Mcneill.de - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
54% 
Page structure
71% 
Link structure
58% 
Server
87% 
External factors
93% 
SEO Score
Response time
2.22 s
File size
262.40 kB
Words
312
Media files
5
Number of links
110 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
McNeill Schulranzen Online-Shop
The length of the page title is perfect. (299 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Wir sind stolz, ergonomische Schulranzen & Zubehör für Grundschulkinder produzieren zu dürfen - seit 1975.
The length of the meta description is perfect. (672 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.mcneill.de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: Germany
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionWir sind stolz, ergonomische Schulranzen & Zubehör für Grundschulkinder produzieren zu dürfen - seit 1975.
generatorElementor 3.30.2; features: additional_custom_breakpoints; settings: css_print_method-external, google_font-enabled, font_display-auto
google-site-verificationL5zZDvPIOe_PHZd8OWJ2ZsL9dE3dkBUvto32Rp4uBwQ
msapplication-TileImagehttps://www.mcneill.de/wp-content/uploads/2022/09/cropped-McNeill-Logo-NEU-2020-mint-1-1-270x270.png
article:modified_time2025-07-28T11:26:12+00:00
langde
twitter:cardsummary_large_image
og:localede_DE
og:typewebsite
og:titleMcNeill Schulranzen Online-Shop
og:descriptionWir sind stolz, ergonomische Schulranzen & Zubehör für Grundschulkinder produzieren zu dürfen - seit 1975.
og:urlhttps://www.mcneill.de/
og:site_nameMcNeill
og:imagehttps://www.mcneill.de/wp-content/uploads/2025/06/mcneill-ghost-pen-radierbarer-fueller-mit-tinte.jpg
og:image:width1920
og:image:height806
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 2 paragraph/s was/were found on this page.
There are only 312 words on this page. Good pages should have about 800 words of useful content.
31.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...McNeill-Logo-NEU-2023-mint_bunt_1975.pngMcNeill
...Neill-Logo-NEU-2023-mint_bunt_1975-1.pngMcNeill
...st-pen-radierbarer-fueller-mit-tinte.jpgNo alt attribute provided
...jubl2vgp611wdoqio19cezftw0filcebgvya.jpgMcNeill NachhaltigMcNeill Nachhaltig
Video URLWidthHeight
...ploads/2021/09/Mc_Neill_Teaser_1.321.mp4

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 Wir machen uns stark für den Schutz unserer Welt
H2 Aus Liebe zu unseren Kindern
H2 Die McNeill - Story
H2 Die McNeill - Story Duplicate text
H2 Unsere Kollektionen
H2 Ergo Complete Testsieger
H2 Perfecto
H2 Tenero
H2 Compacto
H2 McOcean
H2 Perfekt für den Schulstart.
H2 Vergleiche unsere Modelle
H2 Empty heading
H2 Empty heading
H2 Melde dich für unseren Newsletter an & erhalte 10% Rabatt
H5 Das sind wir
H5 Service
H5 Händlerbereich
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.mcneill.de/Anchor Skip to content
https://www.mcneill.de/b2b/Subdomain Händlerlogin
https://www.mcneill.de/Subdomain IMG-ALT McNeill
/darum-mcneill-2/Subdomain DAS IST MCNEILL
/darum-mcneill-2/Subdomain Darum McNeill
/echte-nachhaltigkeit-sb/Subdomain Echte Nachhaltigkeit
/kategorien/schulranzen/Subdomain SCHULRANZEN
/kategorien/schulranzen/tenero/Subdomain Tenero
/kategorien/schulranzen/compacto/Subdomain Compacto
/kategorien/schulranzen/eintra...Subdomain EINTRACHT FRANKFURT
/kategorien/schulranzen/perfecto/Subdomain Perfecto
/kategorien/schulranzen/perfec...Subdomain Perfecto Disney
/kategorien/schulranzen/freize...Subdomain Freizeitrucksack
/kategorien/schulranzen/basic/Subdomain Basic
/modellvergleich/Subdomain Modellvergleich
/kategorien/schulranzen/aktionen/Subdomain Aktionen
/kategorien/schulrucksack/Subdomain SCHULRUCKSACK
/kategorien/schulrucksack/milo/Subdomain MILO
/kategorien/schulrucksack/luca/Subdomain LUCA
/kategorien/disney-x-mcneill/Subdomain DISNEY x McNeill
/kategorien/ghost-pen-radierba...Subdomain Ghost Pen
/kategorien/coolpack/Subdomain CoolPack
/kategorien/coolpack/etuis-coo...Subdomain Etuis
/kategorien/zubehoer/Subdomain ZUBEHÖR
/kategorien/zubehoer/fuer-die-...Für die Ordnung
/kategorien/zubehoer/fuer-die-...Für die Pause
/kategorien/zubehoer/mcaddy/McAddy
/kategorien/zubehoer/motivanha...Motivanhänger
/kategorien/zubehoer/angebote/Angebote
/kategorien/zubehoer/fuer-die-...Für die Schule
/kategorien/zubehoer/fuer-die-...Für die freizeit
/stundenplan/Subdomain Stundenplan
https://www.mcneill.de/kontakt/SERVICE
https://www.mcneill.de/kontakt/Subdomain Kontakt
/garantieverlaengerung/Subdomain Garantieverlängerung
https://www.mcneill.de/haendler/Subdomain McNeill Händlersuche
/schulranzenveranstaltung/Subdomain Schulranzen Veranstaltung
https://www.mcneill.de/faq/Subdomain FAQ
https://www.mcneill.de/Subdomain Text duplicate IMG-ALT McNeill
/darum-mcneill-2/Subdomain Text duplicate DAS IST MCNEILL
/darum-mcneill-2/Subdomain Text duplicate Darum McNeill
/echte-nachhaltigkeit-sb/Subdomain Text duplicate Echte Nachhaltigkeit
/kategorien/schulranzen/Subdomain Text duplicate SCHULRANZEN
/kategorien/schulranzen/tenero/Subdomain Text duplicate Tenero
/kategorien/schulranzen/compacto/Subdomain Text duplicate Compacto
/kategorien/schulranzen/eintra...Subdomain Text duplicate EINTRACHT FRANKFURT
/kategorien/schulranzen/perfecto/Subdomain Text duplicate Perfecto
/kategorien/schulranzen/perfec...Subdomain Text duplicate Perfecto Disney
/kategorien/schulranzen/freize...Subdomain Text duplicate Freizeitrucksack
/kategorien/schulranzen/basic/Subdomain Text duplicate Basic
/modellvergleich/Subdomain Text duplicate Modellvergleich
/kategorien/schulranzen/aktionen/Subdomain Text duplicate Aktionen
/kategorien/schulrucksack/Subdomain Text duplicate SCHULRUCKSACK
/kategorien/schulrucksack/milo/Subdomain Text duplicate MILO
/kategorien/schulrucksack/luca/Subdomain Text duplicate LUCA
/kategorien/disney-x-mcneill/Subdomain Text duplicate DISNEY x McNeill
/kategorien/ghost-pen-radierba...Subdomain Text duplicate Ghost Pen
/kategorien/coolpack/Subdomain Text duplicate CoolPack
/kategorien/coolpack/etuis-coo...Subdomain Text duplicate Etuis
/kategorien/zubehoer/Subdomain Text duplicate ZUBEHÖR
/kategorien/zubehoer/fuer-die-...Text duplicate Für die Ordnung
/kategorien/zubehoer/fuer-die-...Text duplicate Für die Pause
/kategorien/zubehoer/mcaddy/Text duplicate McAddy
/kategorien/zubehoer/motivanha...Text duplicate Motivanhänger
/kategorien/zubehoer/angebote/Text duplicate Angebote
/kategorien/zubehoer/fuer-die-...Text duplicate Für die Schule
/kategorien/zubehoer/fuer-die-...Text duplicate Für die freizeit
/stundenplan/Subdomain Text duplicate Stundenplan
https://www.mcneill.de/kontakt/Text duplicate SERVICE
https://www.mcneill.de/kontakt/Subdomain Text duplicate Kontakt
/garantieverlaengerung/Subdomain Text duplicate Garantieverlängerung
https://www.mcneill.de/haendler/Subdomain Text duplicate McNeill Händlersuche
/schulranzenveranstaltung/Subdomain Text duplicate Schulranzen Veranstaltung
https://www.mcneill.de/faq/Subdomain Text duplicate FAQ
https://www.mcneill.de/cart/Subdomain A-TITLE View your shopping cart
/kategorien/ghost-pen-radierba...Subdomain No Text
/kategorien/schulranzen/perfecto/Subdomain Kollektion 2025 Jetzt entdecken
/kategorien/schulrucksack/milo/Subdomain NEU - MILO
/kategorien/schulranzen/perfec...Subdomain Disney x McNeill
/kategorien/schulranzen/eintra...Subdomain No Text
/kategorien/schulrucksack/luca/Subdomain LUCA - Jetzt neu!
/kategorien/schulranzen/tenero/Subdomain Text duplicate Tenero
/kategorien/schulranzen/compacto/Subdomain Text duplicate Compacto
/kategorien/schulranzen/perfecto/Subdomain Text duplicate Perfecto
/echte-nachhaltigkeit-sb/Subdomain Mehr erfahren
/wp-content/uploads/2023/11/Mc...Subdomain IMG-ALT McNeill Nachhaltig
/kategorien/schulranzen/Subdomain Alle Produkte kennenlernen
/darum-mcneill-2/Subdomain Weitere Informationen
/darum-mcneill-2/Subdomain Text duplicate Weitere Informationen
/kategorien/schulranzen/ergo-c...Subdomain Ansehen
/kategorien/schulranzen/perfecto/Subdomain Text duplicate Ansehen
/kategorien/schulranzen/tenero/Subdomain Text duplicate Ansehen
/kategorien/schulranzen/compacto/Subdomain Text duplicate Ansehen
/kategorien/schulranzen/mcocean/Subdomain Text duplicate Ansehen
https://www.tchibo.de/kids-wat...New window External Subdomain No Text
/modellvergleich/Subdomain Mehr entdecken
/mcneill-story/Die McNeill Story
/nachhaltig/Nachhaltigkeit bei McNeill
https://www.mcneill.de/kontakt/Text duplicate Kontakt
https://www.mcneill.de/impressum/Impressum
/stundenplan/Text duplicate Stundenplan
https://www.mcneill.de/haendler/Händlersuche
/garantieverlaengerung/Text duplicate Garantieverlängerung
/zahlungsarten/Zahlungsarten
/ruecksendung/Rücksendung
https://www.mcneill.de/faq/Text duplicate FAQ
https://www.mcneill.de/anmelden/Text duplicate Händlerlogin
/haendler-werden/Händler werden
https://www.youtube.com/channe...External Subdomain No Text
https://www.facebook.com/McNei...External Subdomain No Text
https://www.instagram.com/McNe...External Subdomain No Text
https://www.pinterest.de/mcnei...External Subdomain No Text
https://www.mcneill.de/agb/AGB
/datenschutzerklaerung/Datenschutzerklärung
/widerrufsbelehrung/Widerrufsbelehrung

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.mcneill.de/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (2.22 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (262 kB).

HTTP Response Header

NameValue
x-powered-byPHP/8.1.18
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
link<https://www.mcneill.de/wp-json/>; rel="https://api.w.org/", <https://www.mcneill.de/wp-json/wp/v2/pages/22889>; rel="alternate"; title="JSON"; type="application/json", <https://www.mcneill.de/>; rel=shortlink
set-cookie44 Characters
strict-transport-securitymax-age=15768000
varyAccept-Encoding,User-Agent
content-encodinggzip
content-typetext/html; charset=UTF-8
dateTue, 29 Jul 2025 14:48:58 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

This page is very well linked from other websites.
This page has backlinks from 31 referring domains.
This page has 444 backlinks.
This page has backlinks from 29 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-content/uploads/wc-logs/
Disallow: /wp-content/uploads/woocommerce_transient_files/
Disallow: /wp-content/uploads/woocommerce_uploads/
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

# START WPFORMS BLOCK
# ---------------------------
User-agent: *
Disallow: /wp-content/uploads/wpforms/
# ---------------------------
# END WPFORMS BLOCK

User-agent: *
Disallow: /wp-content/uploads/wpo/wpo-plugins-tables-list.json

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.mcneill.de/sitemap_index.xml
Sitemap: https://mcneill.de/b2b/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

www.mcneill.de
McNeill Schulranzen Online-Shop
Wir sind stolz, ergonomische Schulranzen & Zubehör für Grundschulkinder produzieren zu dürfen - seit 1975.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
MCNEILL72%Check
McNeill Schulranzen66%Check
SCHULRANZEN58%Check
Schulranzen Zubehör52%Check
Kinder50%Check
Ergo50%Check
McNeill Schulranzen Online-Shop48%Check
ZUBEHÖR46%Check
Story43%Check
Google39%Check
Show more keywords and terms

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