Nipr.com - SEO Checker

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Overview of the SEO Check
Meta information
69% 
Page quality
58% 
Page structure
77% 
Link structure
82% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.03 s
File size
60.80 kB
Words
452
Media files
5
Number of links
75 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home Page | NIPR
The page title is too short. (170 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://nipr.com/node/1
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 8 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 452 words on this page. Good pages should have about 800 words of useful content.
There are 2 text duplicates on this page:
  • Duplicate: We provide cost-effective, streamlined and uniform licensing data and ...
21% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 15.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...om/nipr/static/images/logo-nipr-dark.pngNational Insurance Producer Registry
...default/files/2019-08/img-mobile-app.pngScreenshots of NIPR's mobile app.
...tom/nipr/static/images/btn-app-store.pngApp Store button
...m/nipr/static/images/btn-google-play.pngGoogle Play button
...om/nipr/static/images/logo-nipr-dark.pngNational Insurance Producer Registry

Page structure

H1 heading
(Critically important)
NIPR makes it easy to apply for or renew licenses.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 32 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 NIPR makes it easy to apply for or renew licenses.
H2 Coming Soon: A Fresh New Look for Our Website!
H2 Licensing Center
H2 Products & Services
H2 Get the Free Mobile App
H2 About the National Insurance Producer Registry
H2 Search
H3 State Requirements and Contact Information
H3 Apply for a New License
H3 Review Continuing Education (CE) Requirements
H3 Renew an Existing License
H3 Change Contact Information
H3 Printing Your License
H3 Attachment Warehouse
H3 Add a Line of Authority
H3 Frequently Asked Questions
H3 Print Order History and/or Receipt
H3 Designated Responsible Licensed Producer/ Person Updates
H3 Individual and Business Entity Name Change
H3 Producer Database (PDB)
H3 Download NIPR's Free Mobile App
H3 NIPR Gateway
H3 Resellers
H3 Company Appointment Renewal Invoices
H3 Account Manager Billing
H3 State Contact Information / FAQ's
H3 NAIC Uniform Applications
H3 Frequently Asked Questions Duplicate text
H3 Processing Appointments & Terminations
H3 Get the Free Mobile App Duplicate text
H4 Other Helpful Tools in the Licensing Center
H4 Other Helpful Tools in Products and Services
Some anchor texts are used more than once.
1 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://nipr.com/Anchor Skip to main content
https://nipr.com/digitalact.phpNo Text
https://nipr.com/contact-usContact Us
https://nipr.com/get-the-appGet the Mobile App
https://www.facebook.com/pages...New window External Subdomain No Text
https://twitter.com/niprcomNew window External No Text
https://nipr.com/IMG-ALT National Insurance Producer Registry
https://nipr.com/licensing-centerOverview
/licensing-center/applyApply for a License
/licensing-center/add-a-line-o...Add a Line of Authority
/licensing-center/renewRenew a License
/licensing-center/change-conta...Change Contact Info
/licensing-center/attachmentsAttachments Warehouse
/licensing-center/aboutAbout Licensure
/licensing-center/state-requir...Review State-Specific Requirements
/products-and-servicesText duplicate Overview
/products-and-services/produce...Producer Database (PDB)
/products-and-services/produce...Request a Producer Database Report
/products-and-services/nipr-ga...NIPR Gateway
/products-and-services/nipr-ga...Resellers
/products-and-services/nipr-ga...Company Appointment Renewals
/products-and-services/account...NAIC/NIPR Account Manager Billing
/products-and-services/naic-un...NAIC Uniform Applications
https://nipr.com/aboutText duplicate Overview
/about/board-of-directorsNew window Board of Directors
https://nipr.com/aboutMission/Vision
/about/strategic-planNew window Strategic Plan
https://nipr.com/news-and-eventsNews & Events
/holidays-and-scheduled-mainte...Holidays & Scheduled Maintenance
https://nipr.com/nipr-jobsNIPR Jobs
https://nipr.com/helpFAQ
/help/product-definitionsProduct Definitions
/help/check-your-application-s...Check Your Application Status
/help/look-up-your-npnLook Up Your National Producer Number (NPN)
/help/print-your-application-r...Print Your Application Receipt
/help/print-your-licensePrinting Your License
/help/continuing-education-req...Review Continuing Education (CE) Requirements
/help/state-contact-card-finderState Contacts & FAQ Finder
https://nipr.com/contact-usText duplicate Contact Us
https://nipr.com/get-the-appText duplicate Get the Mobile App
https://www.facebook.com/pages...New window External Subdomain No Text
https://twitter.com/niprcomNew window External No Text
/sites/default/files/2025-04/N...Trivial anchor text
here
https://nipr.com/licensing-centerLearn More
/licensing-center/state-requir...State Requirements and Contact Information
/licensing-center/applyApply for a New License
/help/continuing-education-req...Text duplicate Review Continuing Education (CE) Requirements
/licensing-center/renewRenew an Existing License
/licensing-center/change-conta...Change Contact Information
/help/print-your-licenseText duplicate Printing Your License
/licensing-center/attachmentsAttachment Warehouse
/licensing-center/add-a-line-o...Text duplicate Add a Line of Authority
https://nipr.com/helpFrequently Asked Questions
https://pdb.nipr.com/my-nipr/f...External Subdomain Print Order History and/or Receipt
https://nipr.com/DRLP-UpdatesDesignated Responsible Licensed Producer/ Person Updates
/licensing-center/change-conta...Individual and Business Entity Name Change
https://nipr.com/licensing-centerGo to the Licensing Center
/products-and-servicesText duplicate Learn More
/products-and-services/produce...Text duplicate Producer Database (PDB)
https://nipr.com/get-the-appDownload NIPR's Free Mobile App
/products-and-services/nipr-ga...Text duplicate NIPR Gateway
/products-and-services/nipr-ga...Text duplicate Resellers
/products-and-services/nipr-ga...Company Appointment Renewal Invoices
/products-and-services/account...Account Manager Billing
/help/state-contact-cardsState Contact Information / FAQ's
/help/naic-uniform-applicationsText duplicate NAIC Uniform Applications
https://nipr.com/helpText duplicate Frequently Asked Questions
/Options/ for/ Processing/ App...Processing Appointments & Terminations
/products-and-servicesGo to Products and Services
https://apps.apple.com/us/app/...New window External Subdomain IMG-ALT App Store button
https://play.google.com/store/...New window External Subdomain IMG-ALT Google Play button
https://nipr.com/aboutText duplicate Learn More
https://nipr.com/Text duplicate IMG-ALT National Insurance Producer Registry
https://nipr.com/licensing-centerLicensing Center
/products-and-servicesProducts & Services
https://nipr.com/aboutAbout NIPR
https://nipr.com/helpHelp
https://nipr.com/get-the-appGet the Free Mobile App
https://nipr.com/news-and-eventsText duplicate News & Events
https://nipr.com/nipr-jobsText duplicate NIPR Jobs
https://nipr.com/contact-usText duplicate Contact Us
https://nipr.com/privacy-policyPrivacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://nipr.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.03 seconds.
The file size of the HTML document is fine (61 kB).

HTTP Response Header

NameValue
cache-controlmax-age=86400, public
content-encodinggzip
content-languageen
content-typetext/html; charset=UTF-8
etagW/"1747658844"
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedMon, 19 May 2025 12:47:24 GMT
link<https://nipr.com/node/1>; rel="canonical"
referrer-policystrict-origin-when-cross-origin
servernginx
strict-transport-securitymax-age=31622400
x-content-type-optionsnosniff
x-drupal-dynamic-cacheHIT
x-frame-optionsSAMEORIGIN
x-generatorDrupal 8 (https://www.drupal.org)
x-pantheon-styx-hostnamestyx-fe2-b-7b5dbfcc48-k7bpv
x-styx-req-id698d1b58-34af-11f0-85a3-d2b4f8c23395
x-ua-compatibleIE=edge
dateTue, 20 May 2025 02:27:07 GMT
x-served-bycache-chi-kigq8000176-CHI, cache-fra-eddf8230113-FRA
x-cacheHIT, HIT
x-cache-hits12, 0
x-timerS1747708028.765767,VS0,VE2
varyAccept-Encoding, Cookie, Cookie, Cookie
age49184
accept-rangesbytes
via1.1 varnish, 1.1 varnish
content-length20301
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 631 referring domains.
This page has 40,257 backlinks.
This page has backlinks from 384 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/

# Custom paths to ignore
Disallow: /Hidden_Links_and_Documents

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
NIPR81%Check
App58%Check
License54%Check
Apply54%Check
Renew54%Check
New54%Check
Mobile App52%Check
licenses50%Check
makes50%Check
easy50%Check
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Cookie Policy

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