Insighttracking.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
77% 
Page structure
100% 
Link structure
96% 
Server
100% 
External factors
66% 
SEO Score
Response time
0.36 s
File size
89.80 kB
Words
806
Media files
9
Number of links
25 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Insight – Online Pupil Tracking for Primary Schools
The length of the page title is perfect. (453 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.insighttracking.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: Canada
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsmax-image-preview:large
generatoroptimization-detective 1.0.0-beta3
msapplication-TileImagehttps://www.insighttracking.com/wp-content/uploads/2024/10/cropped-favicon-270x270.png
langen-gb
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 806 words. That's ok.
37.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
17 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (18). We recommend using a maximum of 16 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/uploads/2024/10/logo.pngNo alt attribute provided
...uploads/2023/11/objectives-tracker-2.pngInsight screenshot
/wp-content/uploads/2023/11/attainment.pngInsight screenshot
...nt/uploads/2023/11/progress-matrix-2.pngInsight screenshot
/wp-content/uploads/2024/10/logo.pngNo alt attribute provided
Video URLWidthHeight
/wp-content/uploads/2023/11/Objectives.mp4
...ploads/2024/04/Attainment-Overview-1.mp4
/wp-content/uploads/2024/04/Tables.mp4
...nt/uploads/2024/04/Progress-Matrix-1.mp4

Page structure

H1 heading
(Critically important)
Helping schools make sense of their data
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Helping schools make sense of their data
H2 For Teachers
H2 For School Leadership
H2 Flexible & Highly Customisable
H2 Free Training and Support
H2 Want to learn more?
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.insighttracking.com/No Text
/attendance/Subdomain Attendance
/parent-reporting/Subdomain Parent Reporting
/provision-mapping/Subdomain Provision Mapping
/demo/Subdomain Demo
/free-trial/Subdomain Free Trial
/customers/Subdomain Our Customers
/support/Subdomain Support
/pricing/Subdomain Pricing
/contact/Subdomain Contact
https://app.insighttracking.co...New window External Subdomain School Log In
/demoGET A DEMO
/pricing/Subdomain affordably priced
/free-trial/Subdomain Trivial anchor text
here
/free-trial/Subdomain Try Insight free
/pricing/Subdomain View Pricing
/contact/Subdomain Contact Us
https://www.insighttracking.com/No Text
https://twitter.com/insighthqNew window Nofollow External X
https://bsky.app/profile/insig...New window Nofollow External Bluesky
https://www.facebook.com/insig...New window Nofollow External Subdomain Facebook
/customers/Subdomain Anchor Case Studies
https://kb.insighttracking.com/New window External Subdomain Knowledge Base
https://www.insightinform.co.uk/New window External Subdomain Insight Inform
/pricing/Subdomain Text duplicate Pricing
/support/Subdomain Text duplicate Support
/terms/Subdomain Terms of Service
https://status.insighttracking...New window External Subdomain System Status
/jobs/Subdomain Jobs
/privacy/Subdomain Privacy Notice
/cookies-policy/Subdomain Cookies Policy
/contact/Subdomain Text duplicate Contact

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.insighttracking.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.36 seconds.
The file size of the HTML document is fine (90 kB).

HTTP Response Header

NameValue
dateFri, 13 Jun 2025 07:44:23 GMT
content-typetext/html; charset=UTF-8
servercloudflare
cf-edge-cachecache,platform=wordpress
link<https://www.insighttracking.com/wp-json/>; rel="https://api.w.org/", <https://www.insighttracking.com/wp-json/wp/v2/pages/10>; rel="alternate"; title="JSON"; type="application/json", <https://www.insighttracking.com/>; rel=shortlink
server-timingwp-before-template;dur=46.49
access-control-allow-originhttps://app.insighttracking.com
access-control-allow-headersx-requested-with, Content-Type
varyAccept-Encoding
report-to{"group":"cf-nel","max_age":604800,"endpoints":[{"url":"https://a.nel.cloudflare.com/report/v4?s=2Zbrsk4%2FCwpx4hNhqFtF77nRH3muqYow84K0iS3kcWBy2gqQgVlAZlX3KFA3ssP2RhcPkY93ChjNvd5bpgyNaix9QKRniHn5oLYCJPZOMzyTRgaQwsWJ"}]}
cf-cache-statusDYNAMIC
nel{"report_to":"cf-nel","success_fraction":0.0,"max_age":604800}
content-encodingzstd
cf-ray94eff6605ce9d12e-CDG
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 22 referring domains.
This page only has 85 backlinks.
This page only has few backlinks from 22 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow: /?s=
Disallow: /page/*/?s=
Disallow: /search/
Disallow: /wp-json/
Disallow: /?rest_route=

Sitemap: https://www.insighttracking.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
School69%Check
Insight66%Check
schools65%Check
Insight Tracking63%Check
Primary School62%Check
Tracking59%Check
Primary Schools58%Check
Pupil Tracking53%Check
Insight Online52%Check
Try Insight52%Check
Show more keywords and terms

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