Photo-schweiz.ch - SEO Checker

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Overview of the SEO Check
Meta information
50% 
Page quality
53% 
Page structure
79% 
Link structure
53% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.30 s
File size
187.10 kB
Words
458
Media files
17
Number of links
94 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
photo-schweiz
The page title is too short. (128 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.photo-schweiz.ch/
https://www.photo-schweiz.ch
There is more than one canonical link on this page.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-ch
Server location: United States of America
The following language is defined by HTML: de-ch
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionEmpty
langde-ch
twitter:titlephoto-schweiz
twitter:imagehttp://static1.squarespace.com/static/61a9f37c3da6a7546ec08050/t/61a9f6369bfaf80b9ddacbb7/1638528566048/photoSCHWEIZ_nur%2BBrand_weiss%2Bauf%2Bschwarz_Cropped.png?format=1500w
twitter:urlhttps://www.photo-schweiz.ch
twitter:cardsummary
og:site_namephoto-schweiz
og:titlephoto-schweiz
og:urlhttps://www.photo-schweiz.ch
og:typewebsite
og:imagehttp://static1.squarespace.com/static/61a9f37c3da6a7546ec08050/t/61a9f6369bfaf80b9ddacbb7/1638528566048/photoSCHWEIZ_nur%2BBrand_weiss%2Bauf%2Bschwarz_Cropped.png?format=1500w
og:image:width712
og:image:height240
X-UA-CompatibleIE=edge,chrome=1
Accept-CHSec-CH-UA-Platform-Version, Sec-CH-UA-Model
charsetutf-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
There are only 458 words on this page. Good pages should have about 800 words of useful content.
19.2% of the text are stop words.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...iss+auf+schwarz_Cropped.png?format=1500wphoto-schweiz
...iss+auf+schwarz_Cropped.png?format=1500wphoto-schweiz
...87baad3702/photoSCHWEIZ26_INFO_weiss.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Bleib auf dem Laufenden
H3 Social Media
H3 photoSCHWEIZ 26
H3 Kontakt
H3 Abonnieren
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.photo-schweiz.ch/cartNo Text
https://www.photo-schweiz.ch/Anchor Zum Inhalt springen
https://www.photo-schweiz.ch/IMG-ALT photo-schweiz
https://www.photo-schweiz.ch/newsNEWS
/werkschauWERKSCHAU
/informationINFORMATION
/mario-giacomelli-kabinettKABINETT
/industryINDUSTRY
/kurations-teamKURATIONS-TEAM
/impressionenIMPRESSIONEN
/schoolSCHOOL
/photoforum-infoFORUM
/awardsAWARDS
https://www.photo-schweiz.ch/infoINFO
/kontaktKONTAKTIERE UNS
/partnerinnenPARTNER:INNEN
/pressePRESSE
https://photointernational.com...New window External SHOP
https://www.instagram.com/phot...New window External Subdomain No Text
/ticketTickets
https://www.photo-schweiz.ch/Text duplicate IMG-ALT photo-schweiz
https://www.photo-schweiz.ch/newsText duplicate NEWS
/werkschauText duplicate WERKSCHAU
/informationText duplicate INFORMATION
/mario-giacomelli-kabinettText duplicate KABINETT
/industryText duplicate INDUSTRY
/kurations-teamText duplicate KURATIONS-TEAM
/impressionenText duplicate IMPRESSIONEN
/schoolText duplicate SCHOOL
/photoforum-infoText duplicate FORUM
/awardsText duplicate AWARDS
https://www.photo-schweiz.ch/infoText duplicate INFO
/kontaktText duplicate KONTAKTIERE UNS
/partnerinnenText duplicate PARTNER:INNEN
/presseText duplicate PRESSE
https://photointernational.com...New window External Text duplicate SHOP
https://www.instagram.com/phot...New window External Subdomain No Text
/ticketText duplicate Tickets
https://www.photo-schweiz.ch/newsText duplicate NEWS
/werkschauOrdner: WERKSCHAU
https://www.photo-schweiz.ch/Zurück
/informationText duplicate INFORMATION
/mario-giacomelli-kabinettText duplicate KABINETT
/industryText duplicate INDUSTRY
/kurations-teamText duplicate KURATIONS-TEAM
/impressionenText duplicate IMPRESSIONEN
/schoolText duplicate SCHOOL
/photoforum-infoText duplicate FORUM
/awardsText duplicate AWARDS
https://www.photo-schweiz.ch/infoOrdner: INFO
https://www.photo-schweiz.ch/Text duplicate Zurück
/kontaktText duplicate KONTAKTIERE UNS
/partnerinnenText duplicate PARTNER:INNEN
/presseText duplicate PRESSE
https://photointernational.com...New window External Text duplicate SHOP
https://www.instagram.com/phot...New window External Subdomain No Text
https://www.photo-schweiz.ch/Text duplicate Zurück
/ticketText duplicate Tickets
https://www.peterschaeublin.com/New window External Subdomain Peter Schäublin
/news/i3v5x8jup1oig6q5v6rzgm8y...IMG-ALT Special Showcase mit Jens Krauer
/news/i3v5x8jup1oig6q5v6rzgm8y...Text duplicate Special Showcase mit Jens Krauer
/news/i3v5x8jup1oig6q5v6rzgm8y...Mehr erfahren →
/news/portfolio-reviewIMG-ALT Portfolio Review 07.02.2025
/news/portfolio-reviewText duplicate Portfolio Review 07.02.2025
/news/portfolio-reviewText duplicate Mehr erfahren →
/news/i3v5x8jup1oig6q5v6rzgm8y...IMG-ALT Special Showcase Vergani X photoSCHWEIZ
/news/i3v5x8jup1oig6q5v6rzgm8y...Text duplicate Special Showcase Vergani X photoSCHWEIZ
/news/i3v5x8jup1oig6q5v6rzgm8y...Text duplicate Mehr erfahren →
/news/i3v5x8jup1oig6q5v6rzgm8y...IMG-ALT Special Showcase ELEU X photoSCHWEIZ
/news/i3v5x8jup1oig6q5v6rzgm8y...Text duplicate Special Showcase ELEU X photoSCHWEIZ
/news/i3v5x8jup1oig6q5v6rzgm8y...Text duplicate Mehr erfahren →
/news/i3v5x8jup1oig6q5v6rzgm8y...IMG-ALT Special Showcase Titolo X photoSCHWEIZ
/news/i3v5x8jup1oig6q5v6rzgm8y...Text duplicate Special Showcase Titolo X photoSCHWEIZ
/news/i3v5x8jup1oig6q5v6rzgm8y...Text duplicate Mehr erfahren →
/news/praesentationIMG-ALT Präsentation
/news/praesentationText duplicate Präsentation
/news/praesentationText duplicate Mehr erfahren →
/news/chris-burkhard-wildcards25IMG-ALT Chris Burkhard’s Wildcards
/news/chris-burkhard-wildcards25Text duplicate Chris Burkhard’s Wildcards
/news/chris-burkhard-wildcards25Text duplicate Mehr erfahren →
/news/daniel-bolliger-wildcards25IMG-ALT Daniel Bolliger’s Wildcards
/news/daniel-bolliger-wildcards25Text duplicate Daniel Bolliger’s Wildcards
/news/daniel-bolliger-wildcards25Text duplicate Mehr erfahren →
/news/lidia-panio-wildcards25IMG-ALT Lidia Panio's Wildcards
/news/lidia-panio-wildcards25Text duplicate Lidia Panio's Wildcards
/news/lidia-panio-wildcards25Text duplicate Mehr erfahren →
/news/aurelia-marine-wildcards25IMG-ALT Aurélia Marine's Wildcards
/news/aurelia-marine-wildcards25Text duplicate Aurélia Marine's Wildcards
/news/aurelia-marine-wildcards25Text duplicate Mehr erfahren →
/news/kurations-teamIMG-ALT Kurations-Team
/news/kurations-teamText duplicate Kurations-Team
/news/kurations-teamText duplicate Mehr erfahren →
/news/erfolgreiches-crowdinves...IMG-ALT Erfolgreiches Crowdinvesting
/news/erfolgreiches-crowdinves...Text duplicate Erfolgreiches Crowdinvesting
/news/erfolgreiches-crowdinves...Text duplicate Mehr erfahren →
/news/umzug-kongresshausIMG-ALT Die photoSCHWEIZ zieht für die nächsten vier Jahre ins Kongresshaus Zürich
/news/umzug-kongresshausText duplicate Die photoSCHWEIZ zieht für die nächsten vier Jahre ins Kongresshaus Zürich
/news/umzug-kongresshausText duplicate Mehr erfahren →
/news/photoschweiz-goes-intern...IMG-ALT photoSCHWEIZ goes INTERNATIONAL
/news/photoschweiz-goes-intern...Text duplicate photoSCHWEIZ goes INTERNATIONAL
/news/photoschweiz-goes-intern...Text duplicate Mehr erfahren →
https://www.instagram.com/phot...New window External Subdomain Instagram
https://www.facebook.com/photo...New window External Subdomain Facebook

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.photo-schweiz.ch/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.30 seconds.
The file size of the HTML document is fine (187 kB).

HTTP Response Header

NameValue
dateSun, 01 Jun 2025 03:20:10 GMT
content-typetext/html;charset=utf-8
cf-ray948b92d7ae7a2a28-CDG
cf-cache-statusDYNAMIC
age6532
content-languagede
etagW/"2d02b249c9bc32b2a26b1b77cf3bcbd5--gzip"
expiresThu, 01 Jan 1970 00:00:00 GMT
link<https://www.photo-schweiz.ch>; rel="canonical"
set-cookie74 Characters
strict-transport-securitymax-age=15552000
varyAccept-Encoding
processed-byWeglot
weglotid.948b92d7ae7a2a28, p.cf
weglot-translatedtrue
x-content-type-optionsnosniff
x-contextidNodgysug/moCL4VZC
x-frame-optionsSAMEORIGIN
servercloudflare
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 144 referring domains.
This page has 703 backlinks.
This page has backlinks from 125 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Squarespace Robots Txt

User-agent: Amazonbot
User-agent: anthropic-ai
User-agent: Applebot-Extended
User-agent: CCBot
User-agent: ChatGPT-User
User-agent: Claude-Web
User-agent: ClaudeBot
User-agent: cohere-ai
User-agent: DuckAssistBot
User-agent: FacebookBot
User-agent: Google-CloudVertexBot
User-agent: Google-Extended
User-agent: GPTBot
User-agent: Meta-ExternalAgent
User-agent: meta-externalagent
User-agent: PerplexityBot
User-agent: Quora-Bot
User-agent: AdsBot-Google
User-agent: AdsBot-Google-Mobile
User-agent: AdsBot-Google-Mobile-Apps
User-agent: *
Disallow: /config
Disallow: /search
Disallow: /account$
Disallow: /account/
Disallow: /commerce/digital-download/
Disallow: /api/
Allow: /api/ui-extensions/
Disallow: /static/
Disallow:/*?author=*
Disallow:/*&author=*
Disallow:/*?tag=*
Disallow:/*&tag=*
Disallow:/*?month=*
Disallow:/*&month=*
Disallow:/*?view=*
Disallow:/*&view=*
Disallow:/*?format=json
Disallow:/*&format=json
Disallow:/*?format=page-context
Disallow:/*&format=page-context
Disallow:/*?format=main-content
Disallow:/*&format=main-content
Disallow:/*?format=json-pretty
Disallow:/*&format=json-pretty
Disallow:/*?format=ical
Disallow:/*&format=ical
Disallow:/*?reversePaginate=*
Disallow:/*&reversePaginate=*

Sitemap: https://www.photo-schweiz.ch/sitemap.xml

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Search preview

www.photo-schweiz.ch
photo-schweiz

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
photoSCHWEIZ42%Check
Social40%Check
Media40%Check
PRÄSENTIEREN39%Check
Februar39%Check
OPTIMAL39%Check
Öffnungszeiten39%Check
Laufenden38%Check
Portfolio38%Check
Review38%Check
Show more keywords and terms

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