One.nz - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
85% 
Page structure
70% 
Link structure
90% 
Server
40% 
External factors
100% 
SEO Score
Response time
3.76 s
File size
164.90 kB
Words
848
Media files
29
Number of links
38 internal / 1 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
One NZ. For Kiwi. For New Zealand.
The length of the page title is perfect. (325 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The one place for your mobile needs, broadband, and business needs.
The length of the meta description is perfect. (432 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://one.nz/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: New Zealand
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=5
descriptionThe one place for your mobile needs, broadband, and business needs.
brightspot.contentId00000187-096b-d0aa-add7-cd7f1eee0000
apple-mobile-web-app-titleVodafone.co.nz
theme-color#FFFFFF
application-nameVodafone.co.nz
brightspot.cachedfalse
langen
twitter:cardsummary_large_image
og:urlhttps://one.nz/
og:site_nameDX One NZ
og:typewebsite
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 848 words. That's ok.
28.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
14 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11.28 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, maximum-scale=5" is provided.
At least one Apple touch icon is specified.
This page only loads 3 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
9 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
data:[...] Base64Top up prepay
data:[...] Base64No alt attribute provided
data:[...] Base64Pay your bill
data:[...] Base64No alt attribute provided
data:[...] Base64Phone deals
data:[...] Base64No alt attribute provided
data:[...] Base64Change mobile plan
data:[...] Base64No alt attribute provided
data:[...] Base64Move broadband
data:[...] Base64No alt attribute provided
data:[...] Base64eSIM
data:[...] Base64A man, grasping 'Dads phone', while gazing at the possibilities of an upgrade.
data:[...] Base64Jade using his phone and Pepper reading book on couch
data:[...] Base64A man standing on stairs in an industrial plant holding a tablet.
data:[...] Base64A rugby girl athlete using her headguard
data:[...] Base64Jade and Mum and Dad at Dining Table smiling
data:[...] Base64A bunch of slim, colourful phone wallets fall in on a green background. They bend like falling leaves and pile up on top of each other in a stack of phone wallets.
data:[...] Base64Starry sky
data:[...] Base64Wind turbines on a hill with the sun setting over the horizon.
data:[...] Base64Jade using phone while sitting on a hill smiling
data:[...] Base64iPhone 16 is satellite ready
data:[...] Base64Samsung Galaxy S25 Ultra is satellite ready
data:[...] Base64OPPO Reno13 Pro 5G is satellite ready
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...c0503d41499a4bbf725b01c860/need-help.pngneed help
...0009029428faaedd2d3/need-help-mobile.pngneed help

Page structure

H1 heading
(Critically important)
Trade-in and save at least $1,710
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Trade-in and save at least $1,710
H1 One for you. One for business. One for Aotearoa.
H1 Internet Explorer Not Supported
H2 Get a better phone whenever you want
H2 Broadband to connect you and your home
H2 The one for business
H2 One for Aotearoa
H2 This is how we buy phones now
H2 Popular phone deals on interest free
H2 We’re here to help
H3 Te Rourou, One Aotearoa Foundation
H3 One Plan™
H3 One Wallet
H3 One NZ Satellite TXT is here
H3 One Smart Network
H3 One Pin
H3 iPhone 16
H3 Galaxy S25 Ultra
H3 Reno13 Pro 5G
H3 Terms and conditions
H3 Contact our team
H3 Help and support
H3 Find us
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 1 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://one.nz/No Text
/samsung-galaxy/galaxy-z-fold-7/Explore Galaxy Z Fold7
/samsung-galaxy/z-series/Explore Galaxy Z Series
/myvodafone/ng/topup-or-pay/Top up prepay
IMG-ALT Top up prepay
/myvodafone/ng/topup-or-pay?fa...Pay bill
IMG-ALT Pay your bill
https://one.nz/specials-promos/Phone deals
IMG-ALT Phone deals
https://one.nz/pay-monthly/Change mobile plan
IMG-ALT Change mobile plan
/broadband/moving-home/Move broadband
IMG-ALT Move broadband
https://one.nz/mobile/esim/Connect with eSIM
IMG-ALT eSIM
https://one.nz/mobile-phones/Explore mobile phones
https://one.nz/broadband/Explore broadband
https://one.nz/business/Explore business solutions
/why-choose-us/te-rourou/Learn about Te Rourou
/pay-monthly/one-plan/Get One Plan™
https://one.nz/one-wallet/Explore One Wallet
/why-choose-us/satellite/Learn about One NZ Satellite
https://one.nz/our-networks/Explore One Smart Network
https://onepin.one.nz/External Subdomain Drop a pin
https://one.nz/one-wallet/Text duplicate Explore One Wallet
https://one.nz/specials-promos/interest free phone deals
/why-choose-us/satellite/one.nz/satellite.
https://one.nz/specials-promos/Shop our latest deals
/online-shop/mobile/product-li...New window Browse all phones
https://one.nz/iphone/iphone-16/Shop iPhone 16
/samsung-galaxy/galaxy-s25-ultra/Shop Galaxy S25 Ultra
/oppo/reno13-pro-5g/Shop Reno13 Pro 5G
/legal/terms-conditions/intere...offer terms.
/legal/terms-conditions/intere...Interest Free terms
/legal/terms-conditions/mobile/Mobile terms
/legal/policy/fair-use/Fair use terms
/legal/terms-conditions/mobile/Text duplicate Mobile terms
/legal/terms-conditions/pay-mo...Pay Monthly terms
https://one.nz/network/coverage/5G coverage.
https://one.nz/5g/one.nz/5G.
/why-choose-us/satellite/Text duplicate one.nz/satellite.
https://one.nz/contact/Send us a message or call us
https://one.nz/help/Find answers fast
/help/store-locations/Find a store near you
https://one.nz/contact/New window Anchor IMG-ALT need help

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://one.nz/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is very slow (3.76 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page only loads 2 CSS files. That's ok.
This page only loads 3 JavaScript files. That's good!
The file size of the HTML document is fine (165 kB).

HTTP Response Header

NameValue
dateThu, 31 Jul 2025 01:56:49 GMT
content-typetext/html;charset=UTF-8
connectionkeep-alive
varyAccept-Encoding
x-backside-transportOK OK
cache-controlmax-age=60
x-amz-cf-popSYD62-P3,AKL50-C1
x-legacy-origintrue
x-cacheMiss from cloudfront
x-amz-cf-idZrqag2u1gBCq1EOhdowEZpc-MXdWKHtUFTuUlpp8DiyGGu29SrMM_Q==
age134
x-global-transaction-iddbac75c6688acd610885f9c5
via1.1 vfnz.fw.cifw
x-ua-compatibleIE=edge
x-content-type-optionsnosniff
x-xss-protection1; mode=block
content-security-policyframe-ancestors 'self' https://ahunga.sharepoint.com https://mywallet.onewallet.one.nz/ https://netspeed.net.nz/ https://wirelessnation.co.nz/ https://koganmobile.co.nz/ https://www.one.nz/
set-cookie40 Characters
transfer-encodingchunked
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,920 referring domains.
This page has 432,978 backlinks.
This page has backlinks from 859 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *

Sitemap: https://one.nz/sitemap.xml
Disallow: /*dynSessConf
Disallow: /*CFTOKEN
Disallow: /cs/Sites?lookuphost=/ws2*
Disallow: /faq/search*
Disallow: /search*
Disallow: /shop/checkout/cart.jsp
Disallow: /vf-apps/
Disallow: /faq/always-connected
Disallow: /*rewards-general-myvfapp/
Disallow: /using-myvodafone/app-version*
Disallow: /enterprise-offers/
Disallow: /myvodafone/ng/pay*

User-agent: gsa-crawler #CUSTOM
Disallow: /cs/Satellite*
Disallow: /edm/
Disallow: /faq/search*
Disallow: /enterprise-offers/
Disallow: /shop/shared-plans
Disallow: /shop/hob-plans
Disallow: /myvodafone/ng/pay*
Allow: /myvodafone/ng/topup*
Allow: /myvodafone/ng/topup-or-pay

Similar sites

Search preview

one.nz
One NZ. For Kiwi. For New Zealand.
The one place for your mobile needs, broadband, and business needs.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
One78%Check
One NZ71%Check
One Place62%Check
One NZ Satellite61%Check
One Plan60%Check
One Wallet58%Check
One Aotearoa58%Check
business56%Check
Explore One56%Check
One NZ Satellite TXT56%Check
Show more keywords and terms

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