Hirslanden.ch - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
87% 
Page structure
95% 
Link structure
73% 
Server
79% 
External factors
100% 
SEO Score
Response time
0.86 s
File size
76.20 kB
Words
595
Media files
15
Number of links
135 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Hirslanden Group, Switzerland
The length of the page title is perfect. (273 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
As our patient you will receive the best of care. Our partners are highly qualified specialists offering you the highest level of care.
The length of the meta description is perfect. (787 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.hirslanden.ch/en/corporate/home.html
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
keywordsEmpty
descriptionAs our patient you will receive the best of care. Our partners are highly qualified specialists offering you the highest level of care.
viewportwidth=device-width, initial-scale=1, maximum-scale=1
last-modified2025-04-30
yandex-verification53c3c2530ef78398
msapplication-TileColor#0094D0
msapplication-TileImage/etc.clientlibs/hirslanden/clientlibs/frontend/resources/favicon/favicon-tile-144x144.png
langen
twitter:cardsummary
twitter:siteHirslanden
twitter:site:id73376192
twitter:titleHirslanden Group, Switzerland
twitter:descriptionAs our patient you will receive the best of care. Our partners are highly qualified specialists offering you the highest level of care.
og:urlhttps://www.hirslanden.ch/en/corporate/home.html
og:typearticle
og:titleHirslanden Group, Switzerland
og:descriptionAs our patient you will receive the best of care. Our partners are highly qualified specialists offering you the highest level of care.
content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
The average number of words per sentence of 25.17 words is high.
This page contains 595 words. That's ok.
25.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, maximum-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ate/logos/hirslanden/hirslanden-logo.pngHirslandenHirslanden
...esign/icon-hirslanden-mediclinic-web.pngHirslandenHirslanden
...ate/logos/hirslanden/hirslanden-logo.pngNo alt attribute provided
...ate/logos/hirslanden/hirslanden-logo.pngNo alt attribute provided
...esign/icon-hirslanden-mediclinic-web.pngHirslandenHirslanden
data:[...] Base64hirslanden-her-onkologie
...esign/icon-hirslanden-mediclinic-web.pngHirslandenHirslanden
...esign/icon-hirslanden-mediclinic-web.pngHirslandenHirslanden
data:[...] Base64hirslanden-in-ihrer-naehe-karte
data:[...] Base64Baby lacht
data:[...] Base64Hiker on her smartphone in the mountains
data:[...] Base64Baby liegt schlafend auf einem Tuch
data:[...] Base641441683172
data:[...] Base6403_NeueWege-1z1_72dpi
...ate/logos/hirslanden/hirslanden-logo.pngHirslanden Home

Page structure

H1 heading
(Critically important)
expertise you can trust
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 expertise you can trust
H2 Hirslanden Group
H2 Media and News
H2 Events
H3 Baby Gallery
H3 Our specialties
H3 Hirslanden Healthline
H3 30
H3 04
H3 09
H3 04 Duplicate text
H3 10
H4 Swiss-LGBTI-Label
H4 Gilles Rufenacht appointed new CEO of Hirslanden Group
H4 Personnel change within the Hirslanden Executive Committee
H4 Hirslanden concentrates care at Klinik Stephanshorn
H4 Birth preparation classes
H4 Birth preparation course
H4 Birth Preparation Course - Weekends
H4 Birth Preparation Course - Weekdays
H4 Birth preparation course for dads
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 16 external links on this page.

Found links on this page

LinkAttributesAnchor text
/en/corporate/home.htmlAnchor Skip to Navigation
/en/corporate/home.htmlAnchor Skip to Content
/en/corporate/home.htmlIMG-ALT Hirslanden
https://careers.hirslanden.ch/...New window External Subdomain Jobs
/en/corporate/the-hirslanden-g...Contact
/en/corporate/media-news.htmlMedia
/de/corporate/home.htmlDE
/fr/corporate/home.htmlFR
/en/corporate/the-hirslanden-g...Healthline
/en/corporate/hospitals-and-ce...Hospitals
/en/corporate/doctors-and-nurs...Doctors
/en/corporate/specialities.htmlSpecialities
/en/corporate/the-hirslanden-g...Text duplicate Healthline
/en/corporate/hospitals-and-ce...Text duplicate Hospitals
/en/corporate/doctors-and-nurs...Text duplicate Doctors
/en/corporate/specialities.htmlText duplicate Specialities
/en/corporate/search.htmlNew window Subdomain Search
/en/corporate/home.htmlAnchor A-TITLE Menu
/en/corporate/home.htmlHirslanden Home
A-TITLE Hirslanden
/en/corporate/emergency.htmlEmergency
/en/corporate/the-hirslanden-g...Text duplicate Healthline
/en/corporate/hospitals-and-ce...Text duplicate Hospitals
/en/corporate/doctors-and-nurs...Text duplicate Doctors
/en/corporate/specialities.htmlText duplicate Specialities
https://careers.hirslanden.ch/...New window External Subdomain Text duplicate Jobs
/en/corporate/the-hirslanden-g...Text duplicate Contact
/en/corporate/media-news.htmlText duplicate Media
/de/corporate/home.htmlText duplicate DE
/fr/corporate/home.htmlText duplicate FR
/en/corporate/home.htmlText duplicate Hirslanden Home
A-TITLE Hirslanden
https://careers.hirslanden.ch/...New window External Subdomain Text duplicate Jobs
/en/corporate/doctors-and-nurs...New window Subdomain Doctors search
/en/corporate/for-all-episodes...New window Subdomain Baby Gallery
/en/corporate/hospital-stay.htmlStay
/en/corporate/hospital-stay/st...Stay & Visit
/en/corporate/hospital-stay/ho...Hotel & Services
/en/corporate/hospital-stay/fe...Feedback to Your Stay
/en/corporate/hospital-stay/in...Information for International Patients
/en/corporate/assurance.htmlInsurance
/en/corporate/overview-service...Inpatient stay
/en/corporate/overview-service...Services for privately insured
/en/corporate/overview-service...Services for semi-privately insured
/en/corporate/overview-service...Services for basic health insured
/en/corporate/ambulante-patien...Outpatient stay
/en/corporate/ambulante-patien...Your outpatient stay
/en/corporate/ambulante-patien...Outpatient treatment with supplementary insurance
/en/corporate/medical-knowledg...Health Knowledge
/en/corporate/disease-patterns...Disease patterns
/en/corporate/treatments.htmlTreatments
/en/corporate/medical-library....Medical Library
/en/corporate/medical-library/...Patient Stories
/en/corporate/for-all-episodes...Text duplicate Specialities
/en/corporate/for-all-episodes...Heart & blood vessels
/en/corporate/for-all-episodes...Orthopaedics & sports medicine
/en/corporate/for-all-episodes...Pregnancy & childbirth
/en/corporate/for-all-episodes...Cancer
/en/corporate/for-all-episodes...Genetic medicine
/en/corporate/hospitals-and-ce...Hospitals & Clinics
/en/corporate/hospitals-and-ce...Hirslanden in Your Region
/en/corporate/hospitals-and-ce...Integrated Outpatient Centres
/en/corporate/hospitals-and-ce...Emergency Departments
/en/corporate/hospitals-and-ce...Maternity Clinics
/en/corporate/doctors-and-nurs...Find a Doctor
/en/corporate/courses-and-even...Courses & Events
/en/corporate/courses-and-even...Pregnancy & Birth
/en/corporate/courses-and-even...Health Topics
/en/corporate/courses-and-even...All Courses & Events
/en/corporate/for-companies.htmlFor companies
/en/corporate/for-companies/co...Company Care - Occupational health programmes
/en/corporate/for-companies/fi...Executive check-ups
https://careers.hirslanden.ch/New window External Subdomain Jobs & Career
https://careers.hirslanden.ch/New window External Subdomain Anchor Vacancies
https://careers.hirslanden.ch/...New window External Subdomain Working at Hirslanden
https://careers.hirslanden.ch/...New window External Subdomain Your Application
/en/corporate/jobs-and-careers...Education & Training
/en/corporate/the-hirslanden-g...Text duplicate Contact
/en/corporate/the-hirslanden-g...Hirslanden Group
/en/corporate/the-hirslanden-g...Company Profile
/en/corporate/the-hirslanden-g...Together We Care
/en/corporate/the-hirslanden-g...Quality
/en/corporate/the-hirslanden-g...Sustainability
/en/corporate/the-hirslanden-g...Research & training
/en/corporate/the-hirslanden-g...Healthcare policy
/en/corporate/the-hirslanden-g...Sponsoring & engagements
/en/corporate/the-hirslanden-g...Text duplicate Contact
/en/corporate/partneraerzte.htmlFor partner doctors
/en/corporate/for-interested-d...Interested Doctors
/en/corporate/for-interested-d...Partner doctor system
/en/corporate/for-interested-d...Key Benefits
/en/corporate/for-interested-d...Medical Infrastructure
/en/corporate/for-referring-do...Referring Doctors
/en/corporate/for-referring-do...Text duplicate Medical Infrastructure
/en/corporate/education-and-ad...Education & training offer
https://careers.hirslanden.ch/...New window External Subdomain Text duplicate Jobs
/en/corporate/doctors-and-nurs...New window Subdomain Text duplicate Doctors search
/en/corporate/for-all-episodes...New window Subdomain Text duplicate Baby Gallery
https://careers.hirslanden.ch/...New window External Subdomain Text duplicate Jobs
/en/corporate/doctors-and-nurs...New window Subdomain Text duplicate Doctors search
/en/corporate/for-all-episodes...New window Subdomain Text duplicate Baby Gallery
/en/corporate/hospitals-and-ce...To our locations
/en/corporate/for-all-episodes...More information
/en/corporate/the-hirslanden-g...Learn more
/en/corporate/hospitals-and-ce...Clinic Search
/en/corporate/doctors-and-nurs...Doctor Search
/de/corporate/klinikaufenthalt...Text duplicate Feedback to Your Stay
/en/corporate/jobs-and-careers...Jobs and Careers
/en/corporate/medical-library....Medical Knowledge
https://www.hirslanden.com/en/...New window External Subdomain International Patients
/en/corporate/disease-patterns...Text duplicate Disease patterns
/en/corporate/treatments.htmlText duplicate Treatments
/en/corporate/for-all-episodes...BMI calculator
/en/corporate/for-all-episodes...Baby Gallery Welcome the newborns from our maternity hospitals in Switzerland.
IMG-ALT Baby liegt schlafend auf einem Tuch
/en/corporate/for-all-episodes...Our specialties All of our decisions in life have consequences - and with all of life's consequences, we're here for you: Learn More
IMG-ALT 1441683172
/en/corporate/the-hirslanden-g...Hirslanden Healthline The Hirslanden Healthline advises you by telephone on all matters relating to your health in all situations - wherever and whenever.
IMG-ALT 03_NeueWege-1z1_72dpi
/en/corporate/media-news/press...News 18.06.2025 Swiss-LGBTI-Label Hirslanden Group
/en/corporate/media-news/press...News 10.06.2025 Gilles Rufenacht appointed new CEO of Hirslanden Group Hirslanden Group
/en/corporate/media-news/press...Press release 30.04.2025 Personnel change within the Hirslanden Executive Committee Hirslanden Group
/en/corporate/media-news/press...Press release 27.03.2025 Hirslanden concentrates care at Klinik Stephanshorn Hirslanden Group
/en/corporate/media-news/press...All media and news
/en/clinique-cecil/conferences...New window 30 Jul. Lausanne, further dates available Birth preparation classes
/en/klinik-stephanshorn/course...New window 04 Aug. further dates available Birth preparation course
/en/clinique-des-grangettes/co...New window 09 Aug. Geneva, further dates available Birth Preparation Course - Weekends
/en/clinique-des-grangettes/co...New window 04 Sep. Geneva, further dates available Birth Preparation Course - Weekdays
/en/clinique-des-grangettes/co...New window 10 Sep. Geneva, further dates available Birth preparation course for dads
/en/corporate/courses-and-even...All events
https://www.facebook.com/Hirsl...New window External Subdomain A-TITLE Facebook
https://www.instagram.com/hirs...New window External Subdomain A-TITLE Instagram
https://www.tiktok.com/@hirsla...New window External Subdomain A-TITLE TikTok
https://ch.linkedin.com/compan...New window External Subdomain A-TITLE LinkedIn
https://www.youtube.com/user/P...New window External Subdomain A-TITLE YouTube
https://blog.hirslanden.ch/New window External Subdomain A-TITLE Blog
https://www.hirslanden.ch/New window Text duplicate Hirslanden Home
IMG-ALT Hirslanden Home
/en/corporate/hospital-stay.htmlText duplicate Stay
/en/corporate/hospitals-and-ce...Maternity
/en/corporate/assurance.htmlAssurance
/en/corporate/hospital-stay/in...Text duplicate International Patients
/en/corporate/courses-and-even...Text duplicate Courses & Events
/en/corporate/hospitals-and-ce...Hospitals & Centres
/en/corporate/hospitals-and-ce...Cantonal overview
/en/corporate/doctors-and-nurs...Text duplicate Find a Doctor
/en/corporate/hospital-stay/ho...Hotels & Services
/en/corporate/the-hirslanden-g...Text duplicate Hirslanden Group
/en/corporate/the-hirslanden-g...Text duplicate Quality
/en/corporate/jobs-and-careers...Text duplicate Jobs & Career
/en/corporate/media-news.htmlMedia & News
/en/corporate/the-hirslanden-g...Dataprotection
/en/corporate/the-hirslanden-g...Text duplicate Contact
/en/corporate/terms-of-use.htmlTerms Of Use
/en/corporate/data-protection-...Privacy Policy Website
/en/corporate/cookie-notice.htmlCookie Policy
/en/corporate/impressum.htmlLegal Information

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.hirslanden.ch/en/corporate/home.html"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.86 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (76 kB).

HTTP Response Header

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cache-controlmax-age=1800,stale-while-revalidate=900
age0
accept-rangesbytes
content-encodinggzip
x-vhostpublish hirslanden.ch
x-xss-protection1
content-dispositioninline
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