Easypost.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
76% 
Page structure
58% 
Link structure
76% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.18 s
File size
191.40 kB
Words
996
Media files
69
Number of links
118 internal / 21 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Simple Shipping API - EasyPost
The length of the page title is perfect. (325 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
EasyPost's best-in-class Shipping APIs provide end-to-end flexibility and more control over parcel shipping and logistics processes.
The length of the meta description is perfect. (806 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.easypost.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionEasyPost's best-in-class Shipping APIs provide end-to-end flexibility and more control over parcel shipping and logistics processes.
google-site-verificationP8pPfdaEUjhu1nN2LSCDzlUYphFK_ayrCLBMJXg85D4
msapplication-TileImagehttps://www.easypost.com/wp-content/uploads/2025/03/icon.svg
article:publisherhttps://www.facebook.com/easypostco
article:modified_time2026-10-16T01:11:41+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@easypost
og:localeen_US
og:typewebsite
og:titleThe Simple Shipping API - EasyPost
og:descriptionEasyPost's best-in-class Shipping APIs provide end-to-end flexibility and more control over parcel shipping and logistics processes.
og:urlhttps://www.easypost.com/
og:site_nameEasyPost
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 2 text duplicates on this page:
  • Duplicate: See how much you could save on shipping. Click here to get your free L...
This page contains 996 words. That's ok.
23.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 10.93 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 77 characters this one is longer than 70 characters:
"wallet carriers ship at up to 88% off retail, billed on one easypost invoice."
Image SEO
(Somewhat important)
38 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...content/uploads/2025/08/logo-walmart.pngWalmart
...ontent/uploads/2026/09/hp-logo-petco.pngpetco
/wp-content/uploads/2025/07/Dell-Logo.pngDell
...ntent/uploads/2025/04/the-home-depot.pngThe Home Depot
/wp-content/uploads/2026/09/hp-logo-ro.pngro
/wp-content/uploads/2025/08/logo-dollar.pngDollar Shave Club
/wp-content/uploads/2025/04/honeywell.pngHoneywell
/wp-content/uploads/2025/04/johnsons.pngJohnson & Johnson
/wp-content/uploads/2025/04/starbucks.pngStarbucks
...content/uploads/2025/08/logo-carhart.pngCarhartt
/wp-content/uploads/2025/08/logo-warby.pngWarby Parker
/wp-content/uploads/2025/04/pg.pngP&G
...ontent/uploads/2025/08/logo-poshmark.pngPoshmark
...content/uploads/2026/09/hp-logo-lulu.pnglulullemon
...ntent/uploads/2026/03/mobile-hero-bg.pngNo alt attribute provided
.../09/Insurance-Homepage-2609_Anim-v02.svgEasyPost InsuranceEasyPost Insurance
...2026/09/Luma-Shipping-Optimization-9.svgLuma Shipping OptimizationLuma Shipping Optimization
.../2026/09/Carriers-Homepage_2609_v01d.svgEasyPost CarriersEasyPost Carriers
/wp-content/uploads/2026/09/GOFO-Box.svgGOFO logo
/wp-content/uploads/2026/09/Veho-Box.svgVeho logo
...tent/uploads/2026/03/EasyPost_205x70.svgNo alt attribute providedEasyPost_205x70
...nt/uploads/2026/08/API-Card_Anim_v01.svgNo alt attribute providedAPI-Card_Anim_v01
/wp-content/uploads/2026/10/hp-pro-logo.svgEasyPost ProEasyPost Pro
/wp-content/uploads/2026/10/pro-ui-v2.svgEasyPost Pro UIEasyPost Pro UI
/wp-content/uploads/2026/03/Forge-Logo.svgNo alt attribute providedForge-Logo
...nt/uploads/2026/08/Forge-UI_Anim_v01.svgNo alt attribute providedForge-UI_Anim_v01
...ontent/uploads/2026/08/hp-Nexus-Logo.svgEasyPost NexusEasyPost Nexus
...tent/uploads/2026/08/hp-nexus-screen.pngNo alt attribute providedhp-nexus screen
/wp-content/uploads/2026/08/peak-row-bg.pngPeak Season
...content/uploads/2026/08/hp-peak-mtns.pngPeak Season
...content/uploads/2026/09/guard-cs-img.pngEasyPost Guard
...6/08/Luma-ai-select-case-study-image.pngNo alt attribute provided
.../uploads/2026/05/Packiyo-CS-Featured.pngNo alt attribute provided
/wp-content/uploads/2026/03/Hiyo.pngHiyo
...uploads/2025/07/Radio-Flyer-Featured.jpgNo alt attribute provided
...ntent/uploads/2025/07/Zenni-Featured.jpgNo alt attribute provided
...fe7a8fe46ca6057e523fc6b01f9ae6037afd.pngNo alt attribute provided
...ent/uploads/2025/07/Yamibuy-Featured.jpgNo alt attribute provided
...oads/2025/06/unboxing-logistics-logo.svgNo alt attribute providedunboxing-logistics-logo
...nt/uploads/2026/02/unboxing-top-left.pngNo alt attribute provided
...t/uploads/2026/02/unboxing-bot-right.pngNo alt attribute provided
...tent/uploads/2026/09/ep-93-thumbnail.jpgNo alt attribute provided
...tent/uploads/2026/08/92-Frankenfield.jpgNo alt attribute provided
/wp-content/uploads/2026/07/ep-91-thumb.jpgNo alt attribute provided
...tent/uploads/2026/06/ep-90-thumbnail.jpgNo alt attribute provided
...tent/uploads/2026/06/ep-89-thumbnail.jpgNo alt attribute provided
...content/uploads/2026/03/icon-home-01.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-02.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-03.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-04.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-05.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-06.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-07.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-08.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-10.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-01.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-02.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-03.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-04.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-05.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-06.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-07.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-08.svgNo alt attribute provided
...content/uploads/2026/03/icon-home-10.svgNo alt attribute provided
...ontent/uploads/2025/04/EP-Logo-white.svgEasyPost
...ontent/uploads/2026/03/EasyPost-Logo.svgEasyPost
...t/uploads/2026/04/new-footer-logos-1.pngFedEx® Compatible 2026 Diamond Tier | FedEx® Compatible 2026 Solution of the Year | UPS® Ready 2023 Premiere Partner

Page structure

H1 heading
(Critically important)
AI-powered logistics that move the world
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 49 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 AI-powered logistics that move the world
H2 Are you ready for peak?
H2 Talk to a shipping expert
H3 100+ Carriers, Easy Claims
H3 See where you’re overpaying to ship
H3 Get GOFO before peak, without another contract.
H3 Experience modern shipping with EasyPost’s API suite
H3 Smarter shipping, reimagined
H3 Stories from the field
H3 It’s Not Too Late To Add Carriers for Peak! With Joe Dieter From EasyPost – Ep. 93
H3 Stop Your 3PL Profit Leaks With Ryan Frankenfield From Datex – Ep. 92
H3 Meet the Carrier: UniUni’s Flexible, Customizable Solution With Jax Zheng From UniUni – Ep. 91
H3 What It Takes To Scale a 3PL With Krushna Patel From Awesome Solutions – Ep. 90
H3 Automated Fulfillment: Changing the Ecommerce Game With Kevin Gibbon From Cytronic – Ep. 89
H3 Say goodbye to complex shipping and inefficient systems
H3 Say goodbye to complex shipping and inefficient systems Duplicate text
H3 Solutions
H3 Developers
H3 Contact Us
H3 Company
H4 Shipping
H4 Insurance, Claims, and Protection
H4 Tracking and Notifications
H4 Data, Analytics, and AI
H4 By Stage
H4 By Use Case
H4 Tech Integrations
H4 Carrier Integrations
H4 Developers Duplicate text
H4 Help
H4 Education
H4 Discounted shipping rates
H4 No-code label creation
H4 Shipping API
H4 Address verification API
H4 Tracking API
H4 Shipping insurance
H4 Insights
H4 White label
H4 Luma AI Supply Chain
H4 We handle the haggle
H4 No-code label creation Duplicate text
H4 Shipping API Duplicate text
H4 Address verification API Duplicate text
H4 Tracking API Duplicate text
H4 Shipping insurance Duplicate text
H4 Insights Duplicate text
H4 White label Duplicate text
H4 Luma AI Supply Chain Duplicate text
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 21 external links on this page.

Found links on this page

LinkAttributesAnchor text
/products/luma-ai/simulatorClick here to get your free Luma AI Savings Estimate in minutes. →
A-TITLE Click here to get your free Luma AI Savings Estimate in minutes.
/products/luma-ai/simulatorText duplicate Click here to get your free Luma AI Savings Estimate in minutes. →
A-TITLE Click here to get your free Luma AI Savings Estimate in minutes.
https://www.easypost.com/No Text
/products/suite/EasyPost Suite
/shipping-apiShipping API
/address-verification-apiAddress Verification API
/shipping-insuranceInsurance API
/tracking-apiTracking API
https://www.easypost.com/walletWallet
/products/proEasyPost ProHigh-performance shipping
https://www.easypost.com/nexusEasyPost NexusSmall-business shipping, simplified
/products/forge/EasyPost ForgeWhite-label shipping
/products/guardEasyPost Guard
/shipping-insuranceText duplicate Insurance API
/usps-claimsUSPS Claims
/products/guard/purchase-prote...Purchase Protection
/products/trackEasyPost Track
/advanced-trackingAdvanced Tracking
/tracking-apiText duplicate Tracking API
/products/luma-ai/EasyPost Luma AIAI shipping decisions, made clear
/products/luma-ai/insights/Luma AI Insights
/products/luma-ai/advisor/Luma AI Advisor
/products/luma-ai/select/Luma AI Select
/use-cases/enterpriseEnterprise
/use-cases/small-business-ship...Small Business
/use-cases/ecommerce-shippingEcommerce
/use-cases/platformsPlatforms
/use-cases/white-labelWhite Label
/use-cases/fulfillment-and-3pl/Fulfillment & 3PL
/partners/OMS/WMS
/partners/Logistics
/partners/Ecommerce Tools
https://www.easypost.com/partnersAll 30+
https://www.easypost.com/walletText duplicate Wallet
/carriers/uspsUSPS
/carriers/upsUPS
/carriers/fedexFedEx
/carriers/dhl-expressDHL Express
/carriers/gofo/GOFO
https://www.easypost.com/carriersAll 100+
https://docs.easypost.com/New window External Subdomain Documentation
https://support.easypost.com/New window External Subdomain Support
https://www.easypoststatus.com/New window External Subdomain Status
https://support.easypost.com/h...New window External Subdomain Help Center
https://support.easypost.com/h...New window External Subdomain Submit a Request
https://support.easypost.com/h...New window External Subdomain Getting Started
/resourcesAll Resources
https://www.easypost.com/blogBlog
https://www.easypost.com/podcastPodcast
https://www.easypost.com/guidesGuides
https://www.easypost.com/webinarsWebinars
/case-studiesCase Studies
/peak-season-shipping-statisticsPeak Survey
https://www.easypost.com/pricingPricing
https://app.easypost.com/loginNew window External Subdomain Log in
/talk-to-easypostContact sales
https://app.easypost.com/signupExternal Subdomain Sign up free
/talk-to-easypostText duplicate Contact sales
/shipping-insuranceProtect your shipments
/products/luma-ai/simulatorGet my savings estimate
https://app.easypost.com/accou...External Subdomain Add a Wallet carrier
/talk-to-easypostText duplicate Contact sales
/products/suite/Learn more
/products/suite/Text duplicate Learn more
/products/proText duplicate Learn more
/products/forgeText duplicate Learn more
https://www.easypost.com/nexusText duplicate Learn more
/peak-season-shipping-statisticsTake the test
/case-studies/460000-recovered...EasyPost Guard $460,000 recovered in days
IMG-ALT EasyPost Guard
/case-studies/recommerce-marke...Global re-commerce marketplace $2M+ saved with Luma AI
/case-studies/packiyo/Packiyo Thousands saved
/case-studies/kase/Kase 10% reduction in shipping cost
IMG-ALT Hiyo
/case-studies/radio-flyer/Radio Flyer 4x shipping capacity increase
/case-studies/zenni-optical/Zenni Optical 1800 hours saved annually
/case-studies/winestyr/Winestyr 10% increase in efficiency
/case-studies/yamibuy/Yamibuy 2 week integration
https://www.easypost.com/podcastCatch the latest episode
/podcast/its-not-too-late-to-a...It’s Not Too Late To Add Carriers for Peak! With Joe Dieter From EasyPost – Ep. 93
/podcast/its-not-too-late-to-a...Watch Episode
/podcast/stop-your-3pl-profit-...Stop Your 3PL Profit Leaks With Ryan Frankenfield From Datex – Ep. 92
/podcast/stop-your-3pl-profit-...Text duplicate Watch Episode
/podcast/meet-the-carrier-uniu...Meet the Carrier: UniUni’s Flexible, Customizable Solution With Jax Zheng From UniUni – Ep. 91
/podcast/meet-the-carrier-uniu...Text duplicate Watch Episode
/podcast/what-it-takes-to-scal...What It Takes To Scale a 3PL With Krushna Patel From Awesome Solutions – Ep. 90
/podcast/what-it-takes-to-scal...Text duplicate Watch Episode
/podcast/automated-fulfillment...Automated Fulfillment: Changing the Ecommerce Game With Kevin Gibbon From Cytronic – Ep. 89
/podcast/automated-fulfillment...Text duplicate Watch Episode
https://www.easypost.com/walletDiscounted shipping rates
/create-labelsNo-code label creation
/shipping-apiText duplicate Shipping API
/address-verification-apiAddress verification API
/tracking-apiText duplicate Tracking API
/shipping-insuranceShipping insurance
/products/lumaInsights
/products/forgeWhite label
/products/luma-ai/supply-chainLuma AI Supply Chain
https://www.easypost.com/walletWe handle the haggle
/create-labelsText duplicate No-code label creation
/shipping-apiText duplicate Shipping API
/address-verification-apiText duplicate Address verification API
/tracking-apiText duplicate Tracking API
/shipping-insuranceText duplicate Shipping insurance
/products/luma-ai/insights/Text duplicate Insights
/products/forgeText duplicate White label
/products/luma-ai/Text duplicate Luma AI Supply Chain
/talk-to-easypost/Text duplicate Contact sales
https://www.easypost.com/pricingText duplicate Pricing
https://www.easypost.com/carriersCarriers
/create-labelsCode-Free Label Creation
https://www.easypost.com/returnsReturn Shipping Labels
/shipping-apiText duplicate Shipping API
/tracking-apiText duplicate Tracking API
/address-verification-apiAddress Verification
/shipping-insuranceText duplicate Insurance API
/products/luma-aiLuma AI
/products/magiclogic/MagicLogic
/products/forgePartner White Label API
https://www.easypost.com/partnersPartners
https://docs.easypost.com/guid...New window External Subdomain Text duplicate Guides
https://docs.easypost.com/docs...New window External Subdomain API Docs
https://docs.easypost.com/libr...New window External Subdomain Client Libraries
/carrier-updatesCarrier Updates
https://www.easypoststatus.com/New window External Subdomain Text duplicate Status
https://support.easypost.com/External Subdomain Talk to Support
/talk-to-easypostContact Sales
https://www.easypost.com/aboutAbout Us
https://www.easypost.com/careersCareers
https://www.easypost.com/blogText duplicate Blog
https://www.easypost.com/podcastText duplicate Podcast
/resourcesResources
https://www.easypost.com/compareComparisons
https://legal.easypost.com/New window External Subdomain Anchor Privacy
https://legal.easypost.com/New window External Subdomain Legal
https://www.linkedin.com/compa...New window External Subdomain Link to LinkedIn
A-TITLE Link to LinkedIn
https://www.instagram.com/easy...New window External Subdomain Link to Instagram
A-TITLE Link to Instagram
https://www.facebook.com/easyp...New window External Subdomain Link to Facebook
A-TITLE Link to Facebook
https://www.youtube.com/@easyp...New window External Subdomain Link to Youtube
A-TITLE Link to Youtube
https://twitter.com/easypostNew window External Link to X
A-TITLE Link to X
https://www.easypost.com/Anchor Scroll to top
A-TITLE Scroll to top

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.easypost.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.18 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (191 kB).

HTTP Response Header

NameValue
dateSat, 24 Oct 2026 15:52:42 GMT
content-typetext/html; charset=UTF-8
servercloudflare
varyAccept-Encoding
link<https://www.easypost.com/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheableSHORT
cache-controlmax-age=600, must-revalidate
x-cacheHIT: 1
x-cache-groupnormal
last-modifiedSat, 24 Oct 2026 15:51:33 GMT
cf-cache-statusHIT
set-cookie312 Characters
referrer-policystrict-origin-when-cross-origin
strict-transport-securitymax-age=31536000; includeSubDomains; preload
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
age133
content-encodingbr
cf-raya4fa26727cb5e8ce-CDG
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 934 referring domains.
This page has 3,323 backlinks.
This page has backlinks from 713 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Termly scanner
User-agent: TermlyBot
Allow: /

Crawl-delay: 10
# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.easypost.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

www.easypost.com
The Simple Shipping API - EasyPost
EasyPost's best-in-class Shipping APIs provide end-to-end flexibility and more control over parcel shipping and logistics processes.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
EasyPost88%Check
API74%Check
Shipping API73%Check
shipping72%Check
Logistics65%Check
EasyPost Wallet65%Check
Insurance API64%Check
Simple Shipping API63%Check
parcel shipping60%Check
shipping APIs60%Check
Show more keywords and terms

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