Help.open.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
98% 
Page quality
47% 
Page structure
75% 
Link structure
90% 
Server
29% 
External factors
100% 
SEO Score
Response time
0.50 s
File size
47.40 kB
Words
158
Media files
11
Number of links
19 internal / 31 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Help Centre | The Open University
The length of the page title is perfect. (306 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Help with all aspects of OU study and being an OU student. Look here before contacting us.
The length of the meta description is perfect. (563 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
csrf-tokenybQTkDmddrUKK6a3TAVCsjnTcWOyUaE7yvk8DkHG
descriptionHelp with all aspects of OU study and being an OU student. Look here before contacting us.
langen
twitter:imagehttps://www.open.ac.uk/ouheaders/gui/Open_University_OG_Image.png
og:imagehttps://www.open.ac.uk/ouheaders/gui/Open_University_OG_Image.png
og:image:altThe Open University
og:titleThe Open University
charsetutf-8

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Page quality

Content
(Critically important)
There are only 158 words on this page. Use at least 250 words to provide useful information.
No paragraphs were detected.
26.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 4 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/ouheaders/gui/OU_Logo_Mobile.svg?2.0.0.585The Open University
...gui/Accordion_Chevron_Down.svg?2.0.0.585Toggle service linksToggle service links
.../gui/Search_Icon_Magnifier.svg?2.0.0.585SearchSearch
/ouheaders/gui/OU_Crest_SVG.svg?2.0.0.585The Open University CrestThe Open University Crest
...rs/gui/OU_Crest_SVG_Mobile.svg?2.0.0.585The Open University CrestThe Open University Crest
/ouheaders/gui/sprite.png?2.0.0.585Menu toggleMenu toggle
...eaders/gui/Social_facebook.svg?2.0.0.585FacebookFacebook
/ouheaders/gui/Twitter_X_icon.svg?2.0.0.585X (formerly Twitter)X (formerly Twitter)
/ouheaders/gui/Social_youtube.svg?2.0.0.585YouTubeYouTube
...eaders/gui/Social_linkedin.svg?2.0.0.585LinkedInLinkedIn
/ouheaders/gui/OU_Crest_SVG.svg?2.0.0.585The Open University CrestThe Open University Crest

Page structure

H1 heading
(Critically important)
What are you looking for?
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 What are you looking for?
H2 Help Centre
H2 Help Centre Duplicate text
H2 Browse help topics
H2 The Open University
H4 Follow us on Social media Menu toggle
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (31) on this page.
LinkAttributesAnchor text
https://help.open.ac.uk/Anchor Skip to content
https://www.open.ac.uk/External Subdomain IMG-ALT The Open University
A-TITLE The Open University
https://msds.open.ac.uk/signon...External Subdomain Sign in
https://msds.open.ac.uk/signon...External Subdomain Sign out
https://msds.open.ac.uk/tutorh...External Subdomain TutorHome
https://intranet.open.ac.uk/ou...External Subdomain IntranetHome
https://www.open.ac.uk/contactExternal Subdomain Contact the OU
https://www2.open.ac.uk/studen...External Subdomain Text duplicate Contact the OU
https://www2.open.ac.uk/tutors...External Subdomain Text duplicate Contact the OU
https://www.open.ac.uk/about/m...External Subdomain Accessibility hub
https://www.open.ac.uk/about/m...External Subdomain Text duplicate Accessibility hub
https://msds.open.ac.uk/students/External Subdomain StudentHome
https://msds.open.ac.uk/studen...External Subdomain Profile
https://learn2.open.ac.uk/cour...External Subdomain Study
https://www.open.ac.uk/library/External Subdomain Library
/browse/careers/Subdomain Careers
https://community.open.ac.uk/External Subdomain Community
https://help.open.ac.uk/Subdomain Help Centre
https://help.open.ac.uk/Subdomain Text duplicate Help Centre
https://www.open.ac.uk/contact/External Subdomain Contact us
https://msds.open.ac.uk/signon...External Subdomain Text duplicate Sign in
/waiting-for-your-resultsSubdomain waiting for your results
/browse/assessments-and-examsSubdomain Assessments and exams
/browse/careersSubdomain Careers and employability
/browse/policies-and-complaintsSubdomain Complaints, appeals and policies
/browse/computingSubdomain Computing help
/browse/disabilitySubdomain Disability support
/browse/inductionSubdomain Induction
/browse/life-events-and-studySubdomain Life events and study
/browse/mental-health-wellbein...Subdomain Mental health, wellbeing and keeping safe
/browse/payment-scholarships-b...Subdomain Payment, scholarships, bursaries, loans and grants
/browse/study-skillsSubdomain Study skills
https://msds.open.ac.uk/signon...External Subdomain sign in
https://help.open.ac.uk/Subdomain Text duplicate Help Centre
https://help.open.ac.uk/aboutSubdomain About
https://www.open.ac.uk/contact/External Subdomain Text duplicate Contact us
/accessibility-statementSubdomain Accessibility statement
https://www.facebook.com/theop...External Subdomain IMG-ALT Facebook
A-TITLE Facebook
https://twitter.com/OpenUniver...External IMG-ALT X (formerly Twitter)
A-TITLE Twitter
https://www.youtube.com/user/T...External Subdomain IMG-ALT YouTube
A-TITLE Youtube
https://www.linkedin.com/edu/s...External Subdomain IMG-ALT LinkedIn
A-TITLE LinkedIn
https://about.open.ac.uk/strat...External Subdomain OU Accessibility statement
https://about.open.ac.uk/strat...External Subdomain Conditions of use
https://about.open.ac.uk/strat...External Subdomain Copyright
https://www5.open.ac.uk/wales/...External Subdomain Cymraeg
https://about.open.ac.uk/strat...External Subdomain Privacy policy
https://about.open.ac.uk/strat...External Subdomain Cookie policy
/documents/policiesSubdomain Student Policies and Regulations
https://www2.open.ac.uk/studen...External Subdomain Student Charter
https://status.open.ac.uk/External Subdomain System Status

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://help.open.ac.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
The page response time of 0.50 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 7 CSS files. This may affect the page load time negatively.
This page loads 4 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (47 kB).

HTTP Response Header

NameValue
dateSun, 06 Jul 2025 16:02:23 GMT
serverApache
x-powered-byPHP/8.1.32
cache-controlno-cache, private
x-frame-optionsSAMEORIGIN
set-cookie447 Characters
transfer-encodingchunked
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 68 referring domains.
This page has 95 backlinks.
This page has backlinks from 60 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

help.open.ac.uk
Help Centre | The Open University
Help with all aspects of OU study and being an OU student. Look here before contacting us.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Help77%Check
Help Centre66%Check
Open65%Check
Open University60%Check
Centre54%Check
University54%Check
looking50%Check
Study46%Check
Student46%Check
Contact46%Check

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