Nacs.org.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
82% 
Page structure
62% 
Link structure
88% 
Server
87% 
External factors
100% 
SEO Score
Response time
5.70 s
File size
166.80 kB
Words
540
Media files
28
Number of links
28 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - The National Association of Chimney Sweeps (NACS)
The length of the page title is perfect. (553 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://nacs.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
generatorWooCommerce 10.4.3
msapplication-TileImagehttps://nacs.org.uk/wp-content/uploads/2020/07/cropped-favicon-270x270.png
article:publisherhttps://www.facebook.com/nationalassociationofchimneysweeps/
article:modified_time2025-12-05T16:28:39+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@nacs_uk
og:localeen_US
og:typewebsite
og:titleHome - The National Association of Chimney Sweeps (NACS)
og:descriptionWhy choose a qualified Chimney Sweep? Qualified & Approved All NACS Chimney Sweeps have successfully completed our rigorous training course Fully Insured The NACS code of conduct specifies all Chimney Sweeps must hold valid insurance Correct Equipment Our sweeps own the right tools for the job We have over 700 Chimney Sweeps across the UK […]
og:urlhttps://nacs.org.uk/
og:site_nameThe National Association of Chimney Sweeps (NACS)
og:imagehttps://nacs.org.uk/wp-content/uploads/2025/01/chimneys-2.jpg
og:image:width2500
og:image:height1250
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 540 words. That's ok.
32.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.15 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: oliver webb
Some tags are too long. With 76 characters this one is longer than 70 characters:
"the longest serving trade association for qualified chimney sweeps est. 1982"
Image SEO
(Somewhat important)
27 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ploads/2025/01/NACS-Logo-Transparent.pngNo alt attribute provided
...of-British-Chimney-Sweeps-LOGO-trans.pngNo alt attribute provided
/wp-content/uploads/2025/01/chimneys-2.jpgNo alt attribute provided
/wp-content/uploads/2025/01/qualified.pngNo alt attribute provided
/wp-content/uploads/2025/01/insured.pngNo alt attribute provided
/wp-content/uploads/2025/01/equipment.pngNo alt attribute provided
/wp-content/uploads/2025/01/smokeless.pngNo alt attribute provided
/wp-content/uploads/2025/01/oil.pngNo alt attribute provided
/wp-content/uploads/2025/01/wood.pngNo alt attribute provided
/wp-content/uploads/2025/01/gas.pngNo alt attribute provided
/wp-content/uploads/2025/01/fireplace.pngNo alt attribute provided
/wp-content/uploads/2025/01/vermin.pngNo alt attribute provided
...025/01/man-sweeping-chimney-956x1024.jpgNo alt attribute provided
...uploads/2025/01/row-of-houses-scaled.jpgNo alt attribute provided
...loads/2025/01/Wohler_resized-300x101.pngNo alt attribute provided
...content/uploads/2025/01/Brewer-Cowls.jpgNo alt attribute provided
/wp-content/uploads/2025/01/Colt-Cowls.pngNo alt attribute provided
/wp-content/uploads/2018/02/RodStation.jpgNo alt attribute provided
...ontent/uploads/2018/02/Percy-Doughty.pngNo alt attribute provided
...tent/uploads/2018/02/sparkes_resized.pngNo alt attribute provided
...content/uploads/2018/04/rodtech-shop.pngNo alt attribute provided
/wp-content/uploads/2025/01/people.pngNo alt attribute provided
/wp-content/uploads/2025/01/people.pngNo alt attribute provided
/wp-content/uploads/2025/01/chimney.pngNo alt attribute provided
/wp-content/uploads/2025/01/houses.jpgNo alt attribute provided
...ploads/2025/01/NACS-Logo-Transparent.pngNo alt attribute provided
...of-British-Chimney-Sweeps-LOGO-trans.pngNo alt attribute provided
Video URLWidthHeight
...025/01/Nacs-Consumer-Video_optimised.mp4

Page structure

H1 heading
(Critically important)
The National Association of Chimney Sweeps
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 The National Association of Chimney Sweeps
H1 Find a Chimney Sweep near you
H2 The National Chimney Sweep Show, Tuesday 12th May 2026
H2 Why choose a qualified Chimney Sweep?
H2 The UK’s No.1 Chimney Sweep Association
H2 How often should my chimney need sweeping?
H2 Other reasons why chimneys should be cleaned:
H2 Chimney Safety Advice
H2 Associate Members
H2 The National Association of Chimney Sweeps Duplicate text
H2 Oliver Webb
H2 Darren Dazza
H2 Eve Ridge
H2 Find a Chimney Sweep near you Duplicate text
H3 Qualified & Approved
H3 Fully Insured
H3 Correct Equipment
H3 Smokeless fuel
H3 Oil
H3 Wood
H3 Gas
H3 Fireplace not in use
H3 Vermin Nest
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://nacs.org.uk/No Text
/?page_id=35773Chimney Sweep Training
/wp-login.php?redirect_to=http...Nofollow Log in
https://nacs.org.uk/shop/NACS Shop
https://nacs.org.uk/find-sweep/Find a Chimney Sweep
/?page_id=35775Associates
https://nacs.org.uk/advice/Chimney Safety Advice
https://nacs.org.uk/about/About us
https://nacs.org.uk/news/News
https://nacs.org.uk/contact/Contact
/wp-content/uploads/2025/12/Th...New window Find Out More
https://nacs.org.uk/find-sweep/Search Our Sweeps
https://nacs.org.uk/advice/Text duplicate Chimney Safety Advice
/associate-members/View All Associate Members
/chimney-sweep-training/Become a Chimney Sweep
https://nacs.org.uk/advice/Text duplicate Chimney Safety Advice
https://nacs.org.uk/find-sweep/Text duplicate Find a Chimney Sweep
https://nacs.org.uk/about/About Us
https://nacs.org.uk/contact/Text duplicate Contact
https://nacs.org.uk/membership/Become a Member
/chimney-sweep-training/Training
/associate-members/Associate Members
https://nacs.org.uk/trade-show/Trade Show
https://nacs.org.uk/shop/Members Shop
https://www.youtube.com/channe...New window Nofollow External Subdomain Youtube
https://www.facebook.com/natio...New window Nofollow External Subdomain Facebook
https://www.instagram.com/nacs...New window Nofollow External Subdomain Instagram
/shipping-returns/Shipping & Returns
/privacy-notice/Privacy Notice
/terms-conditions/Terms & Conditions
https://nacs.org.uk/sitemap/Sitemap

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://nacs.org.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (5.70 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (167 kB).

HTTP Response Header

NameValue
dateSun, 25 Jan 2026 12:45:52 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
serverApache
x-powered-byPHP/7.4.33
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
link<https://nacs.org.uk/wp-json/>; rel="https://api.w.org/", <https://nacs.org.uk/wp-json/wp/v2/pages/4>; rel="alternate"; title="JSON"; type="application/json", <https://nacs.org.uk/>; rel=shortlink
set-cookie50 Characters
x-provided-byStackCDN
x-origin-cache-statusEXPIRED
content-encodinggzip
x-cdn-cache-statusEXPIRED
x-viaFRA1
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 318 referring domains.
This page has 723 backlinks.
This page has backlinks from 162 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-content/uploads/wc-logs/
Disallow: /wp-content/uploads/woocommerce_transient_files/
Disallow: /wp-content/uploads/woocommerce_uploads/
Disallow: /*?add-to-cart=
Disallow: /*?*add-to-cart=
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://nacs.org.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Sweep71%Check
Sweeps71%Check
Association70%Check
Chimney Sweep69%Check
Chimney Sweeps69%Check
National Association68%Check
Chimney66%Check
NACS Chimney59%Check
NACS58%Check
Trade Association56%Check
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