Gerberlife.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
88% 
Page structure
54% 
Link structure
46% 
Server
70% 
External factors
100% 
SEO Score
Response time
0.89 s
File size
118.50 kB
Words
1398
Media files
34
Number of links
126 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Family Life Insurance Policies | Gerber Life Insurance
There are word repetitions in the page title.
The length of the page title is perfect. (477 pixels out of 580 max pixel length)
Meta description
(Critically important)
Gerber Life Insurance provides affordable policies for all ages. Learn about our family life insurance policies and protect your loved ones today!
The length of the meta description is perfect. (877 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.gerberlife.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
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be:sdkphp_sdk_1.5.12
be:timer40ms
be:norm_urlhttps%3A%2F%2Fwww.gerberlife.com%2F
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be:messagesfalse
descriptionGerber Life Insurance provides affordable policies for all ages. Learn about our family life insurance policies and protect your loved ones today!
keywordsgerber life insurance, life insurance, family life insurance
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
format-detectiontelephone=no
langen
twitter:cardsummary_large_image
twitter:titleLife Insurance for the Whole Family - Gerber Life Insurance Company
twitter:site@GerberLife
twitter:descriptionGerber Life Insurance provides affordable policies for all ages. Learn about our family life insurance policies and protect your loved ones today!
twitter:imagehttps://www.gerberlife.com/sites/default/files/56934852_Homepage.jpg
og:site_nameGerber Life Insurance Company
og:typewebsite
og:urlhttps://www.gerberlife.com/
og:titleFamily Life Insurance Policies | Gerber Life Insurance
og:descriptionGerber Life Insurance provides affordable policies for all ages. Learn about our family life insurance policies and protect your loved ones today!
og:imagehttps://www.gerberlife.com/sites/default/files/56934852_Homepage.jpg
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: The Family Plan Whole Life insurance can protect your family for a lif...
This page contains 1398 words. That's ok.
27.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 15.61 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 6 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 28 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...fe5.ssl.cf1.rackcdn.com/warning-fill.pngNo alt attribute provided
...8a7bfe5.ssl.cf1.rackcdn.com/Subtract.pngNo alt attribute provided
...ages/other/optimize/logo_gli_grey_2x.pngGrey logo for GLI
...er/optimize/logo_fabricbygl_color_2x.pnglogo fabrix for Gli
...er/optimize/logo_fabricbygl_color_2x.pnglogo fabrix for Gli
....cf1.rackcdn.com/images/Icon_Grow-Up.pngNo alt attribute provided
...ssl.cf1.rackcdn.com/images/Icon_Term.pngNo alt attribute provided
...sl.cf1.rackcdn.com/images/Icon_Whole.pngNo alt attribute provided
...1.rackcdn.com/images/Icon_Guaranteed.pngNo alt attribute provided
...erber/front_src/img/spinner-sprites_.pngspinner sprite icon
...5.ssl.cf1.rackcdn.com/Grow Up_mobile.jpgHero banner image
...cdn.com/Mobile_Family Plan Term Life.jpgHero banner image
...dn.com/Mobile_Family Plan Whole Life.jpgHero banner image
...1.rackcdn.com/Guaranteed Life_mobile.jpgHero banner image
...cf1.rackcdn.com/images/Icon_Accident.pngAccident Icon
....cf1.rackcdn.com/images/Icon_College.pngCollege Icon
...0317524-001_Homepage_0.jpg?itok=vxCz1aygFamily picture
...sl.cf1.rackcdn.com/39323608_Carousel.jpgbaby dressed in graduation cap and gown with happy mom
....cf1.rackcdn.com/images/Icon_College.pngCollege Icon
...sl.cf1.rackcdn.com/39323608_Carousel.jpgbaby dressed in graduation cap and gown with happy mom
....cf1.rackcdn.com/images/Icon_College.pngCollege Icon
....cf1.rackcdn.com/82172824_Carousel_0.jpgwhole life insurance: mother hugging son
...sl.cf1.rackcdn.com/images/Icon_Whole.pngWhole Icon
....cf1.rackcdn.com/82172824_Carousel_0.jpgwhole life insurance: mother hugging son
...sl.cf1.rackcdn.com/images/Icon_Whole.pngWhole Icon
...rackcdn.com/200253040-001_Carousel_0.jpgaccidental protection insurance: nurse checking patient
...cf1.rackcdn.com/images/Icon_Accident.pngAccident Icon
...rackcdn.com/200253040-001_Carousel_0.jpgaccidental protection insurance: nurse checking patient
...cf1.rackcdn.com/images/Icon_Accident.pngAccident Icon
...4a6e8cb.ssl.cf1.rackcdn.com/young-xs.jpgmodal young person image
...4a6e8cb.ssl.cf1.rackcdn.com/young-sm.jpgmodal young person image
...4a6e8cb.ssl.cf1.rackcdn.com/young-md.jpgmodal young person image
...020-11/Hamburger-image.jpg?itok=ABwosUkZpresentation
...ustom/gerber/front_src/img/baby-logo.pngGerber Baby

Page structure

H1 heading
(Critically important)
Life Insurance Protection for All Ages and Stages
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Life Insurance Protection for All Ages and Stages
H1 Family Life Insurance from Gerber Life
H2 Financial Protection For All Ages And Stages.
H2 More Gerber Life Plans for You and Your Family
H3 Accident Protection
H3 Gerber Life Insurance College Plan
H3 My eService Account
H4 Protect those you love against the unexpected.
H4 Adult life insurance protection + helping pay for college in one easy plan.
H4 Gerber Life Insurance College Plan Duplicate text
H4 Gerber Life Insurance College Plan Duplicate text
H4 Family Plan Whole Life
H4 Family Plan Whole Life Duplicate text
H4 Accident Protection Insurance
H4 Accident Protection Insurance Duplicate text
H5 Peace of mind for the next 10, 20 or 30 years with protection up to $2,000,000.
H5 A plan that grows with you, building cash value over time!
H6 Follow Gerber Life on your favorite networks for exclusive updates.
H6 Life Insurance Products
H6 Helpful Links
H6 Contact Gerber Life
H6 Free Gerber Life Newsletter
Some anchor texts are used more than once.
1 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.gerberlife.com/Anchor Skip to main content
/noticesTrivial anchor text
CLICK HERE
https://meetfabric.com/?utm_so...External IMG-ALT logo fabrix for Gli
https://meetfabric.com/?utm_so...External Text duplicate IMG-ALT logo fabrix for Gli
https://www.gerberlife.com/Gerber life insurance logo
https://www.gerberlife.com/About Gerber Life
https://www.gerberlife.com/aboutMeet Gerber Life
/understanding-life-insurance/...Videos
/about/who-is-the-gerber-babyWho is the Gerber Baby?
/about/newsletter-signupNewsletter Sign Up
/customer-service/contact-gerb...Contact Us
/gl/ap/view/agency/login.jspGerber Life Agent Portal
https://www.gerberlife.com/eService Login
/gl/view/service_center/self_s...Forgot User ID?
/gl/view/service_center/self_s...Forgot Password?
/gl/view/service_center/self_s...Enroll now!
/gl/view/service_center/self_s...Pay Bill
/gl/view/service_center/self_s...Text duplicate eService Login
/adult-life-insurance/family-planFamily Plan Insurance
/adult-life-insurance/term-lif...Term Life Insurance
/adult-life-insurance/whole-li...Whole Life Insurance
/adult-life-insurance/guarante...Guaranteed Life Insurance
/adult-life-insurance/accident...Accident Protection
/learn/adult-life-insuranceLearn About Adult Life Insurance
/senior-life-insuranceSenior Life Insurance
/child-life-insurance/grow-up-...Gerber Life Grow-Up® Plan
/child-life-insurance/grow-up-...Gerber Life Young Adult Plan
/learn/child-life-insuranceLearn About Child Life Insurance
/saving-for-collegeAbout Saving for College
/saving-for-college/college-planGerber Life Insurance College Plan
https://www.gerberlife.com/learnLife Insurance Learning Hub
/learn/adult-life-insuranceAbout Adult Life Insurance
/learn/child-life-insuranceAbout Child Life Insurance
/learn/money-mattersMoney Matters
/learn/life-insurance-101Life Insurance Basics
/learn/lifestyle-parenting-tipsLifestyle & Parenting Tips
/learn/life-insurance-terminologyLife Insurance Terminology
/learn/affordable-life-insuran...Types of Insurance Policies
/customer-serviceCustomer Service
/about/life-insurance-questionsLife Insurance Questions
/customer-service/contact-gerb...Contact Gerber Life
/customer-service/contact-gerb...File an Insurance Claim
/customer-service/privacy-legalPrivacy & Legal Notices
/customer-service/application-...Application Approval Process
https://www.gerberlife.com/aboutText duplicate Meet Gerber Life
/about/who-is-the-gerber-babyText duplicate Who is the Gerber Baby?
/about/newsletter-signupText duplicate Newsletter Sign Up
/customer-service/contact-gerb...Text duplicate Contact Us
/gl/ap/view/agency/login.jspText duplicate Gerber Life Agent Portal
/child-life-insurance/grow-up-...Learn more
/adult-life-insurance/guarante...Text duplicate Learn more
/adult-life-insurance/term-lif...Learn More
/adult-life-insurance/whole-li...Text duplicate Learn More
/adult-life-insurance/accident...Text duplicate Learn more
/adult-life-insurance/accident...Text duplicate Learn More
/saving-for-college/college-planText duplicate Learn More
/gl/view/service_center/self_s...Forgot username?
/gl/view/service_center/self_s...Forgot password?
/gl/view/service_center/self_s...or Enroll Now!
/adult-life-insurance/family-planLearn About Our Family Plan
/saving-for-college/college-planIMG-ALT baby dressed in graduation cap and gown with happy mom
/saving-for-college/college-planText duplicate Gerber Life Insurance College Plan
/saving-for-college/college-planText duplicate Learn More
/saving-for-college/college-planText duplicate Learn More
/adult-life-insurance/whole-li...IMG-ALT whole life insurance: mother hugging son
/adult-life-insurance/whole-li...Family Plan Whole Life
/adult-life-insurance/whole-li...Text duplicate Learn More
/adult-life-insurance/whole-li...Text duplicate Learn More
/adult-life-insurance/accident...IMG-ALT accidental protection insurance: nurse checking patient
/adult-life-insurance/accident...Accident Protection Insurance
/adult-life-insurance/accident...Text duplicate Learn More
/adult-life-insurance/accident...Text duplicate Learn More
/child-life-insurance/grow-up-...Proceed to Young Adult quote
https://www.facebook.com/gerbe...New window External Subdomain No Text
https://twitter.com/GerberLifeNew window External No Text
https://www.pinterest.com/Gerb...New window External Subdomain No Text
https://www.instagram.com/Gerb...New window External Subdomain No Text
https://www.youtube.com/user/g...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.gerberlife.com/learnNew window No Text
/child-life-insurance/grow-up-...Text duplicate Gerber Life Grow-Up® Plan
/adult-life-insurance/family-planGerber Life Insurance Family Plan
/adult-life-insurance/term-lif...Text duplicate Term Life Insurance
/adult-life-insurance/whole-li...Text duplicate Whole Life Insurance
/adult-life-insurance/guarante...Text duplicate Guaranteed Life Insurance
/adult-life-insurance/accident...Text duplicate Accident Protection
/saving-for-college/college-planText duplicate Gerber Life Insurance College Plan
https://www.gerberlife.com/learnText duplicate Life Insurance Learning Hub
/customer-service/privacy-legalText duplicate Privacy & Legal Notices
/customer-service/privacy-lega...Accessibility Statement
/customer-service/privacy-lega...Ads & Cookie Preferences
https://careers-westernsouther...External Subdomain Careers
/about/life-insurance-questionsText duplicate Life Insurance Questions
/learn/life-insurance-terminologyText duplicate Life Insurance Terminology
/sitemapSite Map
/gl/ap/view/agency/login.jspText duplicate Gerber Life Agent Portal
/customer-serviceText duplicate Customer Service
https://www.gerber.com/HomeExternal Subdomain Gerber Products Company
https://www.gerberchildrenswea...New window External Subdomain Gerber Childrenswear
/customer-service/contact-gerb...Email Gerber Life
https://goo.gl/maps/6Lm7Nnt5TGqExternal Gerber Life Address
/customer-service/privacy-legalText duplicate Privacy & Legal Notices
https://www.gerberlife.com/Home
/gl/view/service_center/self_s...Text duplicate Pay Bill
/gl/view/service_center/self_s...Text duplicate eService Login
/adult-life-insurance/family-planText duplicate Family Plan Insurance
/adult-life-insurance/term-lif...Text duplicate Term Life Insurance
/adult-life-insurance/whole-li...Text duplicate Whole Life Insurance
/adult-life-insurance/guarante...Text duplicate Guaranteed Life Insurance
/adult-life-insurance/accident...Text duplicate Accident Protection
/learn/adult-life-insuranceText duplicate Learn About Adult Life Insurance
/senior-life-insuranceText duplicate Senior Life Insurance
/child-life-insurance/grow-up-...Text duplicate Gerber Life Grow-Up® Plan
/child-life-insurance/grow-up-...Text duplicate Gerber Life Young Adult Plan
/learn/child-life-insuranceText duplicate Learn About Child Life Insurance
/saving-for-collegeText duplicate About Saving for College
/saving-for-college/college-planText duplicate Gerber Life Insurance College Plan
https://www.gerberlife.com/learnText duplicate Life Insurance Learning Hub
/learn/adult-life-insuranceText duplicate About Adult Life Insurance
/learn/child-life-insuranceText duplicate About Child Life Insurance
/learn/money-mattersText duplicate Money Matters
/learn/life-insurance-101Text duplicate Life Insurance Basics
/learn/lifestyle-parenting-tipsText duplicate Lifestyle & Parenting Tips
/learn/life-insurance-terminologyText duplicate Life Insurance Terminology
/learn/affordable-life-insuran...Text duplicate Types of Insurance Policies
/customer-serviceText duplicate Customer Service
/about/life-insurance-questionsText duplicate Life Insurance Questions
/customer-service/contact-gerb...Text duplicate Contact Gerber Life
/customer-service/contact-gerb...Text duplicate File an Insurance Claim
/customer-service/privacy-legalText duplicate Privacy & Legal Notices
/customer-service/application-...Text duplicate Application Approval Process
https://www.gerberlife.com/aboutText duplicate Meet Gerber Life
/about/who-is-the-gerber-babyText duplicate Who is the Gerber Baby?
/about/newsletter-signupText duplicate Newsletter Sign Up
/customer-service/contact-gerb...Text duplicate Contact Us
/gl/ap/view/agency/login.jspText duplicate Gerber Life Agent Portal
/customer-service/contact-gerb...Text duplicate Email Gerber Life
/child-life-insurance/grow-up-...Text duplicate Learn more

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.gerberlife.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.89 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 6 JavaScript files. This may affect the load time negatively.
This page only loads 2 CSS files. That's ok.
The file size of the HTML document is fine (119 kB).

HTTP Response Header

NameValue
dateSat, 29 Nov 2025 09:34:46 GMT
serverApache
referrer-policystrict-origin-when-cross-origin
content-typetext/html; charset=UTF-8
cache-controlmust-revalidate, no-cache, private
x-drupal-dynamic-cacheUNCACHEABLE (poor cacheability)
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
x-generatorDrupal 11 (https://www.drupal.org)
content-security-policyconnect-src *; frame-src *; img-src * data:; object-src 'none'; script-src * 'unsafe-inline' 'unsafe-eval'; style-src * 'unsafe-inline'; frame-ancestors 'self'
x-drupal-cacheHIT
strict-transport-securitymax-age=31535999; includeSubDomains;
x-xss-protection1; mode=block
content-encodinggzip
varyAccept-Encoding
x-lbt7
transfer-encodingchunked
set-cookie188 Characters
x-cdnImperva
x-iinfo11-65146861-65146862 NNNN CT(119 121 0) RT(1764424940661 12) q(0 0 2 0) r(3 5) U24
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 466 referring domains.
This page has 12,738 backlinks.
This page has backlinks from 297 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

Sitemap: https://www.gerberlife.com/sitemap.xml
User-agent: *

Disallow: /gl/
Disallow: /profile
Disallow: /aggregator/
Disallow: /project/issues/search
Disallow: /project/issues/*/search
Disallow: /book/export/
Disallow: /pift/retest/
Disallow: /project/issues/subscribe-mail/
Disallow: /home
Disallow: /landing-pages
Disallow: /familyfirst/

# Directories
Disallow: /includes/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
Disallow: /core/
Disallow: /search
Disallow: /user/
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/

# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php

# no access for table sorting paths or any paths that have parameters.
Disallow: /*?sort
Disallow: /*&sort
Disallow: /*?solrsort
Disallow: /*&solrsort
Disallow: /*?destination=
Disallow: /*&destination=

Allow: /gl/click.do
Allow: /gl/view/service_center/self_service/login.jsp
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www.gerberlife.com
Family Life Insurance Policies | Gerber Life Insurance
Gerber Life Insurance provides affordable policies for all ages. Learn about our family life insurance policies and protect your loved ones today!

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KeywordResultRecheck
life89%Check
Gerber life83%Check
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Life Insurance80%Check
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Family Life77%Check
insurance74%Check
Family Life Insurance74%Check
Family70%Check
family life insurance policies70%Check
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