durhamdubai.ae | Website SEO Review

Response time

1.91 s

File size

407.10 kB

Words

1889

Media files

49

Number of links

105 internal / 15 external

Meta specifications 100% achieved

Title

(Critically important)

Best British Education | Durham school

The length of the page title is perfect. (348 pixels out of 580 max pixel length)

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

At Durham School Dubai, we provide the best of British education; a genuine UK independent school experience.

The length of the meta description is perfect. (694 pixels out of 1000 max pixel length)

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://durhamdubai.ae/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en-us

Server location: Canada

The following language is defined by HTML: en-us

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1
google-site-verification	jxlmtE3K1vUKY5pViIDg695CsB-PkzZ0k0GsAjVMuFY
description	At Durham School Dubai, we provide the best of British education; a genuine UK independent school experience.
robots	max-image-preview:large
msvalidate.01	C24AD4256FC526639F46202FE340B9CF
yandex-verification	d121a73c92663afd
generator	Elementor 3.15.3; features: e_dom_optimization, e_optimized_assets_loading, e_optimized_css_loading, additional_custom_breakpoints; settings: css_print_method-external, google_font-enabled, font_display-swap
msapplication-TileImage	https://durhamdubai.ae/wp-content/uploads/2023/08/cropped-cropped-logo-1-1-180x180-1-270x270.png
lang	en-us
twitter:card	summary_large_image
twitter:title	Best British Education \| Durham school
twitter:description	At Durham School Dubai, we provide the best of British education; a genuine UK independent school experience.
og:locale	en_US
og:site_name	Experience the Best of British Education: Top Schools in Dubai \| Durham school - Best school in Dubai
og:type	website
og:title	Best British Education \| Durham school
og:description	At Durham School Dubai, we provide the best of British education; a genuine UK independent school experience.
og:url	https://durhamdubai.ae/
charset	UTF-8

Page quality 55% achieved

Content

(Critically important)

There are 26 text duplicates on this page:

Duplicate 1: Since 1414, in the historic city of Durham in the north of England, Du...
Duplicate 2: Academic ambition for all pupils underpins life at Durham with individ...
Duplicate 3: Opportunities in sport, music, drama and the arts supported by an exte...
Duplicate 4: Our 3 children have settled in well at Durham since joining in August ...
Duplicate 5: Our son Elai is very lucky to have such amazing people and teachers wh...
Duplicate 6: We are so very happy we moved our girls to Durham School Dubai, the im...
Duplicate 7: In the respects that perhaps matter most, dedicated and experienced te...
Duplicate 8: “the biggest, single most important thing that we have at Durham is qu...
Duplicate 9: Durham’s strength is definitely in its people, with an exceptionally s...
Duplicate 10: English actor, comedian and writer. Star of film and television. Voted...
Duplicate 11: Former English rugby Union international and successful coach notably ...
Duplicate 12: A British character actor, best known for his roles in the Hammer Horr...
Duplicate 13: Good communication with parents is essential. We hope the information ...

This page contains 1889 words. That's ok.

34.2% of the text are stop words.

Keywords used in the page title are also used in the page content. That's good!

Words from the H1 heading are used in the page content.

The page contains a listing, which indicates a good text layout.

35 paragraphs were found on this page.

The text content is perfect.

No placeholders texts or images were found.

The average number of words per sentence of 20.4 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

A viewport "width=device-width, initial-scale=1" is provided.

At least one Apple touch icon is specified.

Mobile Optimization

Bold and strong tags

(Somewhat important)

Some tags are too long. With 112 characters this one is longer than 70 characters:
"“the biggest, single most important thing that we have at durham is quality teachers. that to me is ev..."

The following tag is repeated too often: “the biggest, single most important thing that we have at durham is quality teachers. that to me is ev...

Strong and Bold Tags

Image SEO

(Somewhat important)

2 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

This page is optimized perfectly for social networks.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
.../2023/08/Header-white-ezgif.com-crop.gif	Best British Education
data:[...] Base64	Best British Education
data:[...] Base64	Our Curriculum
data:[...] Base64	Early Years Foundation Stage
data:[...] Base64	Primary School Key Stage 1
data:[...] Base64	Primary School Key Stage 2
data:[...] Base64	6th Form
data:[...] Base64	Our Curriculum
data:[...] Base64	Early Years Foundation Stage
data:[...] Base64	Primary School Key Stage 1
data:[...] Base64	Primary School Key Stage 2
data:[...] Base64	6th Form
data:[...] Base64	Life at Durham
data:[...] Base64	Co-Curricular Programme
data:[...] Base64	Life at Durham
data:[...] Base64	Co-Curricular Programme
data:[...] Base64	Notable Durham Alumni
data:[...] Base64	Robert 1
data:[...] Base64	Ian Hogg 1
data:[...] Base64	Alexander 2
data:[...] Base64	geoff 1
data:[...] Base64	Micahel 1
data:[...] Base64	Notable Durham Alumni
data:[...] Base64	Robert 1
data:[...] Base64	Ian Hogg 1
data:[...] Base64	Alexander 2
data:[...] Base64	geoff 1
data:[...] Base64	Micahel 1
data:[...] Base64	best international schools in dubai
data:[...] Base64	Mark Atkins
data:[...] Base64	Kieran McLaughlin
data:[...] Base64	best international schools in dubai
data:[...] Base64	best primary schools in dubai
data:[...] Base64	new british schools in dubai
data:[...] Base64	Book a Tour
data:[...] Base64	Book a Tour
data:[...] Base64	No alt attribute provided
data:[...] Base64	Pupils at Durham School Dubai stay actively engaged as they build strong phonics skills through interactive learning and guided support. #DurhamSchoolDubai #durhamschool #britishschool #Admissions2025 #DubaiSchools #DubaiSchools
data:[...] Base64	Our young pupil explores creativity through vibrant colours, expressive moments and joyful engagement in learning. #DurhamSchoolDubai #durhamschool #britishschool #Admissions2025 #DubaiSchools #dubaischools
data:[...] Base64	We empower every pupil at Durham School Dubai to explore their passions—whether in academics, the arts or music. As one of the best schools in Dubai, we take pride in offering a nurturing environment where young minds can truly thrive. #DurhamSchoolDubai #durhamschool #britishschool #Admissions2025 #DubaiSchools #DubaiSchools
data:[...] Base64	Durham School Dubai is one of the best British schools in Dubai, blending strong academics with co-curricular excellence to provide a truly holistic education that nurtures well-rounded and confident learners. #DurhamSchoolDubai #durhamschool #britishschool #Admissions2025 #DubaiSchools #DubaiSchools
data:[...] Base64	Term Dates
data:[...] Base64	Fees Schedule
data:[...] Base64	Parents Portal
data:[...] Base64	Term Dates
data:[...] Base64	Fees Schedule
data:[...] Base64	Parents Portal
data:[...] Base64	dubai arabian american school
data:[...] Base64	No alt attribute provided

Page structure 58% achieved

H1 heading

(Critically important)

The Durham Difference

The H1 heading is perfect.

H1-H6 headings

Headings

(Important)

Some headings occur twice on the page.

There are 62 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

H1-H6 headings

Heading structure

Heading level	Content
H1	The Durham Difference
H2	Our Curriculum
H2	Our Curriculum Duplicate text
H2	Life at Durham
H2	Co-Curricular Programme
H2	Life at Durham Duplicate text
H2	Co-Curricular Programme Duplicate text
H2	What Parents Say?
H2	Mr. & Mrs. Faulkner
H2	Mr. & Mrs. Goodman
H2	The Fatykhnova Family
H2	The Mathews Family
H2	Which School Advisor
H2	What Parents Say? Duplicate text
H2	Which School Advisor Duplicate text
H2	Notable Durham Alumni
H2	Sir Tony Blair
H2	Notable Durham Alumni Duplicate text
H2	Sir Tony Blair Duplicate text
H2	Convenient Location
H2	Convenient Location Duplicate text
H2	Meet Our Team
H2	Mark Atkins
H2	Principal, Durham School Dubai
H2	Kieran McLaughlin
H2	Headmaster, Durham School UK
H2	Meet Our Team Duplicate text
H2	Mark Atkins Duplicate text
H2	Principal, Durham School Dubai Duplicate text
H2	Kieran McLaughlin Duplicate text
H2	Headmaster, Durham School UK Duplicate text
H2	Book a Tour
H2	Book a Tour Duplicate text
H2	Follow us on Instagram
H2	Important Information for Parents
H2	Term Dates
H2	Fees Schedule
H2	Parents Portal
H2	Important Information for Parents Duplicate text
H2	GET IN TOUCH
H2	About us
H2	A Durham Education
H2	Admissions
H2	A durham life
H2	international
H2	Contact us
H2	About us Duplicate text
H2	A Durham Education Duplicate text
H2	Admissions Duplicate text
H2	A durham life Duplicate text
H2	international Duplicate text
H2	Careers
H2	News
H2	Blog
H2	Contact us Duplicate text
H2	Make an Appointment
H3	Quality Education Since 1414
H3	Convenient Location Duplicate text
H3	Experienced Teachers
H3	Excellent Facilities
H3	Competitive Fees
H3	durhamdubai

Link structure 67% achieved

Internal links

(Important)

Some anchor texts are used more than once.

The number of internal links is ok.

None of the anchor texts is too long.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 15 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://durhamdubai.ae/	Anchor	Skip to content
https://durhamdubai.ae/		IMG-ALT Best British Education
https://durhamdubai.ae/about-us/		About
https://durhamdubai.ae/about-us/	Anchor	Aims & Mission
https://durhamdubai.ae/about-us/	Anchor	Our Values
https://durhamdubai.ae/about-us/	Anchor	Durham School – A Rich Heritage
https://durhamdubai.ae/about-us/	Anchor	The Durham Way – Confidence for Life
https://durhamdubai.ae/about-us/	Anchor	Meet our Leadership Team
/school-governors-2025-26/		School Governors 2025/26
/a-durham-education/		Curriculum
/a-durham-education/	Anchor	Overview
/a-durham-education/early-year...		Early Years Foundation Stage
/a-durham-education/primary-sc...		Primary School Key Stage 1
/a-durham-education/primary-sc...		Primary School Key Stage 2
/a-durham-education/secondary-...		Secondary School Key Stage 3
/gcses-at-durham-school-dubai/		GCSEs
/a-durham-education/6th-form/		6th Form
/a-durham-education/arabic-lan...		Arabic Language and Islamic Education
https://durhamdubai.ae/inclusion/		Inclusion
/admission-process/		Admissions
/admission-process/		Admission Process
/book-a-tour/		Book a Tour
/calendar-2025-2026/		Term Dates and Holidays
/tuition-fees/		Tuition Fees
/co-curricular/		Durham Life
https://durhamdubai.ae/careers/		Careers
https://durhamdubai.ae/contact/		Contact
https://durhamdubai.ae/	Text duplicate	IMG-ALT Best British Education
/book-a-tour/	Text duplicate	Book a Tour
/admission-process/		Know More
https://durhamdubai.ae/about-us/	Text duplicate	Know More
https://durhamdubai.ae/about-us/	Text duplicate	Know More
/admission-process/		Now Enrolling For 2025 - 2026 Limited seats available for 2024 - 2025 Know More
https://durhamdubai.ae/about-us/		Confidence For Life Know More
https://durhamdubai.ae/about-us/		600 Years of British Education Know More
https://durhamdubai.ae/	Anchor	Discover Durham
/a-durham-education/		view all curriculum
/a-durham-education/early-year...	Text duplicate	IMG-ALT Early Years Foundation Stage
/a-durham-education/primary-sc...	Text duplicate	IMG-ALT Primary School Key Stage 1
/a-durham-education/primary-sc...	Text duplicate	IMG-ALT Primary School Key Stage 2
/a-durham-education/6th-form/	Text duplicate	IMG-ALT 6th Form
/a-durham-education/early-year...	Text duplicate	IMG-ALT Early Years Foundation Stage
/a-durham-education/primary-sc...	Text duplicate	IMG-ALT Primary School Key Stage 1
/a-durham-education/primary-sc...	Text duplicate	IMG-ALT Primary School Key Stage 2
/a-durham-education/6th-form/	Text duplicate	IMG-ALT 6th Form
/co-curricular/	Text duplicate	Know More
/co-curricular/	Text duplicate	Know More
https://www.google.com/maps/di...	External Subdomain	Get Directions
https://durhamdubai.ae/contact/		Contact us
https://www.google.com/maps/di...	New window External Subdomain Text duplicate	Get Directions
https://durhamdubai.ae/contact/	Text duplicate	Contact us
/meet-our-teachers/		view Details
/meet-our-teachers/	Text duplicate	view Details
/book-a-tour/		Book Now
/book-a-tour/	Text duplicate	Book Now
https://www.instagram.com/durh...	New window Nofollow External Subdomain	durhamdubai Durham School Dubai is a branch of Durham UK, our mother school with over 600 years of academic excellence. A-TITLE @durhamdubai
https://www.instagram.com/p/DN...	New window Nofollow External Subdomain	Pupils at Durham School Dubai stay actively engag IMG-ALT Pupils at Durham School Dubai stay actively engaged as they build strong phonics skills through interactive learning and guided support. #DurhamSchoolDubai #...
https://www.instagram.com/p/DN...	New window Nofollow External Subdomain	Our young pupil explores creativity through vibran IMG-ALT Our young pupil explores creativity through vibrant colours, expressive moments and joyful engagement in learning. #DurhamSchoolDubai #durhamschool #britishs...
https://www.instagram.com/p/DN...	New window Nofollow External Subdomain	We empower every pupil at Durham School Dubai to e IMG-ALT We empower every pupil at Durham School Dubai to explore their passions—whether in academics, the arts or music. As one of the best schools in Dubai, we take...
https://www.instagram.com/p/DN...	New window Nofollow External Subdomain	Durham School Dubai is one of the best British sch IMG-ALT Durham School Dubai is one of the best British schools in Dubai, blending strong academics with co-curricular excellence to provide a truly holistic educatio...
https://www.instagram.com/durh...	New window External Subdomain	Durham School Dubai
/calendar-2023-2024/		IMG-ALT Term Dates
/calendar-2023-2024/	Text duplicate	Term Dates
/tuition-fees/		IMG-ALT Fees Schedule
/tuition-fees/	Text duplicate	Fees Schedule
https://portal.durhamdubai.ae/	External Subdomain	IMG-ALT Parents Portal
https://portal.durhamdubai.ae/	External Subdomain Text duplicate	Parents Portal
/calendar-2023-2024/	Text duplicate	IMG-ALT Term Dates
/tuition-fees/	Text duplicate	IMG-ALT Fees Schedule
https://durhamdubai.ae/portal/	Text duplicate	IMG-ALT Parents Portal
https://durhamdubai.ae/contact/		Enquire
/cdn-cgi/l/email-protection		[email protected]
https://durhamdubai.ae/about-us/		About us
/a-durham-education/		A Durham Education
/admission-process/	Text duplicate	Admissions
/co-curricular/		A durham life
/international/		international
https://durhamdubai.ae/contact/	Text duplicate	Contact us
https://durhamdubai.ae/about-us/	Text duplicate	About us
https://durhamdubai.ae/about-us/	Anchor Text duplicate	Aims & Mission
https://durhamdubai.ae/about-us/	Anchor Text duplicate	Our Values
https://durhamdubai.ae/about-us/	Anchor Text duplicate	Durham School – A Rich Heritage
https://durhamdubai.ae/about-us/	Anchor	The Durham Way
https://durhamdubai.ae/about-us/	Anchor	Meet Our Leadership Team
/school-governors-2025-26/	Text duplicate	School Governors 2025/26
/a-durham-education/	Text duplicate	A Durham Education
/a-durham-education/	Anchor Text duplicate	Overview
/a-durham-education/early-year...		Early years Foundation Stage
/a-durham-education/primary-sc...		Primary School Key – Stage 1
/a-durham-education/primary-sc...		Primary School Key – Stage 2
/a-durham-education/6th-form/	Text duplicate	Secondary School Key Stage 3
/gcses-at-durham-school-dubai/	Text duplicate	GCSEs
/a-durham-education/6th-form/		6th Form
/a-durham-education/	Anchor	Arabic Language & Islamic Education
/admission-process/	Text duplicate	Admissions
/admission-process/	Text duplicate	Admission Process
/book-a-tour/	Text duplicate	Book a Tour
/calendar-2025-2026/		Calendar 2025 / 26
/tuition-fees/	Text duplicate	Tuition Fees
/admission-process/	Anchor	Frequently Asked Questions
/co-curricular/	Text duplicate	A durham life
/co-curricular/	Anchor	Co-curriculum
/co-curricular/	Anchor	Facilities
/international/	Text duplicate	international
/international/	Anchor	Durham School UK
/international/	Anchor	Durham Qatar
/international/	Anchor	Durham Kenya
https://durhamdubai.ae/careers/	Text duplicate	Careers
/category/news/		News
/category/blog		Blog
https://durhamdubai.ae/contact/	Text duplicate	Contact us
/term-condition/		Term & Condition
/privacy-policy/		Privacy Policy
/term-condition/	Text duplicate	Term & Condition
/privacy-policy/	Text duplicate	Privacy Policy
https://www.instagram.com/durh...	New window External Subdomain	No Text
https://www.facebook.com/durha...	New window External Subdomain	No Text
https://ae.linkedin.com/compan...	New window External Subdomain	No Text
https://www.google.com/maps/pl...	New window External Subdomain	No Text
https://www.youtube.com/watch?...	New window External Subdomain	No Text

Server configuration 95% achieved

HTTP redirects

(Critically important)

This page redirects to "https://durhamdubai.ae/"

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

The web server transmits the web page (HTML) in compressed form.

HTTP headers

Performance

(Somewhat important)

The page response time is very slow (1.91 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.

The file size of the HTML document is fine (407 kB).

Page Speed

HTTP Response Header

Name	Value
date	Fri, 08 Aug 2025 04:11:47 GMT
content-type	text/html;charset=utf-8
server	cloudflare
vary	Accept-Encoding
last-modified	Fri, 08 Aug 2025 03:27:16 GMT
x-frame-options	SAMEORIGIN
x-content-type-options	nosniff
x-xss-protection	1; mode=block
x-permitted-cross-domain-policies	master-only
referrer-policy	same-origin
report-to	{"group":"cf-nel","max_age":604800,"endpoints":[{"url":"https://a.nel.cloudflare.com/report/v4?s=ywdl3RW3Mu%2FECd9gFu3w5vvdfF1G1bhg9hRY0LT35C4GJcPA4Pi7w9uVg%2Bl9JxzWC49cbY4owGmf4dTmFUDZ%2BCEyz1s27nPuWc38B8JJ"}]}
cf-cache-status	DYNAMIC
nel	{"report_to":"cf-nel","success_fraction":0.0,"max_age":604800}
content-encoding	zstd
cf-ray	96bc2bee4aab0b18-CDG
alt-svc	h3=":443"; ma=86400
statuscode	200
http_version	HTTP/2

External factors 100% achieved

Backlinks

(Critically important)

This website has excellent links from other websites.

This page has backlinks from 37 referring domains.

This page has 82 backlinks.

This page has backlinks from 32 different ip addresses.

Backlinks

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://durhamdubai.ae/sitemap.xml
Sitemap: https://durhamdubai.ae/sitemap.rss

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durhamdubai.ae

Best British Education | Durham school

At Durham School Dubai, we provide the best of British education; a genuine UK independent school experience.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Durham	97%	Check
Durham Dubai	83%	Check
Durham School	82%	Check
Durham education	82%	Check
Durham School Dubai	78%	Check
Durham Life	72%	Check
Dubai	70%	Check
School	68%	Check
Education	68%	Check
Durham Way	67%	Check
British Education	65%	Check
best British education	64%	Check
British	59%	Check
best	59%	Check
best British	59%	Check
International Education	56%	Check
Independent School	55%	Check
Primary School	54%	Check
Dubai Sports	53%	Check
British Independent	53%	Check
Difference	50%	Check
experience	50%	Check
School Key Stage	48%	Check
important	47%	Check
Life	46%	Check

Show more keywords and terms

Durhamdubai.ae - SEO Checker

Task list of SEO Improvements 3 Tasks

Meta specifications 100% achieved

(Critically important)

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(Important)

(Somewhat important)

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(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Automatically check durhamdubai.ae including all subpages at once!

Page quality 55% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 58% achieved

(Critically important)

(Important)

Heading structure

Link structure 67% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 95% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 100% achieved

(Critically important)

Links from Wikipedia

Robots.txt

Similar sites

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Most important keywords

Automatically check durhamdubai.ae including all subpages at once!

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