Safety.admin.ox.ac.uk - SEO Checker

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Overview of the SEO Check
Meta information
90% 
Page quality
44% 
Page structure
43% 
Link structure
72% 
Server
94% 
External factors
33% 
SEO Score
Response time
0.52 s
File size
138.70 kB
Words
460
Media files
15
Number of links
75 internal / 32 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Safety Office
The page title is too short. (185 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Description of the range of services offered by the Safety Office and information cards leading to the most relevant pages for further details.
The length of the meta description is perfect. (854 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://safety.admin.ox.ac.uk/home
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
GeneratorDrupal 7 (http://drupal.org)
descriptionDescription of the range of services offered by the Safety Office and information cards leading to the most relevant pages for further details.
theme-color#44687d
msapplication-TileImagesites/all/themes/custom/oxtheme/images/favicons/university_of_oxford/mstile-150x150.png
langen
twitter:cardsummary
og:url/home
og:titleHome
og:descriptionDescription of the range of services offered by the Safety Office and information cards leading to the most relevant pages for further details.
og:imagehttps://safety.admin.ox.ac.uk/
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
No paragraphs were detected.
There are only 460 words on this page. Good pages should have about 800 words of useful content.
20.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
9 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ges/brandmark/svg/oxlogo-rect-border.svgOxford University
...ges/brandmark/svg/oxlogo-rect-border.svgOxford University
...media/exclamation-icon.png?itok=JEZlr4PlNo alt attribute provided
...s/media/map-signs-icon.png?itok=WzBFaG7FMap signs icon
...dia/user-graduate-icon.png?itok=0ctZiarjNo alt attribute provided
...s/media/lightbulb-icon.png?itok=Irk4a69INo alt attribute provided
...lamation-triangle-icon.png?itok=In8RSUU2No alt attribute provided
...images/media/atom-icon.png?itok=dg15pth3No alt attribute provided
...images/media/fire-icon.png?itok=CpQPgXjmNo alt attribute provided
...media/exclamation-icon.png?itok=JEZlr4PlNo alt attribute provided
.../media/microscope-icon.png?itok=ttZp1PV8No alt attribute provided
...es/media/bullseye-icon.png?itok=iFAc7z3RNo alt attribute provided
...everyday-safe-logo-rgb.png?itok=9zEb1b_Leveryday safe logo
...stom/oxtheme/images/logo/mosaic-logo.pngOxford Mosaic logo
...oxtheme/images/logo/it-services-logo.pngIT Services logo

Page structure

H1 heading
(Critically important)
Home
The H1 heading contains the words Home! Use important keywords instead.
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Home
H2 Key links
H2 Contact us
H2 The Safety Office supports the University in its strategic aim of delivering high standards of health and safety management. Our services support staff, students, contractors and visitors, whether ...
H2 We develop policy statements for a range of topics, which are then approved by the University for implementation. We support departments in their implementation by producing guidance and through th...
H2 CONTACT US
H2 QUICK LINKS
H2 RELATED CONTENT
H2 ACROSS THE UNIVERSITY
H3 Report a Health and Safety incident
H3 Health and Safety at Oxford
H3 Training
H3 Competent advice
H3 Hazardous waste
H3 Ionising radiation
H3 Fire safety management
H3 Incident reporting and investigation
H3 Working with certain biological agents
H3 Display screen users eye sight testing
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (32) on this page.

Found links on this page

LinkAttributesAnchor text
https://safety.admin.ox.ac.uk/Anchor Skip to main content
http://www.ox.ac.uk/External Subdomain IMG-ALT Oxford University
http://www.ox.ac.uk/External Subdomain Text duplicate IMG-ALT Oxford University
http://www.ox.ac.uk/admissionsExternal Subdomain ADMISSIONS
A-TITLE http://www.ox.ac.uk/admissions
http://www.ox.ac.uk/researchExternal Subdomain RESEARCH
A-TITLE http://www.ox.ac.uk/research
http://www.ox.ac.uk/news-and-e...External Subdomain NEWS & EVENTS
A-TITLE http://www.ox.ac.uk/news-and-events
http://www.ox.ac.uk/aboutExternal Subdomain ABOUT
A-TITLE http://www.ox.ac.uk/about
http://staff.admin.ox.ac.uk/External Subdomain Staff Gateway
A-TITLE http://staff.admin.ox.ac.uk/
http://www.ox.ac.uk/studentsExternal Subdomain Oxford Students
A-TITLE http://www.ox.ac.uk/students
http://www.alumni.ox.ac.uk/External Subdomain Alumni
A-TITLE http://www.alumni.ox.ac.uk/
/saml_loginSubdomain No Text
https://safety.admin.ox.ac.uk/Safety Office
https://safety.admin.ox.ac.uk/No Text
/health-and-safety-at-oxfordHealth and Safety at Oxford
/everydaysafeEveryDaySafe
/vision-mission-and-valuesVision, mission and values
/being-a-good-safety-citizenBeing a good safety citizen
/safety-in-actionSafety in action
/the-everydaysafe-programmeThe EveryDaySafe programme
/health-and-safety-review-1Health and Safety Review 2020-21
/health-and-safety-policyHealth and safety policy
https://shorturl.at/3MFUjExternal Proforma
/higher-education-management-s...Higher Education Management Standard
/safety-organisationH&S management and organisation
https://safety.web.ox.ac.uk/sa...External Subdomain Anchor Safety Executive Group
https://safety.web.ox.ac.uk/sa...External Subdomain Anchor Consultative Committee for Health & Safety
https://safety.web.ox.ac.uk/sa...External Subdomain Anchor Safety Network
/competent-adviceCompetent advice
/our-activitiesOur activities
/competent-adviceText duplicate Competent advice
/working-with-certain-biologic...Working with certain biological agents
/trainingTraining
/chemical-weaponsChemical weapons
/dse-self-assessment-eye-testsDisplay Screen Equipment
/travel-and-fieldworkOverseas Travel and Fieldwork
/ionising-radiationIonising radiation
/fire-guidanceFire safety guidance
/hazardous-wasteHazardous waste
/face-fit-testingFace fit testing
/trainingText duplicate Training
/induction-trainingInduction training
/training-a-zOngoing training
/training-competency-frameworksRole-related training and competency frameworks
/safety-training-programme-tri...Safety training programme - Trinity term 2025
/health-safety-systemsHealth & Safety systems
/incident-reportingIRIS
/odysseyOdyssey
/data-collection-and-complianceData collection and compliance
/policiesPolicy statements
https://safety.web.ox.ac.uk/a-zExternal Subdomain A to Zs
https://safety.web.ox.ac.uk/sa...External Subdomain News
/about-safety-officeAbout us
/contact-usContact us
/meet-the-teamMeet the team
/our-officesOur offices
/everydaysafeSubdomain Text duplicate EveryDaySafe
https://oxforduni-remoteforms....External Subdomain Report a H&S incident
/safety-noticeSubdomain Safety Notices
/health-safety-policy-instruct...Subdomain Updated policy statements
/health-and-safety-policySubdomain Health & Safety Policy
/management-responsibilitiesSubdomain Health & Safety management responsibilities
/university-safety-instruction...Subdomain University safety instructions
/safety-network-conference-2025Subdomain Safety Network Conference 2025
/safety-training-programme-hil...Subdomain Text duplicate Safety training programme - Trinity term 2025
https://oxforduni-remoteforms....External Subdomain Report a Health and Safety incident
https://oxforduni-remoteforms....External Subdomain LEARN MORE
/health-and-safety-at-oxfordText duplicate Health and Safety at Oxford
/health-and-safety-at-oxfordText duplicate LEARN MORE
/trainingText duplicate Training
/trainingText duplicate LEARN MORE
/competent-adviceText duplicate Competent advice
/competent-adviceText duplicate LEARN MORE
/hazardous-wasteText duplicate Hazardous waste
/hazardous-wasteText duplicate LEARN MORE
/ionising-radiationText duplicate Ionising radiation
/ionising-radiationText duplicate LEARN MORE
/fire-safety-managementFire safety management
/fire-safety-managementText duplicate LEARN MORE
/incident-reportingIncident reporting and investigation
/incident-reportingText duplicate LEARN MORE
/working-with-certain-biologic...Text duplicate Working with certain biological agents
/working-with-certain-biologic...Text duplicate LEARN MORE
/display-screen-users-eye-sigh...Display screen users eye sight testing
/display-screen-users-eye-sigh...Text duplicate LEARN MORE
/everydaysafeNew window Subdomain IMG-ALT everyday safe logo
A-TITLE EveryDaySafe
/about-safety-officeSubdomain Text duplicate About us
/health-and-safety-policySubdomain Health and Safety Policy
/competent-adviceSubdomain Text duplicate Competent advice
/policiesSubdomain Text duplicate Policy statements
https://occupationalhealth.adm...External Subdomain Occupational Health Service
A-TITLE Home
https://edu.admin.ox.ac.uk/homeExternal Subdomain Equality and Diversity Unit
https://hr.admin.ox.ac.uk/External Subdomain University HR
http://maps.ox.ac.uk/External Subdomain University Map
https://hr.admin.ox.ac.uk/info...External Subdomain Jobs
https://staff.admin.ox.ac.uk/w...External Subdomain HR Self-Service login
https://staff.admin.ox.ac.uk/t...External Subdomain Professional development
https://www.accessguide.ox.ac.uk/External Subdomain Access guide
http://maps.ox.ac.uk/External Subdomain Searchable map
https://outlook.office.com/owa/External Subdomain Nexus email login
https://www.ox.ac.uk/about/fac...External Subdomain Term dates
/cookiesSubdomain Cookies statement
/picture-creditsSubdomain Picture credits
http://www.ox.ac.uk/legalExternal Subdomain Legal
/accessibility-statement-for-t...Subdomain Accessibility statement
http://www.ox.ac.uk/privacy-po...External Subdomain Privacy statement
http://oxfordmosaic.web.ox.ac.uk/New window External Subdomain powered by oxford mosaic
IMG-ALT Oxford Mosaic logo
/sitelist.htmlList of site pages

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://safety.admin.ox.ac.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.52 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (139 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
content-length34282
x-drupal-cacheMISS
etag"1753676966-0"
x-frame-optionsSAMEORIGIN
content-languageen
x-content-type-optionsnosniff
content-type-optionsnosniff
x-xss-protection1
x-generatorDrupal 7 (http://drupal.org)
link</node/633791>; rel="shortlink",<https://safety.admin.ox.ac.uk/home>; rel="canonical"
last-modifiedMon, 28 Jul 2025 04:29:26 GMT
content-encodinggzip
x-request-idv-71ec9976-6b6b-11f0-bb91-63c2ac2f0e56
x-ah-environmentprod
x-cache-hits430
x-age209923
accept-rangesbytes
cache-controlpublic, max-age=60
expiresWed, 30 Jul 2025 20:00:13 GMT
dateWed, 30 Jul 2025 19:59:13 GMT
varyAccept-Encoding
strict-transport-securitymax-age=15768000
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 11 referring domains.
This page only has 15 backlinks.
This page only has few backlinks from 10 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Crawl-delay: 10

# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/

User-agent: AhrefsBot
Disallow: /

User-agent: MauiBot
Disallow: /

Similar sites

Search preview

safety.admin.ox.ac.uk
Home | Safety Office
Description of the range of services offered by the Safety Office and information cards leading to the most relevant pages for further details.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Safety84%Check
Safety Office77%Check
Office70%Check
Fire Safety64%Check
Health Safety63%Check
Safety Training63%Check
safety policy63%Check
Safety Network63%Check
Safety management63%Check
Health and Safety60%Check
Show more keywords and terms

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