Reed.com - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
69% 
Page structure
93% 
Link structure
25% 
Server
73% 
External factors
100% 
SEO Score
Response time
0.26 s
File size
1,069.60 kB
Words
1034
Media files
19
Number of links
186 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
UK’s #1 Specialist Recruitment Company | Reed
The length of the page title is perfect. (432 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Looking to hire talent? Reed has access to 18 million CVs and market-leading guarantees. Discover how the UK’s #1 specialist recruitment company can help.
The length of the meta description is perfect. (974 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.reed.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=5.0
facebook-domain-verificationkes8der5qpv3wvyjgamc5f8zmrecct
descriptionLooking to hire talent? Reed has access to 18 million CVs and market-leading guarantees. Discover how the UK’s #1 specialist recruitment company can help.
robotsEmpty
next-head-count28
msapplication-TileImage/images/mstile-150x150.png
langen-gb
twitter:cardsummary_large_image
twitter:titleWork with the UK’s #1 specialist recruitment company
twitter:descriptionLooking to hire talent? Reed has access to 18 million CVs and market-leading guarantees. Discover how the UK’s #1 specialist recruitment company can help.
twitter:imagehttps://images.ctfassets.net/7qqwgjna58ct/v8mlCg1523PlNeI7joDC4/2c2aab068512232ae2e9f0cb66bd3555/two-people-in-three-circles-mobile.jpg
og:site_nameReed.com
og:localeen_GB
og:typewebsite
og:titleWork with the UK’s #1 specialist recruitment company
og:descriptionLooking to hire talent? Reed has access to 18 million CVs and market-leading guarantees. Discover how the UK’s #1 specialist recruitment company can help.
og:imagehttps://images.ctfassets.net/7qqwgjna58ct/v8mlCg1523PlNeI7joDC4/2c2aab068512232ae2e9f0cb66bd3555/two-people-in-three-circles-mobile.jpg
og:url/
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1034 words. That's ok.
27.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
14 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.3 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (1069.6 kB).
A viewport "width=device-width, initial-scale=1.0, maximum-scale=5.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 21 tags for this page.
Image SEO
(Somewhat important)
15 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Your specialist recruitment partner
The H1 heading is perfect.
Headings
(Important)
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Your specialist recruitment partner
H2 Our recruitment specialisms
H2 Develop and grow your business with our network of local recruitment specialists behind you
H2 Our latest success stories
H2 What's happening
H2 Find a Reed office
H3 Accountancy & finance
H3 Business support & administration
H3 Education
H3 Health & care
H3 Scientific, food & FMCG
H3 Technology
H3 Sutton Adult Education College
H3 Country Land and Business Association
H3 Menzies Wealth Management
H3 Lancashire Teaching Agency
H3 Bespoke IT Solutions Ltd
H3 Oncologica UK
H3 Your essential professional guides to UK salaries and benefits in 2025
H3 Championing mental health: building workplaces that thrive
H3 Interview question generator for smarter recruiting
H3 Stay up to date with the latest employer insights & events
H4 Reed is now first choice for Sutton Adult Education College, having successfully filled both their interim and permanent roles for a college principal.
H4 Reed’s financial recruitment expertise helps the Country Land and Business Association find an experienced finance director to enhance their team.
H4 Menzies Wealth Management used Reed’s expertise in the insurance and financial services sector to source a senior-level financial planner to expand their private client advisory team.
H4 Lancashire County Council (LCC) joined forces with Reed to establish the Lancashire Teaching Agency (LTA), combating teacher shortages, while helping to drive forward school standards and education...
H4 Over the last three years, Reed has built up a strong relationship with Bespoke IT Solutions Ltd, sourcing high-calibre tech professionals for 20 different roles.
H4 Reed has worked closely with Oncologica to secure hundreds of professionals to support high volumes of Covid and cancer testing throughout the pandemic.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 9 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 12 external links on this page.
LinkAttributesAnchor text
https://www.reed.com/No Text
/employers/permanent-recruitmentPermanent recruitment
/employers/temporary-recruitmentTemporary & interim recruitment
/employers/senior-executive-se...Senior & executive search
/employers/global-recruitment-...Global recruitment
/employers/flexi-job-apprentic...Tech & digital academy: flexi-job apprenticeships
/employers/pre-employment-scre...Pre-employment checks
/employers/permanent-workforce...Permanent workforce solutions
/employers/contingent-workforc...Contingent workforce solutions
/employers/hr-consultancyHR consultancy
/employers/project-deliveryProject delivery
/employers/services-procurementServices procurement
/employers/employee-wellbeingEmployee wellbeing
/learning/qualificationsNew window Subdomain All qualifications
/learning/qualifications/cipdNew window Subdomain CIPD qualifications
/learning/business/apprentices...New window Subdomain Apprenticeships
/learning/business/in-company-...New window Subdomain In-company training
/learning/business/elearning?u...New window Subdomain eLearning
/learning/business/executive-c...New window Subdomain Executive coaching
/learning/business/managed-lea...New window Subdomain Managed learning services
https://www.reed.com/learningNew window Subdomain All learning services
/employers/accountancy-finance...Accountancy & finance
/employers/business-support-ad...Business support & administration
/employers/engineering-manufac...Engineering & manufacturing
/employers/hospitality-facilit...Hospitality & facilities services
/employers/human-resources-rec...Human resources
/employers/industrial-aviation...Industrial, logistics & warehouse
/employers/insurance-financial...Insurance & financial services
/employers/legal-recruitmentLegal
/employers/marketing-creative-...Marketing, creative & PR
/employers/police-defence-aero...Police, defence, aerospace & cyber crime
/employers/procurement-supply-...Procurement & supply chain
/employers/property-constructi...Property & construction
/employers/public-sector-not-f...Public sector & not-for-profit
/employers/sales-recruitmentSales
/employers/scientific-recruitmentScientific, food & FMCG
/employers/technology-it-recru...Technology
/employers/community-care-recr...Community care
/employers/health-care-recruit...Health & care
/employers/nhs-recruitmentNHS
/employers/qualified-social-wo...Qualified social workers
/employers/education-recruitmentEducation
/employers/further-education-r...Further education
https://www.reed.com/candidatesLooking for a new role?
/candidates/work-with-a-consul...Work with a consultant
/learning/qualificationsNew window Subdomain Text duplicate All qualifications
/learning/qualifications/cipdNew window Subdomain Text duplicate CIPD qualifications
/learning/business/apprentices...New window Subdomain Text duplicate Apprenticeships
/learning/business/elearningNew window Subdomain Text duplicate eLearning
/learning/business/executive-c...New window Subdomain Text duplicate Executive coaching
/learning/qualifications/aatNew window Subdomain AAT qualifications
/candidates/accountancy-financ...Text duplicate Accountancy & finance
/candidates/business-support-a...Text duplicate Business support & administration
/candidates/engineering-manufa...Text duplicate Engineering & manufacturing
/candidates/hospitality-facili...Text duplicate Hospitality & facilities services
/candidates/human-resources-jobsText duplicate Human resources
/candidates/industrial-aviatio...Text duplicate Industrial, logistics & warehouse
/candidates/insurance-financia...Text duplicate Insurance & financial services
/candidates/legal-jobsText duplicate Legal
/candidates/marketing-creative...Text duplicate Marketing, creative & PR
/candidates/police-defence-aer...Text duplicate Police, defence, aerospace & cyber crime
/candidates/procurement-supply...Text duplicate Procurement & supply chain
/candidates/property-construct...Text duplicate Property & construction
/candidates/sales-jobsText duplicate Sales
/candidates/scientific-jobsText duplicate Scientific, food & FMCG
/candidates/technology-jobsText duplicate Technology
/candidates/community-care-jobsText duplicate Community care
/candidates/health-care-jobsText duplicate Health & care
/candidates/nhs-jobsText duplicate NHS
/candidates/qualified-social-w...Text duplicate Qualified social workers
/candidates/education-jobsText duplicate Education
/candidates/higher-further-edu...Text duplicate Further education
https://www.reed.com/case-studiesCase studies
/articles/top-10-competency-ba...Competency based interview questions
/articles/how-to-prepare-for-a...Subdomain Preparing for an interview presentation
/articles/second-interview-que...Subdomain Second interview questions
/articles/top-10-soft-skills-y...Subdomain Top soft skills for finance careers
/tools/uk-salary-guide-2025Salary guides 2025
/tools/interview-question-gene...Interview question generator
/articles/salaries-benefitsSalaries & benefits
/articles/interview-adviceInterview advice
/articles/mental-health-and-we...Mental health & wellbeing
/articles/diversity-and-inclusionDiversity & inclusion
https://www.reed.com/articlesArticles
https://www.reed.com/resourceseBooks, guides & tools
https://www.reed.com/eventsEvents
https://www.reed.com/podcastsJames Reed's podcast
/newsletter-sign-upSign up to our employer newsletter
https://www.reed.com/our-groupOur group
https://www.reed.com/our-historyOur history
/our-companiesOur companies
/our-chairman-and-ceoOur Chairman & CEO
/esg-and-sustainabilityESG & sustainability
/diversity-and-inclusionText duplicate Diversity & inclusion
https://www.reed.com/careersNew window Subdomain Work for Reed
https://franchise.reed.com/New window External Subdomain Reed Franchise Partnerships
/offices/recruitment-agencies-...Subdomain London offices
/offices/reed-recruitment-manc...Subdomain Manchester
/offices/reed-recruitment-birm...Subdomain Birmingham
/offices/reed-recruitment-leic...Leicester
/offices/reed-recruitment-nott...Nottingham
/offices/reed-recruitment-leedsLeeds
/offices/reed-recruitment-milt...Milton Keynes
/offices/reed-recruitment-cove...Coventry
/offices/reed-recruitment-live...Liverpool
/offices/reed-recruitment-cardiffCardiff
/offices/reed-recruitment-glasgowGlasgow
/offices/reed-recruitment-bristolBristol
/employers/get-in-touchRegister a vacancy
https://www.reed.com/contactSubmit an enquiry
https://www.reed.com/officesFind a Reed office
https://www.reed.com/employersHire talent
https://www.reed.com/candidatesFind a role
/employers/accountancy-finance...Text duplicate Accountancy & finance
/employers/accountancy-finance...Find out more
/employers/business-support-ad...Text duplicate Business support & administration
/employers/business-support-ad...Text duplicate Find out more
/employers/education-recruitmentText duplicate Education
/employers/education-recruitmentText duplicate Find out more
/employers/health-care-recruit...Text duplicate Health & care
/employers/health-care-recruit...Text duplicate Find out more
/employers/scientific-recruitmentText duplicate Scientific, food & FMCG
/employers/scientific-recruitmentText duplicate Find out more
/employers/technology-it-recru...Text duplicate Technology
/employers/technology-it-recru...Text duplicate Find out more
https://www.reed.com/employersView all recruitment specialisms
/case-studies/reed-secures-key...Trivial anchor text
Read more
/case-studies/country-land-and...Text duplicate Trivial anchor text
Read more
/case-studies/menzies-wealth-m...Text duplicate Trivial anchor text
Read more
/case-studies/lancashire-teach...Text duplicate Trivial anchor text
Read more
/case-studies/bespoke-it-solut...Text duplicate Trivial anchor text
Read more
/case-studies/reed-placed-hund...Text duplicate Trivial anchor text
Read more
/tools/uk-salary-guide-2025Your essential professional guides to UK salaries and benefits in 2025
/tools/uk-salary-guide-2025Text duplicate Trivial anchor text
Read more
/events/championing-mental-hea...Championing mental health: building workplaces that thrive
/events/championing-mental-hea...Text duplicate Trivial anchor text
Read more
/tools/interview-question-gene...Interview question generator for smarter recruiting
/tools/interview-question-gene...Text duplicate Trivial anchor text
Read more
/offices/recruitment-agencies-...London
/offices/reed-recruitment-manc...Text duplicate Manchester
/offices/reed-recruitment-birm...Text duplicate Birmingham
/offices/reed-recruitment-leic...Text duplicate Leicester
/offices/reed-recruitment-nott...Text duplicate Nottingham
/offices/reed-recruitment-leedsText duplicate Leeds
/offices/reed-recruitment-milt...Text duplicate Milton Keynes
/offices/reed-recruitment-cove...Text duplicate Coventry
/offices/reed-recruitment-live...Text duplicate Liverpool
/offices/reed-recruitment-cardiffText duplicate Cardiff
/offices/reed-recruitment-glasgowText duplicate Glasgow
/offices/reed-recruitment-bristolText duplicate Bristol
https://www.reed.com/No Text
https://uk.trustpilot.com/revi...New window External Subdomain Trustpilot
https://www.xms-portal.com/New window External Subdomain Authorise timesheets
/employers/permanent-recruitmentText duplicate Permanent recruitment
/employers/temporary-recruitmentTemporary recruitment
/employers/senior-executive-se...Executive search
https://www.reed.com/learningNew window Subdomain Learning & development
https://www.reed.com/employersAll services
https://www.xms-portal.com/New window External Subdomain Submit timesheets
https://www.reed.com/candidatesText duplicate Find a role
/candidates/work-with-a-consul...Text duplicate Work with a consultant
/candidates/coursesCourses marketplace
/learning/qualificationsNew window Subdomain Professional qualifications
/employers/accountancy-finance...Text duplicate Accountancy & finance
/employers/business-support-ad...Business support
/employers/education-recruitmentText duplicate Education
/employers/technology-it-recru...Text duplicate Technology
https://www.reed.com/employersAll sectors
https://www.reed.com/articlesText duplicate Articles
https://www.reed.com/resourcesText duplicate eBooks, guides & tools
https://www.reed.com/eventsText duplicate Events
https://www.reed.com/podcastsText duplicate James Reed's podcast
/tools/interview-question-gene...Text duplicate Interview question generator
https://www.reed.com/our-historyText duplicate Our history
/esg-and-sustainabilityText duplicate ESG & sustainability
/our-companiesText duplicate Our companies
https://www.reed.com/careersNew window Subdomain Text duplicate Work for Reed
https://franchise.reed.com/New window External Subdomain Franchise Partnerships
/diversity-and-inclusionText duplicate Diversity & inclusion
https://www.reed.com/officesText duplicate Find a Reed office
https://www.reed.com/contactGet in touch
/complaints-policyComplaints policy
/fraudulent-employment-offers-...Fraudulent employment offers
https://www.facebook.com/reeds...New window External Subdomain Facebook
https://twitter.com/reedglobalNew window External Twitter
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://www.reed.com/No Text
/privacy-policyNew window privacy policy
/privacy-policyPrivacy policy
/terms-and-conditionsTerms & conditions
https://www.reed.com/cookiesCookies
/corporate-governanceCorporate governance
/slavery-statementSlavery statement
https://esuite.reed.co.uk/New window External Subdomain eBilling
https://www.reed.com/sitemapSitemap
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.facebook.com/reeds...New window External Subdomain No Text
https://twitter.com/reedglobalNew window External No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.reed.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (1,070 kB).
The page response time is excellent with 0.26 seconds.

HTTP Response Header

NameValue
servernginx
dateFri, 25 Jul 2025 04:02:34 GMT
content-typetext/html; charset=utf-8
content-security-policyframe-ancestors 'self';
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
referrer-policystrict-origin
x-nextjs-cacheSTALE
cache-controls-maxage=60, stale-while-revalidate
etag"aianysl149ngfj"
varyAccept-Encoding
content-encodinggzip
via1.1 google
alt-svch3=":443"; ma=2592000,h3-29=":443"; ma=2592000
strict-transport-securitymax-age=31536000; includeSubdomains
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 586 referring domains.
This page has 95,364 backlinks.
This page has backlinks from 311 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.reed.com
UK’s #1 Specialist Recruitment Company | Reed
Looking to hire talent? Reed has access to 18 million CVs and market-leading guarantees. Discover how the UK’s #1 specialist recruitment company can help.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
specialist79%Check
Reed78%Check
Specialist Recruitment78%Check
Reed Specialist78%Check
recruitment77%Check
Reed Specialist Recruitment77%Check
Recruitment Company66%Check
Specialist Education62%Check
Finance Recruitment61%Check
Recruitment Specialists60%Check

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