Oxfordshire.gov.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
63% 
Page structure
100% 
Link structure
88% 
Server
76% 
External factors
100% 
SEO Score
Response time
0.42 s
File size
57.40 kB
Words
478
Media files
8
Number of links
50 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Oxfordshire County Council
The length of the page title is perfect. (315 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
We're the local authority for Oxfordshire, committed to delivering top quality services and value for money on behalf of the county's 600,000+ residents.
The length of the meta description is perfect. (926 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.oxfordshire.gov.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWe're the local authority for Oxfordshire, committed to delivering top quality services and value for money on behalf of the county's 600,000+ residents.
dcterms.titleOxfordshire County Council
dcterms.creatorOxfordshire County Council, 01865 792422, [email protected]
dcterms.descriptionWe're the local authority for Oxfordshire, committed to delivering top quality services and value for money on behalf of the county's 600,000+ residents.
dcterms.publisherOxfordshire County Council, County Hall, New Road, Oxford, OX1 1ND; 01865 792422; [email protected]
dcterms.formattext/html
dcterms.sourcehttp://www.oxfordshire.gov.uk
dcterms.languageUK
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:cardsummary
twitter:site@OxfordshireCC
twitter:titleOxfordshire County Council
twitter:descriptionWe're the local authority for Oxfordshire, committed to delivering top quality services and value for money on behalf of the county's 600,000+ residents.
twitter:site:id25486821
twitter:urlhttps://www.oxfordshire.gov.uk/node/8586
og:site_nameOxfordshire County Council
og:typewebsite
og:urlhttps://www.oxfordshire.gov.uk/
og:titleHome | Oxfordshire County Council
og:descriptionWe're the local authority for Oxfordshire, committed to delivering top quality services and value for money on behalf of the county's 600,000+ residents.
og:imagehttp://www.oxfordshire.gov.uk/cms/sites/default/files/folders/images/logos/A3logo70mmgreen.png
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 478 words on this page. Good pages should have about 800 words of useful content.
37% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.57 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 10 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/occ/logo.svgOxfordshire County Council Logo
...0/public/image/witney_-_church_green.jpgWitney church green with people on the grass and the church in the distance
...ome-page-images/25-0154 LW HP Jan 26.pngMother sat in a chair at home with her daughter behind her - both are smiling and happy
..._social_graphic_type_b_1200_x_1200_1.pngBackground for illustration. one council, one oxfordshire text
...0/public/image/25-014_hwrc_hp_jan_26.pngPerson walking with a box of recycling along the front of the bins at a household waste recycling centre
...-and-rescue/Footsteps OCC Homepage 2.pngImage of woman and child holding hands crossing a zebra crossing. Footsteps child pedestrian safety practical guide
...image/field_flood_in_witney_jan_2024.jpgFlooded field with water around a tree
...t_width_1200/public/image/foggy_road.jpgFoggy road ahead

Page structure

H1 heading
(Critically important)
Explore our services
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Explore our services
H2 Cookies on Oxfordshire.gov.uk
H2 Cookie settings
H2 Term starts
H2 Living well at home
H2 One council for Oxfordshire
H2 New booking system
H2 Teaching road safety skills
H2 Flooding protection
H2 Plan ahead
H2 Services
H2 Sign up to hear from us
H2 Information
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 10 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.oxfordshire.gov.uk/Anchor skip to main content
https://www.oxfordshire.gov.uk/Anchor skip to search
https://www.oxfordshire.gov.uk/IMG-ALT Oxfordshire County Council Logo
/residents/contact-council/oth...Services
A-TITLE Services
/adult-social-careAdult social care
A-TITLE Adult social care
/residents/communities/births-...Births and deaths
A-TITLE Births and deaths
/children-and-familiesChildren and families
A-TITLE Children and families
/residents/environment-and-pla...Environment and Planning
/oxfordshire-librariesLibraries
A-TITLE Libraries
/residents/museums-and-historyMuseums and history
/residents/music-serviceMusic service
/transport-and-travel/parkingParking
/transport-and-travel/public-t...Public transport
/transport-and-travel/roadworksRoadworks
/schoolsSchools
A-TITLE Schools
/transport-and-travelTransport and travel
/waste-and-recyclingWaste and recycling
/residents/community-and-livin...Weddings
A-TITLE Weddings
/residents/contact-council/oth...All services
A-TITLE All services
/businessBusiness
A-TITLE Business
/councilCouncil
A-TITLE Council
/residents/accountsLog in
/transport-and-travel/oxfords-...Congestion charge
A-TITLE Zero Emissions Zone
/transport-and-travel/parking/...Blue Badge
/transport-and-travel/parking/...Parking permits
/transport-and-travel/parking/...Pay a fine
A-TITLE Pay a fine
/waste-and-recycling/household...Recycle, repair, dispose
A-TITLE Recycle, repair, dispose
/transport-and-travel/public-t...Bus passes
A-TITLE Apply for a bus pass
/schools/term-dates-and-holidaysTerm starts Monday, 13 April. Next term ends Friday, 22 May. Schools may differ. Check with your school.
/residents/social-and-health-c...Read our living well guides
https://www.oneoxfordshire.org...External Subdomain Find out more and have your say
/waste-and-recycling/book-recy...Find out how to book
/fire-and-community-safety/com...Get started with Footsteps
https://www.oxfordshirefloodto...External Subdomain What to do in a flood
/fire-and-community-safety/com...Stay safe
/adult-social-careText duplicate Adult social care
A-TITLE Adult social care
/residents/communities/births-...Text duplicate Births and deaths
/oxfordshire-librariesText duplicate Libraries
/residents/museums-and-historyText duplicate Museums and history
/transport-and-travel/parkingText duplicate Parking
/transport-and-travel/public-t...Text duplicate Public transport
/transport-and-travel/roadworksText duplicate Roadworks
/residents/community-and-livin...Text duplicate Weddings
A-TITLE Weddings
https://experience.arcgis.com/...External Subdomain Find services near you
A-TITLE Find Services Near You
/residents/contact-council/oth...Text duplicate All services
A-TITLE All services
/residents/contact-council/sig...Sign up to our newsletters
https://www.facebook.com/Oxfor...External Subdomain Facebook
https://www.linkedin.com/compa...External Subdomain LinkedIn
https://www.instagram.com/oxfo...External Subdomain Instagram
https://www.youtube.com/user/o...External Subdomain YouTube
https://news.oxfordshire.gov.uk/External Subdomain All the news
/residents/contact-council/con...Contact us
https://careers.oxfordshire.go...External Subdomain Jobs
/council/about-your-council/ha...Consultations
/residents/social-and-health-c...Safeguarding
/council/about-website/web-acc...Accessibility statement
https://www.gov.uk/External GOV.UK
/council/about-website/cookiesHow we use cookies
/council/about-website/privacy...Privacy
/council/about-website/terms-a...Terms and conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.oxfordshire.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.42 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 6 CSS files. This may affect the page load time negatively.
This page loads 10 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (57 kB).

HTTP Response Header

NameValue
servernginx
dateSun, 12 Apr 2026 13:22:58 GMT
content-typetext/html; charset=UTF-8
content-length12599
connectionclose
x-content-type-optionsnosniff
varyX-Forwarded-Proto,Accept-Encoding,Cookie
content-languageen
x-frame-optionsSAMEORIGIN
last-modifiedSun, 12 Apr 2026 12:32:02 GMT
x-varnish-cacheableYES/TTL 31536000.000
x-dynamicYES
etagW/"1775997122-gzip"
content-encodinggzip
x-varnish22814642 22332929
age3055
x-varnish-cacheHIT/1107
cache-controlno-cache, must-revalidate
expiresSun, 19 Nov 1978 05:00:00 GMT
accept-rangesbytes
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 570 referring domains.
This page has 41,016 backlinks.
This page has backlinks from 442 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

# OCC additions
# Paths (clean URLs)
User-agent: *
Disallow: /dmmo
Disallow: /dmmo/
Disallow: /prowd
Disallow: /prowd/
Disallow: /search
Disallow: /search/
Disallow: /sites/default/files
Disallow: /sites/default/files/
Disallow: /better-travel/search
Disallow: /better-travel/search/

Similar sites

Search preview

www.oxfordshire.gov.uk
Home | Oxfordshire County Council
We're the local authority for Oxfordshire, committed to delivering top quality services and value for money on behalf of the county's 600,000+ residents.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Oxfordshire81%Check
Oxfordshire County72%Check
Services66%Check
Oxfordshire County Council66%Check
County56%Check
County Council56%Check
Council54%Check
one54%Check
marketing or advertising51%Check
gov50%Check
Show more keywords and terms

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