Merino-store.com - SEO Checker

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Overview of the SEO Check
Meta information
53% 
Page quality
81% 
Page structure
97% 
Link structure
25% 
Server
100% 
External factors
12% 
SEO Score
Response time
0.30 s
File size
292.70 kB
Words
816
Media files
72
Number of links
241 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Onlineshop für Merino Unterwäsche und Sportbekleidung aus Wolle – Merino-Store.com
The page title should be shorter than 580 pixels. It is 789 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Der Onlineshop für Merino Funktionsunterwäsche und Sportbekleidung aus Wolle ➽ Top Markenauswahl✓ 10% Neukundenrabatt✓ kostenfreie Lieferung✓ nur tierwohlgeprüfte Produkte✓
The meta description is too long: 1148 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.merino-store.com/
There is more than one canonical link on this page.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: Canada
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
theme-color#09567c
descriptionDer Onlineshop für Merino Funktionsunterwäsche und Sportbekleidung aus Wolle ➽ Top Markenauswahl✓ 10% Neukundenrabatt✓ kostenfreie Lieferung✓ nur tierwohlgeprüfte Produkte✓
shopify-digital-wallet/88851317043/digital_wallets/dialog
shopify-checkout-api-token1b2e8b6126cab3fe0e87077a0f669b40
langde
twitter:cardsummary_large_image
twitter:titleOnlineshop für Merino Unterwäsche und Sportbekleidung aus Wolle
twitter:descriptionDer Onlineshop für Merino Funktionsunterwäsche und Sportbekleidung aus Wolle ➽ Top Markenauswahl✓ 10% Neukundenrabatt✓ kostenfreie Lieferung✓ nur tierwohlgeprüfte Produkte✓
og:site_nameMerino-Store.com
og:urlhttps://www.merino-store.com/
og:titleOnlineshop für Merino Unterwäsche und Sportbekleidung aus Wolle
og:typewebsite
og:descriptionDer Onlineshop für Merino Funktionsunterwäsche und Sportbekleidung aus Wolle ➽ Top Markenauswahl✓ 10% Neukundenrabatt✓ kostenfreie Lieferung✓ nur tierwohlgeprüfte Produkte✓
og:imagehttps://cdn.shopify.com/s/files/1/0888/5131/7043/files/hintergrund-home.jpg?v=1728468093
og:image:secure_urlhttps://cdn.shopify.com/s/files/1/0888/5131/7043/files/hintergrund-home.jpg?v=1728468093
og:image:width1956
og:image:height1280
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: Melden Sie sich zum Newsletter an und profitieren Sie von 10% Rabatt a...
This page contains 816 words. That's ok.
16.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 24.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
62 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...p/files/Logo_finish_35x.svg?v=1728468400Merino-Store.com
...5131/7043/files/schaf_5.svg?v=1728473158Tierschutzzertifizierte Wolle
...-4b96-8040-6f18481ac9ae.svg?v=1728462772Markenauswahl
.../gogreen-rgb-dark-green.svg?v=1728462771Funktionsbekleidung
...88/5131/7043/files/Nase.svg?v=1728462772Neukundenrabatt
...s/Logo-Merino-Store_35x.svg?v=1728473524Merino-Store.com
data:[...] Base64slidershow
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...LOGO_WB_2015_160x160@2x.jpg?v=1727766776No alt attribute provided
...-logo-vector_160x160@2x.png?v=1728282970No alt attribute provided
.../aclima-logo_160x160@2x.png?v=1727769661No alt attribute provided
...go_RGB_Black_160x160@2x.png?v=1727770395No alt attribute provided
...Woolpower_4c_160x160@2x.jpg?v=1727770735No alt attribute provided
...ri-traa-logo_160x160@2x.png?v=1727771425No alt attribute provided
...-Royale_Logo_160x160@2x.jpg?v=1727772033No alt attribute provided
...ang-logo-neu_160x160@2x.png?v=1727773096No alt attribute provided
...h-resolution_160x160@2x.png?v=1727773319No alt attribute provided
...ool_logo_svg_160x160@2x.png?v=1727773587No alt attribute provided
...natural-logo_160x160@2x.jpg?v=1727773644No alt attribute provided
...ally_Hi_Logo_160x160@2x.png?v=1727773695No alt attribute provided
...algero_green_160x160@2x.png?v=1727708295No alt attribute provided
...-Norway-logo_160x160@2x.svg?v=1728283976No alt attribute provided
...Icewear-logo_160x160@2x.png?v=1727774039No alt attribute provided
...Merino-Store_160x160@2x.png?v=1727774187No alt attribute provided
...a.1568210845_160x160@2x.svg?v=1727708294No alt attribute provided
...weden-logo_1_160x160@2x.png?v=1727708295No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
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data:[...] Base64No alt attribute provided
...files/Zahlmethoden_500x.png?v=1727702111payment

Page structure

H1 heading
(Critically important)
Merino-Store.com
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Merino-Store.com
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
42 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.merino-store.com/Anchor Direkt zum Inhalt
https://www.merino-store.com/IMG-ALT Merino-Store.com
https://www.merino-store.com/Text duplicate IMG-ALT Merino-Store.com
/collections/ortovox-merino-be...Ortovox
/collections/ortovox-funktions...Funktionsunterwäsche
/collections/ortovox-t-shirtsT-Shirts
/collections/ortovox-fleeceFleece
/collections/ortovox-swisswoolSwisswool
/collections/icebreakerIcebreaker
/collections/icebreaker-funkti...Funktionswäsche
/collections/icebreaker-t-shirtT-Shirt
/collections/icebreaker-midlayerMidlayer
/collections/aclimaAclima
/collections/devoldDevold
/collections/woolpower-merino-...Woolpower
/collections/kari-traa-merino-...Kari Traa
/collections/mons-royaleMons Royale
/collections/ulvangUlvang
/collections/engel-naturEngel
/collections/merino-bekleidungSmartwool
/collections/super-natural-merinoSuper.Natural
/collections/pallyhiPally`Hi
/collections/palgero-merino-se...Palgero
/collections/dale-of-norwayDale of Norway
/collections/icewear-norweger-...Icewear
/collections/bergans-merinoBergans
/collections/kamaKama
/collections/merino-bekleidungIvanhoe of Sweden
/collections/merino-unterwaescheMerino Unterwäsche
A-TITLE Merino Unterwäsche
/collections/shirt-langarmShirt Langarm
/collections/longsleeve-mit-ka...Longsleeve mit Kapuze
/collections/zip-kragen-longsl...Zip-Kragen Longsleeve
/collections/rundkragen-longsl...Rundkragen Longsleeve
/collections/longsleeve-mit-mo...Longsleeve mit Motiv / Muster
/collections/thermo-longsleeveThermo Longsleeve
/collections/shirt-kurzarmShirt Kurzarm
/collections/t-shirt-mit-motiv...T-Shirt mit Motiv / Muster
/collections/t-shirt-einfarbigT-Shirt einfarbig
/collections/poloshirtPoloshirt
/collections/kurzarm-baselayerKurzarm Baselayer
/collections/unterhemden-und-coUnterhemden & Co
/collections/unterhosenUnterhosen
/collections/lange-unterhosenlange Unterhosen
/collections/3-4-unterhosen3/4 Unterhosen
/collections/boxer-shortsBoxer Shorts
/collections/slipsSlips
/collections/thermounterhosenThermounterhosen
/collections/merinounterwaesch...Temperaturbereich
/collections/unterwaesche-duen...Unterwäsche dünn 120-170
/collections/unterwaesche-mitt...Unterwäsche mittel 180-240
/collections/thermounterwaesch...Thermounterwäsche 250-400
/collections/merino-bekleidungMerino Bekleidung
A-TITLE Merino Bekleidung
/collections/jackenJacken
/collections/midlayerText duplicate Midlayer
/collections/hoodysHoodys
/collections/fleecejackenFleecejacken
/collections/pulloverPullover
/collections/westen-1Westen
/collections/hemdenHemden
/collections/hosenHosen
/collections/merino-trainingshoseMerino Trainingshose
/collections/kurze-hosenMerino Shorts
/collections/sockenSocken
/collections/skisockenSkisocken
/collections/wandersockenWandersocken
/collections/socken-duenn-bis-...Socken dünn
/collections/thermosockenThermosocken
/collections/kopfbedeckungKopfbedeckung
/collections/sturmhaubeSturmhaube
/collections/schlauchschalSchlauchschal
/collections/merino-muetzeMerino Mütze
/collections/sonstige-wollmuetzenSonstige Wollmützen
/collections/handschuheHandschuhe
/collections/sonstige-accessoiresAccessoires
/collections/damenDamen
A-TITLE Damen
/collections/baselayer-damenDamen Baselayer
/collections/damen-longsleevesDamen Longsleeves
/collections/damen-shirtsDamen Shirts
/collections/damen-leggings-un...Damen Leggings und Unterhosen
/collections/damen-midlayerDamen Midlayer
/collections/damen-isolation-w...Damen Isolation & Wetterschutz
/collections/damen-accessoiresDamen Accessoires
/collections/herrenHerren
A-TITLE Herren
/collections/herren-baselayerHerren Baselayer
/collections/herren-longsleevesHerren Longsleeves
/collections/herren-shirtsHerren Shirts
/collections/herren-leggings-u...Herren Leggings und Unterhosen
/collections/herren-midlayerHerren Midlayer
/collections/herren-isolation-...Herren Isolation & Wetterschutz
/collections/herren-accessoiresHerren Accessoires
/collections/kinderKinder
A-TITLE Kinder
/collections/norweger-bekleidungNorweger Kleidung
A-TITLE Norweger Kleidung
/collections/norweger-windstopperNorweger Windstopper
/collections/norweger-pullover...Norweger Pullover und Strickjacken
/collections/norweger-merino-u...Norweger Merino Unterwäsche
/collections/norweger-muetzenNorweger Mützen
/collections/norweger-accessoiresNorweger Accessoires
/collections/merino-saleSale
A-TITLE Sale
/collections/herrenShop Herren
/collections/damenShop Damen
/collections/thermounterwaesch...No Text
/collections/thermounterwaesch...No Text
/collections/all?filter.p.m.cu...No Text
/collections/all?filter.p.m.cu...No Text
/pages/merino-unterwaesche-fun...No Text
/pages/merino-unterwaesche-fun...No Text
/collections/ortovox-merino-be...No Text
/collections/icebreakerNo Text
/collections/aclimaNo Text
/collections/devoldNo Text
/collections/woolpower-merino-...No Text
/collections/kari-traa-merino-...No Text
/collections/mons-royaleNo Text
/collections/ulvangNo Text
/collections/engel-naturNo Text
/collections/super-natural-merinoNo Text
/collections/pallyhiNo Text
/collections/palgero-merino-se...No Text
/collections/dale-of-norwayNo Text
/collections/icewear-norweger-...No Text
/collections/bergans-merinoNo Text
/collections/kamaNo Text
/collections/neuheitenAlle anzeigen
/collections/neuheiten/product...No Text
/collections/neuheiten/product...Tech Merino T-Shirt Cloud Dye ♂
/collections/neuheiten/product...No Text
/collections/neuheiten/product...Vilma Merino Longsleeve 210 ♀
/collections/neuheiten/product...No Text
/collections/neuheiten/product...140 Cool Landscape T-Shirt ♀
/collections/neuheiten/product...No Text
/collections/neuheiten/product...Merino-Leinen T-Shirt Herren
/collections/neuheiten/product...No Text
/collections/neuheiten/product...Ankle 2-Pack Merino Wool Socks Unisex
/collections/neuheiten/product...No Text
/collections/neuheiten/product...150 Cool Peak Focus T-Shirt Merino-Tencel® ♀
/collections/neuheiten/product...No Text
/collections/neuheiten/product...Tech Lite Merino Polo Herren 150
/collections/neuheiten/product...No Text
/collections/neuheiten/product...Lightwool Undershirt Tee Men 150
/collections/neuheiten/product...No Text
/collections/neuheiten/product...Swisswool Piz Boe Jacket Herren
/collections/neuheiten/product...No Text
/collections/neuheiten/product...Tech Merino T-Shirt Van Camp ♀
/collections/all?filter.p.m.cu...Skifahren + Freeride
https://merino-store-com.mysho...External Subdomain Skitouren + Schneeschuhwandern
https://merino-store-com.mysho...External Subdomain Wandern + Trekking
https://merino-store-com.mysho...External Subdomain Hochtouren + Expeditionen
https://merino-store-com.mysho...External Subdomain Fitness + Running
https://merino-store-com.mysho...External Subdomain Reisen + Camping + Alltag
https://merino-store-com.mysho...External Subdomain Außenberufe + Jagd + Militär
/pages/faqFragen und Antworten zu Merinowolle
/pages/schichtenaufbau-mit-wolleSchichtenaufbau mit Wolle
/pages/merino-in-the-mix-eigen...Merino in the Mix
/pages/fachbegriff-translator-...Fachbegriff Translator
/pages/merino-unterwaesche-was...Merino richtig waschen
/pages/vom-merino-schaf-zur-fu...Vom Merino Schaf zur Funktionsunterwäsche
/pages/merino-und-nachhaltigkeitDie unumkehrbaren Auswirkungen von Mikroplastik
/pages/merino-tierschutzHier kommt nur tierschutzgeprüfte Kleidung in die Tüte
/pages/nachhaltigkeit-oder-gre...Nachhaltigkeit oder Green Washing?
/collections/special-offersText duplicate Alle anzeigen
/collections/special-offers/pr...No Text
/collections/special-offers/pr...100% Merino Walk Fleece Jacke Herren
/collections/special-offers/pr...No Text
/collections/special-offers/pr...Kvitegga Reversible Merino High Neck ♀ 230
/collections/special-offers/pr...No Text
/collections/special-offers/pr...Merino-Seide Shirt gestreift Herren
/collections/special-offers/pr...No Text
/collections/special-offers/pr...Merino-Seide Shirt gestreift Damen
/collections/special-offers/pr...No Text
/collections/special-offers/pr...Yotei Merino Longsleeve Damen
/collections/special-offers/pr...No Text
/collections/special-offers/pr...Herren Merino Shirt mit langem Arm
/collections/special-offers/pr...No Text
/collections/special-offers/pr...Gira Round Neck Womens (reflektierend)
/collections/special-offers/pr...No Text
/collections/special-offers/pr...Gira Round Neck Mens (reflektierend)
/collections/special-offers/pr...No Text
/collections/special-offers/pr...Merino-Seide Langarmshirt gestreift Damen
/collections/special-offers/pr...No Text
/collections/special-offers/pr...Cascade Merino Flex 200 Longsleeve ♂
/policies/shipping-policyVersandbedingungen
/policies/terms-of-serviceAGB
/policies/privacy-policyDatenschutzerklärung
/policies/refund-policyWiederrufsbelehrung
/policies/legal-noticeImpressum
/pages/zahlungsbedingungenZahlungsarten
/pages/lexikonLexikon
/pages/uber-unsÜber uns
/pages/marken/aclimaText duplicate Aclima
/pages/marken/bergansText duplicate Bergans
/pages/marken/dale-of-norwayText duplicate Dale of Norway
/pages/marken/devoldText duplicate Devold
/pages/marken/engelText duplicate Engel
/pages/marken/icebreakerText duplicate Icebreaker
/pages/marken/icewearText duplicate Icewear
/pages/marken/kari-traaText duplicate Kari Traa
/pages/marken/mons-royaleText duplicate Mons Royale
/pages/marken/ortovoxText duplicate Ortovox
/pages/marken/pally-hiPally’Hi
/pages/marken/smartwoolText duplicate Smartwool
/pages/marken/super-naturalText duplicate Super.Natural
/pages/marken/ulvangText duplicate Ulvang
/pages/marken/woolpowerText duplicate Woolpower
/pages/marken/palgeroText duplicate Palgero
/pages/marken/starling-hatsStarling Hats
/pages/marken/ivanhoe-of-swedenText duplicate Ivanhoe of Sweden
/pages/marken/kamaText duplicate Kama
/collections/merino-unterwaescheText duplicate Merino Unterwäsche
/collections/merino-bekleidungText duplicate Merino Bekleidung
/collections/herrenText duplicate Herren
/collections/damenText duplicate Damen
/collections/kinderText duplicate Kinder
/collections/merino-saleText duplicate Sale
/collections/norweger-bekleidungNorweger Bekleidung
/pages/faqFAQ zu Merinowolle
/pages/fachbegriff-translator-...Text duplicate Fachbegriff Translator
/pages/merino-in-the-mix-eigen...Text duplicate Merino in the Mix
/pages/merino-und-nachhaltigkeitMerino und Nachhaltigkeit
/pages/merino-tierschutzMulesing - nein danke!
/pages/nachhaltigkeit-oder-gre...Text duplicate Nachhaltigkeit oder Green Washing?
/pages/merino-unterwaesche-was...Pflegeanleitung - Merino Unterwäsche waschen
/pages/schichtenaufbau-mit-wolleText duplicate Schichtenaufbau mit Wolle
/pages/vom-merino-schaf-zur-fu...Vom Merino-Schaf zur Funktionsunterwäsche
/pages/merino-unterwaesche-fun...Warum Merino Unterwäsche?
/pages/was-bedeuten-die-versch...Was bedeuten die verschiedenen Textilsiegel?
/pages/vorteile-von-merino-sockenVorteile von Merino Socken
/pages/norweger-pullover-und-b...Norweger Pullover und Bekleidung
/pages/die-swisswool-storyDie Swisswool Story
/pages/merino-unterwasche-eins...Merino Unterwäsche - Einsatzbereiche
https://www.instagram.com/_mer...External Subdomain A-TITLE Merino-Store.com auf Instagram
/account/loginNofollow Einloggen
A-TITLE Einloggen
/account/registerNofollow Account erstellen
A-TITLE Account erstellen
/checkoutNofollow Auschecken
A-TITLE Auschecken
/pages/wishlistNofollow Wunschliste
A-TITLE Wunschliste
/collections/fleecejackenText duplicate Fleece
/collections/ortovox-merino-be...Text duplicate Ortovox
/collections/jackenJacke
/collections/skisockenSkisocke
https://www.merino-store.com/Home
/pages/wishlistText duplicate Wunschliste
/pages/wishlistDieser Artikel wurde zu Ihrer Wunschliste hinzugefügt
/collections/fleecejackenText duplicate Fleece
/collections/ortovox-merino-be...Text duplicate Ortovox
/collections/skisockenText duplicate Skisocke
/collections/jackenText duplicate Jacke
/pages/term-and-servicesTerms of Service
/pages/privacy-policyPrivacy Policy
/account/loginLogin in here

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.merino-store.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.30 seconds.
The file size of the HTML document is fine (293 kB).

HTTP Response Header

NameValue
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content-encodingbr
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shopify-complexity-score150
x-frame-optionsDENY
content-security-policyblock-all-mixed-content; frame-ancestors 'none'; upgrade-insecure-requests;
strict-transport-securitymax-age=7889238
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External factors

This page has only a few links from other websites.
This page only has backlinks from 4 referring domains.
This page only has 7 backlinks.
This page only has few backlinks from 4 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

#  ┏━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┓
#  ┃  Robots & Agent policy                                               ┃
#  ┣━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┫
#  ┃  Checkouts are for humans.                                           ┃
#  ┃  * Automated scraping, “buy-for-me” agents, or any end-to-end flow   ┃
#  ┃    that completes payment without a final human review step is not   ┃
#  ┃    permitted.                                                        ┃
#  ┃  * Legitimate integrators must use the official Checkout Kit:        ┃
#  ┃      https://www.shopify.com/checkout-kit                            ┃
#  ┃                                                                      ┃
#  ┃  Terms of Service: https://www.shopify.com/legal/terms               ┃
#  ┃  Contact: bots@shopify.com                                           ┃
#  ┗━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┛

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Sitemap: https://www.merino-store.com/sitemap.xml

# Google adsbot ignores robots.txt unless specifically named!
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User-agent: Nutch
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User-agent: AhrefsBot
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Disallow: /orders
Disallow: /checkouts/
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Disallow: /carts
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User-agent: MJ12bot
Crawl-delay: 10

User-agent: Pinterest
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Onlineshop für Merino Unterwäsche und Sportbekleidung aus Wolle – M...
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Merino Bekleidung73%Check
Merino Wool62%Check
Merino Longsleeve62%Check
Kleidung60%Check
Unterwäsche59%Check
Shop59%Check
Wolle58%Check
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