Hotwire.com - SEO Checker

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Overview of the SEO Check
Meta information
96% 
Page quality
48% 
Page structure
58% 
Link structure
90% 
Server
95% 
External factors
100% 
SEO Score
Response time
3.30 s
File size
9.60 kB
Words
20
Media files
0
Number of links
4 internal / 1 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Cheap Hotels, Cars, & Flights | Last Minute Travel Deals | Hotwire
The page title should be shorter than 580 pixels. It is 590 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Find the best deals on the cheapest hotels, cars & flights with Hotwire. Save big on hotels and cars with Hotwire Hot Rates.
The length of the meta description is perfect. (756 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.hotwire.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionFind the best deals on the cheapest hotels, cars & flights with Hotwire. Save big on hotels and cars with Hotwire Hot Rates.
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0
og:titleSave big with Hotwire
og:imagehttps://ak-secure.hotwirestatic.com/current/static/images/core/shell/facebookLogos/hotwire-deals.jpg
og:typeProduct
og:site_nameHotwire.com
og:descriptionHotwire makes it easy to find and book great deals for thousands of top destinations. Looking for extra low prices? Try our Hot Rate® Hotels, Cars and Flights.
langen-us
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 20 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
No paragraphs were detected.
5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

No media files were found.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
There are too few (4) internal links on this page.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 1 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.hotwire.com/hotels/Hotels
/car-rentals/Cars
https://www.hotwire.com/flights/Flights
https://www.hotwire.com/packages/Vacations
http://helpcenter.hotwire.com/External Subdomain Help Center

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.hotwire.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (3.30 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (10 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
varyaccept-encoding
x-akamai-transformed0 - 0 -
content-encodinggzip
expiresSun, 12 Apr 2026 10:36:27 GMT
cache-controlmax-age=0, no-cache, no-store
pragmano-cache
dateSun, 12 Apr 2026 10:36:27 GMT
content-length3766
set-cookie109 Characters
ak_debug_origin_header
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,737 referring domains.
This page has 358,166 backlinks.
This page has backlinks from 1,220 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-Agent: *
#Disallow register/logout pages
Disallow: /login.jsp
Disallow: /logout.jsp
Disallow: /logoutHotwireUser

#Disallow legacy account & email pages
Disallow: /account/
Disallow: /account-unverified/
Disallow: /email/

#Disallow checkout pages
Disallow: /checkout/

#Disallow dynamic legacy deals
Disallow: */deal-cms.jsp*
Disallow: /deals/*Landing.jsp

#Disallow legacy results
Disallow: /*/results.jsp

#HCORE-2775 Disallow things to do
Disallow: /things-to-do/*

#Flight LOB specific rules
Disallow: /air/review-fare.jsp
Disallow: /Flights-BagFees

#Car LOB specific rules
Disallow: /car-rentals/search
Disallow: /car-rentals/results/
Disallow: /car/search-options.jsp
Disallow: /car/details.jsp

#Hotel LOB specific rules
Disallow: /hotels/results/
Disallow: /hotel/launchsearch
Disallow: /hotels/search
Disallow: /hotel/search-options
Disallow: /hotel/opaque-results.jsp
Disallow: /hotel/details*
Disallow: /hotel/deeplink-details.jsp
Disallow: /hotel/superPage.jsp

#Script Specific Rules
Disallow: /pubspec/scripts/
Disallow: /ugc/
Disallow: /recommendations/
Disallow: /slp/
Disallow: /pop-up/
Disallow: /pub/agent.dll
Disallow: /chat/preChatLaunch.jsp

#Disallow ?chkin Hotel Infosite page links
Disallow: /*Hotel-Information\?chkin=*

#Disallow deals page segment specific paths
Disallow: /hotels/deals/*

#HCORE-2880 Disallow request-cancellation path
Disallow: /request-cancellation

Similar sites

Search preview

www.hotwire.com
Cheap Hotels, Cars, & Flights | Last Minute Travel Deals | Hotw...
Find the best deals on the cheapest hotels, cars & flights with Hotwire. Save big on hotels and cars with Hotwire Hot Rates.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Hotwire73%Check
Hotels62%Check
Cars62%Check
Flights62%Check
Cheap Hotels45%Check
Vacations39%Check
Toggle39%Check
navigation39%Check
Sign39%Check
USD39%Check
Show more keywords and terms

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