Ftc.gov - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
75% 
Page structure
91% 
Link structure
76% 
Server
59% 
External factors
100% 
SEO Score
Response time
0.79 s
File size
976.50 kB
Words
620
Media files
7
Number of links
84 internal / 33 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Federal Trade Commission | Protecting America's Consumers
The length of the page title is perfect. (549 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
The length of the meta description is perfect. (652 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ftc.gov/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Germany
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
format-detectiontelephone=no
langen
twitter:cardsummary
twitter:site@FTC
twitter:descriptionThe official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
twitter:titleFederal Trade Commission
twitter:site:id187993109
twitter:creator@FTC
twitter:creator:id187993109
twitter:imagehttps://www.ftc.gov/sites/default/files/ftc_gov/images/ftc_social_share_default_en.jpg
og:site_nameFederal Trade Commission
og:urlhttps://www.ftc.gov/
og:titleFederal Trade Commission
og:descriptionThe official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.
og:imagehttps://www.ftc.gov/sites/default/files/ftc_gov/images/ftc_social_share_default_en.jpg
og:image:urlhttps://www.ftc.gov/sites/default/files/ftc_gov/images/ftc_social_share_default_en.jpg
og:image:secure_urlhttps://www.ftc.gov/sites/default/files/ftc_gov/images/ftc_social_share_default_en.jpg
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 620 words. That's ok.
26.1% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.43 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (976.5 kB).
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...c_uswds/uswds/dist/img/us_flag_small.pngU.S. flag
...ustom/ftc_uswds/uswds/dist/img/close.svgclose
...-1426152278.jpg?h=4a30a411&itok=sMpEXPrYperson buying a concert ticket online using a cell phone
...-1847360404.jpg?h=c673cd1c&itok=mRbiwDHGolder couple speaking to financial advisor
...950858small.jpg?h=c9c76477&itok=uDw29MdJcomputer mouse on top of $100 bills
...ages/covid-map-tableau.jpg?itok=M9ZkvgoMCOVID-19 Visualization Map
...alkabout_ss.jpg?h=52aaf18d&itok=Q4M09lYOLet's Talk Scams ss

Page structure

H1 heading
(Critically important)
The Attention Economy
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 The Attention Economy
H2 Secondary Menu
H2 Main Menu Mega
H2 Secondary Menu Duplicate text
H2 Take Action
H2 Sign up to get e-mail updates.
H2 News and Updates
H2 Secondary Menu Duplicate text
H2 Main navigation
H2 Footer
H3 FAQs on Unfair and Deceptive Fees
H3 Pass it On
H3 Our Refund Process
H3 FTC Releases Tentative Agenda for Attention Economy Workshop on June 4
H3 Data Visualizations
H3 Let’s talk about scams this Older Americans Month
H3 Notice in the mail about your property? Here’s what to know
H3 Don’t fumble in the red zone: FTC staff’s warning about the new Fees Rule
H3 Open Meetings
H3 Featured Video
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (33) on this page.
LinkAttributesAnchor text
https://www.ftc.gov/Anchor Skip to main content
https://www.ftc.gov/esEspañol
https://reportfraud.ftc.gov/External Subdomain Report Fraud
https://public.govdelivery.com...External Subdomain Get Consumer Alerts
https://www.ftc.gov/legal-librarySearch the Legal Library
https://www.ftc.gov/A-TITLE Home
https://search.usa.gov/search?...External Subdomain Search
https://www.ftc.gov/English
/es/ftc-en-español?menut=1español
https://reportfraud.ftc.gov/External Subdomain Text duplicate Report Fraud
https://public.govdelivery.com...External Subdomain Text duplicate Get Consumer Alerts
https://www.ftc.gov/legal-libraryText duplicate Search the Legal Library
https://www.ftc.gov/enforcementEnforcement
https://www.ftc.gov/policyPolicy
https://www.ftc.gov/news-eventsNews and Events
https://www.ftc.gov/about-ftcAbout the FTC
https://www.ftc.gov/legal-libraryLegal Library
/news-events/events/2025/06/at...Learn More About the Event
A-TITLE Lean More
https://reportfraud.ftc.gov/External Subdomain Report fraud
/policy/public-commentsSubmit a public comment
/enforcement/submit-merger-ant...Merger/Antitrust Comment
https://www.consumer.ftc.gov/a...External Subdomain Get your free credit report
https://www.identitytheft.gov/External Subdomain Report identity theft
https://www.donotcall.gov/External Subdomain Register for Do Not Call
https://reportfraud.ftc.gov/External Subdomain Report to the FTC
A-TITLE Report to the FTC
/news-events/news/press-releas...IMG-ALT person buying a concert ticket online using a cell phone
/news-events/news/press-releas...FAQs on Unfair and Deceptive Fees
https://consumer.ftc.gov/featu...External Subdomain IMG-ALT older couple speaking to financial advisor
https://consumer.ftc.gov/featu...External Subdomain Pass it On
https://www.ftc.gov/passitonSubdomain www.ftc.gov/passiton
/enforcement/recent-ftc-cases-...IMG-ALT computer mouse on top of $100 bills
/enforcement/recent-ftc-cases-...Our Refund Process
/news-events/stay-connectedStay connected
A-TITLE Stay connected
https://www.facebook.com/feder...External Subdomain No Text
https://www.instagram.com/fede...External Subdomain No Text
https://twitter.com/FTCExternal No Text
https://www.linkedin.com/compa...External Subdomain No Text
https://www.youtube.com/ftcvideosExternal Subdomain No Text
/news-events/stay-connectedNo Text
/news-events/news/press-releasesPress Release
/news-events/news/press-releas...FTC Releases Tentative Agenda for Attention Economy Workshop on June 4
/news-events/news/press-releasesAll press releases
/news-events/data-visualizatio...Explore data
https://consumer.ftc.gov/node/...External Subdomain Let’s talk about scams this Older Americans Month
https://consumer.ftc.gov/node/...External Subdomain Notice in the mail about your property? Here’s what to know
/business-guidance/blog/2025/0...Don’t fumble in the red zone: FTC staff’s warning about the new Fees Rule
/news-events/events/open-meetingsOpen Meetings archive
/media/pass-it-lets-talk-scamsIMG-ALT Let's Talk Scams ss
/media/pass-it-lets-talk-scamsPass It On (Let’s Talk Scams)
https://www.ftc.gov/Anchor Return to top
https://www.ftc.gov/Text duplicate A-TITLE Home
https://reportfraud.ftc.gov/External Subdomain Text duplicate Report Fraud
https://public.govdelivery.com...External Subdomain Text duplicate Get Consumer Alerts
https://www.ftc.gov/legal-libraryText duplicate Search the Legal Library
https://www.ftc.gov/enforcementText duplicate Enforcement
/legal-library/browse/cases-pr...Cases and Proceedings
/enforcement/premerger-notific...Premerger Notification Program
/enforcement/merger-reviewMerger Review
/enforcement/anticompetitive-p...Anticompetitive Practices
/enforcement/rulemakingRulemaking
/legal-library/browse/statutesStatutes
/enforcement/hisaHorseracing Integrity and Safety Authority (HISA) Oversight
/enforcement/competition-consu...Competition and Consumer Protection Guidance Documents
/legal-library/browse/warning-...Warning Letters
/enforcement/consumer-sentinel...Consumer Sentinel Network
/enforcement/criminal-liaison-...Criminal Liaison Unit
/enforcement/refundsFTC Refund Programs
/enforcement/penalty-offensesNotices of Penalty Offenses
/enforcement/competition-mattersCompetition Matters Blog
https://www.ftc.gov/policyText duplicate Policy
/policy/advocacy-researchAdvocacy and Research
/legal-library/browse/advisory...Advisory Opinions
/legal-library/browse/cooperat...Cooperation Agreements
/legal-library/browse/federal-...Federal Register Notices
/policy/reportsReports
/policy/public-commentsPublic Comments
/policy/studiesStudies
/legal-library/browse/testimonyTestimony
/legal-library/browse/policy-s...Policy Statements
/policy/internationalInternational
/policy/advocacy-research/tech...Office of Technology Blog
http://consumer.ftc.gov/External Subdomain Consumer Advice
https://militaryconsumer.gov/External Military Consumer
https://consumer.gov/External Consumer.gov
/business-guidanceBusiness Guidance
/advice-guidance/competition-g...Competition Guidance
https://bulkorder.ftc.gov/External Subdomain Bulk Publications
https://www.ftc.gov/news-eventsText duplicate News and Events
/news-events/newsNews
/news-events/eventsEvents
/news-events/featuresFeatures
/news-events/topicsTopics
/news-events/data-visualizationsData and Visualizations
/news-events/contestsContests
/news-events/stay-connectedStay Connected
/news-events/social-mediaSocial Media
https://www.ftc.gov/about-ftcText duplicate About the FTC
/about-ftc/missionMission
/about-ftc/historyHistory
/about-ftc/commissioners-staffCommissioners and Staff
/about-ftc/bureaus-officesBureaus and Offices
/about-ftc/budget-strategyBudget and Strategy
https://oig.ftc.gov/External Subdomain Office of Inspector General
/about-ftc/contactContact
/policy-notices/privacy-policyPrivacy Policy
/policy-noticesPolicy and Notices
/policy-notices/accessibilityAccessibility
https://www.ftc.gov/foiaFOIA
/policy-notices/no-fear-actNo FEAR Act
https://oig.ftc.gov/External Subdomain Text duplicate Office of Inspector General
https://www.usa.gov/External Subdomain USA.gov
https://www.facebook.com/feder...External Subdomain No Text
https://www.instagram.com/fede...External Subdomain No Text
https://twitter.com/FTCExternal No Text
https://www.linkedin.com/compa...External Subdomain No Text
https://www.youtube.com/ftcvideosExternal Subdomain No Text
/news-events/stay-connectedNo Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ftc.gov/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.79 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (977 kB).

HTTP Response Header

NameValue
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
varyCookie
last-modifiedTue, 20 May 2025 03:02:43 GMT
etag"1747710163"
x-drupal-cache-tagsru8chei0yieR10
x-drupal-cache-tags-1ru8chei0yieD1
x-drupal-cache-tags-2ru8chei0yieD1
x-drupal-cache-tags-3ru8chei0yieD1
x-drupal-cache-tags-4ru8chei0yieD1
x-drupal-cache-tags-5ru8chei0yieD1
x-drupal-cache-contextsru8chei0yieD1
content-typetext/html; charset=UTF-8
x-cache-hits113
accept-rangesbytes
content-encodinggzip
cache-controlpublic, max-age=300
dateTue, 20 May 2025 03:06:44 GMT
strict-transport-securitymax-age=31536000 ; preload
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 15,644 referring domains.
This page has 1,301,015 backlinks.
This page has backlinks from 9,869 different ip addresses.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Crawl-delay: 5
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout

# For link-checking site crawlers.
Disallow: /es/node/*
Disallow: /*?combine=
Disallow: /*?*combine=*
Disallow: /*?items_per_page=
Disallow: /*?*items_per_page=*
Disallow: /*/comment/*
Disallow: /*/comment/reply/*
Disallow: /news-events/events-calendar/2018/03/ninth-annual-african-consumer-protection-dialogue-conference
Disallow: /news-events/events-calendar/2018/03/ninth-annual-african-consumer-protection-dialogue-conference/RSVP
Disallow: /news-events/events-calendar/2019/05/tenth-annual-african-consumer-protection-dialogue-conference
Disallow: /sites/default/files/documents/public_statements/joint-fda/ftc-warning-letter-concerning-product-labeling-human-chrorionic-gonadotropin-hcg-drugs/ucm282052.htm
Disallow: /sites/default/files/documents/videos/final-ftc-privacy-report-press-conference/privacyframework.shtm
Disallow: /sites/default/files/documents/public_statements/statement-ftc-chairman-jon-leibowitz-senate-judiciary-committees-passage-preserve-access-affordable.369/pfdvote.shtm
Disallow: /sites/default/files/documents/public_statements/statement-ftc-chairman-jon-leibowitz-regarding-announcement-arthur-d.levinson-has-resigned-googles-board/google.shtm
Disallow: /sites/default/files/documents/public_statements/statement-ftc-chairman-jon-leibowitz-passage-h.r.3126-consumer-financial-protection-act-2009-house-energy-and-commerce-committee/cfpa.shtm

Search preview

www.ftc.gov
Federal Trade Commission | Protecting America's Consumers
The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
FTC56%Check
Consumer56%Check
consumers56%Check
Commission54%Check
Federal54%Check
Attention54%Check
Economy54%Check
Attention Economy54%Check
FTC staff49%Check
gov48%Check

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Cookie Policy

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