Logistics.org.uk - SEO Checker

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Overview of the SEO Check
Meta information
86% 
Page quality
70% 
Page structure
14% 
Link structure
81% 
Server
79% 
External factors
100% 
SEO Score
Response time
2.65 s
File size
91.00 kB
Words
1245
Media files
36
Number of links
77 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Logistics UK Represents & Supports The Freight & Logistics Sector
The page title should be shorter than 580 pixels. It is 602 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Logistics UK supports, shapes & stands up for efficient logistics. We also offer advice, training, products & specific services to our members.
The length of the meta description is perfect. (860 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://logistics.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: Canada
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionLogistics UK supports, shapes & stands up for efficient logistics. We also offer advice, training, products & specific services to our members.
google-site-verificationlbGUpdPqcR3ZQs_rEQKJT4jAhBPrjD0a89VkhS0fzoQ
viewportwidth=device-width, initial-scale=1
content-typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
The average number of words per sentence of 28.41 words is high.
This page contains 1245 words. That's ok.
33.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
20 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 256 characters this one is longer than 70 characters:
"a new, strategic membership for leaders working at the helm of the logistics sector. it equips you wit..."
The following tag is repeated too often: q)
Image SEO
(Somewhat important)
15 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...E-284px.png?width=284&height=36&ext=.pngLogistics UKLogistics UK
...B-284px.png?width=284&height=36&ext=.pngFreight Transport AssociationFreight Transport Association
...lider.png?width=1920&height=600&ext=.pngJust launched: Licence Check on Vision
...plain.jpg?width=1920&height=600&ext=.jpgNo alt attribute provided
...ers-3.png?width=1920&height=600&ext=.pngCalling all Transport Managers! Could you be the next Transport Manager of the Year?
...ang=en-GB&width=1920&height=600&ext=.pngGain control over your carbon footprint with Logistics UK's Emissions Reporting for Transport
...gn-91.png?width=1920&height=600&ext=.pngExecutive Membership
...lider.png?width=1920&height=600&ext=.pngThe UK Logistics Network Report
...-1080h.png?width=600&height=337&ext=.pngVehicle Inspection Service - VIS
/App_Themes/FTA/img/arrow-next-white.svgNo alt attribute provided
...x-300h.jpg?width=500&height=300&ext=.jpgSupply Chain Consultancy
/App_Themes/FTA/img/arrow-next-white.svgNo alt attribute provided
...-337_2.jpg?width=600&height=250&ext=.jpgLogistics UK Shop
/App_Themes/FTA/img/arrow-next-white.svgNo alt attribute provided
/App_Themes/FTA/img/mac-icon.svgNo alt attribute provided
/App_Themes/FTA/img/arrow-next-white.svgNo alt attribute provided
/App_Themes/FTA/img/arrow-next-white.svgNo alt attribute provided
/App_Themes/FTA/img/arrow-next-white.svgNo alt attribute provided
...heck.png?width=1811&height=1184&ext=.png“Licence Check” provides peace of mind for fleet operators
...0x1080.png?width=710&height=445&ext=.pngTop speakers to provide expert insight at Logistics UK Fleet Engineer 2025
...x-445h.png?width=710&height=445&ext=.pngEU/ UK deal is a positive step when resetting relationship with EU, says Logistics UK
...cebd/4.jpg?width=500&height=300&ext=.jpgUK must be ambitious when resetting relationship with EU, says Logistics UK
...x-445h.jpg?width=710&height=445&ext=.jpgLogistics is key to the
...ign-95.png?width=710&height=445&ext=.pngLogistics UK's Transport Manager of the Year competition 2025 open for entries
...news.png?width=1920&height=1080&ext=.pngUS/ UK trade deal good for business but more detail needed, says Logistics UK
...tion.JPG?width=1920&height=1332&ext=.jpgNorthern Ireland Infrastructure Minister meets with Logistics UK delegation
...4/MPRS.png?width=645&height=387&ext=.pngNew industry maintenance benchmark is a “beacon of confidence”, says Logistics UK
...00x400.png?width=900&height=400&ext=.png Logistics UK’s Annie Graham receives education award at gala banquet
/App_Themes/FTA/img/twitter-icon.svgNo alt attribute provided
...0/x-social-media-round-icon.svg?ext=.svgNo alt attribute provided
...dia/Root/Icons/icon_youtube.svg?ext=.svgNo alt attribute provided
...tagram.jpg?width=150&height=150&ext=.jpgNo alt attribute provided
...ia/Root/Icons/icon_facebook.svg?ext=.svgNo alt attribute provided
...ia/Root/Icons/icon_linkedin.svg?ext=.svgNo alt attribute provided
...322d1c3/LogisticsUK_Logo_WHITE-284px.pngNo alt attribute provided
Video URLWidthHeight
...oot/Video/FTA-clipped-final.mp4?ext=.mp4

Page structure

H1 heading
(Critically important)
Featured
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (8 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 36 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Featured
H1 Logistics UK's Logistics Awards 2025 are now OPEN!
H1 Services View all services
H1 Membership
H1 The latest from the Member Advice Centre
H1 News Visit our media centre
H2 Just launched: Licence Check on Vision
H2 Calling all Transport Managers! Could you be the next Transport Manager of the Year?
H2 Gain control over your carbon footprint with Logistics UK's Emissions Reporting for Transport
H2 Executive Membership
H2 The UK Logistics Network Report
H2 Vehicle Inspection Service - VIS
H2 Supply Chain Consultancy
H2 Logistics UK Shop
H2 “Licence Check” provides peace of mind for fleet operators
H2 Top speakers to provide expert insight at Logistics UK Fleet Engineer 2025
H2 EU/ UK deal is a positive step when resetting relationship with EU, says Logistics UK
H2 Release to Vision Thursday 15th May, 2025
H2 UK must be ambitious when resetting relationship with EU, says Logistics UK
H2 Logistics is key to the "London Plan", says Logistics UK
H2 Logistics UK's Transport Manager of the Year competition 2025 open for entries
H2 US/ UK trade deal good for business but more detail needed, says Logistics UK
H2 Northern Ireland Infrastructure Minister meets with Logistics UK delegation
H2 New industry maintenance benchmark is a “beacon of confidence”, says Logistics UK
H2 Logistics UK’s Annie Graham receives education award at gala banquet
H2 Vision - Risk
H2 Logistics UK
H2 Login
H2 Empty heading
H2 Not a member?
H3 Visit our Shop site.
H3 Logistics UK has launched “Licence Check” - the latest module for compliance suite Vision that makes the most current DVLA licence data instantly available to operators.
H3 Release to Vision Thursday 15th May, 2025 Duplicate text
H3 Transport managers are often the unsung heroes and heroines of the transport industry, yet without their oversight and attention to detail, many of the country’s logistics businesses would find it ...
H3 The new the Maintenance Provision Rating Scheme (MPRS) creates a single rating system and will bring consistency to performance ratings and generate more transparency for vehicle operators and work...
H3 You're attempting to view content that requires a login.
H3 You'll find membership benefits you in the following ways
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://logistics.org.uk/IMG-ALT Logistics UK
https://logistics.org.uk/IMG-ALT Freight Transport Association
/campaignsCampaigns
A-TITLE Campaigns
/compliance-and-adviceAdvice
A-TITLE Advice
https://logistics.org.uk/eventsEvents
A-TITLE Events
https://logistics.org.uk/mediaMedia
A-TITLE Media
/membershipMembership
A-TITLE Membership
https://logistics.org.uk/servicesServices
A-TITLE Services
https://logistics.org.uk/trainingTraining
A-TITLE Training
https://logistics.org.uk/about-usAbout Us
A-TITLE About Us
/contact-usContact us
A-TITLE Contact us
/environmentEnvironment
A-TITLE Environment
/logistics-magazine-portalLogistics Magazine
A-TITLE Logistics Magazine
/careers-at-logistics-ukCareers at Logistics UK
A-TITLE Careers at Logistics UK
/membership/logisticsuk-councilsLogistics UK Policy Meetings
A-TITLE Logistics UK Policy Meetings
/site-helpSite Help
A-TITLE Site Help
https://shop.logistics.org.uk/New window External Subdomain Shop
/membershipJoin
https://logistics.org.uk/roadRoad
https://logistics.org.uk/railRail
https://logistics.org.uk/airAir
https://logistics.org.uk/waterWater
/international-tradeInternational Trade
/membershipJoin Logistics UK
/training/training-listingTRAINING COURSES
https://logistics.org.uk/about-usAbout us
/services/vision/licence-checkLearn more
/logistics25Enter Now
/events/currently-live/transpo...ENTER NOW
/services/affinity-services/lo...FIND OUT MORE
/executivemembership/homeText duplicate FIND OUT MORE
/research-hub/reports/uk-logis...Download here
https://logistics.org.uk/servicesView all services
A-TITLE View all services
/vehicle-inspection-serviceVehicle Inspection Service - VIS
A-TITLE Vehicle Inspection Service - VIS
https://logistics.org.uk/servicesText duplicate View all services
A-TITLE View all services
/supply-chain-consultancySupply Chain Consultancy
A-TITLE Supply Chain Consultancy
https://logistics.org.uk/servicesText duplicate View all services
A-TITLE View all services
/services/1223423Logistics UK Shop
A-TITLE Logistics UK Shop
https://logistics.org.uk/servicesText duplicate View all services
A-TITLE View all services
/membership/member-advice-centreLEARN MORE
A-TITLE LEARN MORE
/membership/member-advice-centreText duplicate LEARN MORE
A-TITLE LEARN MORE
/membership/member-advice-centreText duplicate LEARN MORE
A-TITLE LEARN MORE
https://logistics.org.uk/mediaVisit our media centre
A-TITLE Visit our media centre
/media/press-releases/2025/may...“Licence Check” provides peace of mind for fleet operators
A-TITLE “Licence Check” provides peace of mind for fleet operators
/media/press-releases/2025/may...Top speakers to provide expert insight at Logistics UK Fleet Engineer 2025
A-TITLE Top speakers to provide expert insight at Logistics UK Fleet Engineer 2025
/media/press-releases/2025/may...Read article
A-TITLE Read article Top speakers to provide expert insight at Logistics UK Fleet Engineer 2025
/media/press-releases/2025/may...EU/ UK deal is a positive step when resetting relationship with EU, says Logistics UK
A-TITLE EU/ UK deal is a positive step when resetting relationship with EU, says Logistics UK
/media/press-releases/2025/may...Text duplicate Read article
A-TITLE Read article EU/ UK deal is a positive step when resetting relationship with EU, says Logistics UK
/vision-help-site/changes-and-...Release to Vision Thursday 15th May, 2025
A-TITLE Release to Vision Thursday 15th May, 2025
/media/press-releases/2025/may...UK must be ambitious when resetting relationship with EU, says Logistics UK
A-TITLE UK must be ambitious when resetting relationship with EU, says Logistics UK
/media/press-releases/2025/may...Text duplicate Read article
A-TITLE Read article UK must be ambitious when resetting relationship with EU, says Logistics UK
/media/press-releases/2025/may...Logistics is key to the "London Plan", says Logistics UK
A-TITLE Logistics is key to the
/media/press-releases/2025/may...Text duplicate Read article
A-TITLE Read article Logistics is key to the
/media/press-releases/2025/may...Logistics UK's Transport Manager of the Year competition 2025 open for entries
A-TITLE Logistics UK's Transport Manager of the Year competition 2025 open for entries
/media/press-releases/2025/may...US/ UK trade deal good for business but more detail needed, says Logistics UK
A-TITLE US/ UK trade deal good for business but more detail needed, says Logistics UK
/media/press-releases/2025/may...Text duplicate Read article
A-TITLE Read article US/ UK trade deal good for business but more detail needed, says Logistics UK
/media/press-releases/2025/may...Northern Ireland Infrastructure Minister meets with Logistics UK delegation
A-TITLE Northern Ireland Infrastructure Minister meets with Logistics UK delegation
/media/press-releases/2025/may...Text duplicate Read article
A-TITLE Read article Northern Ireland Infrastructure Minister meets with Logistics UK delegation
/media/press-releases/2025/apr...New industry maintenance benchmark is a “beacon of confidence”, says Logistics UK
A-TITLE New industry maintenance benchmark is a “beacon of confidence”, says Logistics UK
/media/press-releases/2025/apr...Logistics UK’s Annie Graham receives education award at gala banquet
A-TITLE Logistics UK’s Annie Graham receives education award at gala banquet
/media/press-releases/2025/apr...Text duplicate Read article
A-TITLE Read article Logistics UK’s Annie Graham receives education award at gala banquet
/vision-help-site/changes-and-...Vision - Risk
A-TITLE Vision - Risk
/vision-help-site/changes-and-...Text duplicate Read article
A-TITLE Read article Vision - Risk
https://twitter.com/LogisticsU...New window External @LogisticsUKNews
https://www.twitter.com/Logist...New window External Subdomain No Text
https://www.youtube.com/logist...New window External Subdomain No Text
https://www.instagram.com/logi...New window External Subdomain No Text
https://www.facebook.com/Logis...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://logistics.org.uk/about-usText duplicate About Us
A-TITLE About Us
/logistics-uk-blogBlog
A-TITLE Blog
/careers-at-logistics-ukText duplicate Careers at Logistics UK
A-TITLE Careers at Logistics UK
https://logistics.org.uk/sitemapSitemap
A-TITLE Sitemap
https://logistics.org.uk/alertsTraffic and weather alerts
A-TITLE Traffic and weather alerts
/logistics-magazine-portalText duplicate Logistics Magazine
A-TITLE Logistics Magazine
/search-resultsKnowledgebase
A-TITLE Knowledgebase
/yearbook-of-road-transport-la...Yearbook of Road Transport Law Portal
A-TITLE Yearbook of Road Transport Law Portal
/environmentText duplicate Environment
A-TITLE Environment
/membership/logisticsuk-councilsText duplicate Logistics UK Policy Meetings
A-TITLE Logistics UK Policy Meetings
/contact-usText duplicate Contact us
A-TITLE Contact us
/about-us/policies-and-certifi...Policies & Certificates
A-TITLE Policies & Certificates
/site-helpNeed Help?
/membership/forms/membership-e...Join Today
/membershipLearn more about member benefits

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://logistics.org.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (2.65 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (91 kB).

HTTP Response Header

NameValue
cache-controlno-cache, no-store, must-revalidate
pragmano-cache
content-typetext/html; charset=utf-8
content-encodinggzip
expires-1
varyAccept-Encoding
serverMicrosoft-IIS/10.0
x-frame-optionsSAMEORIGIN
set-cookie90 Characters
x-ua-compatibleIE=Edge
x-aspnet-version4.0.30319
x-powered-byASP.NET
dateWed, 28 May 2025 14:08:22 GMT
content-length60285
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 843 referring domains.
This page has 86,015 backlinks.
This page has backlinks from 667 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# NOTICE: The collection of content and other data on this
# site through automated means, including any device, tool,
# or process designed to data mine or scrape content, is
# prohibited except (1) for the purpose of search engine indexing or
# artificial intelligence retrieval augmented generation or (2) with express
# written permission from this site’s operator.

# To request permission to license our intellectual
# property and/or other materials, please contact this
# site’s operator directly.

# BEGIN Cloudflare Managed content

User-agent: Amazonbot
Disallow: /

User-agent: Applebot-Extended
Disallow: /

User-agent: Bytespider
Disallow: /

User-agent: CCBot
Disallow: /

User-agent: ClaudeBot
Disallow: /

User-agent: Google-Extended
Disallow: /

User-agent: GPTBot
Disallow: /

User-agent: meta-externalagent
Disallow: /

# END Cloudflare Managed Content

Similar sites

Search preview

logistics.org.uk
Logistics UK Represents & Supports The Freight & Logistics ...
Logistics UK supports, shapes & stands up for efficient logistics. We also offer advice, training, products & specific services to our members.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Logistics80%Check
Logistics UK80%Check
Logistics UK delegation66%Check
Logistics Sector65%Check
Freight Logistics64%Check
Member61%Check
members61%Check
service58%Check
Logistics Network58%Check
Freight Logistics Sector57%Check
Show more keywords and terms

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Cookie Policy

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