Kiehl-group.com - SEO Checker

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Overview of the SEO Check
Meta information
48% 
Page quality
49% 
Page structure
100% 
Link structure
67% 
Server
100% 
External factors
33% 
SEO Score
Response time
0.20 s
File size
58.40 kB
Words
182
Media files
22
Number of links
42 internal / 0 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
KIEHL-Group
The page title is too short. (120 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.kiehl-group.com/en/
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Server location: Germany
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
titleKIEHL-Group
keywordsKiehl
og:urlhttps://www.kiehl-group.com/en/
og:typewebsite
generatorInfolox Omnichannel Box
viewportwidth=device-width, initial-scale=1.0, user-scalable=no
application-nameKiehl
msapplication-TileColor#FFFFFF
msapplication-square70x70logo/assets/build/images/template/favicon/mstile-70x70.png
msapplication-TileImage/assets/build/images/template/favicon/mstile-144x144.png
msapplication-square150x150logo/assets/build/images/template/favicon/mstile-150x150.png
msapplication-wide310x150logo/assets/build/images/template/favicon/mstile-310x150.png
msapplication-square310x310logo/assets/build/images/template/favicon/mstile-310x310.png
og:titleKIEHL-Group
og:keywordsKiehl
charsetutf-8

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Page quality

Content
(Critically important)
There are only 182 words on this page. Use at least 250 words to provide useful information.
Words from the H1 heading are not used in the page content.
No paragraphs were detected.
20.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../build/images/template/kiehl_logo_2x.pngNo alt attribute provided
...en_medienbuehne-desinfektionskompass.png3f58ad89bf21-en_medienbuehne-desinfektionskompass.png
...en_medienbuehne-desinfektionskompass.png3f58ad89bf21-en_medienbuehne-desinfektionskompass.png
.../c93cced6beb3-hygienische-sicherheit.pngHygienic safety
...ader-medienbuehne-kiehl-rapides_plus.png058f71dd8f42-en_header-medienbuehne-kiehl-rapides_plus.png
...ader-medienbuehne-kiehl-rapides_plus.png058f71dd8f42-en_header-medienbuehne-kiehl-rapides_plus.png
...B/bb5686eb8a49-glaenzende-ergebnisse.pngBrilliant results
...-kiehl-is-green-1170-x-500px-120j-mb.jpg063937667dfa-2024-04-24-kiehl-is-green-1170-x-500px-120j-mb.jpg
...-kiehl-is-green-1170-x-500px-120j-mb.jpg063937667dfa-2024-04-24-kiehl-is-green-1170-x-500px-120j-mb.jpg
...nigen_fu-r_webseite_3510x1500_230414.jpg729aa1d523b9-kiehl_rationellreinigen_fu-r_webseite_3510x1500_230414.jpg
...nigen_fu-r_webseite_3510x1500_230414.jpg729aa1d523b9-kiehl_rationellreinigen_fu-r_webseite_3510x1500_230414.jpg
...b-2023-02-15-umweltbewusste-produkte.jpg9e8dfb18805b-2023-02-15-umweltbewusste-produkte.jpg
...ce74-startseite-eco-allstars_mit-kaw.pngNo alt attribute provided
...er-DE/053198e7c2ae-umwelt_950_900_72.jpg053198e7c2ae-umwelt_950_900_72.jpg
...dc93edf5f1-downloadcenter_950_900_72.jpg6bdc93edf5f1-downloadcenter_950_900_72.jpg
...hl_berater_in_ihrer_naehe_950_900_72.jpg4c0a1252686c-kiehl_berater_in_ihrer_naehe_950_900_72.jpg
...g-GB/9315e66a4ba5-seminar_900_450_72.jpgNo alt attribute provided
...eng-GB/5144f309f7db-messe_900_450_72.jpgNo alt attribute provided
...-eng-GB/fc95e2ca6c6b-news_900_450_72.jpgNo alt attribute provided
Video URLWidthHeight
...ntent/download/1047/22695/true?version=1
...ntent/download/1063/23159/true?version=1
...ntent/download/1055/23079/true?version=2

Page structure

H1 heading
(Critically important)
KIEHL – sustainable cleaning, worldwide
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 KIEHL – sustainable cleaning, worldwide
H2 KIEHL is GREEN
H2 Download Centre
H2 Consultant near you
H2 Workshops
H2 Trade fairs
H2 News
H3 For over 120 years, KIEHL has been your expert for innovative and environmentally friendly cleaning products.
H3 We manufacture high-quality detergents for professional building cleaning and car wash.
H3 Our sustainable solutions combine maximum cleanliness and hygiene while actively protecting the environment.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are no external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.kiehl-group.com/en/A-TITLE Kiehl
/en/PM/Products/Product-rangeProduct range
A-TITLE Product range
/en/PM/Products/SectorsSectors
A-TITLE Sectors
/en/system-pages/product-finderProduct finder
A-TITLE Product finder
/en/PM/Products/Application-me...Application methods
A-TITLE Application methods
/en/about-us/kiehl-is-greenKIEHL is GREEN
/en/about-us/certificationsCertifications
/en/about-us/locationLocation
/en/about-us/careersCareers
/en/info-centreInfo centre
A-TITLE Info centre
/en/info-centre/newsNews
/en/info-centre/trade-fairsTrade fairs
/en/info-centre/workshopsWorkshops
/en/system-pages/download-centreInternational Download Centre
A-TITLE Download Centre
/en/disinfectant-guideIMG-ALT 3f58ad89bf21-en_medienbuehne-desinfektionskompass.png
/en/PM/Products/Product-range/...IMG-ALT 058f71dd8f42-en_header-medienbuehne-kiehl-rapides_plus.png
/en/about-us/kiehl-is-greenIMG-ALT 063937667dfa-2024-04-24-kiehl-is-green-1170-x-500px-120j-mb.jpg
/en/PM/Products/Product-range/...IMG-ALT 9e8dfb18805b-2023-02-15-umweltbewusste-produkte.jpg
/en/PM/Products/Product-range/...Environmentally aware products Numerous cleaning and maintenance products awarded with eco labels
/en/PM/Products/Product-rangeDiscover KIEHL products
/en/about-us/kiehl-is-greenText duplicate KIEHL is GREEN
IMG-ALT 053198e7c2ae-umwelt_950_900_72.jpg
/en/system-pages/download-centreDownload Centre
IMG-ALT 6bdc93edf5f1-downloadcenter_950_900_72.jpg
/en/system-pages/consultant-ne...Consultant near you
IMG-ALT 4c0a1252686c-kiehl_berater_in_ihrer_naehe_950_900_72.jpg
/en/info-centre/workshopsText duplicate Workshops
/en/info-centre/trade-fairsText duplicate Trade fairs
/en/info-centre/newsText duplicate News
/en/user/registerDon't have seminar access yet? Apply now!
/en/user/forgotpasswordForgot password?
/en/logoutLogout
https://www.kiehl-group.com/de/Deutsch (DE)
https://www.kiehl-group.com/en/English (EN)
https://www.kiehl-group.com/fr/Français (FR)
https://www.kiehl-group.com/it/Italiano (IT)
https://www.kiehl-group.com/pl/Polski (PL)
https://www.kiehl-group.com/ru/Русский (RU)
/en/about-us/locationText duplicate Location
/en/system-pages/consultant-ne...Text duplicate Consultant near you
/en/system-pages/contact-usContact form
/en/system-pages/download-basketNo Text
/en/legal-noticeLegal notice
/en/privacy-policyPrivacy Policy
/en/whistleblower-systemWhistleblower system

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.kiehl-group.com/en"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.20 seconds.
The file size of the HTML document is fine (58 kB).

HTTP Response Header

NameValue
age137306
cache-controlno-cache, private
content-encodinggzip
content-typetext/html; charset=UTF-8
dateSun, 08 Jun 2025 08:16:20 GMT
serverApache
set-cookie84 Characters
strict-transport-securitymax-age=15768000; preload
varyX-Forwarded-Proto,Accept-Encoding
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
content-length7937
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 11 referring domains.
This page only has 291 backlinks.
This page only has few backlinks from 11 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Allow only main and common spiders
#User-agent: *
User-agent: Sistrix
Disallow: /user-account*
Disallow: /admin*
Disallow: /administration*
Disallow: /ngadminui*
Disallow: */preference/
Disallow: */view/content/
Disallow: */class/
Disallow: */Users/
Disallow: /pf-fragment*
Disallow: /tags*

#Sitemap: /sitemap.xml

Similar sites

Search preview

www.kiehl-group.com
KIEHL-Group

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
KIEHL80%Check
cleaning59%Check
sustainable59%Check
worldwide55%Check
Cleaning Products50%Check
Friendly Cleaning50%Check
Sustainable Solutions50%Check
high-quality43%Check
detergents43%Check
environment43%Check
Show more keywords and terms

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Cookie Policy

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