Midowatches.com - SEO Checker

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Overview of the SEO Check
Meta information
82% 
Page quality
51% 
Page structure
0% 
Link structure
75% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.17 s
File size
195.70 kB
Words
572
Media files
35
Number of links
92 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
MIDO® | Swiss Watches since 1918 | MIDO® Watches International
The page title should be shorter than 580 pixels. It is 617 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Discover the MIDO watches for men and women. Innovative Swiss made watches with timeless design and superior quality materials. MIDO the real value of time.
The length of the meta description is perfect. (1000 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Switzerland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
titleMIDO® | Swiss Watches since 1918 | MIDO® Watches International
descriptionDiscover the MIDO watches for men and women. Innovative Swiss made watches with timeless design and superior quality materials. MIDO the real value of time.
keywordsMagento, Varien, E-commerce
robotsINDEX,FOLLOW
viewportwidth=device-width, initial-scale=1
format-detectiontelephone=no
google-site-verification7lVWmu-1htuGnakjQr_NKTYfXfbdEkm6Dz5sOR7tSBU
p:domain_verify31ad574316abfae10e08091d0a81cceb
langen
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
Only 2 paragraph/s was/were found on this page.
Placeholders texts or images were found.
  • Filler text: Lorem ipsum dolor sit amet consectetur adipiscing elit Safe Secure Pay...
The average number of words per sentence of 28.67 words is high.
This page contains 572 words. That's ok.
22.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ry/M026.907.11.041.00_0_front_1_1_1_.pngOcean Star
...gory/M049.526.37.291.00_0_front_1_1_.pngMultifort
...ategory/M021.407.11.411.01_0_front_1.pngCommander
...egory/M027.407.11.010.00_0_front_1_1.pngBaroncelli
...egory/M024.507.16.041.00_0_front_1_1.pngBelluna
...ategory/M043.207.36.118.00_0_front_1.pngRainflower
...op=(0,0,50,50),gravity=Center;Blur=4&q=1Multifort 8 Two Crowns
...op=(0,0,50,50),gravity=Center;Blur=4&q=1Multifort 8 Two Crowns
...op=(0,0,50,50),gravity=Center;Blur=4&q=1Multifort 8 Two Crowns
...im=Resize=(60,45),aspect=fill;Blur=4&q=1Ocean Star Worldtimer: the adventurer’s timepiece
...op=(0,0,50,50),gravity=Center;Blur=4&q=1Commander 1959
...op=(0,0,50,50),gravity=Center;Blur=4&q=1Ocean Star 39
...op=(0,0,50,50),gravity=Center;Blur=4&q=1Multifort TV Big Date
...op=(0,0,50,50),gravity=Center;Blur=4&q=1Multifort TV Big Date
...op=(0,0,68,84),gravity=Center;Blur=4&q=1Men's watches
...op=(0,0,50,50),gravity=Center;Blur=4&q=1Multifort TV 35
...op=(0,0,50,50),gravity=Center;Blur=4&q=1Ocean Star 36.5
...op=(0,0,50,50),gravity=Center;Blur=4&q=1Baroncelli Lady Twenty Five
...op=(0,0,50,50),gravity=Center;Blur=4&q=1Rainflower Blossom
...op=(0,0,68,84),gravity=Center;Blur=4&q=1Women's watches
...=(0,0,276,663),gravity=Center;Blur=4&q=1Thumbnail Image 1
...=(0,0,276,663),gravity=Center;Blur=4&q=1Thumbnail Image 2
...=(0,0,276,663),gravity=Center;Blur=4&q=1Thumbnail Image 3
...=(0,0,276,663),gravity=Center;Blur=4&q=1Thumbnail Image 4
...=(0,0,276,663),gravity=Center;Blur=4&q=1Thumbnail Image 5
...=(0,0,276,663),gravity=Center;Blur=4&q=1Thumbnail Image 6
...im=Resize=(60,45),aspect=fill;Blur=4&q=1Register your watch
...tional/MAGAZINE_NEWS_600x556_v2_blue.jpgNo alt attribute provided
...rt-tv-saga-3/Saga3_MagNews_600x556_1.jpgNo alt attribute provided
...RT-TV-SAGA-V2/homepage/magazine_news.jpgNo alt attribute provided
...24-06/MIDO_OceanStar39_PR_01_600x556.jpgNo alt attribute provided
...op=(0,0,68,84),gravity=Center;Blur=4&q=1customer service
...op=(0,0,68,84),gravity=Center;Blur=4&q=1customer service
.../Mido/default/en_US/images/logo/mido.svgMido

Page structure

H1 heading
(Critically important)
Welcome to MIDO Official Website
The H1 heading contains the words Welcome to! Use important keywords instead.
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 36 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Welcome to MIDO Official Website
H1 Multifort 8 Two Crowns
H2 Empty heading
H2 Ocean Star Worldtimer: the adventurer’s timepiece
H2 Men's watches
H2 Women's watches
H2 Collections
H2 Register your watch
H2 MIDO Journal
H2 Be inspired by MIDO
H2 Store Locator
H2 Customer Service
H2 Easy Returns
H2 Safe & Secure Payments
H2 Free Shipping Information
H2 Swiss Made
H3 Multifort 8 Two Crowns Duplicate text
H3 Multifort 8 Two Crowns Duplicate text
H3 Multifort 8 Two Crowns Duplicate text
H3 Commander 1959
H3 Ocean Star 39
H3 Multifort TV Big Date
H3 Multifort TV Big Date Duplicate text
H3 Multifort TV 35
H3 Ocean Star 36.5
H3 Baroncelli Lady Twenty Five
H3 Rainflower Blossom
H3 Ocean Star
H3 Multifort
H3 Commander
H3 Special editions
H3 Chronometer watches
H3 Classic watches
H3 MULTIFORT 8 TWO CROWNS
H3 MULTIFORT TV SAGA 3
H3 MULTIFORT TV SAGA 2
H3 Ocean Star 39 Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
/register-my-watch.htmlRegister your watch
https://www.midowatches.com/Anchor Skip to content
https://www.midowatches.com/en/Subdomain A-TITLE Mido
/en/watches/collections/ocean-...Subdomain Ocean Star
IMG-ALT Ocean Star
/en/watches/collections/multif...Subdomain Multifort
IMG-ALT Multifort
/en/watches/collections/comman...Subdomain Commander
IMG-ALT Commander
/en/watches/collections/baronc...Subdomain Baroncelli
IMG-ALT Baroncelli
/en/watches/collections/bellun...Subdomain Belluna
IMG-ALT Belluna
/en/watches/collections/rainfl...Subdomain Rainflower
IMG-ALT Rainflower
/en/watches.htmlSubdomain All watches
/en/watches/selections/men-wat...Subdomain Men's Watches
/en/watches/selections/women-w...Subdomain Women's Watches
/en/watches/selections/novelti...Subdomain Novelties
/en/watches/selections/bestsel...Subdomain Bestsellers Watches
/en/watches/selections/special...Subdomain Special Editions Watches
/en/watches/selections/Sport W...Subdomain Sport Watches
/en/watches/selections/classic...Subdomain Classic Watches
/en/watches/selections/vintage...Subdomain Vintage Watches
/en/watches/technical-features...Subdomain Automatic Watches
/en/watches/technical-features...Subdomain Chronometer Watches
/en/watches/technical-features...Subdomain Chronograph Watches
/en/watches/technical-features...Subdomain GMT Watches
/en/watches/technical-features...Subdomain Big Date Watches
/en/watches/technical-features...Subdomain Moonphase Watches
/en/watches/selections/men-wat...Subdomain Text duplicate Men's Watches
/en/watches/selections/women-w...Subdomain Text duplicate Women's Watches
/en/watches/selections/novelti...Subdomain Text duplicate Novelties
/en/watches/selections/bestsel...Subdomain Text duplicate Bestsellers Watches
/en/watches/selections/special...Subdomain Text duplicate Special Editions Watches
/en/watches/selections/Sport W...Subdomain Text duplicate Sport Watches
/en/watches/selections/classic...Subdomain Text duplicate Classic Watches
/en/watches/selections/vintage...Subdomain Text duplicate Vintage Watches
/en/watches/technical-features...Subdomain Text duplicate Automatic Watches
/en/watches/technical-features...Subdomain Text duplicate Chronometer Watches
/en/watches/technical-features...Subdomain Text duplicate Chronograph Watches
/en/watches/technical-features...Subdomain Text duplicate GMT Watches
/en/watches/technical-features...Subdomain Text duplicate Big Date Watches
/en/watches/technical-features...Subdomain Text duplicate Moonphase Watches
/en/mido-universeSubdomain MIDO Universe
/en/store-locatorSubdomain Stores
/en/customer-service.htmlSubdomain Customer Service
/en/register-my-watchSubdomain Register my watch
/en/customer/account/Subdomain My Account
/en/store-locatorSubdomain Find Stores
/en/news-multifort-8-two-crown...Subdomain No Text
/en/news-multifort-8-two-crown...Subdomain Discover the collection
/en/multifort-8-two-crowns-m04...Subdomain Multifort 8 Two Crowns Automatic - ∅ 38.4 x 40mm CHF 1,120.00 More details
IMG-ALT Multifort 8 Two Crowns
A-TITLE Multifort 8 Two Crowns
/en/multifort-8-two-crowns-m04...Subdomain Multifort 8 Two Crowns Automatic - ∅ 38.4 x 40mm CHF 1,150.00 More details
IMG-ALT Multifort 8 Two Crowns
A-TITLE Multifort 8 Two Crowns
/en/multifort-8-two-crowns-m04...Subdomain Text duplicate Multifort 8 Two Crowns Automatic - ∅ 38.4 x 40mm CHF 1,150.00 More details
IMG-ALT Multifort 8 Two Crowns
A-TITLE Multifort 8 Two Crowns
/en/ocean-star-worldtimer-m026...Subdomain Discover
/en/commander-1959-m84294n711....Subdomain Commander 1959 Automatic - ∅ 37mm CHF 740.00 More details
IMG-ALT Commander 1959
A-TITLE Commander 1959
/en/ocean-star-39-m02690711041...Subdomain Ocean Star 39 Automatic - ∅ 39mm CHF 1,050.00 More details
IMG-ALT Ocean Star 39
A-TITLE Ocean Star 39
/en/multifort-tv-big-date-m049...Subdomain Multifort TV Big Date Automatic - ∅ 39.2 x 40mm CHF 1,170.00 More details
IMG-ALT Multifort TV Big Date
A-TITLE Multifort TV Big Date
/en/multifort-tv-big-date-m049...Subdomain Multifort TV Big Date Automatic - ∅ 39.2 x 40mm CHF 1,070.00 More details
IMG-ALT Multifort TV Big Date
A-TITLE Multifort TV Big Date
/en/watches/selections/men-wat...Subdomain Discover all watches for him
A-TITLE Men's watches
/en/multifort-tv-35-m049307111...Subdomain Multifort TV 35 Automatic - ∅ 34.2 x 35mm CHF 1,160.00 More details
IMG-ALT Multifort TV 35
A-TITLE Multifort TV 35
/en/ocean-star-36.5-m026207110...Subdomain Ocean Star 36.5 Automatic - ∅ 36.5mm CHF 990.00 More details
IMG-ALT Ocean Star 36.5
A-TITLE Ocean Star 36.5
/en/baroncelli-lady-twenty-fiv...Subdomain Baroncelli Lady Twenty Five Automatic - ∅ 25mm CHF 870.00 More details
IMG-ALT Baroncelli Lady Twenty Five
A-TITLE Baroncelli Lady Twenty Five
/en/rainflower-blossom-m043236...Subdomain Rainflower Blossom Automatic - ∅ 34mm CHF 1,230.00 More details
IMG-ALT Rainflower Blossom
A-TITLE Rainflower Blossom
/en/watches/selections/women-w...Subdomain Discover all watches for her
A-TITLE Women's watches
/en/watches/collections/ocean-...Subdomain Text duplicate Ocean Star
IMG-ALT Thumbnail Image 1
/en/watches/collections/multif...Subdomain Text duplicate Multifort
IMG-ALT Thumbnail Image 2
/en/watches/collections/comman...Subdomain Text duplicate Commander
IMG-ALT Thumbnail Image 3
/en/watches/selections/special...Subdomain Special editions
IMG-ALT Thumbnail Image 4
/en/watches/technical-features...Subdomain Chronometer watches
IMG-ALT Thumbnail Image 5
/en/watches/selections/classic...Subdomain Classic watches
IMG-ALT Thumbnail Image 6
/en/register-my-watch.htmlSubdomain Text duplicate Register your watch
/en/news-multifort-8-two-crown...Subdomain MULTIFORT 8 TWO CROWNS 3/13/25 Inspired by TECHNOMETRY
/en/news-multifort-tv.htmlSubdomain MULTIFORT TV SAGA 3 1/8/25 Multifort TV, charismatic slimness and MIDO colours
/en/news-multifort-tv-saga-2.htmlSubdomain MULTIFORT TV SAGA 2 10/9/24 Multifort TV, versatile and universal in a new size
/en/news-ocean-star-39.htmlSubdomain Ocean Star 39 6/24/24 Inspired by a star
/en/mido-journal/Subdomain View all news
/store-locatorText duplicate Find Stores
/en/contactSubdomain Find Out More
/en/store-locatorSubdomain Find a store
/en/mido_newsletter/subscribeSubdomain Newsletter
https://www.instagram.com/mido...New window External Subdomain No Text
https://www.facebook.com/MidoS...New window External Subdomain No Text
https://www.youtube.com/user/T...New window External Subdomain No Text
https://www.tiktok.com/@midowa...New window External Subdomain No Text
/en/contactSubdomain Need assistance?
/en/watches/selections/men-wat...Subdomain Men's watches
/en/watches/selections/women-w...Subdomain Women's watches
/en/watches/selections/novelti...Subdomain Text duplicate Novelties
/en/watches/collections.htmlSubdomain All collections
/en/watches/collections/ocean-...Subdomain Text duplicate Ocean Star
/en/watches/collections/comman...Subdomain Text duplicate Commander
/en/watches/collections/multif...Subdomain Text duplicate Multifort
/en/watches/collections/baronc...Subdomain Text duplicate Baroncelli
/en/service-centerSubdomain Find a service center
/en/customer-service.htmlSubdomain Customer service
/en/contactSubdomain Contact us
https://press.midowatches.com/...External Subdomain Press Lounge
/en/terms-of-use.htmlSubdomain Terms of use
/en/privacy-notice.htmlSubdomain Privacy notice
/en/cookie-notice.htmlSubdomain Cookie notice
/en/mido_newsletter/subscribe?...Subdomain SUBSCRIBE

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.midowatches.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.17 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (196 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
report-to{"group":"report-endpoint","max_age":10886400,"endpoints":[{"url":"https:\/\/www.midowatches.com\/en\/mido_csp\/report\/"}]}
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www.midowatches.com
MIDO® | Swiss Watches since 1918 | MIDO® Watches International
Discover the MIDO watches for men and women. Innovative Swiss made watches with timeless design and superior quality materials. MIDO the real value of time.

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