Kids.lego.com - SEO Checker

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Overview of the SEO Check
Meta information
64% 
Page quality
51% 
Page structure
58% 
Link structure
93% 
Server
91% 
External factors
15% 
SEO Score
Response time
0.58 s
File size
166.70 kB
Words
71
Media files
25
Number of links
18 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
LEGO for kids
The page title is too short. (126 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://kids.lego.com/de-de
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: Germany
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, interactive-widget=resizes-content
next-size-adjustEmpty
robotsindex, follow
langde
twitter:cardsummary
twitter:titleLEGO for kids
og:titleLEGO for kids
charsetutf-8

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Page quality

Content
(Critically important)
There are only 71 words on this page. Use at least 250 words to provide useful information.
Only 2 paragraph/s was/were found on this page.
47.9% of the text are stop words.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12.4 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, interactive-widget=resizes-content" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64LEGO®
...format=webply&disable=upscale&width=1600Logo - Friends.png
...&format=webply&disable=upscale&width=828ninjago_logo.png
...format=webply&disable=upscale&width=2560Magazine-2660x1496__background_mockup_issue2_2025.png
...format=webply&disable=upscale&width=25602660x1496_cover_mockup_issue2_2025_lego_magazine.png
...&format=webply&disable=upscale&width=828lego_magazine_logo.png
...format=webply&disable=upscale&width=2560play-app-cover-image.png
...format=webply&disable=upscale&width=2560lego_play.png
...&format=webply&disable=upscale&width=640lego_play_logo.png
...format=webply&disable=upscale&width=2560insiders-club-cover-image.png
...format=webply&disable=upscale&width=1600F1_competition_image.png
...&format=webply&disable=upscale&width=640lego_insiders_logo.png
...&format=webply&disable=upscale&width=828fortnite_logo.png
...&format=webply&disable=upscale&width=828Wordmark.png
...format=webply&disable=upscale&width=1600Logo - Star Wars.png
...&format=webply&disable=upscale&width=750Logo.png
...format=webply&disable=upscale&width=1920No alt attribute provided
Video URLWidthHeight
...ets/blt1f2924bb88565df2/Friends_Vlog.mp4
...01db5465/Ninjago_teaser_dragon_redux.mp4
...05sec_16x9_25p_OLV_Social_Titled.mp4.mp4
...lt6529f0f1399069d6/Kids-homepage-CTA.mp4
...ets/bltddc99d882cb730c3/Star_Wars_03.mp4
...68136ff/Dreamzzz_desktop_promo_video.mp4
...56c9a879/Dreamzzz_mobile_promo_video.mp4
...b2b6edc9b/PitStop_Video_610x1080_V03.mp4

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://kids.lego.com/de-deA-TITLE LEGO®
/de-de/arcadeA-TITLE Spiele
/de-de/videosA-TITLE Videos
/de-de/themesA-TITLE Themenwelten
https://kids.lego.com/de-deText duplicate IMG-ALT LEGO®
A-TITLE LEGO®
/de-de/arcadeText duplicate A-TITLE Spiele
/de-de/videosText duplicate A-TITLE Videos
/de-de/themesText duplicate A-TITLE Themenwelten
/de-de/friendsIMG-ALT Logo - Friends.png
/de-de/ninjagoIMG-ALT ninjago_logo.png
/de-de/lego-magazineIMG-ALT Magazine-2660x1496__background_mockup_issue2_2025.png
/de-de/play-appIMG-ALT play-app-cover-image.png
/de-de/f1competitionEs ist ZEIT FÜR EINEN WETTBEWERB!
IMG-ALT insiders-club-cover-image.png
/de-de/fortniteIMG-ALT fortnite_logo.png
/de-de/she-built-thatIMG-ALT Wordmark.png
/de-de/video/star-wars-podcast...IMG-ALT Logo - Star Wars.png
/de-de/lego-dreamzzzIMG-ALT Logo.png
https://kids.lego.com/de-de/f1No Text
http://www.lego.com/kids/legal...External Subdomain Cookie-Richtlinie
http://www.lego.com/kids/legal...External Subdomain Datenschutzrichtlinie

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://kids.lego.com/de-de"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.58 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (167 kB).

HTTP Response Header

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dateSat, 28 Jun 2025 03:58:35 GMT
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cloudfront-is-desktop-viewertrue
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cloudfront-is-tablet-viewerfalse
cloudfront-viewer-address116.202.182.111:59872
cloudfront-viewer-asn24940
cloudfront-viewer-cityNuremberg
cloudfront-viewer-countryDE
cloudfront-viewer-country-nameGermany
cloudfront-viewer-country-regionBY
cloudfront-viewer-country-region-nameBavaria
cloudfront-viewer-http-version2.0
cloudfront-viewer-latitude49.45270
cloudfront-viewer-longitude11.07830
cloudfront-viewer-postal-code90403
cloudfront-viewer-time-zoneEurope/Berlin
cloudfront-viewer-tlsTLSv1.3:TLS_AES_128_GCM_SHA256:connectionReused
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External factors

This page has only a few links from other websites.
This page is referenced by wikipedia.

Links from Wikipedia

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Robots.txt

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User-Agent: GPTBot
Disallow: /

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Search preview

kids.lego.com › de-de
LEGO for kids

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Cookies34%Check
Websites34%Check
Website34%Check
Anmelden34%Check
ZEIT34%Check
WETTBEWERB34%Check
verwendet34%Check
gewisse34%Check
Dinge34%Check
speichern34%Check
Show more keywords and terms

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