Mobil.com - SEO Checker

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Overview of the SEO Check
Meta information
86% 
Page quality
90% 
Page structure
41% 
Link structure
68% 
Server
73% 
External factors
100% 
SEO Score
Response time
0.97 s
File size
446.70 kB
Words
768
Media files
10
Number of links
140 internal / 165 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Welcome to Mobil™
The title contains the word Welcome to! More content should be covered in the title.
The page title is too short. (180 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Known for performance and innovation, and recognized for our advanced technology in fuels, lubricants and services.
The length of the meta description is perfect. (720 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.mobil.com/en
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verificationn-HiBPSn9xKGUDIEu1UnVOzhokst4pLRgJzY3Tn_Dgs
gdpr_googleanalyticsTrue
descriptionKnown for performance and innovation, and recognized for our advanced technology in fuels, lubricants and services.
keywordsExxon, Mobil, lubricants, fuels, services, technology
viewportwidth=device-width, initial-scale=1
platformwep3.0-e2
langen
twitter:titleWelcome to Mobil™
twitter:cardsummary_large_image
og:titleWelcome to Mobil™
og:typeWebsite
og:urlhttps://www.mobil.com/en
og:imagehttps://www.mobil.com/-/media/project/wep/mobil/mobil-global-us/welcome-to-mobil/fb-og.png
og:descriptionKnown for performance and innovation, and recognized for our advanced technology in fuels, lubricants and services.
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Page quality

Content
(Critically important)
This page contains 768 words. That's ok.
9.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.29 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...eature/wep/wep-navigation/mobil-logo.pngMobil logo
...bil-global-us/welcome-to-mobil/fs-sm.pngWelcome to Mobil™
...-traveling-the-route-at-sunset/fs-sm.pngTruck traveling the route at sunset
...hile-parked-at-a-mobil-station/fs-sm.pngCar driver smiling and drinking coffee while parked at a Mobil station.
...bricants-for-personal-vehicles/fs-sm.pngMobil™ Lubricants for Personal vehicles
.../mobil-lubricants-for-business/fs-sm.pngMobil™ Lubricants for Business
/-/media/exxon_grey.pngExxonExxon
/-/media/mobil_grey.pngMobilMobil
https://www.mobil.com/-/media/esso_grey.pngEssoEsso
/-/media/xto_grey_1.pngXtoXto

Page structure

H1 heading
(Critically important)
Welcome to Mobil™
The H1 heading contains the words Welcome to! Use important keywords instead.
Too many H1 headings
The H1 heading is too short (17 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Welcome to Mobil™
H1 Mobil™ Fuels for Business
H1 Mobil™ Fuels for Personal vehicles
H1 Mobil™ Lubricants for Personal vehicles
H1 Mobil™ Lubricants for Business
H2 Select your location
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (165) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.mobil.com/enAnchor Skip to main content
https://www.mobil.com/enIMG-ALT Mobil logo
A-TITLE Header Logo
https://corporate.exxonmobil.c...New window External Subdomain Anchor Business Business lines
https://corporate.exxonmobil.c...New window External Subdomain Brands Global brands
https://corporate.exxonmobil.c...External Subdomain Anchor Select location
https://www.youtube.com/mobilNew window External Subdomain Mobil Lubricants - YouTube
https://www.youtube.com/@Exxon...New window External Subdomain Exxon & Mobil Fuels - YouTube
https://www.mobil.com/en/fuelsFuels
https://www.mobil.com/en/lubesLubricants
https://www.mobil.com/en/Mobil
https://www.mobil.com/en/IMG-ALT Welcome to Mobil™
A-TITLE Welcome to Mobil
https://www.mobil.com/lubesIMG-ALT Truck traveling the route at sunset
A-TITLE Mobil™ Lubricants for Business
https://www.mobil.com/lubesIMG-ALT Car driver smiling and drinking coffee while parked at a Mobil station.
A-TITLE Mobil™ Lubricants for Personal vehicles
https://www.mobil.com/lubesIMG-ALT Mobil™ Lubricants for Personal vehicles
A-TITLE Mobil™ Lubricants for Personal vehicles
https://www.mobil.com/lubesIMG-ALT Mobil™ Lubricants for Business
A-TITLE Mobil™ Lubricants for Business
https://www.mobil.com/enAnchor Africa
https://www.mobil.com/enAnchor Cameroon
https://www.mobil.co.uk/en-gbExternal Subdomain English
https://www.mobil.fr/fr-frExternal Subdomain Français
https://www.mobil.com/enAnchor Côte d’Ivoire
https://www.mobil.fr/fr-frExternal Subdomain Text duplicate Français
https://www.mobil.com/enAnchor Egypt
https://www.mobil.eg/en-eg/lub...External Subdomain Text duplicate English
https://www.mobil.eg/ar-eg/lub...External Subdomain عربي
https://www.mobil.eg/en-eg/fuelsExternal Subdomain Text duplicate English
https://www.mobil.eg/ar-eg/fuels/External Subdomain Text duplicate عربي
https://www.mobil.com/enAnchor Ethiopia
https://www.mobil.co.uk/en-gbExternal Subdomain Text duplicate English
https://www.mobil.com/enAnchor Gabon
https://www.mobil.fr/fr-frExternal Subdomain Text duplicate Français
https://www.mobil.com/enAnchor Iraq
https://www.mobil.eg/en-eg/lub...External Subdomain Text duplicate English
https://www.mobil.com/enAnchor Kenya
https://www.mobil.co.uk/en-gbExternal Subdomain Text duplicate English
https://www.mobil.com/enAnchor Madagascar
https://www.mobil.fr/fr-frExternal Subdomain Text duplicate Français
https://www.mobil.com/enAnchor Morocco
https://www.mobil.eg/en-eg/lub...External Subdomain Text duplicate English
https://www.mobil.fr/fr-frExternal Subdomain Text duplicate Français
https://www.mobil.com/enAnchor Namibia
https://www.mobil.co.uk/en-gbExternal Subdomain Text duplicate English
https://www.mobil.com/enAnchor Nigeria
https://www.mobil.co.uk/en-gbExternal Subdomain Text duplicate English
https://www.mobil.com/enAnchor Senegal
https://www.mobil.fr/fr-frExternal Subdomain Text duplicate Français
https://www.mobil.com/enAnchor South Africa
https://www.mobil.co.uk/en-gbExternal Subdomain Text duplicate English
https://www.mobil.com/enAnchor Tunisia
https://www.mobil.eg/en-eg/lub...External Subdomain Text duplicate English
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