Haar-werk.ch - SEO Checker

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Overview of the SEO Check
Meta information
78% 
Page quality
63% 
Page structure
71% 
Link structure
76% 
Server
54% 
External factors
66% 
SEO Score
Response time
0.42 s
File size
239.30 kB
Words
311
Media files
17
Number of links
72 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
haar-werk.ch – MEIN COIFFEUR
The domain is used in the page's title.
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.haar-werk.ch/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-ch
Server location: Germany
The following language is defined by HTML: de-ch
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1, user-scalable=no
mobile-web-app-capableyes
apple-mobile-web-app-capableyes
robotsmax-image-preview:large
generatorEventON 2.0.1
msapplication-TileImagehttps://www.haar-werk.ch/wp-content/uploads/2020/11/mstile-310x310-4.png
langde-ch
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 311 words on this page. Good pages should have about 800 words of useful content.
33.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11.64 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 33 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ds/2024/01/haar-werk.ch-Logo-Aktuell.jpghaar-werk.ch - MEIN COIFFEUR
...ds/2024/01/haar-werk.ch-Logo-Aktuell.jpghaar-werk.ch - MEIN COIFFEUR
...24/10/1400-auf-464-2_0013_day_3-4502.jpgNo alt attribute provided
/wp-content/uploads/2024/12/1400x46436.jpgNo alt attribute provided
...2024/10/1400-auf-464_0000_day_4-6022.jpgNo alt attribute provided
...24/10/1400-auf-464-2_0017_day_1-5605.jpgNo alt attribute provided
...2024/12/1400-auf-464_0003_day_3-2982.jpgNo alt attribute provided
...ntent/uploads/2025/02/02_1667x1660_B.jpghttps://www.haar-werk.ch/wp-content/uploads/2025/02/02_1667x1660_B.jpg
...ontent/uploads/2025/01/1667x1660-1-1.jpghttps://www.haar-werk.ch/wp-content/uploads/2025/01/1667x1660-1-1.jpg
/wp-content/uploads/2025/01/1667x1660-4.jpghttps://www.haar-werk.ch/wp-content/uploads/2025/01/1667x1660-4.jpg
...ds/2025/02/rgb-Logo-haar_mobil-white.pnghttps://www.haar-werk.ch/wp-content/uploads/2025/02/rgb-Logo-haar_mobil-white.png
...tent/uploads/2023/07/haar_logo_white.pnghttps://www.haar-werk.ch/wp-content/uploads/2023/07/haar_logo_white.png
...aar-Shop-Marketing-AG-weiss-1280x420.pnghttps://www.haar-werk.ch/wp-content/uploads/2024/09/Haar-Shop-Marketing-AG-weiss-1280x420.png
/wp-content/uploads/2020/11/Download.pnghttps://www.haar-werk.ch/wp-content/uploads/2020/11/Download.pngDownload
/wp-content/uploads/2020/11/Download.pnghttps://www.haar-werk.ch/wp-content/uploads/2020/11/Download.pngDownload
/wp-content/uploads/2020/11/Download.pnghttps://www.haar-werk.ch/wp-content/uploads/2020/11/Download.pngDownload
/wp-content/uploads/2020/11/Download.pnghttps://www.haar-werk.ch/wp-content/uploads/2020/11/Download.pngDownload

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 Dein Haar - unser Werk
H3 Darum haar-werk.ch!
H3 Darum haar-werk.ch! Duplicate text
H3 Aktuelles
H3 Aktuelles Duplicate text
H3 Standorte
H4 Manicure & Nail Design
H4 Unsere Getränkekarte
H4 Neues Kinderangebot
H5 FILIALEN
H5 UNTERNEHMEN
H5 PARTNER
H6 Beratung mit Herz und Kompetenz
H6 In deiner Nähe – 20 Filialen für dich
H6 Immer am Puls der Trends
H6 Dein Vertrauen ist unser Antrieb
Anchor text is an URL
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 17 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.haar-werk.ch/Subdomain IMG-ALT haar-werk.ch - MEIN COIFFEUR
https://www.haar-werk.ch/Subdomain Text duplicate IMG-ALT haar-werk.ch - MEIN COIFFEUR
https://www.tiktok.com/@haar_w...External Subdomain No Text
https://www.instagram.com/haar...External Subdomain No Text
https://www.facebook.com/haarw...External Subdomain No Text
https://ch.linkedin.com/compan...External Subdomain No Text
/standorte/Subdomain STANDORTE
https://www.haar-werk.ch/belp/Subdomain Belp
https://www.haar-werk.ch/olten/Subdomain Olten
/bern-bahnhof/Subdomain Bern Bahnhof
/ostermundigen/Subdomain Ostermundigen
/burgdorf/Subdomain Burgdorf
/riggisberg/Subdomain Riggisberg
/frutigen/Subdomain Frutigen
https://www.haar-werk.ch/studen/Subdomain Studen
/interlaken/Subdomain Interlaken
/thun-city/Subdomain Thun-City
/konolfingen/Subdomain Konolfingen
/thun-straettligen/Subdomain Thun-Strättligen
/langendorf/Subdomain Langendorf
/uetendorf/Subdomain Uetendorf
https://www.haar-werk.ch/langnau/Subdomain Langnau
https://www.haar-werk.ch/worb/Subdomain Worb
/muenchenbuchsee/Subdomain Münchenbuchsee
/zofingen/Subdomain Zofingen
/muensingen/Subdomain Münsingen
/zollikofen/Subdomain Zollikofen
https://www.haar-werk.ch/angebot/Subdomain ANGEBOT
https://www.haar-werk.ch/angebot/Subdomain Angebotsvielfalt
/aktuelle-specials/Subdomain Specials
/ueber-uns/Subdomain ÜBER UNS
https://www.haar-werk.ch/familie/Subdomain haar-werk-Familie
/mitarbeiter-jubilaeen/Subdomain Jubiläen
/offene-stellen/Subdomain Jobs & Karriere
https://digital.haar-werk.ch/u...External Subdomain Anchor Unternehmensmodell
/akademie-lehrstellen-coiffeur...Subdomain Lehrstellen & Schnuppern
https://www.haar-werk.ch/presse/Subdomain Presse
/akademie/Subdomain AKADEMIE
https://haar-mobil.ch/External HAAR-MOBIL.CH
https://www.haar-shop.ch/de/External Subdomain HAAR-SHOP.CH
http://www.haar-werk.ch/akademieSubdomain haar-akademie
https://www.haar-werk.ch/werte/Subdomain Unsere Werte
A-TITLE Unsere Werte
/offene-stellen/Subdomain Text duplicate Jobs & Karriere
A-TITLE Jobs & Karriere
/2025/02/17/manicure-nail-design/Subdomain URL anchor text
IMG-ALT https://www.haar-werk.ch/wp-content/uploads/2025/02/02_1667x1660_B.jpg
/2025/02/17/manicure-nail-design/Subdomain Manicure & Nail Design
A-TITLE Manicure & Nail Design
/2025/01/31/unser-getraenkeang...Subdomain URL anchor text
IMG-ALT https://www.haar-werk.ch/wp-content/uploads/2025/01/1667x1660-1-1.jpg
/2025/01/31/unser-getraenkeang...Subdomain Unsere Getränkekarte
A-TITLE Unsere Getränkekarte
/2025/01/30/kinderfreundliche-...Subdomain URL anchor text
IMG-ALT https://www.haar-werk.ch/wp-content/uploads/2025/01/1667x1660-4.jpg
/2025/01/30/kinderfreundliche-...Subdomain Neues Kinderangebot
A-TITLE Neues Kinderangebot
/aktuelle-specials/Subdomain Aktuelle Specials
A-TITLE Aktuelle Specials
https://www.haar-werk.ch/belp/Text duplicate Belp
/Bern-Bahnhof/Subdomain Bern Bhf
/burgdorf/Text duplicate Burgdorf
/frutigen/Subdomain Text duplicate Frutigen
/interlaken/Subdomain Text duplicate Interlaken
/konolfingen/Subdomain Text duplicate Konolfingen
/langendorf/Subdomain Text duplicate Langendorf
https://www.haar-werk.ch/langnau/Text duplicate Langnau
/muenchenbuchsee/Subdomain Text duplicate Münchenbuchsee
/muensingen/Subdomain Text duplicate Münsingen
https://www.haar-werk.ch/olten/Subdomain Text duplicate Olten
/ostermundigen/Subdomain Text duplicate Ostermundigen
/riggisberg/Subdomain Text duplicate Riggisberg
https://www.haar-werk.ch/studen/Subdomain Text duplicate Studen
/thun-city/Subdomain Text duplicate Thun-City
/thun-straettligen/Subdomain Text duplicate Thun-Strättligen
/uetendorf/Subdomain Text duplicate Uetendorf
/zofingen/Subdomain Text duplicate Worb
/zofingen/Subdomain Text duplicate Zofingen
/zollikofen/Subdomain Text duplicate Zollikofen
/fragen-anliegen/Fragen & Anliegen
/impressum/Impressum
/werbepartnerschaften/Werbepartnerschaften
/datenschutz/Datenschutz
https://www.haar-werk.ch/agb/AGB
https://www.haar-mobil.ch/External Subdomain URL anchor text
IMG-ALT https://www.haar-werk.ch/wp-content/uploads/2025/02/rgb-Logo-haar_mobil-white.png
https://www.haar-shop.ch/External Subdomain URL anchor text
IMG-ALT https://www.haar-werk.ch/wp-content/uploads/2023/07/haar_logo_white.png
https://www.haar-shop-marketin...External Subdomain URL anchor text
IMG-ALT https://www.haar-werk.ch/wp-content/uploads/2024/09/Haar-Shop-Marketing-AG-weiss-1280x420.png
https://www.facebook.com/profi...External Subdomain No Text
https://www.instagram.com/haar...External Subdomain No Text
https://www.tiktok.com/@haarwe...External Subdomain No Text
https://haar-werk.hairlist.ch/...New window External Subdomain Gutschein kaufen
https://haar-werk.hairlist.ch/...New window External Subdomain Termin online buchen
/standorte/Subdomain Text duplicate STANDORTE
https://www.haar-werk.ch/angebot/Subdomain Text duplicate ANGEBOT
/ueber-uns/Subdomain Text duplicate ÜBER UNS
/akademie/Subdomain Text duplicate AKADEMIE
https://haar-mobil.ch/External Text duplicate HAAR-MOBIL.CH
https://www.haar-shop.ch/de/External Subdomain Text duplicate HAAR-SHOP.CH

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.haar-werk.ch/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.42 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 29 CSS files. This may affect the page load time negatively.
This page loads 33 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (239 kB).

HTTP Response Header

NameValue
dateSat, 26 Jul 2025 15:57:53 GMT
serverApache
link<https://www.haar-werk.ch/wp-json/>; rel="https://api.w.org/", <https://www.haar-werk.ch/wp-json/wp/v2/pages/14441>; rel="alternate"; type="application/json", <https://www.haar-werk.ch/>; rel=shortlink
varyAccept-Encoding
content-encodinggzip
transfer-encodingchunked
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This page has only a few links from other websites.
This page only has backlinks from 22 referring domains.
This page only has 8,239 backlinks.
This page only has few backlinks from 22 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://www.haar-werk.ch/wp-sitemap.xml

Similar sites

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
haar-werk70%Check
Coiffeur48%Check
20 Filialen44%Check
Filialen43%Check
aktuelle43%Check
Aktuelles43%Check
aktuelle Trends42%Check
Nähe38%Check
Beratung38%Check
STANDORTE38%Check
Show more keywords and terms

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