Lensdirect.com - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
34% 
Page structure
58% 
Link structure
76% 
Server
69% 
External factors
100% 
SEO Score
Response time
1.08 s
File size
874.20 kB
Words
1148
Media files
119
Number of links
103 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Contacts For Less | Discount Contact Lenses Online | LensDirect
The page title should be shorter than 580 pixels. It is 582 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionEmpty
google-site-verificationnQ-OWbVHJQJRxRsBRMujHVpnD_BkS8f5k74tMmESBoM
langen
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
There are 12 text duplicates on this page:
  • Duplicate 1: My online vision test was simple and easy to follow. Best of all, it w...
  • Duplicate 2: I've had the same prescription for the same 20 years, and my eye docto...
  • Duplicate 3: The kind of service that deserves 5 stars. When there was an issue wit...
  • Duplicate 4: Each part of my experience was a breeze. I was initially skeptical abo...
  • Duplicate 5: Impressed with the technology used on my home laptop to scan and measu...
  • Duplicate 6: Lens Direct's excellent service and quality is always consistent. I am...
This page contains 1148 words. That's ok.
33.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
16 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 15.59 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (874.2 kB).
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.
Image SEO
(Somewhat important)
36 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...m/assets/images/header/logo-20200522.svglogo
...sdirect.com/assets/2.0/images/search.pngsearch icon
...sets/2.0/images/menu/mobile-contacts.pngcontact lenses box
...om/assets/2.0/images/angle-down-blue.svgarrow icon
...ssets/2.0/images/menu/mobile-glasses.pngglasses
...om/assets/2.0/images/angle-down-blue.svgarrow icon
...ts/2.0/images/menu/mobile-sunglasses.pngsunglasses
...om/assets/2.0/images/angle-down-blue.svgarrow icon
.../images/menu/mobile-lens-replacement.pngglasses with lenses popped out
...om/assets/2.0/images/angle-down-blue.svgarrow icon
...s/2.0/images/menu/mobile-accessories.pngcontact lens case
...om/assets/2.0/images/angle-down-blue.svgarrow icon
...t.com/assets/2.0/images/search-black.svgsearch icon
...ct.com/assets/2.0/images/heart-black.svgheart
...ct.com/assets/2.0/images/header/cart.svgcart
...ct.com/assets/2.0/images/header/cart.svgcart
.../assets/2.0/images/check-green-thick.pngNo alt attribute provided
.../assets/2.0/images/check-green-thick.pngNo alt attribute provided
.../assets/2.0/images/check-green-thick.pngNo alt attribute provided
.../assets/2.0/images/check-green-thick.pngaward-winning
.../2.0/images/brand-logos/acuvue-black.pngAcuvue
...0/images/brand-logos/air-optix-black.pngAir Optix
...2.0/images/brand-logos/dailies-black.pngDailies
...2.0/images/brand-logos/clariti-black.pngClariti
...0/images/brand-logos/biofinity-black.pngBiofinity
...images/brand-logos/bausch-lomb-black.pngBausch & Lomb
.../images/brand-logos/precision1-black.svgPrecision 1
.../2.0/images/homepage/mobile-contacts.pngcontact lens box
...mages/angle-right-brand-primary-dark.svgright arrow
...s/2.0/images/homepage/mobile-glasses.pngglasses
...mages/angle-right-brand-primary-dark.svgright arrow
....0/images/homepage/mobile-sunglasses.pngsunglasses
...mages/angle-right-brand-primary-dark.svgright arrow
...ges/homepage/mobile-lens-replacement.pngreplacement lenses for eyewear
...mages/angle-right-brand-primary-dark.svgright arrow
...ssets/2.0/images/homepage/mobile-diy.pngreplacement sunglass lenses
...mages/angle-right-brand-primary-dark.svgright arrow
...nsdirect.com/assets/2.0/images/stars.svgNo alt attribute provided
...sdirect.com/assets/2.0/images/verify.svgNo alt attribute provided
...nsdirect.com/assets/2.0/images/stars.svgNo alt attribute provided
...sdirect.com/assets/2.0/images/verify.svgNo alt attribute provided
...nsdirect.com/assets/2.0/images/stars.svgNo alt attribute provided
...sdirect.com/assets/2.0/images/verify.svgNo alt attribute provided
...nsdirect.com/assets/2.0/images/stars.svgNo alt attribute provided
...sdirect.com/assets/2.0/images/verify.svgNo alt attribute provided
...nsdirect.com/assets/2.0/images/stars.svgNo alt attribute provided
...sdirect.com/assets/2.0/images/verify.svgNo alt attribute provided
...nsdirect.com/assets/2.0/images/stars.svgNo alt attribute provided
...sdirect.com/assets/2.0/images/verify.svgNo alt attribute provided
...nsdirect.com/assets/2.0/images/stars.svgNo alt attribute provided
...sdirect.com/assets/2.0/images/verify.svgNo alt attribute provided
...nsdirect.com/assets/2.0/images/stars.svgNo alt attribute provided
...sdirect.com/assets/2.0/images/verify.svgNo alt attribute provided
...nsdirect.com/assets/2.0/images/stars.svgNo alt attribute provided
...sdirect.com/assets/2.0/images/verify.svgNo alt attribute provided
...nsdirect.com/assets/2.0/images/stars.svgNo alt attribute provided
...sdirect.com/assets/2.0/images/verify.svgNo alt attribute provided
...nsdirect.com/assets/2.0/images/stars.svgNo alt attribute provided
...sdirect.com/assets/2.0/images/verify.svgNo alt attribute provided
...nsdirect.com/assets/2.0/images/stars.svgNo alt attribute provided
...sdirect.com/assets/2.0/images/verify.svgNo alt attribute provided
...sunglasses-mobile-hp-tile-compressed.pngray ban promo
...-slider-202404-sunglasses-compressed.jpgglasses
...ubscribe-and-save-feb2025-compressed.pngboxes of contact lenses
...epage/vision-test-feb2025-compressed.pngperson holding phone taking online vision test
...ge/virtual-try-on-feb2025-compressed.pngperson using virtual try on on their laptop
...nsdirect.com/assets/2.0/images/stars.svg5 gold stars
...irect.com/assets/2.0/images/triangle.svgplay video icon
...ts/2.0/images/homepage/video-thumb-2.jpgWe are LensDirect
...direct.com/assets/2.0/images/big-dot.svgNo alt attribute provided
...m/assets/2.0/images/homepage/purewow.svgpurewow
.../assets/2.0/images/homepage/buzzfeed.svgbuzzfeed
.../assets/2.0/images/homepage/newsweek.svgnewsweek
....com/assets/2.0/images/homepage/cnet.svgcnet
.../assets/2.0/images/homepage/fatherly.svgfatherly
...m/assets/2.0/images/homepage/purewow.svgpurewow
.../assets/2.0/images/homepage/buzzfeed.svgbuzzfeed
.../assets/2.0/images/homepage/newsweek.svgnewsweek
....com/assets/2.0/images/homepage/cnet.svgcnet
.../assets/2.0/images/homepage/fatherly.svgfatherly
...com/assets/2.0/images/plus-dark-gray.svgplus icon
...com/assets/2.0/images/plus-dark-gray.svgplus icon
...com/assets/2.0/images/plus-dark-gray.svgplus icon
...com/assets/2.0/images/plus-dark-gray.svgplus icon
...com/assets/2.0/images/plus-dark-gray.svgplus icon
...com/assets/2.0/images/plus-dark-gray.svgplus icon
...com/assets/2.0/images/plus-dark-gray.svgplus icon
.../assets/2.0/images/angle-right-white.svgSubscribe
...0/images/mobile-app/app-store-button.pngDownload on the App Store
...om/assets/2.0/images/footer/01-call.webpcall
...m/assets/2.0/images/footer/02-email.webpemail
...om/assets/2.0/images/footer/03-chat.webpchat
...om/assets/2.0/images/footer/04-chat.webpsms
...ect.com/assets/2.0/images/plus-white.svgNo alt attribute provided
...ect.com/assets/2.0/images/plus-white.svgNo alt attribute provided
...ect.com/assets/2.0/images/plus-white.svgNo alt attribute provided
...ect.com/assets/2.0/images/plus-white.svgNo alt attribute provided
...ect.com/assets/2.0/images/plus-white.svgNo alt attribute provided
...ect.com/assets/2.0/images/plus-white.svgNo alt attribute provided
...ect.com/assets/2.0/images/plus-white.svgNo alt attribute provided
...ect.com/assets/2.0/images/footer/bbb.svgbetter business bureau
...m/assets/2.0/images/footer/01-google.svggoogle reviews
...t.com/assets/2.0/images/footer/02-tp.svgtrustpilot reviews
...assets/2.0/images/footer/03-newsweek.svgnewsweek reviews
...ct.com/assets/2.0/images/footer/visa.svgvisa
...t.com/assets/2.0/images/footer/mcard.svgmastercard
...ct.com/assets/2.0/images/footer/amex.svgamerican express
...ct.com/assets/2.0/images/footer/disc.svgdiscover
...rect.com/assets/2.0/images/footer/pp.svgpaypal
....com/assets/2.0/images/footer/amazon.svgamazon pay
...ct.com/assets/2.0/images/footer/zip.webpzip
...om/assets/2.0/images/footer/applepay.svgapple pay
/_nuxt/img/logo-white.a6f9e57.svgNo alt attribute provided
...m/assets/2.0/images/footer/facebook.webpFacebook
.../assets/2.0/images/footer/instagram.webpInstagram
...irect.com/assets/2.0/images/footer/x.svgX Twitter
.../assets/2.0/images/footer/pinterest.webpPinterest
...com/assets/2.0/images/footer/tiktok.webptiktok
Video URLWidthHeight
.../video/lensdirect-aboutus-compressed.mp4

Page structure

H1 heading
(Critically important)
Give your frames a fresh start
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 41 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Give your frames a fresh start
H2 We don't like to talk about ourselves
H3 Every brand of contacts
H5 Simplify your vision care
H5 We're a Family-Owned Business
H5 Family-Owned
H6 Contact Lenses
H6 Eyewear
H6 Glasses
H6 Sunglasses
H6 Prescription Lens Replacement
H6 Sunglass Lens Replacement
H6 Christopher R.
H6 Krista C.
H6 Andrew S.
H6 Brittiney K.
H6 Jose M.
H6 Natalie W.
H6 Christopher R. Duplicate text
H6 Krista C. Duplicate text
H6 Andrew S. Duplicate text
H6 Brittiney K. Duplicate text
H6 Jose M. Duplicate text
H6 Natalie W. Duplicate text
H6 Elevate your look with Ray-Ban
H6 Buy one, get one free sunglasses
H6 5000+
H6 30+
H6 1M+
H6 "I finally ordered contacts online and OMG! I’m never going back to a store."
H6 Frequently Asked Questions
H6 FAQ
H6 Stay tuned!
H6 Get the app
H6 Shop
H6 Lens Replacement
H6 Guides & Resources
H6 Support
H6 About
H6 Programs
H6 Brands & Technology
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 14 external links on this page.

Found links on this page

LinkAttributesAnchor text
/profile/order-historyReorder Contacts
https://www.lensdirect.com/IMG-ALT logo
/rewardsLD Rewards
https://www.lensdirect.com/faqFAQ's
/guest/check-order-statusCheck Status on Order
/face-shape-guideFace Shape Guide
/insuranceVision Insurance
/how-lens-replacement-worksHow Lens Replacement Works
/how-to-install-sunglass-lensesHow to Install Sunglass Lenses
/how-to-identify-sunglassesHow to Identify Your Sunglasses
/face-shape-guideHow to Dot the Pupils
https://www.facebook.com/shopl...New window External Subdomain No Text
https://instagram.com/lensdirectNew window External No Text
https://x.com/lensdirectNew window External No Text
https://www.pinterest.com/lens...New window External Subdomain No Text
https://www.tiktok.com/@lensdi...New window External Subdomain No Text
/user/loginSign In
https://www.lensdirect.com/helpHelp
/favoritesIMG-ALT heart
https://www.lensdirect.com/cartIMG-ALT cart
/contact-lensesContact Lenses
/glassesGlasses
/sunglassesSunglasses
/choose-your-lensesLens Replacement
/lens-replacement/prescription...Full Service
/diy-lens-replacement/choose-y...DIY Sunglasses
/accessoriesDiscover
https://www.lensdirect.com/helpText duplicate Help
/user/loginText duplicate Sign In
https://www.lensdirect.com/cartText duplicate IMG-ALT cart
/contact-lensesText duplicate Contact Lenses
/glassesText duplicate Glasses
/sunglassesText duplicate Sunglasses
/lens-replacementText duplicate Lens Replacement
/accessoriesAccessories
/lens-replacement/prescription...Give your frames a fresh start Replace your prescription lenses at a fraction of the retail cost. Get Started
/acuvue-contactsIMG-ALT Acuvue
/air-optixIMG-ALT Air Optix
/dailiesIMG-ALT Dailies
/claritiIMG-ALT Clariti
/biofinityIMG-ALT Biofinity
/bausch-and-lombIMG-ALT Bausch & Lomb
/precision-1IMG-ALT Precision 1
/contact-lensesAll Brands
/contact-lensesBrowse
/profile/order-historyReorder
/contact-lensesText duplicate Browse
/glassesEyeglasses
/sunglassesText duplicate Sunglasses
/glassesText duplicate Glasses
/sunglassesText duplicate Sunglasses
/lens-replacement/prescription...Learn More
/oakley-lens-replacementOakley
/ray-ban-lens-replacementRay-Ban
/mauijim-lens-replacementMaui Jim
/diy-lens-replacement/choose-y...Browse All
/ray-banText duplicate Glasses
/ray-ban-sunglassesText duplicate Sunglasses
/ray-banText duplicate Glasses
/ray-ban-sunglassesText duplicate Sunglasses
https://www.lensdirect.com/bogoText duplicate Browse All
https://www.lensdirect.com/bogoSave Now
/forge-tortoise-and-goldForge in Tortoise
/forge-black-gunmetalForge in Black
/contact-lensesShop Contacts
/vision-testRenew Now
/glassesTry Now
https://apps.apple.com/us/app/...New window External Subdomain IMG-ALT Download on the App Store
/cdn-cgi/l/email-protection[email protected]
/cdn-cgi/l/email-protectionNo Text
/contact-lensesText duplicate Contact Lenses
/glassesText duplicate Glasses
/sunglassesText duplicate Sunglasses
/diy-lens-replacement/choose-y...DIY Lens Replacement
/accessoriesText duplicate Accessories
/vision-testOnline Vision Test
/giftcardsGift Cards
/lens-replacement/prescription...Prescription Glasses
/lens-replacement/prescription...Prescription Sunglasses
/lens-replacement/non-prescrip...Non-Prescription Sunglasses
https://www.lensdirect.com/blogSubdomain Blog
https://www.lensdirect.com/appSubdomain LensDirect App
https://api.lensdirect.com/dow...New window External Subdomain Download PD Ruler
/face-shape-guideText duplicate Face Shape Guide
/how-lens-replacement-worksText duplicate How Lens Replacement Works
/pd-measurementHow to Measure Your Pupillary Distance
/dotthepupilsHow to Dot the Pupils on Your Lenses
/how-to-install-sunglass-lensesText duplicate How to Install Sunglass Lenses
/how-to-identify-sunglassesHow to Identify your Sunglasses
/insuranceGet Reimbursed By Your Vision Insurance
/frame-eligibilityFrame Eligibility for Lens Replacement
https://www.lensdirect.com/faqFrequently Asked Questions
/profile/account-snapshotMy Account
/return-policyReturn Policy
/warrantyWarranty
/guest/check-order-statusCheck Order Status
/guest/check-autorefill-statusCheck Subscription Status
https://www.lensdirect.com/helpContact Us
/the-companyThe LensDirect Story
/reviewsReviews
/california-consumer-privacy-actCCPA
/rewardsRewards Program
https://signup.cj.com/member/s...New window External Subdomain Anchor Affiliate Program
https://lensdirect.grin.live/i...New window External Subdomain Influencer Program
/subscribe-and-saveSubscribe and Save
https://www.lensdirect.com/rebateRebates
/coupon-codesCoupon Codes
/heroes-offerHeroes Offer
/bludefendBlu Defend
/diy-lens-replacement/sports?c...Volt Pro
/privacy-policyPrivacy Policy
/terms-and-conditionsTerms & Conditions
https://www.facebook.com/shopl...New window External Subdomain IMG-ALT Facebook
https://instagram.com/lensdirectNew window External IMG-ALT Instagram
https://x.com/lensdirectNew window External IMG-ALT X Twitter
https://www.pinterest.com/lens...New window External Subdomain IMG-ALT Pinterest
https://www.tiktok.com/@lensdi...New window External Subdomain IMG-ALT tiktok

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.lensdirect.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.08 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is very large (874 kB).

HTTP Response Header

NameValue
dateFri, 30 May 2025 14:16:10 GMT
content-typetext/html; charset=utf-8
cf-ray947ed9051fef0371-CDG
servercloudflare
content-encodingzstd
varyAccept-Encoding
x-proxy-cacheHIT
x-frame-optionsSAMEORIGIN
referrer-policystrict-origin-when-cross-origin
x-content-type-optionsnosniff
x-xss-protection1
strict-transport-securitymax-age=15552000; includeSubDomains; preload
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=TTjGoIylniKeoyWB%2FWlFH8kjAUdg8ogXok99Gt9P%2FJeNkEoY2sp5QPfr077Y7JfEz7pGtNuixuysxniWKqGvYYeAjHmvef1ACbdBQu3n4erodyKF0Mc01vZVe5K%2F6n1p59ASkl4%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
alt-svch3=":443"; ma=86400
server-timingcfL4;desc="?proto=TCP&rtt=13563&min_rtt=13492&rtt_var=3851&sent=6&recv=8&lost=0&retrans=0&sent_bytes=3393&recv_bytes=909&delivery_rate=214645&cwnd=172&unsent_bytes=0&cid=4305d80e9f4b1aa0&ts=357&x=0"
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 152 referring domains.
This page has 1,611 backlinks.
This page has backlinks from 128 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /diy-lens-replacement/sports?color=*
Disallow: /vision-test/flow/*
Disallow: /checkout/
Disallow: /customer/account/

Sitemap: https://www.lensdirect.com/sitemap.xml

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Lens68%Check
Contact58%Check
LensDirect57%Check
Lens Replacement57%Check
Contacts56%Check
Contact Lenses56%Check
contact lenses online55%Check
Lenses Online52%Check
glasses or52%Check
Lenses51%Check
Show more keywords and terms

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