Eu.therugcompany.com - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
73% 
Page structure
97% 
Link structure
60% 
Server
84% 
External factors
42% 
SEO Score
Response time
1.51 s
File size
741.40 kB
Words
520
Media files
47
Number of links
111 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Rug Company - EU
The length of the page title is perfect. (216 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://eu.therugcompany.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
platformbigcommerce.stencil
viewportwidth=device-width, initial-scale=1
langen

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 520 words. That's ok.
27.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.4 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (741.4 kB).
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ge-manager/location-pin.png?t=1722452359Visit Us
...nal/image-manager/phone.png?t=1722452402+44 (0)20 3369 3912
...00x1200-CC_SS26-GROUP-SHOT_LANDSCAPE.jpgWoven Reveries
...tent/1200x1200---DC_KW_GROUP-SHOT_R1.jpgimage1promo
...content/563x563-ChristinaKim_KipsBay.jpgimage2promo
...tent/1200x1200---Kelly-portrait-edit.jpgimage3promo
...CLP-CC_DEEP-PILE-MERINO_CRACKLE_I_V2.jpgimage4promo
...original/content/1200x1200-TRADE_055.jpgtrade programme
...content/1200x1200-Contract-OT1246651.jpgcontract project
.../download_1707995805__25620.original.pngThe Rug Company EUThe Rug Company EU
...r/trc-3-personalservice.png?t=1722452234No alt attribute provided
...ger/trc-1-craftsmanship.png?t=1722452269No alt attribute provided
...er/trc-2-sustainability.png?t=1722452284No alt attribute provided
...ell-r2-landscape-rhythm.jpg?t=1753693738Sono Shell Roomset
...cc-fossil-tan-i2-rhythm.jpg?t=1753693751Sono Shell Roomset
...x1200-cc-shift-e-rhythm.jpg?t=1753693769Sono Shell Roomset
...200-cc-narrows-r-rhythm.jpg?t=1753693780Sono Shell Roomset
...bungalow-flower-ws-0021.jpg?t=1743176953A Ramadan Suhoor in Bloom at The Rug Company Bungalow Blog
...0x690-dpm-homepage-blog.jpg?t=1737370580The Alpine Collection - Q&A
...g-not-resized-optimised.jpg?t=1729589069At The Source: Chihuly
...bnail-640x960-optimised.jpg?t=1729589358Project Tours: 53 West 53
...so-midnight-r-landscape.jpg?t=1748355575Shop by colour
...200-dc-kw-spire-ember-r.jpg?t=1750177772In the Spotlight
...-folk-ivory-r-landscape.jpg?t=1740153870Folk Ivory
...-kw-craftsmanship-14601.jpg?t=1740153894craftsmanship
...-kw-craftsmanship-17413.jpg?t=1740153903materials and techniques
...craftsmanship-optimised.png?t=1729589447craftsmanship
...ustainability-optimised.png?t=1729589456sustainability
...rsonalservice-optimised.png?t=1729589463personal service
.../download_1707995805__25620.original.pngThe Rug Company EUThe Rug Company EU
.../download_1707995805__25620.original.pngThe Rug Company EUThe Rug Company EU
...1-2a991ec9dd26/img/butterfly-partner.pngOur products are Butterfly Mark certified
...-2a991ec9dd26/img/good-weave-partner.pngOur products are GoodWeave certified

Page structure

H1 heading
(Critically important)
Rhythm and Blues
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Rhythm and Blues
H2 Latest Trending Rug Designs
H2 Stories From Our World
H2 A Ramadan Suhoor in Bloom at The Rug Company Bungalow
H2 The Alpine Collection - Q&A
H2 At the Source: Chihuly
H2 Q&A with Jeffrey Alan Marks
H2 Discover More
H2 Shop Bestsellers
H2 How Our Rugs Are Created
H2 Visit Us
H2 Creativity and quality characterises everything that we do at The Rug Company.
H2 The Rug Company World
H2 Heirloom Craftsmanship
H2 A Commitment to Sustainability
H2 A Truly Personal Service
H3 Where asymmetry and sculptural forms create a quiet sense of wonder, our Supertextures & Handloomed rugs unite craftsmanship with avant-garde design.
H3 Let us inspire you
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
/rugs/All Rugs
/showrooms/Visit Us
IMG-ALT Visit Us
/shop-all/Shop All
A-TITLE Shop All
/rugs/new-in/New In
A-TITLE New In
/rugs/best-sellers/Bestsellers
A-TITLE Bestsellers
/rugs/collaborations/Collaborations
A-TITLE Collaborations
/rugs/Rugs
A-TITLE Rugs
/accessories/cushions/Cushions
A-TITLE Cushions
/accessories/wall-hangings/Wallhangings
A-TITLE Wallhangings
/rugs/shop-by-style/abstract/Abstract
A-TITLE Abstract
/rugs/shop-by-style/geometric/Geometric
A-TITLE Geometric
/rugs/shop-by-style/modern/Modern
A-TITLE Modern
/rugs/shop-by-style/textured/Textured
A-TITLE Textured
/rugs/shop-by-colour/neutral-r...Neutral
A-TITLE Neutral
/rugs/?pg=1&size=1.83+x+1.22m&...Small
A-TITLE Small
/rugs/?pg=1&size=3.05+x+2.13m&...Medium
A-TITLE Medium
/rugs/?size=4.27+x+3.05m&size=...Large
A-TITLE Large
/rugs/shop-by-shape/runner-rugs/Runners
A-TITLE Runners
/rugs/shop-by-shape/round-rugs/Round
A-TITLE Round
/rugs/?pg=1&shipping=fast+ship...In Stock (1-2 weeks)
A-TITLE In Stock (1-2 weeks)
/rugs/Made to Order (10-22 weeks)
A-TITLE Made to Order (10-22 weeks)
/custom-bespoke/Custom & Bespoke (22+ weeks)
A-TITLE Custom & Bespoke (22+ weeks)
/woven-reveries/Discover Woven Reveries
IMG-ALT Woven Reveries
A-TITLE Discover Woven Reveries
/shop-by-collection/Our Collections
IMG-ALT image1promo
A-TITLE Our Collections
/custom-bespoke/Custom and Bespoke
IMG-ALT image2promo
A-TITLE Custom and Bespoke
/designers/Our Designers
IMG-ALT image3promo
A-TITLE Our Designers
/the-thread/Blog: The Thread
IMG-ALT image4promo
A-TITLE Blog: The Thread
/trade-programme/Trade
A-TITLE Trade
/contract/Contract
A-TITLE Contract
/custom-bespoke/Text duplicate Custom and Bespoke
A-TITLE Custom and Bespoke
/lab-hospitality/Hospitality
A-TITLE Hospitality
/lab-corporate/Corporate
A-TITLE Corporate
/lab-real-estate/Real estate
A-TITLE Real estate
/lab-retail/Retail
A-TITLE Retail
/trade-programme/Trade: Where Craft Meets Vision
IMG-ALT trade programme
A-TITLE Trade: Where Craft Meets Vision
/contract/Contract: Shaping Global Design
IMG-ALT contract project
A-TITLE Contract: Shaping Global Design
https://eu.therugcompany.com/Subdomain IMG-ALT The Rug Company EU
/wishlist.phpNofollow A-TITLE wishlist
/login.phpSign in / Register
/login.php?type=tradeTrade account
/cart.phpNo Text
/account.phpOrders
/wishlist.phpNofollow My Wishlists
/account.php?action=address_bookAddress book
/account.php?action=payment_me...Payment Methods
/account.php?action=account_de...Account settings
/login.php?action=logoutSign Out
/rhythm-and-blues/Discover more
/supertextures-and-handloomed/Shop Supertextures and Handloomed rugs
/4787-spire-birch.htmlIMG-ALT Spire Birch by Kelly Wearstler - Flatshot image
/4787-spire-birch.htmlSpire Birch
/4766-river-jade.htmlIMG-ALT River by Chihuly - flatshot image
/4766-river-jade.htmlRiver Jade
/2416-edo-porcelain.htmlIMG-ALT Edo Porcelain Rug by The Rug Company - flatshot image
/2416-edo-porcelain.htmlEdo Porcelain
/4518-silk-border-holland-ston...IMG-ALT Holland Stone Silk Border by Farrow & Ball flatshot image
/4518-silk-border-holland-ston...Silk Border Holland Stone
/4785-runa-clay.htmlIMG-ALT Runa Clay by Kelly Wearstler - Flatshot image
/4785-runa-clay.htmlRuna Clay
/2414-sono-shell.htmlIMG-ALT Sono Shell Rug by The Rug Company - flatshot image
/2414-sono-shell.htmlSono Shell
/rugs/Shop all rugs
/the-thread/a-ramadan-suhoor-i...IMG-ALT A Ramadan Suhoor in Bloom at The Rug Company Bungalow Blog
/the-thread/the-alpine-collect...IMG-ALT The Alpine Collection - Q&A
/the-thread/at-the-source-chih...IMG-ALT At The Source: Chihuly
/the-thread/q-and-a-with-jeffr...IMG-ALT Project Tours: 53 West 53
/shop-by-colour/Shop by colour
/summer-spotlight/In the Spotlight
/4694-district-silt.htmlIMG-ALT District Silt by Kelly Wearstler - Flatshot
/4694-district-silt.htmlDistrict Silt
/2398-handloom-cashmere-blend-...IMG-ALT Slate Handloom Cashmere Blend High Pile - flatshot image
/2398-handloom-cashmere-blend-...Handloom Cashmere Blend High Pile Slate
/2420-ripple-mohair-fawn.htmlIMG-ALT Mohair Ripple Fawn by the Rug Company - flatshot image
/2420-ripple-mohair-fawn.htmlRipple Mohair Fawn
/2286-coco-natural.htmlIMG-ALT Coco by The Rug Company - Flatshot
/2286-coco-natural.htmlCoco Natural
/2096-mohair-natural.htmlIMG-ALT Mohair Natural by The Rug Company - Flatshot
/2096-mohair-natural.htmlMohair Natural
/rugs/best-sellers/Shop bestsellers
/craftsmanship/IMG-ALT craftsmanship
/craftsmanship/View more about our craftsmanship
/materials-and-techniques/IMG-ALT materials and techniques
/materials-and-techniques/Read about materials and techniques
/showrooms/Find your nearest showroom
/craftsmanshipText duplicate IMG-ALT craftsmanship
/craftsmanshipCraftsmanship
/responsible-tradingIMG-ALT sustainability
/responsible-tradingResponsible trading
/our-servicesIMG-ALT personal service
/our-servicesAll our services
/privacy-and-termsNew window Terms & Conditions
https://eu.therugcompany.com/Subdomain Text duplicate IMG-ALT The Rug Company EU
/contact/Contact Us
A-TITLE Contact Us
/cdn-cgi/l/email-protectionEmail Us
A-TITLE Email Us
/careers/Careers
A-TITLE Careers
/showrooms/New window Your Nearest Showroom
A-TITLE Your Nearest Showroom
/delivery-and-returns/Delivery & Returns
A-TITLE Delivery & Returns
/trc000-the-rug-company-catalo...Order Catalogue
A-TITLE Order Catalogue
/faqs/FAQs
A-TITLE FAQs
/our-services/Our Services
A-TITLE Our Services
/size-and-fitting-guide/Size & Fitting Guide
A-TITLE Size & Fitting Guide
/rug-care-and-cleaning/Rug Care & Cleaning
A-TITLE Rug Care & Cleaning
/trade-programme/Text duplicate Trade
A-TITLE Trade
/our-history/Our History
A-TITLE Our History
/materials-and-techniques/Materials & Techniques
A-TITLE Materials & Techniques
/responsible-trading/Responsible Trading
A-TITLE Responsible Trading
/press/In the Press
A-TITLE In the Press
https://eu.therugcompany.com/Subdomain Text duplicate IMG-ALT The Rug Company EU
https://www.positiveluxury.com...External Subdomain IMG-ALT Our products are Butterfly Mark certified
https://goodweave.org/about/go...New window External IMG-ALT Our products are GoodWeave certified
https://uk.therugcompany.com/External Subdomain United Kingdom
https://eu.therugcompany.com/Subdomain EU
https://www.therugcompany.com/External Subdomain Global
https://ae.therugcompany.com/External Subdomain Arab Emirates
https://www.pinterest.co.uk/th...New window External Subdomain Pinterest
A-TITLE Pinterest
https://www.instagram.com/ther...New window External Subdomain Instagram
A-TITLE Instagram
https://www.youtube.com/@theru...New window External Subdomain Youtube
A-TITLE Youtube
https://www.facebook.com/TheRu...New window External Subdomain Facebook
A-TITLE Facebook
/accessibility-statement/Accessibility
/privacy-and-terms/Privacy & Terms

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://eu.therugcompany.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (1.51 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is very large (741 kB).

HTTP Response Header

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http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 14 referring domains.
This page only has 18 backlinks.
This page only has few backlinks from 14 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *

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Disallow: /cdn-cgi/bm/cv/
Disallow: /cdn-cgi/challenge-platform/
Disallow: /cdn-cgi/images/trace/
Disallow: /cdn-cgi/rum
Disallow: /cdn-cgi/scripts/
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Disallow: /*?_bc_fsnf=1*
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eu.therugcompany.com
The Rug Company - EU

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
rug70%Check
Company70%Check
Rug Company70%Check
Rhythm50%Check
Blues50%Check
blue50%Check
craftsmanship46%Check
Rugs43%Check
Design43%Check
World43%Check
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