Propublica.org - SEO Checker

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Overview of the SEO Check
Meta information
81% 
Page quality
86% 
Page structure
58% 
Link structure
35% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.39 s
File size
207.60 kB
Words
1795
Media files
35
Number of links
136 internal / 27 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
ProPublica — Investigative Journalism and News in the Public Interest
The page title should be shorter than 580 pixels. It is 628 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
ProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
The length of the meta description is perfect. (681 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.propublica.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
parsely-titleProPublica — Investigative Journalism and News in the Public Interest
parsely-linkhttps://www.propublica.org/
parsely-typeindex
parsely-image-urlhttps://assets.propublica.org/2017-pp-open-graph-1200x630.jpg
parsely-pub-date2019-10-31T13:02:00-04:00
parsely-sectionEmpty
parsely-authorEmpty
parsely-tagslang:en,series:The New Immigration
fediverse:creator@propublica@newsie.social
descriptionProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
referrerno-referrer-when-downgrade
robotsall
langen
twitter:cardsummary_large_image
twitter:site@propublica
twitter:creator@propublica
twitter:titleInvestigative Journalism and News in the Public Interest
twitter:descriptionProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
twitter:imagehttps://assets.propublica.org/2017-pp-open-graph-1200x630.jpg
fb:profile_id13320939444
fb:app_id229862657130557
og:localeen_US
og:site_nameProPublica
og:typewebsite
og:urlhttps://www.propublica.org/
og:titleInvestigative Journalism and News in the Public Interest
og:descriptionProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
og:imagehttps://assets.propublica.org/2017-pp-open-graph-1200x630.jpg
og:see_alsohttps://twitter.com/propublica
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
This page contains 1795 words. That's ok.
30.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
30 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.03 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: investigative journalism in the public interest
Image SEO
(Somewhat important)
31 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

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...w=800&s=171c103ac32af50a4f1899305a676267Photo of Sharon Lerner
...w=800&s=810e78ae16e75ae7a62b51b0e7863f5ePhoto of Andy Kroll
...w=800&s=3332b529bee4867c79d0e8515833c201Photo of Melissa Sanchez
...w=800&s=0798a696906721c342be3999d71a8f51Photo of Jesse Coburn
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...static/prod/v5/images/donate-photo-a.pngNo alt attribute provided
...ic/prod/v4/images/medal_franklin_128.pngNo alt attribute provided
...g/static/prod/v5/images/events-promo.jpgNo alt attribute provided
...atic/prod/v4/images/promo-data-store.gifNo alt attribute provided
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...72_quality_95_embedColorProfile_true.jpgNo alt attribute provided
...72_embedColorProfile_true_quality_95.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 40 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Follow ProPublica
H2 Stay Informed
H2 Keep Them Honest Support journalism that speaks truth to power.
H2 Awards
H2 Complaints & Corrections
H2 ProPublica Events
H2 ProPublica Data Store
H2 Get Involved
H2 Most Read
H2 Journalism That Holds Power to Account
H3 He Was Asked About His Tattoos and a TikTok Video in Court. Five Days Later, He Was in a Salvadoran Prison.
H3 A Las Vegas Festival Promised Ways to Cheat Death. Two Attendees Left Fighting for Their Lives.
H3 Middle School Cheerleaders Made a TikTok Video Portraying a School Shooting. They Were Charged With a Crime.
H3 Appeals Court Overturns Murder and Kidnapping Conviction in Etan Patz Disappearance
H3 The Drying Planet
H3 8 Things to Know About New Research on Earth’s Rapid Drying and the Loss of Its Groundwater
H3 How Recent Arrivals at the Border Have Changed the Country and Its Attitudes
H3 The FDA Is Cracking Down on an Indian Drugmaker Investigated by ProPublica Last Year
H3 Microsoft Used China-Based Support for Multiple U.S. Agencies, Potentially Exposing Sensitive Data
H3 His Former Company Got Caught Employing Undocumented Workers. Now He’s Profiting Off an Immigrant Detention Camp.
H3 ProPublica Updates Supreme Connections Database With Newly Released Financial Disclosures
H3 Texas Attorney General Ken Paxton Is Outsourcing More of His Office’s Work to Costly Private Lawyers
H3 Los hombres que Trump deportó a una cárcel salvadoreña
H3 The Men Trump Deported to a Salvadoran Prison
H3 Four Years After Cop Was Filmed Slamming Black Woman to the Ground, Louisiana Passes Accountability Law
H3 “Under the Microscope”: Activists Opposing a Nevada Lithium Mine Were Surveilled for Years, Records Show
H3 The Forest Service Claims It’s Fully Staffed for a Worsening Fire Season. Data Shows Thousands of Unfilled Jobs.
H3 Trump Administration Looking to Slash Environmental Protection Rules for Rocket Launches
H3 Texas Lawmakers Largely Ignored Recommendations Aimed at Helping Rural Areas Like Kerr County Prepare for Flooding
H3 Microsoft Says It Has Stopped Using China-Based Engineers to Support Defense Department Computer Systems
H3 Trump Administration Prepares to Drop Seven Major Housing Discrimination Cases
H3 Vino a EE.UU. para pagarle el tratamiento a su hijo enfermo. Lo detuvieron. Luego desapareció.
H3 Help Us Report on Sexual Assault and Misconduct by the Chicago Police Department
H3 Have You Been Affected by Changes at the Department of Veterans Affairs? Tell Us About It.
H3 Help Us Report on How the Department of Education Is Handling Civil Rights Cases
H4 What We’re Watching
H5 Sharon Lerner
H5 Andy Kroll
H5 Melissa Sanchez
H5 Jesse Coburn
Some anchor texts are used more than once.
23 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (27) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.propublica.org/Anchor Skip to content
https://www.propublica.org/Subdomain No Text
https://give.propublica.org/gi...External Subdomain Donate
https://www.propublica.org/Subdomain No Text
https://give.propublica.org/gi...External Subdomain Text duplicate Donate
https://projects.propublica.or...External Subdomain Nonprofit Explorer
/local-initiatives/Subdomain Local Initiatives
/newsletters/Subdomain Newsletters
https://www.propublica.org/about/Subdomain About Us
https://www.propublica.org/Subdomain No Text
https://give.propublica.org/gi...External Subdomain Text duplicate Donate
https://www.propublica.org/Subdomain No Text
https://give.propublica.org/gi...External Subdomain Text duplicate Donate
/article/venezuelan-immigrant-...Subdomain No Text
/article/venezuelan-immigrant-...Subdomain He Was Asked About His Tattoos and a TikTok Video in Court. Five Days Later, He Was in a Salvadoran Prison.
/people/melissa-sanchezSubdomain Melissa Sanchez
/article/peptide-injections-ra...Subdomain No Text
/article/peptide-injections-ra...Subdomain A Las Vegas Festival Promised Ways to Cheat Death. Two Attendees Left Fighting for Their Lives.
/people/anjeanette-damonSubdomain Anjeanette Damon
/article/social-media-arrests-...Subdomain No Text
/series/crackdown-on-student-t...Subdomain Crackdown on Student Threats
/article/social-media-arrests-...Subdomain Middle School Cheerleaders Made a TikTok Video Portraying a School Shooting. They Were Charged With a Crime.
/people/aliyya-swabySubdomain Aliyya Swaby
/article/etan-patz-pedro-herna...Subdomain No Text
/series/the-etan-patz-caseSubdomain The Etan Patz Case
/article/etan-patz-pedro-herna...Subdomain Appeals Court Overturns Murder and Kidnapping Conviction in Etan Patz Disappearance
/people/joaquin-sapienSubdomain Joaquin Sapien
/article/water-aquifers-ground...Subdomain No Text
/article/water-aquifers-ground...Subdomain The Drying Planet
/people/abrahm-lustgartenSubdomain Abrahm Lustgarten
/people/lucas-waldronSubdomain Lucas Waldron
https://www.propublica.org/Subdomain ProPublica
/article/groundwater-fresh-wat...Subdomain No Text
/article/groundwater-fresh-wat...Subdomain 8 Things to Know About New Research on Earth’s Rapid Drying and the Loss of Its Groundwater
/people/propublicaSubdomain Text duplicate ProPublica
/article/second-trump-presiden...Subdomain No Text
/article/second-trump-presiden...Subdomain Learn more about our reporting team.
/tips/federal-workers/Subdomain No Text
/tips/federal-workers/Subdomain federal worker source network
/series/the-new-immigrationSubdomain No Text
/article/fda-letter-glenmark-p...Subdomain No Text
/article/fda-letter-glenmark-p...Subdomain The FDA Is Cracking Down on an Indian Drugmaker Investigated by ProPublica Last Year
/people/patricia-callahanSubdomain Patricia Callahan
/article/microsoft-tech-suppor...Subdomain No Text
/series/zero-trustSubdomain Zero Trust
/article/microsoft-tech-suppor...Subdomain Microsoft Used China-Based Support for Multiple U.S. Agencies, Potentially Exposing Sensitive Data
/people/renee-dudleySubdomain Renee Dudley
/people/doris-burkeSubdomain Doris Burke
/article/nathan-albers-fort-bl...Subdomain No Text
/article/nathan-albers-fort-bl...Subdomain His Former Company Got Caught Employing Undocumented Workers. Now He’s Profiting Off an Immigrant Detention Camp.
/people/avi-asher-schapiroSubdomain Avi Asher-Schapiro
/people/jeff-ernsthausenSubdomain Jeff Ernsthausen
/article/propublica-supreme-co...Subdomain No Text
/series/supreme-court-scotusSubdomain Friends of the Court
/article/propublica-supreme-co...Subdomain ProPublica Updates Supreme Connections Database With Newly Released Financial Disclosures
/people/sergio-hernandezSubdomain Sergio Hernández
/article/ken-paxton-private-la...Subdomain No Text
/article/ken-paxton-private-la...Subdomain Texas Attorney General Ken Paxton Is Outsourcing More of His Office’s Work to Costly Private Lawyers
https://www.texastribune.org/a...External Subdomain Zach Despart
https://www.texastribune.org/External Subdomain The Texas Tribune
https://projects.propublica.or...External Subdomain No Text
https://projects.propublica.or...External Subdomain Los hombres que Trump deportó a una cárcel salvadoreña
/people/propublicaSubdomain Text duplicate ProPublica
https://projects.propublica.or...External Subdomain No Text
https://projects.propublica.or...External Subdomain The Men Trump Deported to a Salvadoran Prison
/people/propublicaSubdomain Text duplicate ProPublica
/article/louisiana-police-shan...Subdomain No Text
/series/unwatchedSubdomain Unwatched
/article/louisiana-police-shan...Subdomain Four Years After Cop Was Filmed Slamming Black Woman to the Ground, Louisiana Passes Accountability Law
https://veritenews.org/author/...External Richard A. Webster
https://veritenews.org/External Verite News
/article/thacker-pass-lithium-...Subdomain No Text
/article/thacker-pass-lithium-...Subdomain “Under the Microscope”: Activists Opposing a Nevada Lithium Mine Were Surveilled for Years, Records Show
/people/mark-olaldeSubdomain Mark Olalde
/article/forest-service-staff-...Subdomain No Text
/article/forest-service-staff-...Subdomain The Forest Service Claims It’s Fully Staffed for a Worsening Fire Season. Data Shows Thousands of Unfilled Jobs.
/people/abe-streepSubdomain Abe Streep
/article/trump-musk-spacex-roc...Subdomain No Text
/article/trump-musk-spacex-roc...Subdomain Trump Administration Looking to Slash Environmental Protection Rules for Rocket Launches
/people/heather-vogellSubdomain Heather Vogell
/people/topher-sandersSubdomain Topher Sanders
/article/texas-flooding-inacti...Subdomain No Text
/article/texas-flooding-inacti...Subdomain Texas Lawmakers Largely Ignored Recommendations Aimed at Helping Rural Areas Like Kerr County Prepare for Flooding
/people/lexi-churchillSubdomain Lexi Churchill
/people/lomi-krielSubdomain Lomi Kriel
https://www.propublica.org/texasSubdomain ProPublica and The Texas Tribune
/article/defense-department-pe...Subdomain No Text
/series/zero-trustSubdomain Text duplicate Zero Trust
/article/defense-department-pe...Subdomain Microsoft Says It Has Stopped Using China-Based Engineers to Support Defense Department Computer Systems
/people/renee-dudleySubdomain Text duplicate Renee Dudley
/article/trump-hud-drop-housin...Subdomain No Text
/article/trump-hud-drop-housin...Subdomain Trump Administration Prepares to Drop Seven Major Housing Discrimination Cases
/people/jesse-coburnSubdomain Jesse Coburn
/article/venezolanos-deportado...Subdomain No Text
/article/venezolanos-deportado...Subdomain Vino a EE.UU. para pagarle el tratamiento a su hijo enfermo. Lo detuvieron. Luego desapareció.
/people/melissa-sanchezSubdomain Text duplicate Melissa Sanchez
https://www.propublica.org/texasSubdomain ProPublica y The Texas Tribune
/people/mica-rosenbergSubdomain Mica Rosenberg
/people/jeff-ernsthausenSubdomain Text duplicate Jeff Ernsthausen
http://cazadoresdefakenews.info/External Cazadores de Fake News
/archive/See More Stories
https://bsky.app/profile/propu...External No Text
https://www.instagram.com/prop...External Subdomain No Text
https://www.facebook.com/propu...External Subdomain No Text
https://x.com/propublicaExternal No Text
https://www.youtube.com/user/p...External Subdomain No Text
https://www.threads.net/@propu...External Subdomain No Text
https://www.linkedin.com/compa...External Subdomain No Text
/feeds/propublica/mainSubdomain No Text
https://policies.google.com/pr...External Subdomain Privacy Policy
https://policies.google.com/termsExternal Subdomain Terms of Service
https://give.propublica.org/gi...External Subdomain Keep Them Honest Support journalism that speaks truth to power. Donate Now
https://www.propublica.org/awardsSee the full list of our awards
/cdn-cgi/l/email-protectionemail us
/correctionsSubdomain Read our corrections
https://www.propublica.org/eventsProPublica Events We bring our journalism to life through events that inform, inspire and spark ideas for change
/datastoreProPublica Data Store Download or purchase the data behind our journalism
/getinvolved/sexual-assault-mi...Subdomain Help Us Report on Sexual Assault and Misconduct by the Chicago Police Department
/getinvolved/department-of-vet...Subdomain Have You Been Affected by Changes at the Department of Veterans Affairs? Tell Us About It.
/getinvolved/help-propublica-r...Subdomain Help Us Report on How the Department of Education Is Handling Civil Rights Cases
/article/social-media-arrests-...Subdomain Text duplicate Middle School Cheerleaders Made a TikTok Video Portraying a School Shooting. They Were Charged With a Crime.
A-TITLE View this
/article/groundwater-fresh-wat...Subdomain Text duplicate 8 Things to Know About New Research on Earth’s Rapid Drying and the Loss of Its Groundwater
A-TITLE View this
/article/microsoft-tech-suppor...Subdomain Text duplicate Microsoft Used China-Based Support for Multiple U.S. Agencies, Potentially Exposing Sensitive Data
A-TITLE View this
/article/water-aquifers-ground...Subdomain Text duplicate The Drying Planet
A-TITLE View this
/article/fda-letter-glenmark-p...Subdomain Text duplicate The FDA Is Cracking Down on an Indian Drugmaker Investigated by ProPublica Last Year
A-TITLE View this
https://www.propublica.org/Subdomain No Text
https://www.propublica.org/Subdomain Text duplicate ProPublica
/local-reporting-network/Subdomain Local Reporting Network
https://www.propublica.org/texas/Subdomain Texas Tribune Partnership
/datastore/Subdomain The Data Store
/electionland/Subdomain Electionland
/topics/Subdomain Topics
/series/Subdomain Series
https://www.propublica.org/video/Subdomain Videos
/newsapps/Subdomain News Apps
/getinvolved/Subdomain Get Involved
https://www.propublica.org/nerds/Subdomain The Nerd Blog
/atpropublica/Subdomain @ProPublica
/events/Subdomain Events
https://www.propublica.org/about/Subdomain About
/leadership/Subdomain Board and Advisors
https://www.propublica.org/staff/Subdomain Officers and Staff
/diversity/Subdomain Diversity
https://www.propublica.org/jobs/Subdomain Jobs
/fellowships/Subdomain Fellowships
/media-center/Subdomain Media Center
/reports/Subdomain Reports
/impact/Subdomain Impact
/awards/Subdomain Awards
/corrections/Subdomain Corrections
/code-of-ethics/Subdomain Code of Ethics
/advertising/Subdomain Advertising Policy
https://www.propublica.org/legal/Subdomain Text duplicate Privacy Policy
/newsletters/Subdomain Text duplicate Newsletters
https://itunes.apple.com/us/ap...External Subdomain iOS
https://play.google.com/store/...External Subdomain Android
/feeds/propublica/mainSubdomain RSS Feed
https://www.propublica.org/tips/Subdomain Send Us Tips
/steal-our-stories/Subdomain Steal Our Stories
http://p53lf57qovyuvwsc6xnrppy...External Browse via Tor
/contact/Subdomain Contact Us
/donate/Subdomain Text duplicate Donate
/support/other-ways-to-give/Subdomain More Ways to Give

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.propublica.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.39 seconds.
The file size of the HTML document is fine (208 kB).

HTTP Response Header

NameValue
dateTue, 29 Jul 2025 11:04:54 GMT
content-typetext/html; charset=UTF-8
content-encodingbr
access-control-allow-originhttps://projects.propublica.org
cache-controlmax-age=900, public, must-revalidate, stale-while-revalidate=60, stale-if-error=60
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pragmacache
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x-authorqueue-worker
x-debugCached
x-frame-optionsDENY
x-originv3-www.propublica.org
varyAccept-Encoding
set-cookie148 Characters
servercloudflare
cf-ray966c2359ab85d11f-CDG
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,846 referring domains.
This page has 1,046,987 backlinks.
This page has backlinks from 2,893 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# robots.txt for https://www.propublica.org/

Sitemap: https://www.propublica.org/sitemap.xml

User-agent: *
Disallow: /cpresources/
Disallow: /vendor/
Disallow: /.env
Disallow: /cache/
Disallow: /static/projects/investigating-digital-advertising/

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www.propublica.org
ProPublica — Investigative Journalism and News in the Public Interest
ProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.

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new65%Check
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