Nada.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
65% 
Page structure
29% 
Link structure
85% 
Server
75% 
External factors
100% 
SEO Score
Response time
0.94 s
File size
140.40 kB
Words
1050
Media files
42
Number of links
101 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
NADA Home Page | NADA
The length of the page title is perfect. (239 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.nada.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verificationPCRfJsWsePnBlg_xZZVf0QSiBkY4jZ_SM53dcTAsvxs
keywordsupcoming webinars, top issues,
GeneratorDrupal 11 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 3 text duplicates on this page:
  • Duplicate: NADA's mission is to serve and represent franchised new-car and -truck...
This page contains 1050 words. That's ok.
28.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 24.47 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: online:
Image SEO
(Somewhat important)
28 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/nada/images/icons/search.svgNo alt attribute provided
...es/custom/nada/images/icons/x-circle.pngNo alt attribute provided
/themes/custom/nada/images/icons/search.pngNo alt attribute provided
...tom/nada/images/icons/chevrons-right.pngSubmit Search
...lt/files/logos/NADAMark_Red_Gray[67].pngNo alt attribute provided
...es/custom/nada/images/icons/x-circle.pngNo alt attribute provided
...es/custom/nada/images/icons/x-circle.pngNo alt attribute provided
...8,-1200x630.jpg?h=ec041e41&itok=grYoPJNFAccelerating Success for the Automotive Retail Industry
...26 Registration+Housing Open-600x350.jpgNo alt attribute provided
...MG_1840[17].jpg?h=96c5019e&itok=nTTS3isINo alt attribute provided
...er-july2025.jpg?h=ec041e41&itok=7YZ3liQHNo alt attribute provided
...art-575x575.jpg?h=e54d7d27&itok=5yqpH47WNo alt attribute provided
...ng_1200x630.jpg?h=ec041e41&itok=cbV_IYtbNo alt attribute provided
...art-575x575.jpg?h=e54d7d27&itok=5yqpH47WNo alt attribute provided
...r-June-2025.jpg?h=ec041e41&itok=cmmsZWdoNo alt attribute provided
...art-575x575.jpg?h=e54d7d27&itok=5yqpH47WNo alt attribute provided
...se_061225-1.jpg?h=67a38d95&itok=lw2ryEvbNo alt attribute provided
...r-Chevrolet.jpg?h=1758acef&itok=VZcaPOC6No alt attribute provided
...er-may-2025.jpg?h=ec041e41&itok=23twzvWtNo alt attribute provided
...art-575x575.jpg?h=e54d7d27&itok=5yqpH47WNo alt attribute provided
...ip location.jpg?h=037a1add&itok=7Yf7vVFENo alt attribute provided
...ll-1200x800.jpg?h=10d202d3&itok=_odP0aACYour Voice in Washington
...t/files/media/images/get-started-bg.jpegPerson on a computer learning.
.../default/files/media/images/IMG_2669.JPGDealership – Person at desk
...gust-6-2025.jpg?h=ec041e41&itok=iUqoJ8MSNo alt attribute provided
...uly-24-2025.jpg?h=ec041e41&itok=m70Qw4SSNo alt attribute provided
...uly-16-2025.jpg?h=ec041e41&itok=zf9ipn-sNo alt attribute provided
...PR-3-2025_0.jpg?h=ec041e41&itok=zybNaOXSNo alt attribute provided
...July-1-2025.jpg?h=ec041e41&itok=1I1-jkBUNo alt attribute provided
...e-25-2025_0.jpg?h=ec041e41&itok=ON-jCf6GNo alt attribute provided
...une-24-2025.jpg?h=ec041e41&itok=PSrMnnuMNo alt attribute provided
...h Surcharge.jpg?h=ec041e41&itok=22SvxpWbNo alt attribute provided
...-Podcast-art_1080x1080.jpg?itok=1hobDlToDealer Driven: the NADA podcast
...m/nada/images/icons/up-chevron-white.pngNo alt attribute provided
...lt/files/logos/nada-logo-white_0_0_1.svgNADA
...default/files/logos/atd-logo-white_2.svgATD
...tom/nada/images/icons/facebook-white.svgFollow us on Facebook
...om/nada/images/icons/instagram-white.svgFollow us on Instagram
...tom/nada/images/icons/linkedin-white.svgFollow us on LinkedIn
...ustom/nada/images/icons/X_logo_white.pngFollow us on Twitter
...stom/nada/images/icons/youtube-white.svgFollow us on YouTube
.../nada/images/icons/cookie-bite-solid.svgCookie Icon

Page structure

H1 heading
(Critically important)
Accelerating Success for the Automotive Retail Industry
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 39 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Accelerating Success for the Automotive Retail Industry
H1 Bringing AI to Life in the Classroom – One Lesson at a Time
H1 NADA Market Beat: July 2025 Sales Finish Better than Expected
H1 New Podcast Episode: Data on Your Terms—Secure, Controlled & Clean Data
H1 Registration & Housing Now Open for NADA Show 2026!
H1 Quarterly Economic Report Debuts on Dealer Driven Podcast
H1 NADA Market Beat: New Light Vehicle Sales Reach 15.3 Million Unit SAAR in June
H1 New Podcast Episode: Customer Journey Insights from Before, During and After the Deal
H1 President Trump Revokes CA Ban on Gas Cars and Diesel Trucks, Preserving Consumer Choice, and Affordability
H1 St. Petersburg Dealership Provides a Much Needed Boost—and Boat—for Community’s Life-Saving Service
H1 NADA Market Beat: New Light-Vehicle Sales Ease Up in May, After Accelerating in March and April
H1 New Podcast Episode: Bridging the Digital-Physical Divide in Car Sales
H1 One Store, One Family, One Brand: 100 Years of Berger Chevrolet
H1 Your Voice in Washington
H1 Are Your Phones Answering the Call? How Dealers Can Turn Missed Calls into Closed Deals
H1 One Big Beautiful Bill Act: Key Tax Changes Auto Dealers Should Know
H1 Surcharging: Stay Compliant, Protect CSI and Profit
H1 H.R. 1: One Big Beautiful Bill Act with Sen. Moreno - What Dealers Need to Know
H1 Using COVs to Optimize Dealership Performance
H1 Optimizing Back Office Operations with Automation
H1 Hear Directly from a Senior FTC Official on Dealer Advertising
H1 Drive Profitability: Manage Processing Costs with Surcharge
H2 Need help? Contact us.
H2 Need help? Contact us. Duplicate text
H2 Need help? Contact us. Duplicate text
H2 Latest News
H2 NADA Education
H2 Step Up Your Career
H2 Upcoming Webinars
H2 Previous Webinars
H2 Featured Driven Management Guides
H2 NADA Podcast
H3 Attendee Registration & Housing for NADA Show 2026 Is Now Open!
H5 A Dealer Guide to Federal Email and Telemarketing Restrictions (L44)
H5 A Dealer Guide to the FTC Safeguards Rule (L43)
H5 A Dealer Guide to Electric Vehicles (SL46)
H5 Online Financing and eContracting (L61)
H5 Buying and Selling a Dealership (BM44)
H5 Preventing and Detecting Fraud (BM42)
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
There are 10 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.nada.org/Anchor Skip to main content
https://www.nada.org/National Automobile Dealers Association
/email-registrationSubdomain Create Account
/nada/contact-usFill out this form
/forgot-passwordReset Password
https://www.nada.org/No Text
/nada/advocacy/public-policy-p...Public Policy Priorities
/legislative-landing-pageLegislative Affairs
/regulatory-affairsRegulatory Affairs
/nada/education-consultingEducation & Consulting
/nada/education-consulting/res...Resource Center
https://www.nada.org/nada/academyAcademy
/nada/20-group20 Group
/nada/education-consulting/dea...Consulting
https://www.nada.org/dealerdrivenDealer Driven: the NADA Podcast
/nada/news/nada-headlinesNADA Headlines
/nada/news/press-releasesPress Releases
/nada-show/education-events/wo...Women Driving Vehicle Retail
https://www.nada.org/nada-showNADA Show
/nada/nada-show-events/shows-a...NADA Events
https://www.autoforumny.com/we...External Subdomain NY Auto Forum
/nada/nada-dataNADA Data
/nada/market-beatNADA Market Beat
/nada/research-data/auto-retai...Auto Retailing: State by State
/nada/research-data/nada-deale...NADA Dealership Workforce Study
/nada/why-local-dealerships-ma...Why Local Dealerships Matter
/nada/why-join-nadaNADA Membership
/nada/membership/benefits-nada...Member Benefits
/nada/membership/insuranceNADA Insurance
/membership/retirementNADA Retirement
/nada/membership/nada-affinity...NADA Affinity Provider Program
https://www.nada.org/nadavaultNADA Vault
/nada/about-nada/about-nadaWhat We Do
/nada/about-nada/government-ad...Government Advocacy
/nada/about-nada/careers-nadaCareers at NADA
/nada/code-ethicsCode of Ethics
/nada/about-nada/nada-board-di...Board of Directors
/nada/about-nada/nada-executiv...Executive Staff
/nada/about-nada/advertise-usAdvertise With Us
/nada/about-nada/nada-century-...NADA Century Award
/nada/what-we-do/government-ad...Text duplicate Government Advocacy
/nada/what-we-do/nadaatd-educa...Text duplicate Education & Consulting
/nada/nada-show-events/shows-a...Shows & Events
/nada/what-we-do/industry-rela...Industry Relations
/what-we-do/researchResearch
/nada/what-we-do/nada-foundationNADA Foundation
https://www.nada.org/nadapacNADA PAC
https://www.nada.org/NADA | National Automobile Dealers Association
https://www.nada.org/atdATD | American Truck Dealers
https://www.nada.org/ataeATAE | Automotive Trade Association Executives
/email-registrationSubdomain Text duplicate Create Account
/nada/contact-usText duplicate Fill out this form
/nada/contact-usText duplicate Fill out this form
/nada-show-attendNew window Register Now
A-TITLE Learn more
https://www.nada.org/node/5287New window No Text
/nada/news/nada-headlinesTrivial anchor text
Read More
/nada/nada-headlines/bringing-...August 5, 2025 Bringing AI to Life in the Classroom – One Lesson at a Time
/nada/nada-headlines/nada-mark...July 31, 2025 NADA Market Beat: July 2025 Sales Finish Better than Expected
/nada/nada-headlines/new-podca...July 31, 2025 New Podcast Episode: Data on Your Terms—Secure, Controlled & Clean Data
/nada-show/nada-headlines/regi...July 24, 2025 Registration & Housing Now Open for NADA Show 2026!
/nada/nada-headlines/quarterly...July 14, 2025 Quarterly Economic Report Debuts on Dealer Driven Podcast
/nada/nada-headlines/nada-mark...June 30, 2025 NADA Market Beat: New Light Vehicle Sales Reach 15.3 Million Unit SAAR in June
/nada/nada-headlines/new-podca...June 23, 2025 New Podcast Episode: Customer Journey Insights from Before, During and After the Deal
/nada/nada-headlines/president...June 13, 2025 President Trump Revokes CA Ban on Gas Cars and Diesel Trucks, Preserving Consumer Choice, and Affordability
/nada/nada-headlines/st-peters...June 3, 2025 St. Petersburg Dealership Provides a Much Needed Boost—and Boat—for Community’s Life-Saving Service
/nada/nada-headlines/nada-mark...May 31, 2025 NADA Market Beat: New Light-Vehicle Sales Ease Up in May, After Accelerating in March and April
/nada/nada-headlines/new-podca...May 21, 2025 New Podcast Episode: Bridging the Digital-Physical Divide in Car Sales
/nada/nada-headlines/one-store...May 8, 2025 One Store, One Family, One Brand: 100 Years of Berger Chevrolet
/nada/advocacy/public-policy-p...View Priorities
A-TITLE View Priorities
/nada/education-consultingGet Started
https://marketing.nada.org/act...New window External Subdomain REGISTER NOW
A-TITLE Register
https://marketing.nada.org/act...New window External Subdomain Text duplicate REGISTER NOW
A-TITLE Register
https://marketing.nada.org/act...New window External Subdomain Text duplicate REGISTER NOW
A-TITLE Register
https://marketing.nada.org/act...New window External Subdomain Text duplicate REGISTER NOW
A-TITLE Register
/nada/education-consulting/web...August 7, 2025 Are Your Phones Answering the Call? How Dealers Can Turn Missed Calls into Closed Deals
/nada/education-consulting/web...July 25, 2025 One Big Beautiful Bill Act: Key Tax Changes Auto Dealers Should Know
/nada/education-consulting/web...July 17, 2025 Surcharging: Stay Compliant, Protect CSI and Profit
/nada/education-consulting/web...July 15, 2025 H.R. 1: One Big Beautiful Bill Act with Sen. Moreno - What Dealers Need to Know
/nada/education-consulting/web...July 7, 2025 Using COVs to Optimize Dealership Performance
/nada/education-consulting/web...July 7, 2025 Optimizing Back Office Operations with Automation
/nada/education-consulting/web...June 25, 2025 Hear Directly from a Senior FTC Official on Dealer Advertising
/nada/education-consulting/web...June 20, 2025 Drive Profitability: Manage Processing Costs with Surcharge
/nada/education-consulting/edu...View all
/nada/education-consulting/dri...Driven Management Guide A Dealer Guide to Federal Email and Telemarketing Restrictions (L44)
/nada/education-consulting/dri...Driven Management Guide A Dealer Guide to the FTC Safeguards Rule (L43)
/nada/education-consulting/dri...Driven Management Guide A Dealer Guide to Electric Vehicles (SL46)
/nada/education-consulting/dri...Driven Management Guide Online Financing and eContracting (L61)
/nada/education-consulting/dri...Driven Management Guide Buying and Selling a Dealership (BM44)
/nada/education-consulting/dri...Driven Management Guide Preventing and Detecting Fraud (BM42)
https://www.nada.org/dealerdrivenLearn more
A-TITLE Learn more
https://www.nada.org/Anchor Back to Top
https://www.nada.org/IMG-ALT NADA
https://www.nada.org/atdIMG-ALT ATD
/nada/about-nada/about-nadaAbout NADA
A-TITLE Learn more about NADA
/atd/about-atd/about-atdAbout ATD
/nada/membership/nada-membershipText duplicate NADA Membership
/atd/why-join-atdATD Membership
https://www.nada.org/ContactNADAContact Us
/nada/about-nada/advertise-usAdvertise with Us
/nada/about-nada/careers-nadaText duplicate Careers at NADA
/nada/legal-disclaimer-privacy...Legal Disclaimer
/nada/legal-disclaimer-privacy...Privacy Notice
/nada/legal-disclaimer-privacy...Accessibility
/nada/legal-disclaimer-privacy...Conditions of Use
/nada/legal-disclaimer-privacy...Coverage Transparency
https://www.facebook.com/NADAU...External Subdomain IMG-ALT Follow us on Facebook
https://www.instagram.com/nada/External Subdomain IMG-ALT Follow us on Instagram
https://www.linkedin.com/compa...External Subdomain IMG-ALT Follow us on LinkedIn
https://twitter.com/NADAUpdateExternal IMG-ALT Follow us on Twitter
https://www.youtube.com/user/N...External Subdomain IMG-ALT Follow us on YouTube
https://www.nada.org/Anchor Update Cookie Preferences
IMG-ALT Cookie Icon

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.nada.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.94 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (140 kB).

HTTP Response Header

NameValue
cache-controlmax-age=86400, public
content-encodinggzip
content-languageen
content-typetext/html; charset=UTF-8
etagW/"1754687755"
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedFri, 08 Aug 2025 21:15:55 GMT
servernginx
strict-transport-securitymax-age=31622400; includeSubDomains; preload
x-content-type-optionsnosniff
x-drupal-cacheHIT
x-drupal-dynamic-cacheUNCACHEABLE (poor cacheability)
x-frame-optionsSAMEORIGIN
x-generatorDrupal 11 (https://www.drupal.org)
x-pantheon-styx-hostnamestyx-fe2-b-5765cf765c-8qtqh
x-styx-req-id945404e8-749d-11f0-8b72-763f408f6cf1
age4548
accept-rangesbytes
via1.1 varnish, 1.1 varnish, 1.1 varnish, 1.1 varnish
dateFri, 08 Aug 2025 22:36:47 GMT
x-served-bycache-chi-kigq8000054-CHI, cache-fra-etou8220168-FRA, cache-fra-eddf8230064-FRA, cache-fra-eddf8230064-FRA
x-cacheMISS, HIT, MISS, MISS
x-cache-hits0, 7, 0, 0
x-timerS1754692607.164708,VS0,VE7
varyAccept-Encoding, Cookie, Origin, Cookie, Cookie
content-length31611
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 762 referring domains.
This page has 134,862 backlinks.
This page has backlinks from 608 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

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Search preview

www.nada.org
NADA Home Page | NADA

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Auto56%Check
Accelerating56%Check
Industry52%Check
Automotive52%Check
Retail52%Check
Contact us52%Check
Auto Dealers51%Check
Advertise Us50%Check
Join us50%Check
Show49%Check
Show more keywords and terms

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