Midlandsconnect.uk - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
58% 
Page structure
58% 
Link structure
98% 
Server
80% 
External factors
100% 
SEO Score
Response time
0.19 s
File size
26.90 kB
Words
259
Media files
5
Number of links
29 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Midlands Connect - Midlands Connect
There are word repetitions in the page title.
The length of the page title is perfect. (339 pixels out of 580 max pixel length)
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
apple-mobile-web-app-titleWMCA
application-nameWMCA
msapplication-TileColor#000000
msapplication-TileImagehttps://cloudcdn.wmca.org.uk/designsystem/config/mcds/favicons/v2/mstile-144x144.png
theme-color#f58025
langen-gb
charsetutf-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
There are only 259 words on this page. Good pages should have about 800 words of useful content.
31.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
This page only loads 3 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/assets/img/logo/mc-logo.new.svgMidlands Connect logo
...th=480&height=357&rnd=132122595620000000Aerial shot of A5 A426, also known as Gibbet Hill Junction
...th=480&height=357&rnd=132122595620000000Junction 28 between M1 and A38
...th=480&height=357&rnd=132122595620000000A50 A500 Sideway Roundabout

Page structure

H1 heading
(Critically important)
Transport. Investment. Growth.
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Transport. Investment. Growth.
H1 Transport. Investment. Growth. Duplicate text
H2 Who we are
H2 Our projects
H2 Midlands engine rail
H2 Roads
H2 Innovation and technology
H2 Latest News
H2 Stay up to date
H2 Governance
H2 Governance Duplicate text
H2 Other links
H2 Other links Duplicate text
H3 A5 Gibbet Hill upgrade: new data shows over 47,600 new weekly trips on junction by 2035
H3 Junction 28 of the M1: New data shows 80,000 new trips a week on the junction by 2035
H3 A50/A500 at Uttoxeter: New data shows over 60,000 new trips a week on junction by 2035
H3 Social media
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 4 external links on this page.
LinkAttributesAnchor text
https://midlandsconnect.uk/Anchor Skip to main content
A-TITLE Skip to main content
https://midlandsconnect.uk/IMG-ALT Midlands Connect logo
A-TITLE Transport for West Midlands Design System
/about-us/About us
/about-us/who-we-are/Who we are
/about-us/who-we-are/leadershi...Leadership team
/about-us/who-we-are/the-board/The board
/about-us/who-we-are/our-partn...Our partners
/about-us/strategy/Our strategic
transport plan
/about-us/strategy/centre-of-e...Centre of Excellence
/events/Events
/projects/Our work
/projects/Text duplicate Our work
/projects/rail/Rail
/projects/roads/Roads
/projects/technology-and-innov...Technology and innovation
/projects/electric-vehicle-inf...Electric Vehicle Infrastructure
/projects/data/Data and insights
/publications/Publications
https://midlandsconnect.uk/news/News
/contact-us/Contact us
/about-us/Learn more about us
/projects/See all projects
A-TITLE Projects
/news/a5-gibbet-hill-upgrade-n...A5 Gibbet Hill upgrade: new data shows over 47,600 new weekly trips on junction by 2035
/news/junction-28-of-the-m1-ne...Junction 28 of the M1: New data shows 80,000 new trips a week on the junction by 2035
/news/a50a500-at-uttoxeter-new...A50/A500 at Uttoxeter: New data shows over 60,000 new trips a week on junction by 2035
https://midlandsconnect.uk/news/See all news
A-TITLE News
https://confirmsubscription.co...New window External Sign up to newsletter
/boards-and-groups/Boards and Groups
/boards-and-groups/meeting-dates/Meeting dates
https://www.buzzsprout.com/185...New window External Subdomain The Engine Room – Podcast
https://twitter.com/MidsConnectNew window External A-TITLE Follow us on X
https://www.linkedin.com/compa...New window External Subdomain A-TITLE LinkedIn
/privacy-policy/Privacy policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://midlandsconnect.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
This page loads 4 CSS files. This may affect the page load time negatively.
The page response time is excellent with 0.19 seconds.
This page only loads 3 JavaScript files. That's good!
The file size of the HTML document is fine (27 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateThu, 29 May 2025 04:56:13 GMT
serverMicrosoft-IIS/10.0
content-encodinggzip
set-cookie102 Characters
transfer-encodingchunked
varyAccept-Encoding
x-powered-byASP.NET
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 158 referring domains.
This page has 362 backlinks.
This page has backlinks from 127 different ip addresses.

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Midlands63%Check
Midlands Connect61%Check
Connect59%Check
transport54%Check
Investment54%Check
Growth54%Check
economic and environmental47%Check
junction46%Check
Better Transport46%Check
new44%Check

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