News.mit.edu - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
100% 
Page structure
58% 
Link structure
46% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.10 s
File size
166.50 kB
Words
2440
Media files
33
Number of links
120 internal / 46 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
MIT News | Massachusetts Institute of Technology
The length of the page title is perfect. (447 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
MIT News is dedicated to communicating to the media and the public the news and achievements of the students, faculty, staff and the greater MIT community.
The length of the meta description is perfect. (974 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionMIT News is dedicated to communicating to the media and the public the news and achievements of the students, faculty, staff and the greater MIT community.
langen
twitter:site@mit
twitter:cardsummary_large_image
twitter:site:id15460048
fb:page_id126533127390327
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 2440 words. That's ok.
34.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
42 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.76 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 49 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...uperconductor-01-press.jpg?itok=OA_WDUH0Four blue pairs of electrons, on left, rotate clockwise. A graphene lattice is in the middle. Four red pairs, on right, rotate counter-clockwise.
...laceholder--frontpage--featured-news.jpgThe moon
...laceholder--frontpage--featured-news.jpgA small yellow disk is held with tweezers.
...laceholder--frontpage--featured-news.jpgPhoto of the sun peeking through orange smoggy air over a hillside, with Los Angeles in the background
...laceholder--frontpage--featured-news.jpgWoman plays cello with audio and video icons in background.
...laceholder--frontpage--featured-news.jpgPhoto of Pak choy. Inset shows a tape-like patch on the bottom of the pak choy.
...laceholder--frontpage--featured-news.jpgMaria Aguiar headshot
...laceholder--frontpage--featured-news.jpg3 by 5 grid of protoplanetary disks against the black of space, some with gaps, rings, and spirals
...laceholder--frontpage--featured-news.jpgCurved split-level road bridge stands in water beside tall apartment buildings
...laceholder--frontpage--featured-news.jpgdiagram of the carbon-capture system
...laceholder--frontpage--featured-news.jpgSilhouette of elderly person with neurons in background.
...laceholder--frontpage--featured-news.jpgBlue and red light show a microscope and lab setup.
...laceholder--frontpage--featured-news.jpgRealistic photo illustration of a portion of Earth's surface with clusters of city lights connected by arcing lines
...laceholder--frontpage--featured-news.jpgThree people laugh during a conversation in a crowded room.
...laceholder--frontpage--featured-news.jpgDimitris Bertsimas
...laceholder--frontpage--featured-news.jpgGroup of people on stage with four large checks.
...laceholder--frontpage--featured-news.jpgYoung man wearing a suit and tie poses against an out-of-focus background
...laceholder--frontpage--featured-news.jpgThe MIT Press logo
...laceholder--frontpage--featured-news.jpg21 grayscale thumbnail portraits in circular frames on a blue background that displays each subject’s name
...aceholder--frontpage--featured-video.jpgVideo thumbnail
...aceholder--frontpage--featured-video.jpgVideo thumbnail
...aceholder--frontpage--featured-video.jpgVideo thumbnail
...aceholder--frontpage--featured-video.jpgVideo thumbnail
...es/default/files/images/202505/shass.jpgWomen in hallway
...es/default/files/images/202504/brain.jpgBrain scan
...laceholder--frontpage--featured-news.jpgA man wearing safety goggles leans over a machine in an MIT lab
...laceholder--frontpage--featured-news.jpgTwo photos show coral, with one on left more muted and murky.
...laceholder--frontpage--featured-news.jpg8 people pose standing in front of a small building and showing a solar panel. One person is mostly outside of the frame.
...laceholder--frontpage--featured-news.jpgSendhil Mullainathan poses for a photo on an orange lounge chair
...laceholder--frontpage--featured-news.jpgA woman in India being vaccinated
...laceholder--frontpage--featured-news.jpgDavid Brown walks through Kendall Square
...laceholder--frontpage--featured-news.jpgHeadshot of Usha Lee McFarling
...laceholder--frontpage--featured-news.jpgOn top row is four blurry images of cells. On bottom row, the cells are much more distinct.

Page structure

H1 heading
(Critically important)
MIT News | Massachusetts Institute of Technology
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 53 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 MIT News | Massachusetts Institute of Technology
H2 Browse By
H2 Top News
H2 Today’s Featured News
H2 Recent Highlights
H2 In the Media
H2 Community Updates
H2 Featured Multimedia
H2 More News
H3 Topics
H3 Departments
H3 Centers, Labs, & Programs
H3 Schools
H3 MIT physicists discover a new type of superconductor that’s also a magnet
H3 Why are some rocks on the moon highly magnetic? MIT scientists may have an answer
H3 A new approach could fractionate crude oil using much less energy
H3 Study: Climate change may make it harder to reduce smog in some regions
H3 AI learns how vision and sound are connected, without human intervention
H3 In the Media - The Boston Globe
H3 In the Media - CBS Boston
H3 A new technology for extending the shelf life of produce
H3 A magnetic pull toward materials
H3 New research, data advance understanding of early planetary formation
H3 Startup enables 100-year bridges with corrosion-resistant steel
H3 How to solve a bottleneck for CO2 capture and conversion
H3 Scientists discover potential new targets for Alzheimer’s drugs
H3 Technique rapidly measures cells’ density, reflecting health and developmental state
H3 Learning how to predict rare kinds of failures
H3 Boston Business Journal
H3 Chemical & Engineering News
H3 New Scientist
H3 CNBC
H3 Financial Times
H3 NPR
H3 The Wall Street Journal
H3 Chemical & Engineering News Duplicate text
H3 USA Today
H3 WBUR
H3 Financial Times Duplicate text
H3 Fueling social impact: PKG IDEAS Challenge invests in bold student-led social enterprises
H3 Dimitris Bertsimas receives the 2025-2026 Killian Award
H3 Drug injection device wins MIT $100K Competition
H3 Steven Truong ’20 named 2025 Knight-Hennessy Scholar
H3 Duke University Press to join MIT Press’ Direct to Open, publish open-access monographs
H3 Twenty-one exceptional students receive 2025 MIT Supply Chain Excellence Awards
H3 A cool new way to study gravity
H3 Imaging technique removes the effect of water in underwater scenes
H3 MIT students turn vision to reality
H3 The sweet taste of a new idea
H3 Study in India shows several tactics together boost vaccination against deadly diseases
H3 A day in the life of MIT MBA student David Brown
H3 Usha Lee McFarling named director of the Knight Science Journalism Program
H3 With AI, researchers predict the location of virtually any protein within a human cell
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are too many external links (46) on this page.
LinkAttributesAnchor text
https://news.mit.edu/Anchor Skip to content ↓
http://web.mit.edu/External Subdomain Massachusetts Institute of Technology
https://news.mit.edu/Anchor MIT Top Menu↓
http://web.mit.edu/educationExternal Subdomain Education
http://web.mit.edu/researchExternal Subdomain Research
http://web.mit.edu/innovationExternal Subdomain Innovation
http://web.mit.edu/admissions-aidExternal Subdomain Admissions + Aid
http://web.mit.edu/campus-lifeExternal Subdomain Campus Life
https://news.mit.edu/News
http://web.mit.edu/alumniExternal Subdomain Alumni
http://web.mit.edu/aboutExternal Subdomain About MIT
http://web.mit.edu/search/External Subdomain Search MIT
http://web.mit.edu/feedbackExternal Subdomain Suggestions or feedback?
https://news.mit.edu/MIT News | Massachusetts Institute of Technology
http://web.mit.edu/mit-daily-w...New window External Subdomain Subscribe to MIT News newsletter
https://news.mit.edu/Anchor Browse
https://news.mit.edu/topicsView All
/topic/machine-learningMachine learning
/topic/sustainabilitySustainability
/topic/startupsStartups
/topic/black-holesBlack holes
/topic/classes-and-programsClasses and programs
https://news.mit.edu/departmentsText duplicate View All
/department/aeronautics-and-as...Aeronautics and Astronautics
/department/brain-and-cognitiv...Brain and Cognitive Sciences
/department/architectureArchitecture
/department/political-sciencePolitical Science
/department/mechanical-enginee...Mechanical Engineering
/centers-labs-programsText duplicate View All
/clp/abdul-latif-jameel-povert...Abdul Latif Jameel Poverty Action Lab (J-PAL)
/clp/picower-institutePicower Institute for Learning and Memory
/clp/media-labMedia Lab
/clp/lincoln-laboratoryLincoln Laboratory
/school/architecture-and-planningSchool of Architecture + Planning
/school/engineeringSchool of Engineering
/school/humanities-arts-and-so...School of Humanities, Arts, and Social Sciences
/school/managementSloan School of Management
/school/scienceSchool of Science
/school/mit-schwarzman-college...MIT Schwarzman College of Computing
https://news.mit.edu/in-the-mediaView all news coverage of MIT in the media
https://news.mit.edu/podcastsListen to audio content from MIT News
http://web.mit.edu/subscribe/External Subdomain Subscribe to MIT newsletter
http://web.mit.edu/mit-daily-w...External Subdomain Subscribe to the MIT Daily and/or MIT Weekly newsletters
/2025/mit-physicists-discover-...IMG-ALT Four blue pairs of electrons, on left, rotate clockwise. A graphene lattice is in the middle. Four red pairs, on right, rotate counter-clockwise.
/2025/mit-physicists-discover-...MIT physicists discover a new type of superconductor that’s also a magnet
/2025/mit-physicists-discover-...Read full story
/2025/why-are-some-rocks-on-mo...IMG-ALT The moon
/2025/why-are-some-rocks-on-mo...Why are some rocks on the moon highly magnetic? MIT scientists may have an answer
/2025/why-are-some-rocks-on-mo...Text duplicate Read full story
/2025/new-approach-could-fract...IMG-ALT A small yellow disk is held with tweezers.
/2025/new-approach-could-fract...A new approach could fractionate crude oil using much less energy
/2025/new-approach-could-fract...Text duplicate Read full story
/2025/study-climate-change-may...IMG-ALT Photo of the sun peeking through orange smoggy air over a hillside, with Los Angeles in the background
/2025/study-climate-change-may...Study: Climate change may make it harder to reduce smog in some regions
/2025/study-climate-change-may...Text duplicate Read full story
/2025/ai-learns-how-vision-and...IMG-ALT Woman plays cello with audio and video icons in background.
/2025/ai-learns-how-vision-and...AI learns how vision and sound are connected, without human intervention
/2025/ai-learns-how-vision-and...Text duplicate Read full story
/news-clip/boston-globe-1563Learn more
/news-clip/cbs-boston-74Text duplicate Learn more
https://news.mit.edu/podcastsListen to the MIT News podcast
/2025/new-technology-extends-p...IMG-ALT Photo of Pak choy. Inset shows a tape-like patch on the bottom of the pak choy.
/2025/new-technology-extends-p...A new technology for extending the shelf life of produce
/2025/new-technology-extends-p...Text duplicate Read full story
/2025/magnetic-pull-toward-mat...IMG-ALT Maria Aguiar headshot
/2025/magnetic-pull-toward-mat...A magnetic pull toward materials
/2025/magnetic-pull-toward-mat...Text duplicate Read full story
/2025/new-research-data-advanc...IMG-ALT 3 by 5 grid of protoplanetary disks against the black of space, some with gaps, rings, and spirals
/2025/new-research-data-advanc...New research, data advance understanding of early planetary formation
/2025/new-research-data-advanc...Text duplicate Read full story
/2025/allium-engineering-enabl...IMG-ALT Curved split-level road bridge stands in water beside tall apartment buildings
/2025/allium-engineering-enabl...Startup enables 100-year bridges with corrosion-resistant steel
/2025/allium-engineering-enabl...Text duplicate Read full story
/2025/solving-bottleneck-co2-c...IMG-ALT diagram of the carbon-capture system
/2025/solving-bottleneck-co2-c...How to solve a bottleneck for CO2 capture and conversion
/2025/solving-bottleneck-co2-c...Text duplicate Read full story
/2025/scientists-discover-pote...IMG-ALT Silhouette of elderly person with neurons in background.
/2025/scientists-discover-pote...Scientists discover potential new targets for Alzheimer’s drugs
/2025/scientists-discover-pote...Text duplicate Read full story
/2025/technique-rapidly-measur...IMG-ALT Blue and red light show a microscope and lab setup.
/2025/technique-rapidly-measur...Technique rapidly measures cells’ density, reflecting health and developmental state
/2025/technique-rapidly-measur...Text duplicate Read full story
/2025/learning-how-predict-rar...IMG-ALT Realistic photo illustration of a portion of Earth's surface with clusters of city lights connected by arcing lines
/2025/learning-how-predict-rar...Learning how to predict rare kinds of failures
/2025/learning-how-predict-rar...Text duplicate Read full story
https://news.mit.edu/Anchor More MIT News articles
/news-clip/boston-business-jou...Text duplicate Learn more
https://cen.acs.org/environmen...New window External Subdomain Text duplicate Learn more
https://www.newscientist.com/a...New window External Subdomain Text duplicate Learn more
https://www.cnbc.com/2025/05/2...New window External Subdomain Text duplicate Learn more
https://www.ft.com/content/a38...New window External Subdomain Text duplicate Learn more
https://www.npr.org/2025/05/18...New window External Subdomain Text duplicate Learn more
/news-clip/wall-street-journal...Text duplicate Learn more
https://cen.acs.org/physical-c...New window External Subdomain Text duplicate Learn more
https://www.usatoday.com/story...New window External Subdomain Text duplicate Learn more
https://www.wbur.org/onpoint/2...New window External Subdomain Text duplicate Learn more
https://www.ft.com/content/e77...New window External Subdomain Text duplicate Learn more
https://news.mit.edu/in-the-mediaText duplicate View all news coverage of MIT in the media
/press/inquiriesPress Inquiries
/2025/fueling-social-impact-pk...IMG-ALT Three people laugh during a conversation in a crowded room.
/2025/fueling-social-impact-pk...Fueling social impact: PKG IDEAS Challenge invests in bold student-led social enterprises
/2025/fueling-social-impact-pk...Text duplicate Read full story
/2025/dimitris-bertsimas-recei...IMG-ALT Dimitris Bertsimas
/2025/dimitris-bertsimas-recei...Dimitris Bertsimas receives the 2025-2026 Killian Award
/2025/dimitris-bertsimas-recei...Text duplicate Read full story
/2025/drug-injection-device-wi...IMG-ALT Group of people on stage with four large checks.
/2025/drug-injection-device-wi...Drug injection device wins MIT $100K Competition
/2025/drug-injection-device-wi...Text duplicate Read full story
/2025/steven-truong-named-knig...IMG-ALT Young man wearing a suit and tie poses against an out-of-focus background
/2025/steven-truong-named-knig...Steven Truong ’20 named 2025 Knight-Hennessy Scholar
/2025/steven-truong-named-knig...Text duplicate Read full story
/2025/duke-university-press-to...IMG-ALT The MIT Press logo
/2025/duke-university-press-to...Duke University Press to join MIT Press’ Direct to Open, publish open-access monographs
/2025/duke-university-press-to...Text duplicate Read full story
/2025/mit-supply-chain-excelle...IMG-ALT 21 grayscale thumbnail portraits in circular frames on a blue background that displays each subject’s name
/2025/mit-supply-chain-excelle...Twenty-one exceptional students receive 2025 MIT Supply Chain Excellence Awards
/2025/mit-supply-chain-excelle...Text duplicate Read full story
https://www.youtube.com/mitNew window External Subdomain View more videos on MIT's YouTube channel
/2025/is-gravity-quantum-0520IMG-ALT A man wearing safety goggles leans over a machine in an MIT lab
/2025/is-gravity-quantum-0520A cool new way to study gravity
/2025/is-gravity-quantum-0520Text duplicate Read full story
/2025/imaging-technique-remove...IMG-ALT Two photos show coral, with one on left more muted and murky.
/2025/imaging-technique-remove...Imaging technique removes the effect of water in underwater scenes
/2025/imaging-technique-remove...Text duplicate Read full story
/2025/mit-students-turn-vision...IMG-ALT 8 people pose standing in front of a small building and showing a solar panel. One person is mostly outside of the frame.
/2025/mit-students-turn-vision...MIT students turn vision to reality
/2025/mit-students-turn-vision...Text duplicate Read full story
/2025/sweet-taste-new-idea-sen...IMG-ALT Sendhil Mullainathan poses for a photo on an orange lounge chair
/2025/sweet-taste-new-idea-sen...The sweet taste of a new idea
/2025/sweet-taste-new-idea-sen...Text duplicate Read full story
/2025/study-india-shows-severa...IMG-ALT A woman in India being vaccinated
/2025/study-india-shows-severa...Study in India shows several tactics together boost vaccination against deadly diseases
/2025/study-india-shows-severa...Text duplicate Read full story
/2025/day-in-the-life-mba-stud...IMG-ALT David Brown walks through Kendall Square
/2025/day-in-the-life-mba-stud...A day in the life of MIT MBA student David Brown
/2025/day-in-the-life-mba-stud...Text duplicate Read full story
/2025/usha-lee-mcfarling-named...IMG-ALT Headshot of Usha Lee McFarling
/2025/usha-lee-mcfarling-named...Usha Lee McFarling named director of the Knight Science Journalism Program
/2025/usha-lee-mcfarling-named...Text duplicate Read full story
/2025/researchers-predict-prot...IMG-ALT On top row is four blurry images of cells. On bottom row, the cells are much more distinct.
/2025/researchers-predict-prot...With AI, researchers predict the location of virtually any protein within a human cell
/2025/researchers-predict-prot...Text duplicate Read full story
http://web.mit.edu/New window External Subdomain Text duplicate Massachusetts Institute of Technology
http://web.mit.edu/educationExternal Subdomain Text duplicate Education
http://web.mit.edu/researchExternal Subdomain Text duplicate Research
http://web.mit.edu/innovationExternal Subdomain Text duplicate Innovation
http://web.mit.edu/admissions-aidExternal Subdomain Text duplicate Admissions + Aid
http://web.mit.edu/campus-lifeExternal Subdomain Text duplicate Campus Life
https://news.mit.edu/Text duplicate News
http://web.mit.edu/alumniExternal Subdomain Text duplicate Alumni
http://web.mit.edu/aboutExternal Subdomain Text duplicate About MIT
http://web.mit.edu/building-a-...New window External Subdomain Join us in building a better world.
http://web.mit.edu/New window External Subdomain Text duplicate Massachusetts Institute of Technology
http://web.mit.edu/visitmitExternal Subdomain Visit
http://whereis.mit.edu/New window External Subdomain Map (opens in new window)
http://calendar.mit.edu/New window External Subdomain Events (opens in new window)
http://web.mit.edu/people.htmlNew window External Subdomain People (opens in new window)
http://careers.mit.edu/New window External Subdomain Careers (opens in new window)
http://web.mit.edu/contactExternal Subdomain Contact
http://web.mit.edu/privacyExternal Subdomain Privacy
http://web.mit.edu/accessibilityExternal Subdomain Accessibility
http://socialmediahub.mit.edu/New window External Subdomain Social Media Hub
https://twitter.com/mitNew window External MIT on X
https://www.facebook.com/MITnewsNew window External Subdomain MIT on Facebook
https://www.youtube.com/mitNew window External Subdomain MIT on YouTube
https://www.instagram.com/mitNew window External Subdomain MIT on Instagram

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://news.mit.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.10 seconds.
The file size of the HTML document is fine (167 kB).

HTTP Response Header

NameValue
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content-encodinggzip
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content-typetext/html; charset=UTF-8
etagW/"1748209068"
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x-drupal-cacheMISS
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x-frame-optionsSAMEORIGIN
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External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 633 referring domains.
This page has 10,272 backlinks.
This page has backlinks from 527 different ip addresses.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
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Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
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Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
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Disallow: /index.php/node/add/
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Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/

Disallow: /source/
Disallow: /article-type/
Disallow: /author/
Disallow: /keyword/
Disallow: /nav-browse/
Disallow: /press-contact/
Disallow: /user/

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news.mit.edu
MIT News | Massachusetts Institute of Technology
MIT News is dedicated to communicating to the media and the public the news and achievements of the students, faculty, staff and the greater MIT community.

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