicate Our Structure
/services/Text duplicate University Services
/about/schools-and-colleges/Text duplicate Schools and Colleges
/jobs/Text duplicate Job Vacancies
/news/Text duplicate News
/location/Text duplicate Our Locations
/our-campuses/Text duplicate Our Campuses
/tours/Text duplicate Virtual Tours
/business/venues-and-facilitie...Venues and Facilities Hire
https://universityofsouthwales...External Subdomain Text duplicate Staff Portal
https://unilife.southwales.ac....External Subdomain Text duplicate Student Portal
https://pure.southwales.ac.uk/enExternal Subdomain Text duplicate Research Explorer
/about/term-dates/Text duplicate Term Dates
/contact-us/Text duplicate Contact Us
/accessibility/Accessibility
/media/university-of-south-wal...Modern Slavery Statement
https://uso.southwales.ac.uk/i...External Subdomain Freedom of Information
/privacy-policy/Privacy Policy
/terms-and-conditions/Terms and Conditions
https://www.qaa.ac.uk/reviewin...New window External Subdomain IMG-ALT QAA Logo
https://www.southwales.ac.uk/Anchor Hide footer

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.southwales.ac.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.33 seconds.
The file size of the HTML document is fine (72 kB).

HTTP Response Header

NameValue
dateThu, 22 May 2025 17:08:11 GMT
content-typetext/html; charset=UTF-8
set-cookie178 Characters
x-frame-optionsSAMEORIGIN
cache-controlno-store, no-cache, must-revalidate, max-age=0, max-age=86400
pragmano-cache
expiresFri, 23 May 2025 17:05:09 GMT
varyAccept-Encoding
x-cacheHit from cloudfront
via1.1 b4c8533b83ba8966d6389995da777118.cloudfront.net (CloudFront)
x-amz-cf-popCDG52-P5
x-amz-cf-idY8XcAWIHHBYUzghdt_rErsbzcrTz2XMyJfmWigF8ADXwedndCvZZhg==
age182
x-xss-protection1; mode=block
referrer-policystrict-origin-when-cross-origin
x-content-type-optionsnosniff
strict-transport-securitymax-age=31536000
cf-cache-statusDYNAMIC
speculation-rules"/cdn-cgi/speculation"
servercloudflare
cf-ray943dea020ca7d11d-CDG
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 949 referring domains.
This page has 108,027 backlinks.
This page has backlinks from 710 different ip addresses.

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Wales68%Check
South68%Check
South Wales68%Check
University56%Check
Action54%Check
Get54%Check
Open46%Check
Open Days45%Check
campus44%Check
new44%Check

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