Hiestand.ch - SEO Checker

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Overview of the SEO Check
Meta information
96% 
Page quality
57% 
Page structure
75% 
Link structure
78% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.17 s
File size
124.70 kB
Words
478
Media files
31
Number of links
74 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Bäckerei HIESTAND – Die Nr. 1 für TK-Backwaren in der Schweiz
The page title should be shorter than 580 pixels. It is 589 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Unser Sortiment deckt mit 800 hochwertigen Tiefkühl-Backwaren alle Bedürfnisse von Gastronomie, Bäckereien, Detailhandel und Convenience-Betrieben ab.
The length of the meta description is perfect. (973 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: Germany
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
generatorTYPO3 CMS
descriptionUnser Sortiment deckt mit 800 hochwertigen Tiefkühl-Backwaren alle Bedürfnisse von Gastronomie, Bäckereien, Detailhandel und Convenience-Betrieben ab.
viewportwidth=device-width, initial-scale=1
application-nameHIESTAND Schweiz AG
robotsindex,follow,archive
keywordsHIESTAND Schweiz Produkte, HIESTAND Schweiz Marken, Produktangebot HIESTAND Schweiz ehemals ARYZTA Schweiz
copyright© HIESTAND Schweiz AG
identifier-urlhttps://www.hiestand.ch/
urlhttps://www.hiestand.ch/
icbm47.401111 8.456509
msapplication-tilecolor#966015
theme-color#966015
msapplication-square70x70log/typo3conf/ext/pxaryzta/Resources/Public/Favicons/mstile-70x70.png
msapplication-tileimage/typo3conf/ext/pxaryzta/Resources/Public/Favicons/mstile-144x144.png
msapplication-square150x150logo/typo3conf/ext/pxaryzta/Resources/Public/Favicons/mstile-150x150.png
msapplication-wide310x150logo/typo3conf/ext/pxaryzta/Resources/Public/Favicons/mstile-310x150.png
msapplication-square310x310logo/typo3conf/ext/pxaryzta/Resources/Public/Favicons/mstile-310x310.png
langde
twitter:cardsummary
og:site_nameHIESTAND Schweiz AG
og:typearticle
og:localede_DE
og:authorHIESTAND Schweiz AG
og:latitude47.401111
og:longitude8.456509
og:localitySchlieren
og:regionCH-ZH
Content-Typetext/html; charset=UTF-8
x-ua-compatibleIE=edge

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 478 words on this page. Good pages should have about 800 words of useful content.
35.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.19 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
23 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...es-Monats_August_1600x900_327ccd4424.jpgNo alt attribute provided
...lhull_Farm_Aug25_1600x900_8b384df2a9.jpgNo alt attribute provided
...arisienne_Juli25_1600x900_e04669e31b.jpgNo alt attribute provided
...csm_Pinsa_Juli25_1600x900_213cd206ff.jpgNo alt attribute provided
...ocessed_/b/8/csm_HIESTAND_998042aa75.pngNo alt attribute provided
...os/CDP_2023_TAILLE-MINI_oc_secondary.svgNo alt attribute provided
.../Bilder/Banner_Logos/LaCarte_o_claim.svgNo alt attribute provided
.../6/2/csm_OMS_secondary_oC_f87c5e3890.pngNo alt attribute provided
...nner_Logos/Backmarkt_Logo_2024_WEISS.svgNo alt attribute provided
.../Icons_Side_Elemente/P_Telefon_braun.svgNo alt attribute provided
...r/Icons_Side_Elemente/neukunde_braun.svgNo alt attribute provided
...Icons_Side_Elemente/P_Kataloge_braun.svgNo alt attribute provided
...ND_Schweiz_Keyvisual_Brot_f1f8c84320.jpgHIESTAND SchweizHIESTAND Schweiz
...rtseite_HIE_Mai25_600x750_ced3c1d094.jpgHIESTAND - Die Traditionsmarke für OfenfrischeHIESTAND - Die Traditionsmarke für Ofenfrische
.../csm_Hiestand_Ofenfrische_7739742874.pngNo alt attribute provided
...rtseite_CDP_Mai25_600x750_2529caeec2.jpgCOUP DE PATES - Tradition et InnovationCOUP DE PATES - Tradition et Innovation
...ite/Logos/CDP_2023_CMJN_mc_secondary.svgNo alt attribute provided
...rtseite_LAC_Mai25_600x750_f81cbbfa49.jpgLA CARTE - Gutes Essen umgehend serviert LA CARTE - Gutes Essen umgehend serviert
...Logos/LaCarte_primary_mit_claim_2016.svgNo alt attribute provided
..._OMS_Startseite_600x750px_9585da6e19.jpgOH MY SWEETNESS - American Bakery - HIESTAND Schweiz AGOH MY SWEETNESS - American Bakery - HIESTAND Schweiz AG
...n/OhMySweetness/oh-my-sweetness-logo.svgNo alt attribute provided
...Backmarkt_Jan24_600x750px_54a4414e61.jpgNo alt attribute provided
...rkt_Logo_2024_WEISS_gross_d6d8fd6275.pngNo alt attribute provided
...m_Feiertage_E-LKW_405x235_e8f50ce63b.jpgNo alt attribute provided
...lectionPatisserie_405x235_82e9e9b5ce.jpgSélection de pâtisseries!Sélection de pâtisseries!
.../csm_Wecareforyou_405x235_5229336ef1.jpgWe care for you!We care for you!
...zta/Bilder/Icons_allgemein/P_Telefon.svgNo alt attribute provided
...zta/Bilder/Icons_allgemein/P_Telefon.svgNo alt attribute provided
...aryzta/Bilder/Icons_allgemein/P_Mail.svgNo alt attribute provided
.../Bilder/Icons_allgemein/P_Newsletter.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
HIESTAND Schweiz – wir leben Backwaren.
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 HIESTAND Schweiz – wir leben Backwaren.
H2 Die Traditionsmarke für Ofenfrische
H2 Tradition et Innovation
H2 Gutes Essen umgehend serviert
H2 Make the world a sweeter place
H2 Das Bistro mit Shop
H2 News
H5 Lieferung an Feiertagen
H5 Neues Food-Konzept mit exquisiter Patisserie.
H5 Neues Food-Konzept ohne Gluten/Laktose.
H5 Folgen Sie uns
H6 Empty heading
H6 Anruf gewünscht?
H6 Sind Sie Neukunde?
H6 Unsere Kataloge
H6 Newsletter
Baselink: https://www.hiestand.ch/
Some anchor texts are used more than once.
5 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.hiestand.ch/HIESTAND Schweiz AG
A-TITLE HIESTAND Schweiz AG
/produkte/uebersicht/Produkte
A-TITLE Produkte
/produkte/uebersicht/Übersicht
/produkte/tiefkuehl-sortiment/Tiefkühl-Sortiment
/produkte/neuheiten/Neuheiten
/produkte/saisonale-produkte/Saisonale Produkte
/produkte/kataloge/Kataloge
/produkte/inspirationen/Inspirationen
/produkte/backtipps/Backtipps
/produkte/charakterbrote/Charakterbrote
/produkte/pizze-selezione/Pizze Selezione
/produkte/pinsa/Pinsa
/produkte/labels/Labels
/produkte/co-branding/Co-Branding
/produkte/zertifizierte-qualit...Zertifizierte Qualität
/ueber-uns/hiestand-schweiz-ue...Über uns
A-TITLE Über uns
/ueber-uns/hiestand-schweiz-ue...HIESTAND Schweiz – Über uns
/ueber-uns/unsere-marken/Unsere Marken
/ueber-uns/unsere-dienstleistu...Unsere Dienstleistungen
/ueber-uns/unsere-vision/Unsere Vision
/ueber-uns/croissant-revolution/Croissant-Revolution
/ueber-uns/30-jahre-hiestand-u...30 Jahre HIESTAND und IP-SUISSE
/ueber-uns/darauf-legen-wir-wert/Darauf legen wir Wert
/ueber-uns/bake-off-academy/Bake Off Academy
/ueber-uns/logistik/Logistik
/ueber-uns/webshop/Webshop
/ueber-uns/hiestand-backmarkt/...HIESTAND Backmarkt – Über uns
/ueber-uns/hiestand-backmarkt/...Wochenmenü
/ueber-uns/hiestand-backmarkt/...Sortiment
/ueber-uns/hiestand-backmarkt/...Backwarenshop
/ueber-uns/hiestand-backmarkt/...Events
/ueber-uns/hiestand-backmarkt/...Aktionen
/ueber-uns/hiestand-backmarkt/...Kontakt
https://www.hiestand.ch/jobs/Jobs
A-TITLE Jobs
https://www.hiestand.ch/news/News
A-TITLE News
https://www.hiestand.ch/kontakt/Text duplicate Kontakt
A-TITLE Kontakt
https://www.hiestand.ch/de
A-TITLE Deutsch
https://www.hiestand.ch/fr/fr
A-TITLE French
https://www.hiestand.ch/Text duplicate de
A-TITLE Deutsch
https://www.hiestand.ch/fr/Text duplicate fr
A-TITLE French
https://shop.hiestand.ch/loginNew window External Subdomain Text duplicate Webshop
/produkte/tiefkuehl-sortiment/...New window Subdomain Hingucker des Monats.
A-TITLE Himbeer-Vanille Plunder
/produkte/tiefkuehl-sortiment/...New window Subdomain Sommer auf der Gabel.
A-TITLE Lemon Poppy Traybake
/ueber-uns/croissant-revolution/New window Subdomain Anchor Croissant zum Dessert? Ja, bitte!
A-TITLE Croissant-Revolution
/produkte/pinsa/New window Subdomain Pinsa – in jeder Variante ein Volltreffer!
A-TITLE Pinsa – die Zukunft der Pizza?
/ueber-uns/unsere-marken/hiest...No Text
/ueber-uns/unsere-marken/coup-...No Text
/ueber-uns/unsere-marken/la-ca...No Text
/ueber-uns/unsere-marken/oh-my...No Text
/ueber-uns/hiestand-backmarkt/...No Text
/anruf-gewuenscht/Anruf gewünscht?
https://www.hiestand.ch/neukunde/Sind Sie Neukunde?
/produkte/kataloge/Unsere Kataloge
/ueber-uns/hiestand-schweiz-ue...New window mehr erfahren
A-TITLE Über uns
/ueber-uns/unsere-marken/hiest...New window Text duplicate mehr erfahren
A-TITLE HIESTAND
/ueber-uns/unsere-marken/coup-...New window Text duplicate mehr erfahren
A-TITLE COUP DE PATES
/ueber-uns/unsere-marken/la-ca...New window Text duplicate mehr erfahren
A-TITLE LA CARTE
/ueber-uns/unsere-marken/oh-my...New window Text duplicate mehr erfahren
A-TITLE OH MY SWEETNESS
/ueber-uns/hiestand-backmarkt/...New window Text duplicate mehr erfahren
A-TITLE HIESTAND Backmarkt & Shop
/news/details/lieferung-an-fei...A-TITLE Lieferung an Feiertagen
/news/details/lieferung-an-fei...Text duplicate Lieferung an Feiertagen
A-TITLE Lieferung an Feiertagen
/news/details/lieferung-an-fei...Mehr erfahren
A-TITLE Lieferung an Feiertagen
/news/details/neues-food-konze...IMG-ALT Sélection de pâtisseries!
A-TITLE Neues Food-Konzept mit exquisiter Patisserie.
/news/details/neues-food-konze...Neues Food-Konzept mit exquisiter Patisserie.
A-TITLE Neues Food-Konzept mit exquisiter Patisserie.
/news/details/neues-food-konze...Text duplicate Mehr erfahren
A-TITLE Neues Food-Konzept mit exquisiter Patisserie.
/news/details/neues-food-konze...IMG-ALT We care for you!
A-TITLE Neues Food-Konzept ohne Gluten/Laktose.
/news/details/neues-food-konze...Neues Food-Konzept ohne Gluten/Laktose.
A-TITLE Neues Food-Konzept ohne Gluten/Laktose.
/news/details/neues-food-konze...Text duplicate Mehr erfahren
A-TITLE Neues Food-Konzept ohne Gluten/Laktose.
https://www.hiestand.ch/news/New window weitere News
https://www.facebook.com/HIEST...New window External Subdomain facebook
A-TITLE facebook
https://www.instagram.com/hies...New window External Subdomain instagram
A-TITLE instagram
https://www.youtube.com/@hiest...New window External Subdomain youtube
A-TITLE youtube
https://www.linkedin.com/compa...New window External Subdomain linkedin
A-TITLE linkedin
https://www.xing.com/pages/hie...New window External Subdomain xing
A-TITLE xing
https://www.hiestand.ch/Text duplicate HIESTAND Schweiz AG
A-TITLE HIESTAND Schweiz AG
https://www.hiestand.ch/sitemap/Sitemap
https://www.aryzta.com/New window External Subdomain aryzta.com
/kontakt/agb/AGB
/kontakt/nutzungsbedingungen/Nutzungsbedingungen
/kontakt/impressum/Impressum
/kontakt/datenschutz/Datenschutz

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.hiestand.ch/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.17 seconds.
The file size of the HTML document is fine (125 kB).

HTTP Response Header

NameValue
content-languagede
expiresSun, 10 Aug 2025 22:00:00 GMT
cache-controlmax-age=481322
pragmapublic
content-encodinggzip
varyAccept-Encoding,User-Agent
x-ua-compatibleIE=edge
x-content-type-optionsnosniff
content-typetext/html; charset=utf-8
dateTue, 05 Aug 2025 08:17:58 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 108 referring domains.
This page has 20,365 backlinks.
This page has backlinks from 76 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: AhrefsBot
Disallow: /
User-agent: DotBot
Disallow: /
User-agent: MJ12bot
Disallow: /
User-agent: seoscanners.net
Disallow: /
User-agent: SEOkicks-Robot
Disallow: /

User-agent: *
Disallow: /typo3/
Disallow: /typo3_src/
Disallow: /typo3conf/
Allow: /typo3conf/ext/*/Resources/Public/

Disallow: /*?
Disallow: /*chash
Allow: /typo3temp/*

Allow: /*type=841132
Allow: /*sitemap=pages

Sitemap: https://www.hiestand.ch/sitemap.xml

Similar sites

Search preview

www.hiestand.ch
Bäckerei HIESTAND – Die Nr. 1 für TK-Backwaren in der Schweiz
Unser Sortiment deckt mit 800 hochwertigen Tiefkühl-Backwaren alle Bedürfnisse von Gastronomie, Bäckereien, Detailhandel und Convenience-Betrieben ab.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
HIESTAND79%Check
Backwaren72%Check
HIESTAND Schweiz72%Check
Bäckerei HIESTAND68%Check
Schweiz66%Check
HIESTAND Schweiz AG62%Check
Bäckerei58%Check
COUP DE52%Check
DE PATES52%Check
leben50%Check
Show more keywords and terms

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