Moneyadvicetrust.org - SEO Checker

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Overview of the SEO Check
Meta information
75% 
Page quality
86% 
Page structure
38% 
Link structure
43% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.44 s
File size
108.80 kB
Words
1277
Media files
25
Number of links
93 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Money Advice Trust
The length of the page title is perfect. (246 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://moneyadvicetrust.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United Kingdom of Great Britain and Northern Ireland
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
msapplication-TileColor#1d9ad7
theme-color#1d9ad7
viewportwidth=device-width, initial-scale=1
robotsmax-image-preview:large
generatorWordPress 6.7.1
twitter:cardsummary_large_image
twitter:site@Money_Advice
twitter:imagehttps://moneyadvicetrust.org/wp-content/themes/moneyadvicetrust/images/money-advice-trust-logo.png
og:titleHome | Money Advice Trust
og:imagehttps://moneyadvicetrust.org/wp-content/themes/moneyadvicetrust/images/money-advice-trust-logo.png
og:urlhttps://moneyadvicetrust.org/
og:site_nameMoney Advice Trust

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Page quality

Content
(Critically important)
This page contains 1277 words. That's ok.
35.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
17 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.48 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 26 tags for this page.
Image SEO
(Somewhat important)
14 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...content/themes/moneyadvicetrust/logo.svgtop-logo
...loads/2023/05/national-debtline-logo.svgNo alt attribute provided
...loads/2023/05/business-debtline-logo.svgNo alt attribute provided
...loads/2023/05/national-debtline-logo.svgNational Debtline
...loads/2023/05/business-debtline-logo.svgBusiness Debtline
...t/uploads/2023/05/wiser-adviser-logo.svgWiseradviser
.../03/Logo_-_Money_Advice_Trust_-_Blue.pngTraining and consultancy
...oads/2023/03/shutterstock_1689337993.jpgNo alt attribute provided
...yadvicetrust/images/icons/blue-alert.svgNo alt attribute provided
...t/images/icons/blue-paper-and-pencil.svgNo alt attribute provided
...icetrust/images/icons/blue-newspaper.svgNo alt attribute provided
...etrust/images/icons/blue-screen-next.svgNo alt attribute provided
...yadvicetrust/images/icons/blue-files.svgNo alt attribute provided
...vicetrust/images/icons/blue-currency.svgNo alt attribute provided
...trust/images/icons/white-arrow-right.svgNo alt attribute provided
...trust/images/icons/white-arrow-right.svgNo alt attribute provided
...trust/images/icons/white-arrow-right.svgNo alt attribute provided
...oneyadvicetrust/images/icons/twitter.svgTwitter
...neyadvicetrust/images/icons/linkedin.svgLinkedIn
...oneyadvicetrust/images/icons/youtube.svgYouTube
...rust/images/icons/blue-arrow-up-fill.svgBack to top
...t/themes/moneyadvicetrust/logo-white.svgfooter-logo
...vicetrust/images/icons/twitter-white.svgNo alt attribute provided
...icetrust/images/icons/linkedin-white.svgNo alt attribute provided
...d79-670b-4766-a97e-b46a0049710e/en/whiteFundraising Regulator badge with validation link

Page structure

H1 heading
(Critically important)
Making Sure it’s us
Too many H1 headings
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 38 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Making Sure it’s us
H1 Building Up Business
H1 Free debt advice
H1 Supporting Small Businesses
H1 WE’RE RECRUITING TRUSTEES
H1 Public vulnerability training sessions for creditor staff
H1 The Money Advice Trust is a national charity working to prevent financial difficulty and remove problem debt from people’s lives.
H1 Improving the UK’s money and debt environment
H1 Connect with us
H2 We use cookies on this site
H2 Manage cookies
H2 Carousel
H2 Our services
H2 Training and consultancy
H2 Improving the debt landscape
H2 Partner with us
H2 Latest news posts from the Trust
H2 Latest posts from our ‘Thoughts at the Trust’ blog
H2 Sign up for our Newsletter
H2 Follow us online
H2 Discover
H2 Further info
H2 Who are we?
H3 National Debtline
H3 Business Debtline
H3 Wiseradviser
H3 Training and consultancy Duplicate text
H3 Households still in need of support as inflation impact continues, says National Debtline
H3 Money Advice Trust and Citizens Advice publish new Insolvency Report, as debt remedies need ‘major rethink’
H3 National Debtline responds to council tax arrears reaching £6.6 billion in England
H3 Building Up Business: The launch of our programme
H3 Help to Repay campaign progress: Ofgem consults on proposed support scheme
H3 Stop the Knock: Bailiff use amongst councils in England and Wales
H3 Get our latest updates, news and information.
H4 Your privacy
H4 Essential cookies
H4 Analytics cookies
H4 Advertising cookies
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
6 links don't have an anchor text.
There are 4 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://moneyadvicetrust.org/Anchor Skip to content
/cookies-policy/?view-cookies-...Trivial anchor text
Click here
/policies/cookies/?view-cookie...For more information, see our cookies policy
https://moneyadvicetrust.org/IMG-ALT top-logo
https://moneyadvicetrust.org/blogBlog
/advice-services/Advice services
/advice-services/national-debt...National Debtline
/advice-services/business-debt...Business Debtline
/advice-services/makingsureitsus/Making sure it’s us
/advice-services/how-to-deal-w...How to deal with debt guide
/advice-services/dmhef/Debt and Mental Health Evidence Form
/advice-services/referring-to-us/Referring to us
/advice-services/debt-strategy...Debt strategy charts
/training-and-consultancy/Training and consultancy
/training-and-consultancy/trai...Vulnerability training
/training-and-consultancy/vuln...Public training sessions
/training-and-consultancy/vuln...Vulnerability consultancy
/training-and-consultancy/our-...Our vulnerability experts
/training-and-consultancy/vuln...Vulnerability resources
/training-and-consultancy/wise...Wiseradviser
/training-and-consultancy/vuln...Vulnerability Academy
/training-and-consultancy/nile/Inclusive Design in partnership with Nile
/vulnerability-conference/Vulnerability Conference
/training-and-consultancy/fca/FCA Review
/partnerships/Partnerships
/partnerships/our-partnerships/Our partnerships
/partnerships/partner-with-us/Partner with us
/partnerships/our-funding/Our funding
/research-policy/Research and policy
/research-policy/research-repo...Research and reports
/research-policy/influencing-p...Influencing policy
/research-policy/consultation-...Consultation responses
/blog/Thoughts At The Trust Blog
/about-us/About us
/about-us/our-team/Our team
/about-us/our-impact/Our impact
/about-us/careers/Careers
/about-us/media-centre/Media centre
/about-us/contact-us/Contact us
/latest-news/Latest news
https://moneyadvicetrust.org/blogText duplicate Blog
/makingsureitsus/New window Make sure it’s us
/building-up-business/Find out more
/advice-services/national-debt...New window Text duplicate Find out more
/advice-services/business-debt...Text duplicate Find out more
/about-us/careers/Anchor Text duplicate Find out more
/training-and-consultancy/vuln...Text duplicate Find out more
https://www.nationaldebtline.org/New window External Subdomain Text duplicate IMG-ALT National Debtline
https://www.nationaldebtline.org/New window External Subdomain Text duplicate National Debtline
https://www.businessdebtline.org/New window External Subdomain Text duplicate IMG-ALT Business Debtline
https://www.businessdebtline.org/New window External Subdomain Text duplicate Business Debtline
https://www.wiseradviser.org/New window External Subdomain Text duplicate IMG-ALT Wiseradviser
https://www.wiseradviser.org/New window External Subdomain Text duplicate Wiseradviser
/training-and-consultancy/Text duplicate Find out more
/research-policy/research-repo...Text duplicate Research and reports
/research-policy/influencing-p...Text duplicate Influencing policy
/about-us/media-centre/Text duplicate Media centre
/advice-services/referring-to-us/Refer to us
/advice-services/how-to-deal-w...Tools and resources
/partnerships/partner-with-us/Become a funding partner
/latest-news/households-still-...No Text
/latest-news/Text duplicate Latest news
/latest-news/households-still-...Households still in need of support as inflation impact continues, says National Debtline
/latest-news/households-still-...Trivial anchor text
Read more
/latest-news/money-advice-trus...No Text
/latest-news/Text duplicate Latest news
/latest-news/money-advice-trus...Money Advice Trust and Citizens Advice publish new Insolvency Report, as debt remedies need ‘major rethink’
/latest-news/money-advice-trus...Text duplicate Trivial anchor text
Read more
/latest-news/national-debtline...No Text
/latest-news/Text duplicate Latest news
/latest-news/national-debtline...National Debtline responds to council tax arrears reaching £6.6 billion in England
/latest-news/national-debtline...Text duplicate Trivial anchor text
Read more
/blog/building-up-business-the...No Text
/blog/Thoughts at the trust
/blog/building-up-business-the...Building Up Business: The launch of our programme
/blog/?s&author=33Jasmin Dhaliwal
/blog/help-to-repay-campaign-p...No Text
/blog/Text duplicate Thoughts at the trust
/blog/help-to-repay-campaign-p...Help to Repay campaign progress: Ofgem consults on proposed support scheme
/blog/?s&author=34Steve Vaid
/blog/stop-the-knock-bailiff-u...No Text
/blog/Text duplicate Thoughts at the trust
/blog/stop-the-knock-bailiff-u...Stop the Knock: Bailiff use amongst councils in England and Wales
/blog/?s&author=33Text duplicate Jasmin Dhaliwal
/trust-newsletter-sign-upSign up now
https://twitter.com/Money_AdviceNew window External IMG-ALT Twitter
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT LinkedIn
https://www.youtube.com/channe...New window External Subdomain IMG-ALT YouTube
https://twitter.com/Money_AdviceNew window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/advice-services/Text duplicate Advice services
/training-and-consultancy/Text duplicate Training and consultancy
/partnerships/Text duplicate Partnerships
/research-policy/Text duplicate Research and policy
/about-us/Text duplicate About us
/terms-and-conditions/Terms and conditions
/privacy-notice/Privacy notice
/cookies-policy/Cookies policy
/complaints-policy/Complaints policy
/modern-slavery-commitment/Modern slavery commitment
/accessibility/Accessibility
/safeguarding-statement/Safeguarding statement
/about-us/careers/Text duplicate Careers
/about-us/media-centre/Text duplicate Media centre
https://www.fundraisingregulat...External Subdomain IMG-ALT Fundraising Regulator badge with validation link

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://moneyadvicetrust.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.44 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (109 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
x-ws-ratelimit-limit1000
x-ws-ratelimit-remaining997
dateSun, 27 Jul 2025 23:13:29 GMT
serverApache
x-powered-byPHP/8.1.33
link<https://moneyadvicetrust.org/wp-json/>; rel="https://api.w.org/", <https://moneyadvicetrust.org/wp-json/wp/v2/pages/10003>; rel="alternate"; title="JSON"; type="application/json", <https://moneyadvicetrust.org/>; rel=shortlink
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 248 referring domains.
This page has 448 backlinks.
This page has backlinks from 151 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://moneyadvicetrust.org/wp-sitemap.xml

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moneyadvicetrust.org
Home | Money Advice Trust

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Advice72%Check
Trust72%Check
Money72%Check
Money Advice72%Check
Money Advice Trust72%Check
help us62%Check
follow us62%Check
Debt Advice59%Check
Free Money57%Check
Trust Blog57%Check
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