Mercury.co.nz - SEO Checker

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Overview of the SEO Check
Meta information
93% 
Page quality
83% 
Page structure
79% 
Link structure
46% 
Server
95% 
External factors
100% 
SEO Score
Response time
2.47 s
File size
109.70 kB
Words
580
Media files
11
Number of links
169 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Power Company - NZ Gas, Electricity & Internet Provider | Mercury
The page title should be shorter than 580 pixels. It is 597 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Mercury - Leading NZ power company, also offering phone, internet & gas. Bundle your utilities & save! Call 0800 36 98 45 to sign up, or join online.
The length of the meta description is perfect. (907 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.mercury.co.nz/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
probely-verification9a596e14-403e-4f4a-be0b-a1ac7e7b88bf
descriptionMercury - Leading NZ power company, also offering phone, internet & gas. Bundle your utilities & save! Call 0800 36 98 45 to sign up, or join online.
viewportwidth=device-width,initial-scale=1,minimum-scale=1
google-site-verification4ueov67yQBKMeMKBusk_rK6b7A8AZ1mg-OGur86vNUE
langen
twitter:descriptionMercury - Leading NZ power company, also offering phone, internet & gas. Bundle your utilities & save! Call 0800 36 98 45 to sign up, or join online.
twitter:titlePower Company - NZ Gas, Electricity & Internet Provider | Mercury
twitter:cardsummary_large_image
og:descriptionMercury - Leading NZ power company, also offering phone, internet & gas. Bundle your utilities & save! Call 0800 36 98 45 to sign up, or join online.
og:titlePower Company - NZ Gas, Electricity & Internet Provider | Mercury
og:urlhttps://www.mercury.co.nz/

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 580 words. That's ok.
19.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10.57 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1,minimum-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...en&hash=B116774C331957325495FCA3C25FB93EMercury Bring the Buzz
...en&hash=FE4511B6B4CE56EC6B8C22CA5651F15BNo alt attribute provided
...en&hash=CE46BB52AC6DB63276331C6E9541DD3CMercury Rewards
...en&hash=94661C856CCC5B707240CC3866C0FE61My-Account-devices
...88&hash=28AAE89EBB38FDE47B7C874F6D72BD1EWind farm
...16&hash=6CFAB461653A2FCFF83EFDB9129FD1D1Google Play Store Button
...df&hash=80BD267B82A5FF5AC62581626669E95EApple App Store Button
...svg?rev=c07eb46b46174b61a8578c8ca0a7692dSocial LinkedIn
...svg?rev=07482ad09aea44919f4aa63868cb6740Social Instagram
...svg?rev=0952cf7e0f534b3fa2a50f5d84a1c92aSocial Facebook
https://shielded.co.nz/img/custom-logo.pngshielded

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 JOIN MERCURY REWARDS
H2 HELP AND SUPPORT
H2 MY ACCOUNT
H2 100% RENEWABLE ELECTRICITY GENERATION
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.mercury.co.nz/No Text
https://myaccount.mercury.co.nz/External Subdomain LOG IN
/electricity?lcsp=1YEARELECTRICITY
/electricity?lcsp=1YEARGo to ELECTRICITY
/electricity/usageTrack usage
/electricity/new-connectionsNew Connections
https://www.mercury.co.nz/gasGas
/broadband?lcsp=SYCBroadband
/broadband?lcsp=SYCGo to BROADBAND
/broadband/fibreFibre
/broadband/wireless-broadbandWireless broadband
/broadband/total-home-wifiTotal home wifi
/broadband/landlineLandline
/broadband/landlineGo to LANDLINE
/broadband/landline/calling-ratesCalling Rates
/broadband/landline/other-land...Other Landline Services
https://www.mercury.co.nz/mobileMobile
https://www.mercury.co.nz/mobileGo to MOBILE
/mobile/standard-chargesStandard Charges
/mobile/roamingRoaming
/moving-houseMoving house
https://www.mercury.co.nz/rewardsRewards
https://www.mercury.co.nz/rewardsGo to REWARDS
/rewards/free-power-daysFree Power Days
/rewards/competition-winnersCompetition winners
https://www.mercury.co.nz/joinJoin
/help-and-supportHelp Centre
/help-and-supportGo to Help Centre
/help-and-support/my-accountMY ACCOUNT
/help-and-support/outages-and-...OUTAGES AND FAULTS
/help-and-support/billing-and-...BILLING AND PAYMENTS
/help-and-support/payment-supportPayment Support
/help-and-support/switching-hubSwitching to Mercury
/help-and-support/consumer-car...Consumer Care and Support
/help-and-support/unhappy-with...UNHAPPY WITH MERCURY
/help-and-support/get-in-touchCONTACT US
/about-usAbout Us
/about-usGo to ABOUT US
/about-us/renewable-energyRenewable Energy
/about-us/renewable-energyGo to RENEWABLE ENERGY
/about-us/renewable-energy/win...Wind Generation
/about-us/renewable-energy/win...Go to Wind Generation
/about-us/renewable-energy/win...Tararua Wind Farm
/about-us/renewable-energy/win...Mahinerangi Wind Farm
/about-us/renewable-energy/win...Waipipi Wind Farm
/about-us/renewable-energy/win...Kaiwera Downs Wind Farm
/about-us/renewable-energy/win...Kaiwaikawe Wind Farm
/about-us/renewable-energy/win...Puketoi Wind Farm
https://www.turiteawindfarm.co...External Subdomain Turitea Wind Farm
/about-us/renewable-energy/win...Waikokowai Wind Farm
/about-us/renewable-energy/hyd...Hydro generation
/about-us/renewable-energy/hyd...Go to Hydro Generation
/about-us/renewable-energy/hyd...Lake Levels
/about-us/renewable-energy/hyd...Water Management
/about-us/renewable-energy/hyd...Taupo Control Gates
/about-us/renewable-energy/geo...Geothermal
/about-us/renewable-energy/geo...Go to Geothermal Generation
/about-us/renewable-energy/geo...Geothermal Well Drilling
/about-us/renewable-energy/geo...Ng?? Tamariki Expansion
/about-us/renewable-energy/new...New Builds and Upgrades
/about-us/energy-storageEnergy Storage
/about-us/etransporteTransport
/about-us/etransportGo to ETRANSPORT
/about-us/etransport/ev-discountEV Discount
/about-us/etransport/ev-discou...EV Discount Form
/about-us/etransport/evieEvie
/about-us/sustainabilitySustainability
/about-us/sustainabilityGo to SUSTAINABILITY
/about-us/sustainability/kaiti...Kaitiakitanga
/about-us/sustainability/customerCustomer
/about-us/sustainability/our-p...Our People
/about-us/sustainability/partn...Partnerships
/about-us/sustainability/comme...Commercial
/about-us/partnershipsText duplicate Partnerships
/about-us/partnershipsGo to PARTNERSHIPS
/about-us/partnerships/starshipStarship
/about-us/partnerships/starshipGo to Starship
/about-us/partnerships/starshi...Starship News and Projects
/about-us/partnerships/starshi...Starship Stories
/about-us/partnerships/ironmanIronman
/about-us/partnerships/kiwi-ha...Kiwi Hatchery
/about-us/partnerships/waikato...Waikato River Trails
/about-us/partnerships/big-str...Big Street Bikers
/about-us/partnerships/coastguardCoastguard
/about-us/partnerships/communi...Community Funds
/about-us/partnerships/communi...Go to Community Funds
/about-us/partnerships/communi...Taup?? Community Fund
/about-us/partnerships/communi...Manawat?? Community Fund
/about-us/partnerships/communi...Tauranga Community Fund
/about-us/partnerships/communi...Oamaru Community Fund
/about-us/partnerships/communi...Kawerau Community Fund
/about-us/partnerships/communi...Kaiwera Downs Community Fund
/about-us/partnerships/communi...Waipipi Community Fund
/about-us/eventsEvents
/about-us/careersCareers
/about-us/careersGo to CAREERS
/about-us/careers/health-safet...Health Safety and Wellbeing
/about-us/careers/diversity-eq...Diversity Equity and Inclusion
/about-us/careers/employee-com...Employee Community Fund
/about-us/careers/generation-c...Generation Careers
/about-us/iwiIwi
/about-us/blogBlog
/investorsInvestors
/investorsGo to INVESTORS
/investors/bondsBonds
/investors/bondsGo to BONDS
/investors/bonds/capital-bonds...Capital Bonds MCY050
/investors/bonds/capital-bonds...Capital Bonds MCY070
/investors/bonds/green-bondsGreen Bonds
/investors/bonds/green-bondsGo to GREEN BONDS
/investors/bonds/green-bonds/m...MCY030 bonds
/investors/bonds/green-bonds/m...MCY040 bonds
/investors/bonds/green-bonds/m...MCY060 bonds
/investors/dividendsDividends
/investors/results-reportsResults Reports
/investors/results-reportsGo to RESULTS AND REPORTS
/investors/results-reports/ann...Annual and Interim Reports
/investors/results-reports/ann...ANNUAL SHAREHOLDERS' MEETING
/investors/results-reports/ope...Operating Information
/investors/results-reports/pre...Presentations and Results
/investors/corporate-governanceCorporate Governance
/investors/executive-leadershipExecutive Leadership
/investors/board-of-directorsBoard of Directors
/investors/newsNews
/electricity/business-customersBusiness Customers
/electricity/business-customersGo to BUSINESS CUSTOMERS
/electricity/business-customer...Commercial and Industrial Business
/electricity/business-customer...Go to COMMERCIAL AND INDUSTRIAL BUSINESS
/electricity/business-customer...Get in touch
/electricity/business-customer...Supporting customers decarbonisation goals
/electricity/business-customer...Small to Medium Business
/electricity/business-customer...Go to SMALL TO MEDIUM BUSINESS
/electricity/business-customer...Text duplicate Get in touch
/broadband-live/wholesale-telcoWholesale Telco
https://www.mercury.co.nz/No Text
/help-and-supportHELP CENTRE
https://myaccount.mercury.co.nz/External Subdomain Text duplicate LOG IN
/electricity?lcsp=1YEARText duplicate ELECTRICITY
https://www.mercury.co.nz/gasText duplicate Gas
/broadband?lcsp=SYCText duplicate Broadband
https://www.mercury.co.nz/mobileText duplicate Mobile
/moving-houseText duplicate Moving house
https://www.mercury.co.nz/rewardsText duplicate Rewards
https://www.mercury.co.nz/joinText duplicate Join
/help-and-supportText duplicate Help Centre
/about-usText duplicate About Us
/investorsText duplicate Investors
/electricity/business-customersText duplicate Business Customers
https://myaccount.mercury.co.nz/External Subdomain Text duplicate LOG IN
https://ask.mercury.co.nz/app/askExternal Subdomain Text duplicate CONTACT US
https://ask.mercury.co.nz/External Subdomain FAQS
https://www.mercury.co.nz/joinEXPLORE OUR OFFERS
https://www.mercury.co.nz/rewardsLEARN MORE
/electricity?lcsp=1YEARFIND OUT MORE
https://www.mercury.co.nz/gasText duplicate FIND OUT MORE
/broadband?lcsp=SYCText duplicate FIND OUT MORE
https://www.mercury.co.nz/mobileText duplicate FIND OUT MORE
/help-and-supportVIEW NOW
/help-and-support/my-accountGET STARTED
/about-us/renewable-energyRENEWABLE ENERGY
/electricity?lcsp=1YEARText duplicate ELECTRICITY
https://www.mercury.co.nz/gasGAS
/broadband?lcsp=SYCBROADBAND
https://www.mercury.co.nz/mobileMOBILE
https://www.mercury.co.nz/rewardsREWARDS
/help-and-supportText duplicate HELP CENTRE
/help-and-support/my-accountText duplicate MY ACCOUNT
/help-and-support/outages-and-...Text duplicate OUTAGES AND FAULTS
/help-and-support/consumer-car...Text duplicate Consumer Care and Support
https://ask.mercury.co.nz/app/askExternal Subdomain Text duplicate CONTACT US
/about-usABOUT US
/investorsINVESTORS
/investors/newsNEWS
/about-us/careersCAREERS
https://play.google.com/store/...New window External Subdomain IMG-ALT Google Play Store Button
https://apps.apple.com/nz/app/...New window External Subdomain IMG-ALT Apple App Store Button
https://nz.linkedin.com/compan...New window External Subdomain IMG-ALT Social LinkedIn
https://www.instagram.com/merc...New window External Subdomain IMG-ALT Social Instagram
https://www.facebook.com/mercu...New window External Subdomain IMG-ALT Social Facebook
/terms-conditionsTerms
/privacy-policyPrivacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.mercury.co.nz/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (2.47 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (110 kB).

HTTP Response Header

NameValue
dateFri, 08 Aug 2025 00:16:42 GMT
content-typetext/html; charset=utf-8
content-length19589
cache-controlno-cache, no-store
content-encodinggzip
expires-1
pragmano-cache
set-cookie44 Characters
varyAccept-Encoding
strict-transport-securitymax-age=31536000; includeSubDomains;
content-security-policyframe-ancestors 'self' *.doubleclick.net *.mathtag.com *.paymentexpress.com *.facebook.com *.dataweavers.io staticcdn.co.nz *.youtube.com *.trustpower.co.nz *.windcave.com *.inside-graph.com *.mercury.co.nz; frame-src 'self' *.doubleclick.net *.mathtag.com *.paymentexpress.com *.facebook.com *.dataweavers.io staticcdn.co.nz *.youtube.com *.trustpower.co.nz *.windcave.com *.inside-graph.com *.mercury.co.nz;
x-azure-ref20250808T001641Z-16d4d7564f7t5dz9hC1DUS4cv400000001t000000000fzy6
x-cacheCONFIG_NOCACHE
accept-rangesbytes
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 842 referring domains.
This page has 5,164 backlinks.
This page has backlinks from 501 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /

Sitemap: https://www.mercury.co.nz/sitemap.xml

Similar sites

Search preview

www.mercury.co.nz
Power Company - NZ Gas, Electricity & Internet Provider | Mercury
Mercury - Leading NZ power company, also offering phone, internet & gas. Bundle your utilities & save! Call 0800 36 98 45 to sign up, or join online.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Mercury76%Check
Power62%Check
Gas58%Check
Gas Electricity55%Check
ELECTRICITY52%Check
Join50%Check
NZ Gas47%Check
Free Power Days44%Check
leading43%Check
Power Company43%Check
Show more keywords and terms

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