Motability.co.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
78% 
Page structure
62% 
Link structure
76% 
Server
81% 
External factors
100% 
SEO Score
Response time
0.80 s
File size
176.00 kB
Words
1045
Media files
14
Number of links
52 internal / 29 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Motability Scheme | Lease a car, WAV, scooter or wheelchair
The length of the page title is perfect. (541 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Use your mobility allowance to lease a brand-new car, Wheelchair Accessible Vehicle (WAV), scooter or powered wheelchair through the Motability Scheme.
The length of the meta description is perfect. (962 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.motability.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionUse your mobility allowance to lease a brand-new car, Wheelchair Accessible Vehicle (WAV), scooter or powered wheelchair through the Motability Scheme.
authorMotability Scheme, www.motability.co.uk
analytics-page-typehome_page
viewportwidth=device-width, initial-scale=1
langen
og:titleMotability Scheme | Lease a car, WAV, scooter or wheelchair
og:urlhttps://www.motability.co.uk/

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1045 words. That's ok.
41.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
17 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.45 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 21 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...0E4FB392A2B9ABCE948772CD0E5BD&quality=80No alt attribute provided
...E149C8D597A47BF55A8&width=730&quality=80Family using laptop
...C0C58F2C3DD0CF2ED9D&width=730&quality=80Illustration of a search for a car, WAV, scooter or powered wheelchair
...5ECD9486A702E73705D&width=730&quality=80Disabled customer receives support from the Motability Scheme
...bp&hash=F1CFC6D457875965F332EE82322E6DA7Family sitting at the boot of a car enjoying the countryside
...700EF20DABF69438AF7&width=160&quality=80Illustration of a shield with a tick
...052D98E1AAFA12D61D0&width=160&quality=80Illustration of a spanner and screwdriver
...978467DD2D1FD1EB38B&width=160&quality=80Illustration of a tow truck
...E2C5517D4D3AA04CDB8&width=160&quality=80Illustration of an electric car
...4D36A8E1E84BF0033FBF19C5B7647&quality=80A selection of cars available on the Motability Scheme this pricing quarter
...ED9E5AC342ACCC4F5F373E8746137&quality=80A person holding a bank card
...C463EED7CA61612E83B50C38E7C7B&quality=80Two people in a dealership looking at a red car
...5808A056C2BFC4CD4CFE6D59159D9&quality=80Two people testing an adaptation
...project/motability/shared/logo-white.svgMotability

Page structure

H1 heading
(Critically important)
Move your way
Too many H1 headings
The H1 heading is too short (13 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Move your way
H1 Enjoy a lease like no other
H2 I'm looking for
H2 What do you want to do today?
H2 Join our 800,000 customers
H2 Ready to see how it works?
H2 Any questions?
H2 Explore our site
H2 Us and the foundation
H2 Contact and your account
H2 Useful pages
H3 See how the Scheme works
H3 Explore what’s available
H3 Learn about leasing an EV
H3 Great value for money
H3 What’s included?
H3 Insurance cover
H3 Servicing and MOTs
H3 Breakdown cover
H3 Support with your EV
H3 Latest Motability Scheme prices 2025
H3 Scams: How to spot fake phone calls, emails, text messages
H3 The £750 New Vehicle Payment will end for new customers on 3 January 2025
H3 Six great reasons to attend Motability Scheme Live
H3 What our customers say
H4 My vehicle is my independence and without it, I wouldn’t be able to do half the stuff that I do. It’s a really important, key thing in my life to help me get out there.
H4 It made my life so much easier to have the vehicle that I needed. To get it through the Scheme was brilliant, because it takes away all the hassle and the worry.
Some anchor texts are used more than once.
There are 6 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (29) on this page.
LinkAttributesAnchor text
https://www.motability.co.uk/Anchor Skip to content
https://www.motability.co.uk/No Text
https://id.motabilityoperation...External Subdomain Sign in
https://activate.motabilityope...External Subdomain Create an account
/your-account/Learn about your account
/how-it-works/How it works
/whats-available/What's available
/find-a-vehicle/Find a vehicle
/get-support/Get support
/news-and-events/News and events
https://id.motabilityoperation...External Subdomain Your account
https://id.motabilityoperation...External Subdomain Text duplicate Your account
/find-a-vehicle/cars/Search cars
A-TITLE Click here to search cars
/get-support/Get help and information
/how-it-works/IMG-ALT Family using laptop
/how-it-works/See how the Scheme works
/how-it-works/Text duplicate How it works
/whats-available/IMG-ALT Illustration of a search for a car, WAV, scooter or powered wheelchair
A-TITLE Link to What's available page
/whats-available/Explore what’s available
A-TITLE Link to What's available page
/whats-available/Find what suits you
A-TITLE Link to What's available page
/whats-available/electric-cars/IMG-ALT Disabled customer receives support from the Motability Scheme
/whats-available/electric-cars/Learn about leasing an EV
/whats-available/electric-cars/Learn about EVs
/whats-available/electric-cars...This depends on a few things
https://news.motability.co.uk/...External Subdomain IMG-ALT A selection of cars available on the Motability Scheme this pricing quarter
https://news.motability.co.uk/...External Subdomain Latest Motability Scheme prices 2025
https://news.motability.co.uk/...External Subdomain See our latest prices
https://news.motability.co.uk/...External Subdomain IMG-ALT A person holding a bank card
https://news.motability.co.uk/...External Subdomain Scams: How to spot fake phone calls, emails, text messages
https://news.motability.co.uk/...External Subdomain Trivial anchor text
Read more
https://news.motability.co.uk/...External Subdomain IMG-ALT Two people in a dealership looking at a red car
https://news.motability.co.uk/...External Subdomain The £750 New Vehicle Payment will end for new customers on 3 January 2025
https://news.motability.co.uk/...External Subdomain Text duplicate Trivial anchor text
Read more
https://news.motability.co.uk/...External Subdomain IMG-ALT Two people testing an adaptation
https://news.motability.co.uk/...External Subdomain Six great reasons to attend Motability Scheme Live
https://news.motability.co.uk/...External Subdomain Text duplicate Trivial anchor text
Read more
https://news.motability.co.uk/External Subdomain See more news
/how-it-works/See how it works
/get-support/faqs/am-i-eligible/Text duplicate Trivial anchor text
Read more
/get-support/faqs/can-two-peop...Text duplicate Trivial anchor text
Read more
/get-support/faqs/can-i-join-o...Text duplicate Trivial anchor text
Read more
/get-support/faqs/can-young-pe...Text duplicate Trivial anchor text
Read more
/get-support/faqs/can-young-dr...Text duplicate Trivial anchor text
Read more
/get-support/faqs/what-are-loc...Text duplicate Trivial anchor text
Read more
/get-support/faqs/See more FAQs
/whats-available/Text duplicate What's available
/how-it-works/Text duplicate How it works
/find-a-vehicle/Text duplicate Find a vehicle
/get-support/Get support and FAQs
/news-and-events/Text duplicate News and events
/sitemap/Sitemap
/how-it-works/who-we-are/Who we are
https://www.mo.co.uk/contact-us/New window External Subdomain Press and media
https://www.motabilityfoundati...New window External Subdomain Motability Foundation
https://www.mo.co.uk/our-perfo...New window External Subdomain Financial performance
https://recruitment.mo.co.uk/v...New window External Subdomain Careers
/get-support/contact/Contact
/get-support/emergency-contacts/Save emergency contacts
/get-support/useful-contacts/Useful contacts
/get-support/useful-downloads/Useful downloads
https://myaccount.motabilityop...New window External Subdomain Text duplicate Sign in
https://activate.motabilityope...New window External Subdomain Text duplicate Create an account
/utilities/accessibility/Accessibility
/utilities/terms-and-conditions/Terms and conditions
/utilities/privacy-notice/Privacy notice
/utilities/cookies-policy/Cookies policy
/utilities/genesys-web-messenger/Web messenger
https://www.mo.co.uk/New window External Subdomain Motability Operations Ltd(opens in a new window)
https://www.motabilityfoundati...New window External Subdomain Motability(opens in a new window)
/utilities/terms-and-conditions/Terms and Conditions
https://www.facebook.com/motab...New window External Subdomain Motability's Facebook social channel (opens in a new window)
https://x.com/motabilityopsNew window External Motability's X social channel (opens in a new window)
https://www.youtube.com/c/Mota...New window External Subdomain Motability's YouTube social channel (opens in a new window)
https://open.spotify.com/user/...New window External Subdomain Motability's Spotify social channel (opens in a new window)
https://www.motability.co.uk/Anchor Skip navigation
https://www.motability.co.uk/Subdomain Home Page
/sitemap/Subdomain Text duplicate Sitemap
/contact/faqs/Subdomain FAQs
/utilities/terms-and-conditions/Subdomain Text duplicate Terms and Conditions
/get-support/contact/general-e...Subdomain Feedback form
https://www.motability.co.uk/IMG-ALT Motability

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.motability.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.80 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (176 kB).

HTTP Response Header

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External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 594 referring domains.
This page has 245,985 backlinks.
This page has backlinks from 489 different ip addresses.

Robots.txt

User-agent: *
Disallow: /wizard/
Disallow: /cs/idcplg
Disallow: *IdcService
Disallow: /utilities/$
Disallow: /form-report/
Disallow: /utilities/mobile/
Disallow: /news/dealer-event/
Disallow: /utilities/print-basket/
Disallow: /utilities/print-basket/preview/

Sitemap: https://www.motability.co.uk/sitemap.xml

Search preview

www.motability.co.uk
Motability Scheme | Lease a car, WAV, scooter or wheelchair
Use your mobility allowance to lease a brand-new car, Wheelchair Accessible Vehicle (WAV), scooter or powered wheelchair through the Motability Scheme.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Motability81%Check
Motability Scheme75%Check
Scheme70%Check
lease62%Check
scooter or61%Check
WAV59%Check
scooter or wheelchair59%Check
Wheelchair58%Check
Scheme works57%Check
vehicle56%Check

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