Groceryoutlet.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
75% 
Page structure
92% 
Link structure
42% 
Server
54% 
External factors
100% 
SEO Score
Response time
1.44 s
File size
260.80 kB
Words
1220
Media files
32
Number of links
64 internal / 37 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Discount Groceries - Supermarket | Grocery Outlet
The length of the page title is perfect. (451 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
At Grocery Outlet, you'll find name brand groceries and farm fresh organic produce for 40-70% less than conventional grocery stores.
The length of the meta description is perfect. (817 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.groceryoutlet.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
descriptionAt Grocery Outlet, you'll find name brand groceries and farm fresh organic produce for 40-70% less than conventional grocery stores.
robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
generatorWordPress 5.5.14
msapplication-TileImagehttps://www.groceryoutlet.com/wp-content/uploads/2019/01/cropped-favicon-270x270.jpg
msapplication-TileColor#ffffff
msapplication-confighttps://www.groceryoutlet.com/favicons/browserconfig.xml?v=1
theme-color#ffffff
p:domain_verify50af16a9a74211ddfd53ab4affbaefd5
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleDiscount Groceries - Supermarket | Grocery Outlet
og:descriptionAt Grocery Outlet, you'll find name brand groceries and farm fresh organic produce for 40-70% less than conventional grocery stores.
og:urlhttps://www.groceryoutlet.com/
og:site_nameGrocery Outlet
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1220 words. That's ok.
30.3% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12.03 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 27 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...images/grocery-outlet-bargain-market.pngGrocery Outlet
...mes/digital_attic/images/user-mobile.pnguser
...tent/uploads/2018/12/menu-were-local.jpgYes, we're local
.../05/Delivery_In-store_website_header.jpgSame-Day Grocery Delivery
...5/Delivery_In-store-Signage_decal-IC.pngInstacart
...5/Delivery_In-store-Signage_decal-UE.pngUber Eats
...6/Delivery_In-store-Signage_decal-DD.pngDoordash
/wp-content/uploads/2018/12/menu-go.jpgGrocery Outlet Bargain Market
...tal_attic/images/grocery-outlet-logo.pngGrocery Outlet
...themes/digital_attic/images/eye-hide.pngeye
...tal_attic/images/grocery-outlet-logo.pngGrocery Outlet
...s/digital_attic/images/track-savings.pngGrocery Outlet
.../digital_attic/images/digital-offers.pngGrocery Outlet
...igital_attic/images/sweepstakes-icon.pngGrocery Outlet
...l_attic/images/purchase-history-icon.pngGrocery Outlet
...tent/themes/digital_attic/images/WOW.pngGrocery Outlet
...ent/themes/digital_attic/images/Mail.pngGrocery Outlet
...tent/themes/digital_attic/images/WOW.pngGrocery Outlet
...tal_attic/images/grocery-outlet-logo.pngGrocery Outlet
...tal_attic/images/grocery-outlet-logo.pngGrocery Outlet
...tal_attic/images/grocery-outlet-logo.pngGrocery Outlet
...s/instagram-feed-pro/img/placeholder.pngCozy meals, hearty ingredients, and savings all season long at Grocery Outlet. Swipe to see what we are meal-prepping for this week! 🥬
...s/instagram-feed-pro/img/placeholder.pngIt’s time to CELEBRATE because Columbia Grocery Outlet is officially open! Help us welcome the store’s new Independent Owner-Operators, Jay and Rizwana Mirza. Happily married for 30 years with three children, Jay and Rizwana have called Greater Baltimore home for over 20 years and are thrilled to serve this vibrant community they know and love. Jay, a Texas A&M graduate and certified Business Analyst, brings extensive retail management experience, while Rizwana, a dedicated healthcare professional, is an active community volunteer and has been a Sunday school teacher for over 15 years. Stop by to meet Jay and Rizwana and discover all that your new Columbia Grocery Outlet has to offer!
...s/instagram-feed-pro/img/placeholder.pngOhio! Your new Grocery Outlet at 876 N. Lexington-Springmill Road is NOW OPEN! Joining the Grocery Outlet family are Independent Owner-Operators Maria & Ryan Buchanan. They envision Ontario Grocery Outlet as a home away from home, bringing excitement with every visit—like a treasure hunt for unique finds. The Buchanans, who have five children and enjoy outdoor adventures like skiing and hiking, as well as movie nights and board games, bring a diverse range of backgrounds and are thrilled to serve Ontario, Richland County, and the surrounding areas. Come by and say hi!👋 #GroceryOutlet
...s/instagram-feed-pro/img/placeholder.pngWhat’s your Thanksgiving hot take? 🙊 Comment below! PLUS, for a limited time, when you spend $35 or more, you can get a 12-14 lb Thanksgiving turkey for just $3.99—that’s as low as 29¢ per pound! 🤯 Stop by your local Grocery Outlet and shop Thanksgiving essentials today. *Note $35 minimum purchase excludes turkey, alcohol, milk, dairy, gift cards, tax & state bottle deposits. Exclusions vary by state. Limit 1 Jennie-O frozen turkey per person per day at this price. Offer valid November 13-30 while supplies last. #GroceryOutlet #bargainshops #groceryoutletbargainmarket #Thanksgiving #ThanksgivingHaul
...s/instagram-feed-pro/img/placeholder.pngPOV: It’s a crisp, cool fall morning, and you’re strolling through Grocery Outlet, finding cozy autumn treats and seasonal steals. ✨
...s/instagram-feed-pro/img/placeholder.pngDon’t walk, RUN to download the Grocery Outlet app to receive early access to our 20% off wine sale. 🍷 Early Access is only available to app members from November 4-5 before it opens to the public. Be the first to make your sommelier selects and grab top brands at a steal! Pricing and availability vary by store. Alcohol is sold only in CA, OR, ID, WA, and NV locations. Must be 21 or older. Please enjoy responsibly. #GroceryOutlet #WineSale
/wp-content/uploads/2022/05/icon-tiktok.svgTikTok icon
...ntent/uploads/2018/12/icon-glassdoor.svgGlassdoor
...ital_attic/images/accessibility_icon.svgAccessibility Icon

Page structure

H1 heading
(Critically important)
Grocery Outlet
The H1 heading is too short (14 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Grocery Outlet
H2 Customer Savings This Past Year!
H2 Share our hot deals! Buy a Gift Card
H2 See what we're up to! Visit Our Social Wall
H3 SIGN UP TODAY AND SAVE!
H3 Website Loyalty Program - WOW Crowd
H3 Website Loyalty Program - Email Only User Signup
H3 ALREADY HAVE AN ACCOUNT?
H3 See what we're up to!
H3 Operate a Grocery Outlet
H3 Sell Us Products
H3 About Grocery Outlet
H4 Locate a store
H4 Company
H4 About Us
H4 Partner With Us
H4 Meal Inspiration
H5 Available on
H5 SIGN IN
H5 SIGN UP
H5 PASSWORD
H5 VERIFY PHONE NUMBER
H5 VERIFY PHONE NUMBER Duplicate text
H6 Sign up for the WOW! Crowd. Enter your mobile phone number in-store at time of purchase to enter sweepstakes, track savings and purchase history. Download the Grocery Outlet app to see what's in st...
H6 Sign up with Grocery Outlet to start saving. New email sign-ups receive a coupon for $3 off a $25 purchase!. Click above to join the WOW! Crowd to access additional perks like sweepstakes offers, t...
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (37) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.groceryoutlet.com/Anchor Skip to Navigation
https://www.groceryoutlet.com/Anchor Skip to Main Content
https://www.groceryoutlet.com/Anchor Skip to Footer
https://www.groceryoutlet.com/Subdomain IMG-ALT Grocery Outlet
/circularsSubdomain Weekly Ad
/preference-centerNo Text
https://www.groceryoutlet.com/SIGN OUT
/store-locatorSubdomain Select Store
/preference-center-loginSubdomain Login
https://shop.groceryoutlet.com/New window External Subdomain IMG-ALT Instacart
https://www.ubereats.com/brand...New window External Subdomain IMG-ALT Uber Eats
https://www.doordash.com/busin...New window External Subdomain IMG-ALT Doordash
/giftcardSubdomain Gift Cards
/free-groceries-for-life-winnersSubdomain Free Groceries For Life Winners
/careersSubdomain Corporate Careers
/careers/work-in-a-storeSubdomain Work in a Store
/equity-diversity-inclusionSubdomain Equity, Diversity & Inclusion
/our-storySubdomain Our Story
/go-brandsSubdomain GO Brands
/our-story/history-and-milestonesSubdomain History and Milestones
/our-story/leadershipSubdomain Leadership
/our-story/how-we-do-itSubdomain How We Do It
https://groceryoutlet.zendesk....External Subdomain Frequently Asked Questions
/donateSubdomain Independence From Hunger
https://investors.groceryoutle...External Subdomain Investor Relations
/impact-reportSubdomain Impact Report
/sell-your-productsSubdomain Sell Your Products
/real-estateSubdomain Real Estate
https://www.ownagroceryoutlet....New window External Subdomain Become an Independent Operator
/recipesSubdomain Recipes
https://www.pinterest.com/gogr...New window External Subdomain Pinterest
https://www.ownagroceryoutlet....New window External Subdomain Own a Grocery OutletExplore the opportunity to own a Grocery Outlet franchise. Learn about the requirements, benefits, and support provided to franchise owne...
A-TITLE Learn how to own and operate a Grocery Outlet franchise.
/legal/privacyPrivacy Policy
/request-new-passwordCreate/Forgot Password
/legal/terms-conditionsNew window Terms of Use
/legal/privacyNew window Privacy policy
/legal/privacyNew window Text duplicate Privacy Policy
/legal/privacyNew window Text duplicate Privacy Policy
https://policies.google.com/pr...New window External Subdomain Text duplicate Privacy Policy
https://policies.google.com/termsNew window External Subdomain Terms of Service
/circularsSubdomain Hello Summer! See this week's ad.
https://groceryoutlet.app.link...External Subdomain Download the Deals. Get $5 off* when you download our app and register.
/free-groceries-for-life-winnersSubdomain Congrats to our winners of the Grocery Outlet Win Free Groceries For Life Sweepstakes!
https://scontent-sjc3-1.cdnins...Nofollow External Subdomain Open
https://www.instagram.com/p/DD...New window Nofollow External Subdomain IMG-ALT Cozy meals, hearty ingredients, and savings all season long at Grocery Outlet. Swipe to see what we are meal-prepping for this week! 🥬
https://scontent-sjc3-1.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/DC...New window Nofollow External Subdomain IMG-ALT It’s time to CELEBRATE because Columbia Grocery Outlet is officially open! Help us welcome the store’s new Independent Owner-Operators, Jay and Rizwana Mirza...
https://scontent-sjc3-1.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/DC...New window Nofollow External Subdomain IMG-ALT Ohio! Your new Grocery Outlet at 876 N. Lexington-Springmill Road is NOW OPEN! Joining the Grocery Outlet family are Independent Owner-Operators Maria & Ryan...
https://scontent-sjc3-1.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/DC...New window Nofollow External Subdomain IMG-ALT What’s your Thanksgiving hot take? 🙊 Comment below! PLUS, for a limited time, when you spend $35 or more, you can get a 12-14 lb Thanksgiving turkey for just...
https://scontent-sjc3-1.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/DC...New window Nofollow External Subdomain IMG-ALT POV: It’s a crisp, cool fall morning, and you’re strolling through Grocery Outlet, finding cozy autumn treats and seasonal steals. ✨
https://scontent-sjc3-1.cdnins...Nofollow External Subdomain Text duplicate Open
https://www.instagram.com/p/DB...New window Nofollow External Subdomain IMG-ALT Don’t walk, RUN to download the Grocery Outlet app to receive early access to our 20% off wine sale. 🍷 Early Access is only available to app members from Nov...
http://www.ownagroceryoutlet.com/New window External Subdomain Learn more about Operate a Grocery Outlet
/sell-your-productsSubdomain Learn more about Sell Us Products
/our-storySubdomain Learn more about About Grocery Outlet
/buy-a-gift-cardSubdomain Share our hot deals! Buy a Gift Card
/social-wallSubdomain See what we're up to! Visit Our Social Wall
https://www.facebook.com/Groce...New window External Subdomain Visit us on Facebook
https://www.instagram.com/groc...New window External Subdomain Visit us on Instagram
https://www.tiktok.com/@therea...New window External Subdomain Visit us on TikTok
IMG-ALT TikTok icon
https://www.youtube.com/user/G...New window External Subdomain Visit us on Youtube
https://www.pinterest.com/gogr...New window External Subdomain Visit us on Pinterest
https://twitter.com/groceryoutletNew window External Visit us on Twitter
https://www.linkedin.com/compa...New window External Subdomain Visit us on LinkedIn
https://www.glassdoor.com/Over...New window External Subdomain Visit us on Glassdoor
IMG-ALT Glassdoor
/circularsSubdomain Text duplicate Weekly Ad
/store-locatorSubdomain Store Locator
/go-brandsSubdomain Text duplicate GO Brands
/buy-a-gift-cardSubdomain Text duplicate Gift Cards
https://groceryoutlet.zendesk....External Subdomain Contact Us
https://groceryoutlet.zendesk....External Subdomain FAQ
/preference-center-loginSubdomain Preference Center
/legal/privacySubdomain Privacy
/legal/terms-conditionsSubdomain Terms & Conditions
/accessibilitySubdomain Accessibility
/do-not-sell-my-infoSubdomain Do Not Sell or Share My Personal Info
/consumer-data-requestSubdomain Consumer Data request
/recipesSubdomain Text duplicate Recipes
/legal/recallSubdomain Product Recalls
/our-storySubdomain Text duplicate Our Story
/our-story/leadershipSubdomain Text duplicate Leadership
/our-story/how-we-do-itSubdomain Text duplicate How We Do It
https://investors.groceryoutle...External Subdomain Text duplicate Investor Relations
/real-estateSubdomain Text duplicate Real Estate
/impact-reportSubdomain Text duplicate Impact Report
/careers/work-in-a-storeSubdomain Work in Store
/careersSubdomain Text duplicate Corporate Careers
https://www.ownagroceryoutlet....External Subdomain Own a Grocery Outlet
/sell-your-productsSubdomain Text duplicate Sell Your Products
/sell-your-products?value=Beer...Subdomain Anchor Contact Beer & Wine
/sell-your-products?value=Fres...Subdomain Anchor Contact Fresh Meat
/sell-your-products?value=DeliSubdomain Anchor Contact Deli
/sell-your-products?value=FrozenSubdomain Anchor Contact Frozen
/sell-your-products?value=Gene...Subdomain Anchor Contact Gen. Merch.
/sell-your-products?value=GrocerySubdomain Anchor Contact Grocery
/sell-your-products?value=Heal...Subdomain Anchor Contact Health & Beauty
/sell-your-products?value=ProduceSubdomain Anchor Contact Produce
https://levelaccess.com/a/groc...New window External IMG-ALT Accessibility Icon

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.groceryoutlet.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.44 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 18 CSS files. This may affect the page load time negatively.
This page loads 27 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (261 kB).

HTTP Response Header

NameValue
cache-controlno-store, no-cache, must-revalidate
content-encodinggzip
content-typetext/html; charset=UTF-8
dateFri, 06 Jun 2025 03:57:58 GMT
expiresThu, 19 Nov 1981 08:52:00 GMT
link<https://www.groceryoutlet.com/wp-json/>; rel="https://api.w.org/"
pragmano-cache
servernginx
set-cookie44 Characters
strict-transport-securitymax-age=31536000;
varyAccept-Encoding
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
transfer-encodingchunked
connectionkeep-alive
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 595 referring domains.
This page has 73,987 backlinks.
This page has backlinks from 518 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.groceryoutlet.com/sitemap_index.xml
User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Similar sites

Search preview

www.groceryoutlet.com
Discount Groceries - Supermarket | Grocery Outlet
At Grocery Outlet, you'll find name brand groceries and farm fresh organic produce for 40-70% less than conventional grocery stores.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Grocery Outlet93%Check
Grocery92%Check
Outlet92%Check
Grocery Store74%Check
Grocery Outlet app74%Check
store58%Check
Groceries58%Check
Sign up51%Check
Select Store49%Check
find48%Check
Show more keywords and terms

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