Kff.org - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
90% 
Page structure
37% 
Link structure
33% 
Server
74% 
External factors
100% 
SEO Score
Response time
0.77 s
File size
90.50 kB
Words
931
Media files
16
Number of links
111 internal / 23 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
KFF | The independent source for health policy research, polling, and news
The page title should be shorter than 580 pixels. It is 669 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
KFF is the independent source for health policy research, polling, and journalism. Our mission is to serve as a nonpartisan source of information for policymakers, the media, the health policy community, and the public.
The meta description is too long: 1335 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.kff.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionKFF is the independent source for health policy research, polling, and journalism. Our mission is to serve as a nonpartisan source of information for policymakers, the media, the health policy community, and the public.
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
generatorWordPress 6.7.2
msapplication-TileImagehttps://www.kff.org/wp-content/uploads/2023/04/3976_KFF_favicon_256x256_revised.png?w=256
article:modified_time2025-05-16T19:40:45+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHome Page | KFF
og:descriptionKFF is the independent source for health policy research, polling, and journalism. Our mission is to serve as a nonpartisan source of information for policymakers, the media, the health policy community, and the public.
og:urlhttps://www.kff.org/
og:site_nameKFF
og:imagehttps://www.kff.org/wp-content/uploads/2023/12/Feature-Image.png
og:image:width1600
og:image:height900
og:image:typeimage/png
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 931 words. That's ok.
27.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23.06 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
11 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...on-2016/static/images/kff-logo-black.pngKFF
...ion-2016/static/images/kff_logo-2023.svgKFF
...n-2025-Reconciliation-Bill_FI_36432a.pngNo alt attribute provided
.../Saunders-Heather.jpg?w=150&h=150&crop=1Photo of Heather Saunders
...3/Aritga-Samantha.jpg?w=150&h=150&crop=1Photo of Samantha Artiga
...ion-13.7M-More-Could-Be-Uninsured_FI.pngNo alt attribute provided
...CDC-FDA-Trust-May-2025-Feature-Image.pngNo alt attribute provided
...uploads/sites/2/2025/05/IHSS_01.jpg?=540No alt attribute provided
...Parenthood-Marquette-02-resized.jpg?=540No alt attribute provided
.../sites/2/2025/05/CA_Pharmacy_01.jpg?=540No alt attribute provided
.../sites/2/2023/04/2023_wth-3x2-1.png?=540No alt attribute provided
.../Bubble-Map-Medicaid-Hospital-Days-2.pngNo alt attribute provided
...2025/05/RFK-Jr.-HELP-Committee-thumb.pngNo alt attribute provided
...orted-Are-Higher-Now-Than-in-2023_FI.pngNo alt attribute provided
...ds/2023/11/231127_Beyond-the-Data_FI.pngNo alt attribute provided
...ion-2016/static/images/kff_logo-2023.svgKFF

Page structure

H1 heading
(Critically important)
Home
The H1 heading contains the words Home! Use important keywords instead.
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Home
H2 Tracking Medicaid Provisions in the Reconciliation Bill
H2 State-Level Context for Federal Medicaid Cuts of $625 Billion and Enrollment Declines of 10.3 Million
H2 Key Facts About Medicaid and Provider Taxes
H2 Key Facts About Medicaid Work Requirements
H2 Quick Takes
H2 How Will the 2025 Budget Reconciliation Affect the ACA, Medicaid, and the Uninsured Rate?
H2 Calculator: How Premiums Would Change if ACA’s Enhanced Tax Credits Expire
H2 A Look at Who Might Lose Eligibility if ACA Marketplace Enhanced Tax Credits Expire
H2 Congressional District Map Shows Potential Premium Increase Without Tax Credits
H2 From Drew Altman: The Debate About Enhanced Premium Tax Credits Begins to Emerge (Finally)
H2 Beyond the Data: The Sad State of Trust in the CDC and FDA
H2 Health Information and Trust Tracking Poll: Vaccine Safety, Trust in Government Health Agencies
H2 The Monitor: Public Trust in Vaccine Information, Misrepresented Vaccine Studies, and HIV and PrEP Stigma
H2 Health Information and Trust Tracking Poll: Public Views on Measles Outbreaks, Misinformation
H2 Explore More on Health Information and Trust
H2 KFF Health News Logo Latest News
H2 Mapping Hospitals By Congressional District
H2 Watch: Recap of RFK Jr.’s Senate HELP Committee Hearing
H2 Survey: Immigrants’ Views, Experiences Under Trump 2.0
H2 Beyond the Data, a Column by Drew Altman
H2 Browse the Latest from KFF
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Californians Receiving In-Home Care Fear Medicaid Cuts Will Spell End to Independent Living
H3 Even Where Abortion Is Still Legal, Many Brick-and-Mortar Clinics Are Closing
H3 Pharmacists Stockpile Most Common Drugs on Chance of Targeted Trump Tariffs
H3 KFF Health News' 'What the Health?': GOP Tries To Cut Billions in Health Benefits
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
6 links don't have an anchor text.
The number of internal links is ok.
There are 23 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.kff.org/Subdomain Home
/affordable-care-act/Affordable Care Act
/coronavirus-covid-19/Subdomain COVID-19
/global-health-policy/Global Health Policy
https://www.kff.org/health-costs/Health Costs
/health-information-and-trust/Subdomain Health Information and Trust
https://www.kff.org/hivaids/HIV/AIDS
https://www.kff.org/medicaid/Medicaid
https://www.kff.org/medicare/Medicare
/mental-health/Subdomain Mental Health
/patient-and-consumer-protecti...Subdomain Patient and Consumer Protections
/private-insurance/Private Insurance
/racial-equity-and-health-policy/Racial Equity and Health Policy
https://www.kff.org/uninsured/Uninsured
/womens-health-policy/Women’s Health Policy
https://www.kff.org/pollingPolling
https://www.kff.org/statedataState Health Facts
https://www.kff.org/statedataText duplicate State Health Facts
/statedata/custom/Custom State Reports
http://www.kffhealthnews.org/External Subdomain KFF Health News
/social-impact-media/Social Impact Media
http://www.healthsystemtracker...External Subdomain Peterson-KFF Health System Tracker
https://www.kff.org/newsroomNewsroom
https://www.kff.org/newsroomText duplicate Newsroom
/search/?post_type=press-releaseNews Releases
/search/?post_type=eventEvents
https://www.kff.org/email/Subscribe to Emails
/permissions-citations-reprints/Cite Us/Reprint
https://www.kff.org/newsroom/Media Contacts
/employment-opportunities/Join Our Team
https://www.kff.org/about-us/About Us
https://www.kff.org/about-usAbout KFF
/from-ceo-drew-altman/Subdomain From Drew Altman
https://www.kff.org/our-people/Subdomain Our People
https://www.kff.org/our-programs/Our Programs
/board-of-trustees/Subdomain KFF Board
https://www.kff.org/contact-us/Contact Us
/support-our-work/Subdomain Support Our Work
/san-francisco-conference-center/Subdomain San Francisco, CA
/barbara-jordan-conference-cen...Subdomain Washington, DC
https://www.kff.org/IMG-ALT KFF
/support-our-work/?utm_campaig...Subdomain Donate
https://www.kff.org/follow-usFollow us
https://www.kff.org/email/New window Email
/medicaid-watch/Subdomain Medicaid Watch
/global-health-policy/Subdomain Global Health’s Future
/womens-health-policy/dashboar...Subdomain Abortion in the U.S.
/tracking-the-medicaid-provisi...Subdomain Tracking Medicaid Provisions in the Reconciliation Bill
/tracking-the-medicaid-provisi...Subdomain No Text
/medicaid/issue-brief/state-le...Subdomain State-Level Context for Federal Medicaid Cuts of $625 Billion and Enrollment Declines of 10.3 Million
/medicaid/issue-brief/5-key-fa...Subdomain Key Facts About Medicaid and Provider Taxes
/medicaid/issue-brief/5-key-fa...Subdomain Key Facts About Medicaid Work Requirements
https://www.kff.org/quick-take/Subdomain Quick Takes
/quick-take/opioid-deaths-are-...Subdomain Heather Saunders May 16, 2025 Recent federal proposals may affect Medicaid coverage and treatment access at a time when opioid deaths are declining but futur...
IMG-ALT Photo of Heather Saunders
/quick-take/which-states-would...Subdomain Samantha Artiga May 13, 2025 KFF data show that as of April 2025, 14 states plus DC use state-only dollars to provide health coverage to children regardless ...
IMG-ALT Photo of Samantha Artiga
/policy-watch/how-will-the-202...Subdomain How Will the 2025 Budget Reconciliation Affect the ACA, Medicaid, and the Uninsured Rate?
/policy-watch/how-will-the-202...Subdomain No Text
/interactive/how-much-more-wou...Subdomain Calculator: How Premiums Would Change if ACA’s Enhanced Tax Credits Expire
/policy-watch/who-might-lose-e...Subdomain A Look at Who Might Lose Eligibility if ACA Marketplace Enhanced Tax Credits Expire
/affordable-care-act/issue-bri...Subdomain Congressional District Map Shows Potential Premium Increase Without Tax Credits
/from-drew-altman/the-debate-a...Subdomain From Drew Altman: The Debate About Enhanced Premium Tax Credits Begins to Emerge (Finally)
/from-drew-altman/the-sad-stat...Subdomain Beyond the Data: The Sad State of Trust in the CDC and FDA
/from-drew-altman/the-sad-stat...Subdomain No Text
/health-information-and-trust/...Subdomain Health Information and Trust Tracking Poll: Vaccine Safety, Trust in Government Health Agencies
/the-monitor/public-trust-in-v...Subdomain The Monitor: Public Trust in Vaccine Information, Misrepresented Vaccine Studies, and HIV and PrEP Stigma
/health-information-and-trust/...Subdomain Health Information and Trust Tracking Poll: Public Views on Measles Outbreaks, Misinformation
/topic/health-information-and-...Subdomain Explore More on Health Information and Trust
https://kffhealthnews.org/news...New window External No Text
https://kffhealthnews.org/news...New window External Californians Receiving In-Home Care Fear Medicaid Cuts Will Spell End to Independent Living
https://kffhealthnews.org/news...New window External No Text
https://kffhealthnews.org/news...New window External Even Where Abortion Is Still Legal, Many Brick-and-Mortar Clinics Are Closing
https://kffhealthnews.org/news...New window External No Text
https://kffhealthnews.org/news...New window External Pharmacists Stockpile Most Common Drugs on Chance of Targeted Trump Tariffs
https://kffhealthnews.org/news...New window External No Text
https://kffhealthnews.org/news...New window External KFF Health News' 'What the Health?': GOP Tries To Cut Billions in Health Benefits
https://kffhealthnews.org/New window External More KFF Health News
/medicaid/issue-brief/mapping-...Subdomain Mapping Hospitals By Congressional District
/medicaid/issue-brief/mapping-...Subdomain No Text
https://kffhealthnews.org/news...External Watch: Recap of RFK Jr.’s Senate HELP Committee Hearing
https://kffhealthnews.org/news...External No Text
/racial-equity-and-health-poli...Subdomain Survey: Immigrants’ Views, Experiences Under Trump 2.0
/racial-equity-and-health-poli...Subdomain No Text
/from-drew-altman/searchSubdomain Beyond the Data, a Column by Drew Altman
/from-drew-altman/searchSubdomain No Text
/affordable-care-act/Subdomain Text duplicate Affordable Care Act
/coronavirus-covid-19/Subdomain Text duplicate COVID-19
/global-health-policy/Subdomain Text duplicate Global Health Policy
https://www.kff.org/health-costs/Subdomain Text duplicate Health Costs
/health-information-and-trust/Subdomain Text duplicate Health Information and Trust
https://www.kff.org/hivaids/Subdomain Text duplicate HIV/AIDS
https://www.kff.org/medicaid/Subdomain Text duplicate Medicaid
https://www.kff.org/medicare/Subdomain Text duplicate Medicare
/mental-health/Subdomain Text duplicate Mental Health
/patient-and-consumer-protecti...Subdomain Text duplicate Patient and Consumer Protections
/private-insurance/Subdomain Text duplicate Private Insurance
/racial-equity-and-health-policy/Subdomain Text duplicate Racial Equity and Health Policy
https://www.kff.org/uninsured/Subdomain Text duplicate Uninsured
/womens-health-policy/Subdomain Text duplicate Women’s Health Policy
https://www.kff.org/polling/Text duplicate Polling
https://www.kff.org/statedata/Text duplicate State Health Facts
/graphics/search/Graphics & Interactives
/charts-slides/Charts & Slides
http://www.kffhealthnews.org/External Subdomain Text duplicate KFF Health News
/social-impact-media/Text duplicate Social Impact Media
http://www.healthsystemtracker...External Subdomain Text duplicate Peterson-KFF Health System Tracker
https://www.kff.org/newsroom/Text duplicate Newsroom
/search/?post_type=press-releaseText duplicate News Releases
/search/?post_type=eventText duplicate Events
https://www.kff.org/email/Text duplicate Subscribe to Emails
/cite-and-reprint-kff/Text duplicate Cite Us/Reprint
https://www.kff.org/newsroom/Text duplicate Media Contacts
https://www.kff.org/about-us/Text duplicate About Us
/from-ceo-drew-altman/Subdomain Text duplicate From Drew Altman
https://www.kff.org/our-people/Subdomain Text duplicate Our People
https://www.kff.org/our-programs/Text duplicate Our Programs
/board-of-trustees/Subdomain Text duplicate KFF Board
https://www.kff.org/contact-us/Text duplicate Contact Us
/support-our-work/?utm_campaig...Subdomain Text duplicate Support Our Work
/employment-opportunities/Text duplicate Join Our Team
/privacy-policy/Subdomain Privacy Policy
https://www.kff.org/follow-us/Subdomain Follow Us
https://www.kff.org/email/Subdomain Email Alerts
https://www.facebook.com/KFFExternal Subdomain Facebook
https://www.instagram.com/KFF_...External Subdomain Instagram
https://www.linkedin.com/compa...External Subdomain LinkedIn
https://www.threads.net/@kff_orgExternal Subdomain Threads
https://twitter.com/kffExternal X
https://www.kff.org/rss_feeds/Subdomain RSS Feeds
https://www.youtube.com/@KFFvi...External Subdomain YouTube
https://www.kff.org/Text duplicate IMG-ALT KFF
https://wpvip.com/?utm_source=...Nofollow External WordPress VIP
https://creativecommons.org/li...External No Text
/permissions-citations-reprints/Citations and Reprints
/privacy-policy/Text duplicate Privacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.kff.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.77 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (91 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 19 May 2025 04:10:12 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding, accept, content-type
x-hackerIf you're reading this, you should visit wpvip.com/careers and apply to join the fun, mention this header.
x-powered-byWordPress VIP <https://wpvip.com>
host-headera9130478a60e5f9135f765b23f26593b
link<https://www.kff.org/wp-json/>; rel="https://api.w.org/"
content-encodingbr
x-rqvie2 0 20 9980
accept-rangesbytes
cache-controlmax-age=300, must-revalidate
x-cacheMISS
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,855 referring domains.
This page has 53,419 backlinks.
This page has backlinks from 1,901 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

Sitemap: http://www.kff.org/news-sitemap.xml

Sitemap: https://www.kff.org/sitemap-state-profiles-for-womens-health.xml

# Sitemap archive
Sitemap: https://www.kff.org/sitemap-1991.xml
Sitemap: https://www.kff.org/sitemap-1992.xml
Sitemap: https://www.kff.org/sitemap-1993.xml
Sitemap: https://www.kff.org/sitemap-1994.xml
Sitemap: https://www.kff.org/sitemap-1995.xml
Sitemap: https://www.kff.org/sitemap-1996.xml
Sitemap: https://www.kff.org/sitemap-1997.xml
Sitemap: https://www.kff.org/sitemap-1998.xml
Sitemap: https://www.kff.org/sitemap-1999.xml
Sitemap: https://www.kff.org/sitemap-2000.xml
Sitemap: https://www.kff.org/sitemap-2001.xml
Sitemap: https://www.kff.org/sitemap-2002.xml
Sitemap: https://www.kff.org/sitemap-2003.xml
Sitemap: https://www.kff.org/sitemap-2004.xml
Sitemap: https://www.kff.org/sitemap-2005.xml
Sitemap: https://www.kff.org/sitemap-2006.xml
Sitemap: https://www.kff.org/sitemap-2007.xml
Sitemap: https://www.kff.org/sitemap-2008.xml
Sitemap: https://www.kff.org/sitemap-2009.xml
Sitemap: https://www.kff.org/sitemap-2010.xml
Sitemap: https://www.kff.org/sitemap-2011.xml
Sitemap: https://www.kff.org/sitemap-2012.xml
Sitemap: https://www.kff.org/sitemap-2013.xml
Sitemap: https://www.kff.org/sitemap-2014.xml
Sitemap: https://www.kff.org/sitemap-2015.xml
Sitemap: https://www.kff.org/sitemap-2016.xml
Sitemap: https://www.kff.org/sitemap-2017.xml
Sitemap: https://www.kff.org/sitemap-2018.xml
Sitemap: https://www.kff.org/sitemap-2019.xml
Sitemap: https://www.kff.org/sitemap-2020.xml
Sitemap: https://www.kff.org/sitemap-2021.xml
Sitemap: https://www.kff.org/sitemap-2022.xml
Sitemap: https://www.kff.org/sitemap-2023.xml
Sitemap: https://www.kff.org/sitemap-2024.xml
Sitemap: https://www.kff.org/sitemap-2025.xml


# START YOAST BLOCK
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User-agent: *
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www.kff.org
KFF | The independent source for health policy research, polling, a...
KFF is the independent source for health policy research, polling, and journalism. Our mission is to serve as a nonpartisan source of information for policymakers, the media, the health policy community, and the public.

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KeywordResultRecheck
KFF81%Check
KFF Health77%Check
Health72%Check
KFF Health News70%Check
Health Policy69%Check
Poll69%Check
Health Policy Research67%Check
independent66%Check
Health News65%Check
independent source64%Check
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