Link.co.uk - SEO Checker

Overview of the SEO Check
Meta information
64% 
Page quality
83% 
Page structure
62% 
Link structure
61% 
Server
45% 
External factors
100% 
SEO Score
Response time
0.20 s
File size
172.70 kB
Words
1639
Media files
28
Number of links
100 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
LINK / Home
The page title is too short. (115 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Most people find accessing cash easy. It's our job to keep it that way, and help those who find it difficult. We work in the public interest to connect a reliable ATM network to every major bank and building society. We also make sure people in every corner of the UK can access cash. We'll keep doing it even as the amount of cash being used changes rapidly.
The meta description is too long: 2192 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.link.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportheight=device-height, width=device-width, initial-scale=1
referrerstrict-origin-when-cross-origin
robotsAll
revisit-after14 days
theme-color#0033a0
descriptionMost people find accessing cash easy. It's our job to keep it that way, and help those who find it difficult. We work in the public interest to connect a reliable ATM network to every major bank and building society. We also make sure people in every corner of the UK can access cash. We'll keep doing it even as the amount of cash being used changes rapidly.
keywordsBank Hub, Banking Hub, Access to Cash, ATM, Cash Machine, Cash Locator
authorLINK
google-site-verificationz0jSR46eU4pJaxwuBdNBpyaD736qUQUq_4hU0A1DORs
langen
og:titleLINK Website
og:descriptionMost people find accessing cash easy. It's our job to keep it that way, and help those who find it difficult. We work in the public interest to connect a reliable ATM network to every major bank and building society. We also make sure people in every corner of the UK can access cash. We'll keep doing it even as the amount of cash being used changes rapidly.
og:urlhttps://www.link.co.uk
og:typeWebsite
og:localeen
charsetutf-8

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Page quality

Content
(Critically important)
These Typos were found:
  • responsiblity => responsibility
This page contains 1639 words. That's ok.
20.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.53 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "height=device-height, width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: for you
Image SEO
(Somewhat important)
19 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/assets/logo/link-logo.svglink website
/media/rqnhdwc3/hero-sunny-2x.pngNo alt attribute provided
/media/ur0ioqb4/hero-jayne-2x.pngNo alt attribute provided
/media/1lqab0rz/hero-john-2x.pngNo alt attribute provided
...ock-v4.png?v=1dcc66656ebcc90&rxy=0.5,0.5Map of the UK showing over 40,000 ATMs, issuing £1.6 billion in cash a week with 28 members in the UK
/brandicons/icon-public.svgNo alt attribute provided
/brandicons/icon-regulators.svgNo alt attribute provided
/brandicons/icon-mp.svgNo alt attribute provided
/brandicons/icon-police.svgNo alt attribute provided
/brandicons/icon-media.svgNo alt attribute provided
/brandicons/icon-members.svgNo alt attribute provided
/brandicons/icon-consumer-groups.svgNo alt attribute provided
/brandicons/icon-wallet.svgNo alt attribute provided
...ogo_2x.png?v=1daac4a99434150&rxy=0.5,0.5Cash Locator Logo 2X
/assets/logo/link-logo.svgNo alt attribute provided
/assets/logo/link-logo.svgNo alt attribute provided
/assets/logo/link-logo.svgNo alt attribute provided
/assets/logo/link-logo.svgNo alt attribute provided
/assets/logo/link-logo.svgNo alt attribute provided
/assets/logo/link-logo.svgNo alt attribute provided
/assets/logo/link-logo.svgNo alt attribute provided
/assets/logo/link-logo.svgNo alt attribute provided
/media/223h1dx2/lw__3-lw-employer.pngLw 3 Lw Employer
...64240000_600x600_q85_padding_upscale.pngCyber Essentials certificate mark
/media/223h1dx2/lw__3-lw-employer.pngLw 3 Lw Employer
...64240000_600x600_q85_padding_upscale.pngCyber Essentials certificate mark
/assets/logo/link-logo.svgLINK
Video URLWidthHeight
...h4/7219-lnk-website-map-animation-v4.mp4

Page structure

H1 heading
(Critically important)
LINK
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 LINK
H2 We're LINK.
H2 How we’re helping people across the UK
H2 Who we work with
H2 What’s happening at LINK
H2 Latest data and research
H2 Cash
H2 Help
H2 Company
H2 Address
H3 Request Access to Cash
H3 Cash Assessment Process
H3 Assessments we’ve carried out
H3 Where’s your wallet?
H3 Helping You Access Cash
H3 The public
H3 Regulators
H3 The Government
H3 Law Enforcement
H3 The media
H3 Our members
H3 Consumer Groups
H3 Industry Groups
H3 LINK welcomes consultation on future payments infrastructure
H3 LINK launches new Cash Index
H3 Research on Cash Acceptance on the UK High Street
H3 Monthly values
H3 Monthly volumes
H3 Weekly values
H3 Weekly volume
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.
LinkAttributesAnchor text
https://www.link.co.uk/Home Home
/help-centre/Help Centre Help
/cash-locator/Cash Locator
https://www.link.co.uk/Home
/helping-you-access-cash/Helping you access cash
/helping-you-access-cash/how-w...How we work with communities
/helping-you-access-cash/reque...Request access to cash
/helping-you-access-cash/cash-...Cash Assessment Process
/media/keccwye4/cash-access-as...New window Cash Access Assessment Policy
/our-assessments/Our Assessments
/helping-you-access-cash/banki...Banking Hubs
/cash-locator/Text duplicate Cash Locator
/helping-you-access-cash/learn...Learn more about accessing cash
/helping-you-access-cash/cash-...Cash at the till
https://www.link.co.uk/about-us/About Us
/our-members/Our Members
/about-us/governance/Governance
/about-us/careers/Careers
/data-research/protecting-the-...The Footprint Report
/about-us/corporate-information/Corporate Information
/about-us/financial-inclusion/Financial Inclusion
/about-us/link-consumer-council/LINK Consumer Council
/about-us/community-cash-advis...Community Cash Advisory Panel
/our-members/Text duplicate Our Members
/our-members/become-a-member/Become a Member
/our-members/what-we-do-for-ou...What we do for our members
/our-members/site-owners/Site Owners
/data-research/Data & Research
/data-research/how-people-use-...How people use cash
/data-research/the-atm-network/The ATM Network
/data-research/protecting-the-...Protecting the ATM network
/data-research/bank-branches-b...Bank branches & Banking Hubs
/data-research/thought-leaders...Thought Leadership
/data-research/thought-leaders...LINK’s Cash Index
/data-research/link-consultati...LINK Consultation Responses
https://www.link.co.uk/news/News
/cash-locator/Text duplicate Cash Locator
https://www.link.co.uk/IMG-ALT link website
/helping-you-access-cash/Text duplicate Helping you access cash
/helping-you-access-cash/how-w...Text duplicate How we work with communities
/helping-you-access-cash/reque...Text duplicate Request access to cash
/helping-you-access-cash/cash-...Text duplicate Cash Assessment Process
/media/keccwye4/cash-access-as...New window Text duplicate Cash Access Assessment Policy
/our-assessments/Text duplicate Our Assessments
/helping-you-access-cash/banki...Text duplicate Banking Hubs
/cash-locator/Text duplicate Cash Locator
/helping-you-access-cash/learn...Text duplicate Learn more about accessing cash
/helping-you-access-cash/cash-...Text duplicate Cash at the till
https://www.link.co.uk/about-us/Text duplicate About Us
/our-members/Text duplicate Our Members
/about-us/governance/Text duplicate Governance
/about-us/careers/Text duplicate Careers
/data-research/protecting-the-...Text duplicate The Footprint Report
/about-us/corporate-information/Text duplicate Corporate Information
/about-us/financial-inclusion/Text duplicate Financial Inclusion
/about-us/link-consumer-council/Text duplicate LINK Consumer Council
/about-us/community-cash-advis...Text duplicate Community Cash Advisory Panel
/our-members/Text duplicate Our Members
/our-members/become-a-member/Text duplicate Become a Member
/our-members/what-we-do-for-ou...Text duplicate What we do for our members
/our-members/site-owners/Text duplicate Site Owners
/data-research/Text duplicate Data & Research
/data-research/how-people-use-...Text duplicate How people use cash
/data-research/the-atm-network/Text duplicate The ATM Network
/data-research/protecting-the-...Text duplicate Protecting the ATM network
/data-research/bank-branches-b...Text duplicate Bank branches & Banking Hubs
/data-research/thought-leaders...Text duplicate Thought Leadership
/data-research/thought-leaders...Text duplicate LINK’s Cash Index
/data-research/link-consultati...Text duplicate LINK Consultation Responses
https://www.link.co.uk/news/Text duplicate News
/cash-locator/Text duplicate Cash Locator
/helping-you-access-cash/reque...Discover more
/helping-you-access-cash/cash-...Text duplicate Discover more
/our-assessments/Text duplicate Our Assessments
/data-research/thought-leaders...Text duplicate Discover more
/help-centre/Help Centre
/news/link-welcomes-consultati...News Insight | 25.06.2026 LINK welcomes consultation on future payments infrastructure
/news/link-launches-new-cash-i...News Insight | 09.05.2026 LINK launches new Cash Index
/news/research-on-cash-accepta...News Thought Leadership | 06.03.2026 Research on Cash Acceptance on the UK High Street
https://www.link.co.uk/news/See more news
/data-research/the-atm-network/Find out more
/data-research/the-atm-network/Text duplicate Find out more
/data-research/how-people-use-...Text duplicate Find out more
/data-research/how-people-use-...Text duplicate Find out more
/data-research/Discover more data & research
/cash-locator/Text duplicate Cash Locator
/helping-you-access-cash/reque...Text duplicate Request access to cash
/help-centre/Text duplicate Help Centre
https://www.link.co.uk/contact/Contact
https://registry.blockmarktech...New window Nofollow External Subdomain IMG-ALT Cyber Essentials certificate mark
/helping-you-access-cash/Text duplicate Helping you access cash
https://www.link.co.uk/about-us/Text duplicate About Us
/data-research/Text duplicate Data & Research
https://www.link.co.uk/news/Text duplicate News
/about-us/governance/Text duplicate Governance
/about-us/careers/Text duplicate Careers
https://registry.blockmarktech...New window Nofollow External Subdomain Text duplicate IMG-ALT Cyber Essentials certificate mark
/privacy-notice/Privacy
/legal-notice/Legal
/cookie-policy/Cookie Policy
/environmental-sustainability-...Environment
/corporate-social-responsibili...Corporate Social Responsiblity
https://uk.linkedin.com/compan...New window External Subdomain LinkedIn

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.link.co.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is excellent with 0.20 seconds.
The file size of the HTML document is fine (173 kB).

HTTP Response Header

NameValue
dateThu, 25 Jun 2026 22:36:48 GMT
content-typetext/html; charset=utf-8
cache-controlno-cache, no-store
pragmano-cache
set-cookie234 Characters
strict-transport-securitymax-age=31536000; includeSubDomains; preload
request-contextappId=cid-v1:f5c737b0-be14-4cdb-adfe-5f99898c0e0f
x-frame-optionsDENY
x-content-type-optionsnosniff
referrer-policystrict-origin-when-cross-origin
content-security-policyscript-src 'self' https://tags.srv.stackadapt.com/ https://*.cookiebot.com/ https://js.monitor.azure.com/ https://*.googletagmanager.com https://*.google-analytics.com https://*.click4assistance.co.uk/ https://maps.googleapis.com/ https://www.google.com/recaptcha/ https://www.gstatic.com/recaptcha/ 'sha256-4xQKo6KiftLeuhdy1h3YRjQDLNZM9FO1o4PH079uwHA=' 'sha256-4DQuL6tRRBQB4krjFB5bkeDfpWjWRColy1ZcDz1kjzs=' 'sha256-MVEaADtye1ZV7qs4B0PpSqpRJnjvM30/eXABfI7kOD4=' 'sha256-ghORs92OF2idliCG34I8U4yOAMeDEk4j9o4eePmG8IA=' 'sha256-gQqc3b6m1FZSY/z+dMwRVZYxg8hKHAD0/2rSztw430o=' 'nonce-xFozxixPZkq66Wmv5Rj3ULrTguydSrRSE0eSTWLsBfU=' 'sha384-CY45rOf0L5MaMRbIGY8Wu2eils33O2Avuw7P6Dy9YenUnvb763JqBTfFZka8DKyI'; default-src 'self' https://login.windows.net/ https://login.microsoftonline.com/; manifest-src 'self' https://login.windows.net/ https://login.microsoftonline.com/; style-src 'self' 'unsafe-inline' https://tags.srv.stackadapt.com/ https://*.typekit.net/ https://fonts.googleapis.com/; img-src 'self' data: https://*.cookiebot.com/ https://*.click4assistance.co.uk/ https://maps.gstatic.com/ https://maps.googleapis.com/ https://*.google-analytics.com https://*.googletagmanager.com https://mapsresources-pa.googleapis.com/ https://khms0.googleapis.com/ https://khms1.googleapis.com/ https://storage.googleapis.com/blockmark-cdn/; font-src 'self' data: https://*.typekit.net/ https://fonts.gstatic.com/ https://fonts.googleapis.com/; frame-src 'self' https://*.click4assistance.co.uk/ https://*.cookiebot.com/ https://www.youtube.com/ https://www.youtube-nocookie.com https://www.google.com/ https://*.azurewebsites.net/ https://www.link.co.uk https://registry.blockmarktech.com/; connect-src 'self' https://tags.srv.stackadapt.com/ https://*.cookiebot.com/ https://maps.googleapis.com/ https://*.google-analytics.com https://*.analytics.google.com https://*.googletagmanager.com https://*.applicationinsights.azure.com/ https://*.azurewebsites.net/ https://www.google.com/recaptcha/ https://*.googleapis.com; form-action 'self'; base-uri 'self'; object-src 'none'; frame-ancestors 'none'; upgrade-insecure-requests
cross-origin-opener-policysame-origin
cross-origin-resource-policysame-site
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 79 referring domains.
This page has 449 backlinks.
This page has backlinks from 68 different ip addresses.

Search preview

www.link.co.uk
LINK / Home
Most people find accessing cash easy. It's our job to keep it that way, and help those who find it difficult. We work in the public interest to connect a reliable ATM network to every major bank and building society. We also make sure people in every corner of the UK can access cash. We'll keep doing it even as the amount of cash being used changes rapidly.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
LINK81%Check
cash63%Check
access cash58%Check
accessing cash56%Check
access54%Check
people find accessing cash54%Check
find accessing cash easy53%Check
public52%Check
Cash Locator52%Check
Cash Index52%Check

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Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

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