Shop.swissfire.ch - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
50% 
Page structure
79% 
Link structure
70% 
Server
100% 
External factors
3% 
SEO Score
Response time
0.17 s
File size
108.10 kB
Words
168
Media files
10
Number of links
77 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
swissfire
The page title is too short. (78 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
Sie finden hier das aktuelle Shopangebot des SFV.
The length of the meta description is perfect. (310 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://shop.swissfire.ch/de/home
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: Switzerland
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, user-scalable=0
generatorAbacus AbaShop
descriptionSie finden hier das aktuelle Shopangebot des SFV.
keywordsSFV swissfire Schweizerischer Feuerwehrverband sapeurs-pompiers pompieri pumpiers Feuerwehr Save my Pet save-my-pet Notfallkarten Notfallsticker Vier Pfoten Kurse Rauchmelder 118 Sicherheit Messer Rescue Feuerlöscher
msapplication-TileImagehttps://shop.swissfire.ch/abauserimage/bookmark_icon.png?xet=1437459331488
msapplication-TileColor#c52d23
langde
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
There are only 168 words on this page. Use at least 250 words to provide useful information.
No paragraphs were detected.
14.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, user-scalable=0" is provided.
At least one Apple touch icon is specified.
This page only loads 3 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: neu
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/abauserimage/logo.png?xet=1437458979473logo
/img/A~08.39/1/08.39.png?xet=1748845312695Trinkflasche
...8.40/1/08.40 Gilet.png?xet=1752212505664Gilet Fleece
...1/1/08.41 Kids Cap.png?xet=1748845404214Kids Cap
/img/A~08.42/1/08.42.png?xet=1749619282710Kinder T-Shirt
/img/A~08.43/1/08.43.png?xet=1749619282804Kinder Hoodie
/img/A~07.85/1/07.85.png?xet=1626857163000Laptoptasche Scott 15
/img/A~07.87/1/07.87.png?xet=1628604575000Sporttasche Harris L
/common/image/bill.png?xet=1658238453122RechnungRechnung
...a/images/post_logo.png?xet=1537966732896No alt attribute provided

Page structure

H1 heading
(Critically important)
Unser Produktsortiment
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Unser Produktsortiment
H4 Bitte beachten Sie, dass Sie jeweils pro Bestellung nur Artikel aus einem der Bereiche Kurse, Verkaufsartikel, E-Paper, 118 swissfire.ch oder Administration in den Warenkorb legen können.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://shop.swissfire.ch/de/homeSubdomain IMG-ALT logo
https://shop.swissfire.ch/de/homeSubdomain swissfire Willkommen im Online-Shop des SFV
https://shop.swissfire.ch/de/homeSubdomain Home
/de/basketSubdomain Warenkorb
https://shop.swissfire.ch/fr/homeSubdomain fr
https://shop.swissfire.ch/it/homeSubdomain it
/de/loginoutlineSubdomain Anmelden
https://shop.swissfire.ch/de/homeSubdomain No Text
https://shop.swissfire.ch/fr/homeSubdomain Text duplicate fr
https://shop.swissfire.ch/it/homeSubdomain Text duplicate it
/de/home?c=37Subdomain No Text
https://www.facebook.com/21677...New window External Subdomain No Text
/de/2~1010/Kurse/Sicherungs-un...Subdomain Sicherungs- und Rettungstechnik
/de/2~1020/Kurse/AtemschutzSubdomain Atemschutz
/de/2~1030/Kurse/Hubrettungsfa...Subdomain Hubrettungsfahrzeuge
/de/2~1040/Kurse/Ausbildung-fü...Subdomain Ausbildung für Ausbilder
/de/2~1050/Kurse/NaturgefahrenSubdomain Naturgefahren
/de/2~1060/Kurse/Strassenrettu...Subdomain Strassenrettung PbU
/de/2~1065/Kurse/WasserrettungSubdomain Wasserrettung
/de/2~1070/Kurse/SpezialkurseSubdomain Spezialkurse
/de/2~1080/Kurse/JugendfeuerwehrSubdomain Jugendfeuerwehr
/de/2~1085/Kurse/SwissfireCent...Subdomain SwissfireCenterZofingen (SCZ)
/de/2~1090/Kurse/SFV-AnlässeSubdomain SFV Anlässe
/de/2~2010/Verkaufsartikel/NeuSubdomain Neu
/de/2~2011/Verkaufsartikel/Ges...Subdomain Geschenkideen
/de/2~2020/Verkaufsartikel/Pub...Subdomain Publikationen
/de/2~2050/Verkaufsartikel/Sic...Subdomain Sicherheitsprodukte
/de/2~2060/Verkaufsartikel/Tas...Subdomain Taschenlampen / Batterien
/de/2~2070/Verkaufsartikel/MesserSubdomain Messer
/de/2~2090/Verkaufsartikel/Fan...Subdomain Fan-Artikel
/de/2~2091/Verkaufsartikel/Ges...Subdomain Geschenkgutscheine
/de/2~2100/Verkaufsartikel/MappenSubdomain Mappen
/de/2~2110/Verkaufsartikel/Aus...Subdomain Ausverkauf
/de/2~2999/Verkaufsartikel/Zub...Subdomain Zubehörartikel Gravuren/Beschrif...
/de/1~40/118-swissfire.chSubdomain 118 swissfire.ch
/de/1~50/AdministrationSubdomain Administration
/de/A~08.39/TrinkflascheSubdomain Neu Trinkflasche
/de/A~08.40~1/Gilet-Fleece/MSubdomain Neu Gilet Fleece
/de/A~08.41/Kids-CapSubdomain Neu Kids Cap
/de/A~08.42~2/Kinder-T-Shirt/XSSubdomain Neu Kinder T-Shirt
/de/A~08.43~9/Kinder-Hoodie/12...Subdomain Neu Kinder Hoodie
/de/A~07.85~3/Laptoptasche-Sco...Subdomain Laptoptasche Scott 15
/de/A~07.87~3/Sporttasche-Harr...Subdomain Sporttasche Harris L
https://shop.swissfire.ch/de/homeAnchor Previous
https://shop.swissfire.ch/de/homeAnchor Next
/de/1~10/KurseSubdomain Kurse
/de/2~1010/Kurse/Sicherungs-un...Subdomain Text duplicate Sicherungs- und Rettungstechnik
/de/2~1020/Kurse/AtemschutzSubdomain Text duplicate Atemschutz
/de/2~1030/Kurse/Hubrettungsfa...Subdomain Text duplicate Hubrettungsfahrzeuge
/de/2~1040/Kurse/Ausbildung-fü...Subdomain Text duplicate Ausbildung für Ausbilder
/de/2~1050/Kurse/NaturgefahrenSubdomain Text duplicate Naturgefahren
/de/2~1060/Kurse/Strassenrettu...Subdomain Text duplicate Strassenrettung PbU
/de/2~1065/Kurse/WasserrettungSubdomain Text duplicate Wasserrettung
/de/2~1070/Kurse/SpezialkurseSubdomain Text duplicate Spezialkurse
/de/2~1080/Kurse/JugendfeuerwehrSubdomain Text duplicate Jugendfeuerwehr
/de/2~1085/Kurse/SwissfireCent...Subdomain Text duplicate SwissfireCenterZofingen (SCZ)
/de/2~1090/Kurse/SFV-AnlässeSubdomain Text duplicate SFV Anlässe
/de/1~20/VerkaufsartikelSubdomain Verkaufsartikel
/de/2~2010/Verkaufsartikel/NeuSubdomain Text duplicate Neu
/de/2~2011/Verkaufsartikel/Ges...Subdomain Text duplicate Geschenkideen
/de/2~2020/Verkaufsartikel/Pub...Subdomain Text duplicate Publikationen
/de/2~2050/Verkaufsartikel/Sic...Subdomain Text duplicate Sicherheitsprodukte
/de/2~2060/Verkaufsartikel/Tas...Subdomain Text duplicate Taschenlampen / Batterien
/de/2~2070/Verkaufsartikel/MesserSubdomain Text duplicate Messer
/de/2~2090/Verkaufsartikel/Fan...Subdomain Text duplicate Fan-Artikel
/de/2~2091/Verkaufsartikel/Ges...Subdomain Text duplicate Geschenkgutscheine
/de/2~2100/Verkaufsartikel/MappenSubdomain Text duplicate Mappen
/de/2~2110/Verkaufsartikel/Aus...Subdomain Text duplicate Ausverkauf
/de/2~2999/Verkaufsartikel/Zub...Subdomain Text duplicate Zubehörartikel Gravuren/Beschrif...
/de/1~40/118-swissfire.chSubdomain Text duplicate 118 swissfire.ch
/de/1~50/AdministrationSubdomain Text duplicate Administration
/de/1~10/KurseSubdomain Text duplicate Kurse
/de/1~20/VerkaufsartikelSubdomain Text duplicate Verkaufsartikel
/de/1~40/118-swissfire.chSubdomain Text duplicate 118 swissfire.ch
/de/1~50/AdministrationSubdomain Text duplicate Administration
https://www.facebook.com/21677...New window External Subdomain No Text
https://shop.swissfire.ch/de/homeSubdomain Text duplicate Home
/de/conditionsSubdomain AGB
/de/searchoutlineSubdomain Suche

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://shop.swissfire.ch/de/home"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.17 seconds.
This page only loads 2 CSS files. That's ok.
This page only loads 3 JavaScript files. That's good!
The file size of the HTML document is fine (108 kB).

HTTP Response Header

NameValue
dateTue, 05 Aug 2025 19:36:27 GMT
strict-transport-securitymax-age=31536000
x-xss-protection1; mode=block
x-content-type-optionsnosniff
set-cookie143 Characters
expiresThu, 01 Jan 1970 00:00:00 GMT
pragmano-cache
content-typetext/html;charset=utf-8
varyAccept-Encoding, User-Agent
content-encodinggzip
content-length14619
statuscode200
http_versionHTTP/1.1

External factors

This page has only a few links from other websites.
This page only has backlinks from 1 referring domains.
This page only has 1 backlinks.
This page only has few backlinks from 1 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow:

Similar sites

Search preview

shop.swissfire.ch › home
swissfire
Sie finden hier das aktuelle Shopangebot des SFV.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
swissfire58%Check
Produktsortiment50%Check
SFV46%Check
Neu39%Check
Warenkorb38%Check
Kurse38%Check
Administration38%Check
Verkaufsartikel38%Check
Gilet38%Check
Kids38%Check
Show more keywords and terms

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