Fruitmarket.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
70% 
Page quality
66% 
Page structure
67% 
Link structure
63% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.25 s
File size
149.10 kB
Words
483
Media files
18
Number of links
54 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Fruitmarket
The page title is too short. (173 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
false
The meta description is too short. (29 pixels out of 1000 max pixel length) Optimize description
The meta description contains only one word.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.fruitmarket.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionfalse
msvalidate.01295BBD2EEEE13475E3A978CA288A33D3
google-site-verificationH68bAq5OXUAbQPXs6Lyv5zDQDQAhqXWfsZFcjFs5SjY
tec-api-versionv1
tec-api-originhttps://www.fruitmarket.co.uk
msapplication-TileImagehttps://www.fruitmarket.co.uk/wp-content/uploads/2021/06/cropped-fruitmarket-symbol-black-285x207.png
article:publisherhttp://facebook.com/fruitmarketgallery
article:modified_time2026-10-23T20:46:56+00:00
twitter:cardsummary_large_image
og:localeen_GB
og:typewebsite
og:titleHome - Fruitmarket
og:descriptionfalse
og:urlhttps://www.fruitmarket.co.uk/
og:site_nameFruitmarket
og:imagehttps://www.fruitmarket.co.uk/wp-content/uploads/2026/06/FM_Exterior_98_RC-scaled.jpg
og:image:width2560
og:image:height1707
og:image:typeimage/jpeg
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 483 words on this page. Good pages should have about 800 words of useful content.
21.9% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.09 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...645-ezgif.com-video-to-gif-converter.gifNo alt attribute provided
/wp-content/uploads/2026/10/ida-0.pngNo alt attribute provided
...m-poster-image-selections6-1920x1080.jpgNo alt attribute provided
...itled_Artwork-e1786963761510-427x531.pngNo alt attribute providedBoth Hands
...r-market-fruitmarket-poster--377x531.jpgNo alt attribute providedwinter market fruitmarket poster
...loads/2026/10/FM_A2_TJ_DRAFT-375x531.jpgNo alt attribute providedFM_A2_TJ_DRAFT

Page structure

H1 heading
(Critically important)
Ground Truth(s)
Too many H1 headings
The H1 heading is too short (15 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Ground Truth(s)
H1 Ida Applebroog
H1 Tianjun Li
H2 deep time: a festival of new music
H2 Portraits
H2 i am
H2 Highlights
H2 What's On
H3 Deep Time: Ground Truth(s)
H3 Fruitmarket Bookshop
H3 Fruitmarket Cafe
H3 Both Hands — Be Like A Mountain In A Moonlit Way Album Launch Party
H3 Endless Love Creative – Winter Makers Market
H3 Tianjun Li: i am
H3 Fruitmarket Fair Work Statement
H3 Values, Ethics and Funding
H3 Environmental Responsibility
H3 Creative Access and Inclusion
H4 Learn
H4 Support us
H4 Archive
H4 Venue Hire
H5 Sign up to our emails
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
7 links don't have an anchor text.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
There are 14 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.fruitmarket.co.uk/Fruitmarket
/whats-on/What’s on
A-TITLE What’s on
/about-us/About
A-TITLE About us
/your-visit/Visit
A-TITLE Your visit
/learn/Learn
/support-us/Support
A-TITLE Support us
/archive/Archive
/shop/New window Shop
A-TITLE Shop
/cafe/Fruitmarket Cafe
/hold-your-event-with-usVenue Hire
/latest/Our News
/about-us/recruitment/Jobs & Opportunities
https://goo.gl/maps/DcXRt4wpMP...New window External Open in maps
A-TITLE Open in maps
/your-visit/Plan your visit
A-TITLE Plan your visit
http://facebook.com/fruitmarke...New window External A-TITLE Follow us on facebook
https://www.instagram.com/frui...New window External Subdomain A-TITLE Follow us on instagram
https://twitter.com/fruitmarketNew window External A-TITLE Follow us on twitter
https://vimeo.com/fruitmarketNew window External Text duplicate A-TITLE Follow us on twitter
https://www.youtube.com/c/frui...New window External Subdomain A-TITLE Follow us on youtube
/deep-time-ground-truths-2/View
A-TITLE View
/ida-applebroog-portraits/Text duplicate View
A-TITLE View
/event/tianjun-li-i-am/Text duplicate View
A-TITLE View
/deep-time-ground-truths-2/No Text
/deep-time-ground-truths-2/Deep Time: Ground Truth(s)
/shop/No Text
/shop/Fruitmarket Bookshop
/cafe/No Text
/cafe/Text duplicate Fruitmarket Cafe
/whats-on/What's On
A-TITLE What's On
/whats-on/list/?shortcode=fcb6...A-TITLE Previous Events
/event/both-hands-be-like-a-mo...A-TITLE Both Hands — Be Like A Mountain In A Moonlit Way Album Launch Party
/event/both-hands-be-like-a-mo...Text duplicate Both Hands — Be Like A Mountain In A Moonlit Way Album Launch Party
A-TITLE Both Hands — Be Like A Mountain In A Moonlit Way Album Launch Party
/event/both-hands-be-like-a-mo...Trivial anchor text
Read more
A-TITLE Both Hands — Be Like A Mountain In A Moonlit Way Album Launch Party
/event/winter-makers-market-cu...A-TITLE Endless Love Creative – Winter Makers Market
/tag/warehouse/Warehouse
/event/winter-makers-market-cu...Text duplicate Endless Love Creative – Winter Makers Market
A-TITLE Endless Love Creative – Winter Makers Market
/series/winter-makers-market-c...Winter Makers Market | curated by Endless Love Creative
/event/winter-makers-market-cu...Text duplicate Trivial anchor text
Read more
A-TITLE Endless Love Creative – Winter Makers Market
/event/tianjun-li-i-am/A-TITLE Tianjun Li: <i>i am</i>
/event/tianjun-li-i-am/Tianjun Li: i am
A-TITLE Tianjun Li: <i>i am</i>
/event/tianjun-li-i-am/Text duplicate Trivial anchor text
Read more
A-TITLE Tianjun Li: <i>i am</i>
/whats-on/See all of our forthcoming events
/fruitmarket-fair-work-statement/No Text
/fruitmarket-fair-work-statement/Fruitmarket Fair Work Statement
/values-ethics-funding/No Text
/values-ethics-funding/Values, Ethics and Funding
/environmental-responsibility/No Text
/environmental-responsibility/Environmental Responsibility
/creative-access-inclusion/No Text
/creative-access-inclusion/Creative Access and Inclusion
/engagement/Text duplicate Learn
A-TITLE Learn
/support-us/Support us Your support helped us realise a transformational plan to reimagine Fruitmarket Gallery and to seize the once-in-a-lifetime opportunity to take ov...
A-TITLE Support us
/archive/Archive Our online archive dates back to the first exhibition in 1974 and includes exhibition details, installation images, downloadable documents, videos, a...
A-TITLE Archive
/hold-your-event-with-us/Text duplicate Venue Hire
A-TITLE Venue Hire
https://goo.gl/maps/DcXRt4wpMP...New window External Text duplicate Open in maps
A-TITLE Open in maps
/your-visit/Text duplicate Plan your visit
A-TITLE Plan your visit
https://www.fruitmarket.co.uk/New window Text duplicate Fruitmarket
A-TITLE Fruitmarket
https://goo.gl/maps/DcXRt4wpMP...New window External Text duplicate Open in maps
A-TITLE Open in maps
/your-visit/Text duplicate Plan your visit
A-TITLE Plan your visit
http://facebook.com/fruitmarke...New window External Text duplicate A-TITLE Follow us on facebook
https://www.instagram.com/frui...New window External Subdomain Text duplicate A-TITLE Follow us on instagram
https://bsky.app/profile/fruit...New window External A-TITLE Follow us on bluesky
https://vimeo.com/fruitmarketNew window External Text duplicate A-TITLE Follow us on twitter
https://www.youtube.com/c/frui...New window External Subdomain Text duplicate A-TITLE Follow us on youtube
/accessibility/Accessibility
A-TITLE Accessibility
/sitemap/Sitemap
A-TITLE Sitemap
/privacy-policy/Privacy/Cookie Policy
A-TITLE Privacy/Cookie Policy
https://www.thetouchagency.co.uk/New window External Subdomain Touch
A-TITLE Design by Touch

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.fruitmarket.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.25 seconds.
The file size of the HTML document is fine (149 kB).

HTTP Response Header

NameValue
servernginx
dateSat, 24 Oct 2026 05:24:02 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-cache-enabledTrue
link<https://www.fruitmarket.co.uk/wp-json/>; rel="https://api.w.org/"
x-tec-api-versionv1
x-tec-api-roothttps://www.fruitmarket.co.uk/wp-json/tribe/events/v1/
x-tec-api-originhttps://www.fruitmarket.co.uk
x-httpd-modphp1
host-header8441280b0c35cbc1147f8ba998a563a7
x-proxy-cacheHIT
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 181 referring domains.
This page has 1,353 backlinks.
This page has backlinks from 152 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.fruitmarket.co.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

www.fruitmarket.co.uk
Home - Fruitmarket
false

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fruitmarket70%Check
Ground54%Check
Truth54%Check
45 Market51%Check
Winter Makers Market48%Check
time43%Check
Creative43%Check
deep43%Check
Tianjun43%Check
deep time43%Check
Show more keywords and terms

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Cookie Policy

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