Rocketmortgage.com - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
46% 
Page structure
100% 
Link structure
32% 
Server
64% 
External factors
100% 
SEO Score
Response time
0.26 s
File size
1,282.10 kB
Words
2189
Media files
28
Number of links
84 internal / 57 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Refinance or apply for a mortgage online | Rocket Mortgage
The length of the page title is perfect. (533 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Learn how the Rocket Mortgage process works and get approved online to buy a home or refinance your mortgage.
The length of the meta description is perfect. (709 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.rocketmortgage.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Germany
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
google-site-verificationhPj4U4_prDJAqpgU3PBcwc7lSemuj3FY1J-vfwFhGJY
robotsindex, follow
descriptionLearn how the Rocket Mortgage process works and get approved online to buy a home or refinance your mortgage.
VIcurrentDateTime638833449283472500
langen
og:titleRefinance or apply for a mortgage online
og:descriptionLearn how the Rocket Mortgage process works and get approved online to buy a home or refinance your mortgage.
og:url/
og:localeen_US
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 14 text duplicates on this page:
  • Duplicate 1: †Clients who lock their rate between May 19, 2025, and June 2, 2025, b...
  • Duplicate 2: Buy a home, refinance or manage your mortgage online with America's la...
  • Duplicate 3: Earn up to 5% cash back in mortgage savings on every tap or swipe - us...
  • Duplicate 4: Rocket Mortgage has won more awards than any other brand in the J.D. P...
  • Duplicate 5: ©2000-2025 Rocket Mortgage, LLC. All rights reserved. Lending services...
  • Duplicate 6: Rocket Mortgage, LLC, Rocket Homes Real Estate LLC, Rocket Card, LLC, ...
  • Duplicate 7: Apple and the Apple logo are trademarks of Apple Inc. registered in th...
This page contains 2189 words. That's ok.
32.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
22 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 11.94 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (1282.1 kB).
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 44 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...R4M-RocketMortgageLogoStacked?v=81fe94e4Rocket Mortgage Logo
.../R4M-NavPromoMenu-RentRewards?v=1f5ee45cA woman with dark hair laughing while painting a bedroom. A graphic tag says "For renters".
.../R4M-NavPromoMenu-RentRewards?v=1f5ee45cA woman with dark hair laughing while painting a bedroom. A graphic tag says "For renters".
.../R4M-NavPromoMenu-RentRewards?v=1f5ee45cA woman with dark hair laughing while painting a bedroom. A graphic tag says "For renters".
...R4M-RocketMortgageLogoStacked?v=81fe94e4Rocket Mortgage Logo
.../R4M-NavPromoMenu-RentRewards?v=1f5ee45cA woman with dark hair laughing while painting a bedroom. A graphic tag says "For renters".
.../R4M-NavPromoMenu-RentRewards?v=1f5ee45cA woman with dark hair laughing while painting a bedroom. A graphic tag says "For renters".
.../R4M-NavPromoMenu-RentRewards?v=1f5ee45cA woman with dark hair laughing while painting a bedroom. A graphic tag says "For renters".
...4M-HomeEquityLoan-Benefits-LG?v=cfec6f6bA barefoot toddler and his dad stand in front of a piano while the father plays and the family dog chews on a toy behind them.
...4M-HomeEquityLoan-Benefits-SM?v=a1783c4bA barefoot toddler and his dad stand in front of a piano while the father plays and the family dog chews on a toy behind them.
...4M-RMHomepage-GetStartedCard1?v=41861224Three different dollar bills with varying green tones stacked at an angle.
...4M-RMHomepage-GetStartedCard2?v=ddc01f0aA red magnifying glass looking at a grey document with a house on it.
...4M-RMHomepage-GetStartedCard3?v=b461700aA house with a green arrow above it.
...nt/R4M-RMHomepage-Benefits-LG?v=f9e68b51Two mobile phones side by side displaying a home search on Rocket.com.
...ntent/R4M-RentRewards-Hero-LG?v=2f8adaafCollage of women laughing holding a paint roller with a graphic visualizing potential credit you could get with rentrewards.
...nt/D-TrustPilot-Logo-07242023?v=7cf51022TrustPilot
...nt/R4M-Rocket-Footer-LogoMark?v=f9a19e97Footer Rocket logo mark
...tent/R4M-Footer-AppStoreBadge?v=6935978cDownload on the App Store.
...nt/R4M-Footer-GooglePlayBadge?v=f5baf809Get it on Google Play.
...ntent/R4M-Rocket-FooterQRCode?v=2e50d6b9Rocket mobile application
...t/R4M-Footer-EHOLogo-20241211?v=ab4032ecEqual housing opportunity logo.
...c/content/R4M-Footer-JDPAward?v=d7058c4cJ.D. Power for Customer Satisfaction since 1968
...nt/R4M-Rocket-Footer-LogoMark?v=f9a19e97Footer Rocket logo mark
...tent/R4M-Footer-AppStoreBadge?v=6935978cDownload on the App Store.
...nt/R4M-Footer-GooglePlayBadge?v=f5baf809Get it on Google Play.
...ntent/R4M-Rocket-FooterQRCode?v=2e50d6b9Rocket mobile application
...t/R4M-Footer-EHOLogo-20241211?v=ab4032ecEqual housing opportunity logo.
...c/content/R4M-Footer-JDPAward?v=d7058c4cJ.D. Power for Customer Satisfaction since 1968

Page structure

H1 heading
(Critically important)
A small rate change could make a big difference
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 A small rate change could make a big difference
H2 Home Equity Loan
H2 See our home loans
H2 Rate updates
H2 Confidence comes with learning
H2 Online and on your side
H2 Get rewarded for renting
H2 Your community is ours, too
H2 What clients say about working with us
H2 Join our millions of satisfied clients
H2 Important legal disclosures
H2 Legal Disclosure
H3 Home buying
H3 Calculators
H3 Explore rates
H3 Refinancing
H3 Real easy, real people.
H3 Simpler home loans for you
H3 We make home more affordable
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (57) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.rocketmortgage.com/IMG-ALT Rocket Mortgage Logo
/purchase/get-startedGet started
/home-loansPurchase loan options
/External Chat
/rent-rewardsSubdomain Learn about RentRewards
/refinance/get-startedText duplicate Get started
/home-loansRefinance loan options
/External Text duplicate Chat
/mortgage-ratesAll purchase rates
/mortgage-rates/30-year-mortga...30-year mortgage rates
/mortgage-rates/fha-loan-ratesFHA loan rates
/mortgage-rates/va-loan-rates/...VA loan rates
/rent-rewardsSubdomain Text duplicate Learn about RentRewards
/home-loansAll home loans
/home-loans/30-year-mortgage30-year fixed
/home-loans/15-year-mortgage15-year fixed
/home-loans/adjustable-rate-mo...Adjustable-rate mortgage (ARM)
/home-loans/fha-loanFHA loan
/home-loans/home-equity-loanHome Equity Loan
/home-loans/homeready-and-home...HomeReady® and Home Possible®
/home-loans/jumbo-loanJumbo Smart
/home-loans/one-plusONE+ by Rocket Mortgage®
/home-loans/va-loanVA loan
/rent-rewardsSubdomain Text duplicate Learn about RentRewards
/pre-signNofollow Subdomain Sign in
https://launchpad.rocketmortga...External Subdomain Apply now
/pre-signSubdomain No Text
https://launchpad.rocketmortga...External Subdomain Text duplicate Apply now
https://www.rocketmortgage.com/Text duplicate IMG-ALT Rocket Mortgage Logo
/purchase/get-startedText duplicate Get started
/home-loansText duplicate Purchase loan options
/External Text duplicate Chat
/rent-rewardsSubdomain Text duplicate Learn about RentRewards
/refinance/get-startedText duplicate Get started
/home-loansText duplicate Refinance loan options
/External Text duplicate Chat
/mortgage-ratesText duplicate All purchase rates
/mortgage-rates/30-year-mortga...Text duplicate 30-year mortgage rates
/mortgage-rates/fha-loan-ratesText duplicate FHA loan rates
/mortgage-rates/va-loan-rates/...Text duplicate VA loan rates
/rent-rewardsSubdomain Text duplicate Learn about RentRewards
/home-loansText duplicate All home loans
/home-loans/30-year-mortgageText duplicate 30-year fixed
/home-loans/15-year-mortgageText duplicate 15-year fixed
/home-loans/adjustable-rate-mo...Text duplicate Adjustable-rate mortgage (ARM)
/home-loans/fha-loanText duplicate FHA loan
/home-loans/home-equity-loanText duplicate Home Equity Loan
/home-loans/homeready-and-home...Text duplicate HomeReady® and Home Possible®
/home-loans/jumbo-loanText duplicate Jumbo Smart
/home-loans/one-plusText duplicate ONE+ by Rocket Mortgage®
/home-loans/va-loanText duplicate VA loan
/rent-rewardsSubdomain Text duplicate Learn about RentRewards
/pre-signNofollow Subdomain Text duplicate Sign in
https://launchpad.rocketmortga...External Subdomain Text duplicate Apply now
/pre-signSubdomain No Text
https://launchpad.rocketmortga...External Subdomain Text duplicate Apply now
https://launchpad.rocketmortga...External Subdomain Discover my VA savings
A-TITLE Discover my VA savings
https://launchpad.rocketmortga...External Subdomain Get my savings
A-TITLE Get my savings
/mortgage-ratesSee today's rates
A-TITLE See today's rates
https://launchpad.rocketmortga...External Subdomain Home Equity Loan You don't have to refinance to get cash. Connect with us to learn more.
IMG-ALT Three different dollar bills with varying green tones stacked at an angle.
/home-loansSee our home loans Explore the options. Get expert help deciding what's right for you.
IMG-ALT A red magnifying glass looking at a grey document with a house on it.
/rate-updatesRate updates Get the latest about rates and what lower rates mean for you.
IMG-ALT A house with a green arrow above it.
/learn/home-buyingSubdomain Home buying Everything to know about buying a home
/calculatorsCalculators Discover what’s possible based on your numbers
/mortgage-ratesExplore rates See today’s interest rates and estimate yours
/learn/refinancingSubdomain Refinancing Understand the ins and outs of refinancing
https://launchpad.rocketmortga...External Subdomain Start my approval
A-TITLE Start my approval
/rent-rewardsText duplicate Learn about RentRewards
A-TITLE Learn about RentRewards
https://www.rocketcommunityfun...External Subdomain Visit Rocket Community Fund
A-TITLE Visit Rocket Community Fund
https://purchase.rocketmortgag...External Subdomain Apply to buy a home
A-TITLE Apply to buy a home
https://refinance.rocketmortga...External Subdomain Apply to refinance
A-TITLE Apply to refinance
https://rocket.com/homesExternal Rocket Homes
https://www.rocket.com/mortgageExternal Subdomain Rocket Mortgage
https://www.rocketmoney.com/External Subdomain Rocket Money
https://www.rocketcard.com/External Subdomain Rocket Card
https://www.rocketloans.com/?p...External Subdomain Rocket Loans
https://www.rocketpro.com/External Subdomain Rocket Pro
/purchase/get-startedBuy a home
/refinance/get-startedRefinance
/mortgage-ratesRates
/calculatorsCalculators
/home-loansLoan options
https://servicing.rocketmortga...External Subdomain Make a payment
/aboutAbout us
https://www.myrocketcareer.com/External Subdomain Careers
/faqsFAQs
https://www.rocketcompanies.co...External Subdomain Social impact
https://www.rocketcompanies.co...External Subdomain Press Room
/legal/terms-of-useTerms of use
/legal/disclosures-licensesDisclosures and licenses
https://www.rocketaccount.com/External Subdomain Anchor Privacy policy
https://www.rocketaccount.com/External Subdomain Anchor Notice at collection
/talk-to-usTalk to us
/screenshareShare your screen
/opt-outCommunication opt-out
https://quicken.co1.qualtrics....External Subdomain Give us your feedback
/site-accessibilitySite accessibility
https://www.youtube.com/@Rocke...New window External Subdomain No Text
https://www.facebook.com/Rocket/New window External Subdomain No Text
https://www.instagram.com/rock...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://rocketmortgage.sng.lin...External Subdomain IMG-ALT Download on the App Store.
https://rocketmortgage.sng.lin...External Subdomain IMG-ALT Get it on Google Play.
https://www.jdpower.com/busine...New window External Subdomain jdpower.com/awards
A-TITLE JDPower.com/awards
/legal/disclosures-licensesSubdomain IMG-ALT Equal housing opportunity logo.
http://www.nmlsconsumeraccess....External Subdomain NMLS consumer access page
https://rocket.com/homesExternal Text duplicate Rocket Homes
https://www.rocket.com/mortgageExternal Subdomain Text duplicate Rocket Mortgage
https://www.rocketmoney.com/External Subdomain Text duplicate Rocket Money
https://www.rocketcard.com/External Subdomain Text duplicate Rocket Card
https://www.rocketloans.com/?p...External Subdomain Text duplicate Rocket Loans
https://www.rocketpro.com/External Subdomain Text duplicate Rocket Pro
/purchase/get-startedText duplicate Buy a home
/refinance/get-startedText duplicate Refinance
/mortgage-ratesText duplicate Rates
/calculatorsText duplicate Calculators
/home-loansText duplicate Loan options
https://servicing.rocketmortga...External Subdomain Text duplicate Make a payment
/aboutText duplicate About us
https://www.myrocketcareer.com/External Subdomain Text duplicate Careers
/faqsText duplicate FAQs
https://www.rocketcompanies.co...External Subdomain Text duplicate Social impact
https://www.rocketcompanies.co...External Subdomain Text duplicate Press Room
/legal/terms-of-useText duplicate Terms of use
/legal/disclosures-licensesText duplicate Disclosures and licenses
https://www.rocketaccount.com/External Subdomain Anchor Text duplicate Privacy policy
https://www.rocketaccount.com/External Subdomain Anchor Text duplicate Notice at collection
/talk-to-usText duplicate Talk to us
/screenshareText duplicate Share your screen
/opt-outText duplicate Communication opt-out
https://quicken.co1.qualtrics....External Subdomain Text duplicate Give us your feedback
/site-accessibilityText duplicate Site accessibility
https://www.youtube.com/@Rocke...New window External Subdomain No Text
https://www.facebook.com/Rocket/New window External Subdomain No Text
https://www.instagram.com/rock...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://rocketmortgage.sng.lin...External Subdomain Text duplicate IMG-ALT Download on the App Store.
https://rocketmortgage.sng.lin...External Subdomain Text duplicate IMG-ALT Get it on Google Play.
https://www.jdpower.com/busine...New window External Subdomain Text duplicate jdpower.com/awards
A-TITLE JDPower.com/awards
/legal/disclosures-licensesSubdomain Text duplicate IMG-ALT Equal housing opportunity logo.
http://www.nmlsconsumeraccess....External Subdomain Text duplicate NMLS consumer access page

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.rocketmortgage.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (1,282 kB).
The page response time is excellent with 0.26 seconds.

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
x-ssr-request-idba368cad-3cfa-41b5-ba4e-ab9918ab1c8c
x-versiona69c96a
server-timingdtSInfo;desc="0", dtRpid;desc="-1074397266"
x-oneagent-js-injectiontrue
x-ruxit-js-agenttrue
x-envoy-upstream-service-time11
serveristio-envoy
x-akamai-transformed0 - 0 -
content-encodinggzip
expiresTue, 20 May 2025 14:09:27 GMT
cache-controlmax-age=0, no-cache, no-store
pragmano-cache
dateTue, 20 May 2025 14:09:27 GMT
varyAccept-Encoding
set-cookie32 Characters
x-appks
strict-transport-securitymax-age=15768000 ; includeSubDomains
x-frame-optionsSAMEORIGIN
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,061 referring domains.
This page has 17,992 backlinks.
This page has backlinks from 831 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *

# password reset
Disallow: /reset-account

Sitemap: https://www.rocketmortgage.com/sitemap.xml
Sitemap: https://www.rocketmortgage.com/learn/sitemap.xml
Sitemap: https://www.rocketmortgage.com/nsassets/rm/hreflang-sitemap.xml

Similar sites

Search preview

www.rocketmortgage.com
Refinance or apply for a mortgage online | Rocket Mortgage
Learn how the Rocket Mortgage process works and get approved online to buy a home or refinance your mortgage.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
mortgage73%Check
Rocket Mortgage73%Check
Rocket72%Check
refinance or69%Check
mortgage online67%Check
Mortgage Refinance65%Check
Mortgage Rate65%Check
Online61%Check
Mortgage Loan60%Check
Refinance58%Check
Show more keywords and terms

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Cookie Policy

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