Floridamuseum.ufl.edu - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
65% 
Page structure
62% 
Link structure
60% 
Server
60% 
External factors
100% 
SEO Score
Response time
1.02 s
File size
39.40 kB
Words
300
Media files
5
Number of links
48 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Florida Museum – Florida Museum of Natural History
There are word repetitions in the page title.
The length of the page title is perfect. (471 pixels out of 580 max pixel length)
Meta description
(Critically important)
The Florida Museum of Natural History, located at the University of Florida, inspires people to value the biological richness and cultural heritage of our diverse world and make a positive difference in its future.
The meta description is too long: 1274 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionThe Florida Museum of Natural History, located at the University of Florida, inspires people to value the biological richness and cultural heritage of our diverse world and make a positive difference in its future.
robotsmax-image-preview:large
tec-api-versionv1
tec-api-originhttps://www.floridamuseum.ufl.edu
article:publisherhttps://www.facebook.com/FloridaMuseum
langen-us
twitter:cardsummary_large_image
twitter:titleFlorida Museum
twitter:urlhttps://www.floridamuseum.ufl.edu
twitter:descriptionFlorida Museum of Natural History
twitter:site@FloridaMuseum
fb:app_id1360265010672366
og:localeen_US
og:site_nameFlorida Museum
og:titleFlorida Museum
og:urlhttps://www.floridamuseum.ufl.edu
og:typewebsite
og:descriptionFlorida Museum of Natural History
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 300 words on this page. Good pages should have about 800 words of useful content.
24% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 4 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: exhibits building closed for renovations
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ds/2025/03/240429-0568-cover-600x450.jpgNo alt attribute provided
...ds/2025/03/240429-0568-cover-600x450.jpgNo alt attribute provided
...ads/2025/03/2501280375-cover-600x450.jpgNo alt attribute provided
...m-theme/dist/assets/fm-logo-G9tb9bEG.svgFlorida Museum of Natural History logo
...m-theme/dist/assets/uf-logo-CvilLcBE.svgUniversity of Florida logo

Page structure

H1 heading
(Critically important)
Florida Museum
Too many H1 headings
The H1 heading is too short (14 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Florida Museum
H1 Exhibits Building CLOSED
H2 Renovations underway, anticipated re-opening in 2026
H2 Support the Museum
H3 Find us in the Community Florida Museum on the Go!
H3 Support the Expansion Project
H3 Explore Online Exhibits
H3 Collections + Research
H3 Research News
H4 Science Surprises: Make a Flashlight
H4 Science Surprises: Make a Flashlight Duplicate text
H4 Science Surprises: Exploring surface tension
H4 Archaeologists use X-rays to distinguish iron from different periods of America’s colonial past
H4 There’s something fishy going on with great white sharks that scientists can’t explain
H4 Genome sequencing of butterflies resolves centuries-old conundrum
H4 Contact Info
H4 Florida Museum Newsletters
H4 Museum Info
H4 Legal
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
There are 5 external links on this page.
LinkAttributesAnchor text
/visit/expansion/Learn More
/visit/expansion/No Text
/Anchor Skip to main content
/visit-info/Visit
/learn-discover/Learn
/collections-research/Collections + Research
/news-blogs/News + Blogs
/about-support/About + Support
/Florida Museum
/visit-info/Text duplicate Visit
/learn-discover/Text duplicate Learn
/collections-research/Text duplicate Collections + Research
/news-blogs/Text duplicate News + Blogs
/about-support/Text duplicate About + Support
/visit/Text duplicate Visit
/calendar/Events
/exhibits/Exhibits
/visit/expansion/Text duplicate Learn More
/shops/Shops + Plant Sale
/calendar/Events Calendar
/visit/expansion/Text duplicate Learn More
/exhibits/online/Online Exhibits
/visit/expansion/Text duplicate Learn More
/calendarFlorida Museum on the Go!
/event/science-surprises-make-...No Text
/event/science-surprises-make-...Science Surprises: Make a Flashlight
/event/science-surprises-make-...No Text
/event/science-surprises-make-...Text duplicate Science Surprises: Make a Flashlight
/event/science-surprises-explo...No Text
/event/science-surprises-explo...Science Surprises: Exploring surface tension
https://www.uff.ufl.edu/giving...External Subdomain Text duplicate Learn More
/exhibits/online/Text duplicate Learn More
/nhdept/?utm_source=fet&utm_me...Text duplicate Learn More
/science/Research News
/science/archaeologists-use-x-...Aug 13, 2025 Archaeologists use X-rays to distinguish iron from different periods of America’s colonial past
A-TITLE Archaeologists use X-rays to distinguish iron from different periods of America’s colonial past
/science/theres-something-fish...Aug 5, 2025 There’s something fishy going on with great white sharks that scientists can’t explain
A-TITLE There’s something fishy going on with great white sharks that scientists can’t explain
/science/genome-sequencing-of-...Jul 29, 2025 Genome sequencing of butterflies resolves centuries-old conundrum
A-TITLE Genome sequencing of butterflies resolves centuries-old conundrum
/membership?utm_source=dev&utm...Become a Member
/support/make-a-gift?utm_sourc...Make a Gift
/volunteers?utm_source=dev&utm...Volunteer
/invertpaleo/support/Support our invertebrate paleontology collection including curation, research, fieldwork, mentoring and community outreach. Learn More
/subscribe/Subscribe Now
/visit/expansion/Text duplicate Learn More
/directory/Staff Directory
/about/copyright/© Copyright 2025
/contact/Contact the Web Manager
https://analytics.google.com/External Subdomain Google Analytics
https://www.google.com/policie...External Subdomain Google Privacy Policy
http://privacy.ufl.edu/privacy...External Subdomain UF Privacy Policy
/about/social-media/Social Media
/wordpress/wp-login.php?action...Log In
/IMG-ALT Florida Museum of Natural History logo
http://www.ufl.edu/External Subdomain IMG-ALT University of Florida logo

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.floridamuseum.ufl.edu/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.02 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 6 CSS files. This may affect the page load time negatively.
This page loads 4 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (39 kB).

HTTP Response Header

NameValue
dateThu, 14 Aug 2025 17:10:07 GMT
serverApache/2.4.37 (Red Hat Enterprise Linux) OpenSSL/1.1.1k
x-powered-byPHP/8.2.25
varyAccept-Encoding,Cookie
cache-controlmax-age=3, must-revalidate
content-encodinggzip
content-length9854
expiresThu, 14 Aug 2025 17:10:07 GMT
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 898 referring domains.
This page has 12,109 backlinks.
This page has backlinks from 621 different ip addresses.

Robots.txt

User-agent: *
Disallow: /wordpress/wp-admin/
Disallow: /herbarium/specimens/
Disallow: /natsci/herbarium/specimens/
Disallow: /herbarium/zoommisc/ 
Disallow: /natsci/herbarium/zoommisc/ 
Disallow: /herbarium/cat
Disallow: /natsci/herbarium/cat
Disallow: /scripts/dbs/
Disallow: /?s=

Allow: /wordpress/wp-admin/admin-ajax.php

## Events Calendar
Disallow: *post_type=tribe_events*
Disallow: *hide_subsequent_recurrences=*
Disallow: *tribe-bar-date=*
Disallow: *tribe-venue=*
Disallow: *eventDisplay=*
Disallow: *eventDate=*
Disallow: *paged=*
Disallow: *shortcode=*
Disallow: *ical=*
Allow: /events/
Allow: /event/

Search preview

www.floridamuseum.ufl.edu
Florida Museum – Florida Museum of Natural History
The Florida Museum of Natural History, located at the University of Florida, inspires people to value the biological richness and cultural heritage of our diverse world and make a positive difference in its future.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Florida97%Check
Museum97%Check
Florida Museum97%Check
Find us69%Check
Natural History59%Check
Make54%Check
Log54%Check
exhibits47%Check
Research47%Check
exhibits building47%Check

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