Kent.gov.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
69% 
Page structure
62% 
Link structure
86% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.37 s
File size
96.80 kB
Words
641
Media files
11
Number of links
46 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Kent County Council
The length of the page title is perfect. (255 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Find information on all of the services we (Kent County Council) provides.
The length of the meta description is perfect. (451 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Australia
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
google-site-verification_mfZqPSDLrihyKyggoEaGeRAuoWroLdabVIis-LlFrA
descriptionFind information on all of the services we (Kent County Council) provides.
keywordskent.gov.uk, Kent County Council, Kent Council, KCC, Kent, Kent County, KCC council, county council, Kent cc, kentcc
internal-search-indexingfalse
langen
Content-Security-Policyscript-src 'sha256-+hp+KtPjzCSf2TQbEad5ac0M0G+KZjPblcmlUJjDsVw=' 'sha256-uzRuNxg2NYbaeACmBpszSisSzV+TjiKE7w6FJkKeuuw=' www.googletagmanager.com maps.googleapis.com www.clarity.ms *.servmetric.com *.govmetric.com 'self' 'strict-dynamic'; style-src fonts.googleapis.com *.servmetric.com *.govmetric.com 'self'; object-src 'none'; base-uri 'none';
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 641 words. That's ok.
31.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.85 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
.../0017/181232/newsletter-illustration.svgNo alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...1.jpeg?tr=n-kentgovuk_news_panel&v=0.1.0Carer serves dinner to older woman at home
...mb.jpg?tr=n-kentgovuk_news_panel&v=0.1.0Award judges standing in staircase holding award banners
...st.jpg?tr=n-kentgovuk_news_panel&v=0.1.0Linocut by Graham Clarke, showing a scene with trees, fields, oast houses and a cobbled road in black and yellow tones
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided

Page structure

H1 heading
(Critically important)
Welcome to Kent County Council
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
There are 29 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Welcome to Kent County Council
H2 Popular pages:
H2 Services and information
H2 Mental health support
H2 Get news, updates and information direct to your inbox
H2 Foster for Kent
H2 Activities at your local family hub
H2 Media releases
H2 You might also be interested in
H2 Give website feedback
H2 Follow us on social media
H2 Newsletter
H2 Main navigation
H2 About the website
H3 Education and children
H3 Leisure and community
H3 Roads and travel
H3 Jobs
H3 Social care and health
H3 Environment, waste and planning
H3 Business
H3 Births, ceremonies and deaths
H3 About the council
H3 Immigration Bill further whammy for under pressure social care warns KCC Leader
H3 Call for award entries that celebrate ‘simple acts of kindness’ – and more
H3 Art collection goes under the hammer
H3 Book a slot at the HWRC
H3 Cost of living support
H3 Report a pothole
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 12 external links on this page.
LinkAttributesAnchor text
https://www.kent.gov.uk/Anchor Skip to content
https://www.kent.gov.uk/Kent County Council
https://www.kent.gov.uk/menuSubdomain Menu
/education-and-childrenSubdomain Education and children
/leisure-and-communitySubdomain Leisure and community
/roads-and-travelSubdomain Roads and travel
https://www.kent.gov.uk/jobsSubdomain Jobs
/social-care-and-healthSubdomain Social care and health
/environment-waste-and-planningSubdomain Environment, waste and planning
https://www.kent.gov.uk/businessSubdomain Business
/births-ceremonies-and-deathsSubdomain Births, ceremonies and deaths
/about-the-councilSubdomain About the council
/education-and-children/school...Subdomain Term dates
/roads-and-travel/what-we-look...Subdomain Roadworks
/leisure-and-community/librariesSubdomain Libraries
/environment-waste-and-plannin...Subdomain Rubbish and recycling
/environment-waste-and-plannin...Subdomain Book a slot to visit a recycling centre
/education-and-childrenSubdomain Text duplicate Education and children
/leisure-and-communitySubdomain Text duplicate Leisure and community
/roads-and-travelSubdomain Text duplicate Roads and travel
https://www.kent.gov.uk/jobsSubdomain Text duplicate Jobs
/social-care-and-healthSubdomain Text duplicate Social care and health
/environment-waste-and-planningSubdomain Text duplicate Environment, waste and planning
https://www.kent.gov.uk/businessSubdomain Text duplicate Business
/births-ceremonies-and-deathsSubdomain Text duplicate Births, ceremonies and deaths
/about-the-councilSubdomain Text duplicate About the council
/social-care-and-health/health...Subdomain Get mental health support
/about-the-council/how-the-cou...Subdomain Subscribe to our residents' newsletter
https://www.kentfostering.co.u...External Subdomain Watch our short film
/education-and-children/kent-f...Subdomain Discover activities in family hubs
https://news.kent.gov.uk/artic...External Subdomain Immigration Bill further whammy for under pressure social care warns KCC Leader 14 July 2025
IMG-ALT Carer serves dinner to older woman at home
https://news.kent.gov.uk/artic...External Subdomain Call for award entries that celebrate ‘simple acts of kindness’ – and more 16 July 2025
IMG-ALT Award judges standing in staircase holding award banners
https://news.kent.gov.uk/artic...External Subdomain Art collection goes under the hammer 13 July 2025
IMG-ALT Linocut by Graham Clarke, showing a scene with trees, fields, oast houses and a cobbled road in black and yellow tones
https://news.kent.gov.uk/homeExternal Subdomain Visit our news and features site
/environment-waste-and-plannin...Subdomain Book a slot at the HWRC
/leisure-and-community/cost-of...Subdomain Cost of living support
/roads-and-travel/report-or-tr...Subdomain Report a pothole
https://websurveys2.govmetric....New window Nofollow External Subdomain Green smiley (good)
A-TITLE Rate this page as good
https://websurveys2.govmetric....New window Nofollow External Subdomain Yellow smiley (average)
A-TITLE Rate this page as average
https://websurveys2.govmetric....New window Nofollow External Subdomain Red smiley (poor)
A-TITLE Rate this page as poor
https://www.kent.gov.uk/Text duplicate Kent County Council
https://www.facebook.com/KentC...External Subdomain Follow us on Facebook
https://x.com/kent_ccExternal Follow us on X
https://www.youtube.com/user/K...External Subdomain Follow us on YouTube
https://mailchi.mp/kent.gov.uk...External Subscribe to our newsletter
/education-and-childrenSubdomain Text duplicate Education and children
/leisure-and-communitySubdomain Text duplicate Leisure and community
/roads-and-travelSubdomain Text duplicate Roads and travel
/social-care-and-healthSubdomain Text duplicate Social care and health
/environment-waste-and-planningSubdomain Text duplicate Environment, waste and planning
https://www.kent.gov.uk/businessSubdomain Text duplicate Business
/births-ceremonies-and-deathsSubdomain Text duplicate Births, ceremonies and deaths
/about-the-councilSubdomain Text duplicate About the council
/about-the-council/contact-usSubdomain Contact us
/about-the-council/about-the-w...Subdomain Privacy statement
/about-the-council/about-the-w...Subdomain Accessibility statement
/about-the-council/about-the-w...Subdomain Cookies
https://www.kent.gov.uk/site-mapSubdomain Site map

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.kent.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.37 seconds.
The file size of the HTML document is fine (97 kB).

HTTP Response Header

NameValue
dateFri, 25 Jul 2025 11:02:35 GMT
content-typetext/html; charset=utf-8
cf-ray964b2a77fb77d6ea-CDG
cf-cache-statusHIT
age180
cache-controlprivate, max-age=0
set-cookie86 Characters
varyAccept-Encoding
x-cdn-cached-at1753441176
x-cdn-expires-at1753441356
x-cdn-original-ttl180
x-cdn-response-staleResponse is stale
x-cdn-stale-error-expires-at1753527756
x-cdn-stale-expires-at1753527756
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-slugkcc-web
servercloudflare
content-encodingbr
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 886 referring domains.
This page has 36,759 backlinks.
This page has backlinks from 654 different ip addresses.

Robots.txt

User-agent: *
Disallow: /*?a=
Disallow: /*?sq_content_src=
Disallow: /*_recache
Disallow: /*_edit
Disallow: /*_admin
Disallow: /*_login
Disallow: /*_performance
Disallow: /*_design
Disallow: /*_web_services
Disallow: /_test
Disallow: /_test/*
Disallow: /_preview
Disallow: /_preview/*
Disallow: /web-services
Disallow: /web-services/*
Disallow: /search-suggestions
Disallow: /search
Disallow: /resources
Disallow: /resources/*
Disallow: /_resources
Disallow: /_resources/*

Search preview

www.kent.gov.uk
Home - Kent County Council
Find information on all of the services we (Kent County Council) provides.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Kent91%Check
Kent County83%Check
Kent County Council81%Check
Council77%Check
County Council77%Check
Kent Family66%Check
information54%Check
Services50%Check
Welcome50%Check
find46%Check

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